Casey Radio

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3SER Casey Radio 97.7fm
Broadcast area City of Casey
City of Greater Dandenong
Slogan "Sound of the South-East" and "Casey Radio"
Frequency 97.7 MHz
First air date 1983
Format Community, Ethnic, Sport, Religion, Music, Youth and School
Power 400 W
Owner South Eastern Radio Association Inc

Casey Radio on 97.7 FM is a non-commercial community radio station which caters to the south-east of Melbourne, Australia, an area which includes the City of Casey and the City of Greater Dandenong.


Casey Radio 97.7fm is a non-profit group whose sole aim is to inform and entertain the people of Melbourne's south eastern suburbs. Caters to all community based requirements as well as musical tastes, ranging from representations from local council to sport, country to comedy, retro to modern, rock to rockabilly, and a wide diversity of ethnic programmes.[1]


CASEY RADIO 97.7fm began in 1983 as Market City Radio, where test transmissions were carried out from Dandenong to the south-eastern region of Melbourne. They first moved to Westfield Fountain Gate shopping centre in 1987, when the station's name was changed to South Eastern Radio (3SER). Test transmissions were conducted four times a year (a week each time), and continued until a full-time licence was granted in May 1991. The station commenced full-time broadcasting in July 1991, and was officially opened by Marj Cottle, Fred Harrison and Wendy Morgan on 30 September 1991. The studios were moved to another location at the Westfield Fountain Gate in the early 1990s. However, circumstances dictated that more stable premises be sought, and in the mid-1990s the station relocated to a self-funded location at Princes Highway, Narre Warren. 3SER commenced transmission from their new premises in Cranbourne, near Casey Indoor Leisure Complex and the Cranbourne Library, on 21 September 2002.

The 3SER FM logo before the use of the word "Casey"


CASEY RADIO 97.7fm is perhaps mostly known for its wide variety of shows. This list includes a diverse range of Music, including Pop, Modern, Latin and Dixieland Jazz, Brass and Wind band, Classical plus a diverse range of ethnic programming, including Hindi, Cantonese, Mauritian, Serbian language Serbian,Urdu, Samoan, Dutch and Cambodian.


Since 1993, Casey Radio 97.7fm has been radio's home of the Victorian Football League and the Victorian Premier Cricket competitions, and continues to be so to this day (well not anymore). The station hosts a special Saturday morning radio program in winter for the VFL, and summer for the Victorian Premier Cricket competition, and then follows this by broadcasting matches of both competitions live on weekends.[2]

Also since 1993 Casey Radio 97.7fm have broadcast many charity-related sporting events, as well as Indoor Cricket, Netball, Baseball (Claxton Shield), Basketball (NBL), Picnic Racing, (Non TAB) Soccer and Boxing.

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