Draft:Innova Market Insights
Submission declined on 18 October 2023 by Ca (talk).
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Submission declined on 6 April 2023 by Greenman (talk). This submission appears to read more like an advertisement than an entry in an encyclopedia. Encyclopedia articles need to be written from a neutral point of view, and should refer to a range of independent, reliable, published sources, not just to materials produced by the creator of the subject being discussed. This is important so that the article can meet Wikipedia's verifiability policy and the notability of the subject can be established. If you still feel that this subject is worthy of inclusion in Wikipedia, please rewrite your submission to comply with these policies. Declined by Greenman 17 months ago. | ![]() |
Comment: See WP:COI. The framing of the submission is promotional, the kind of things that would appear on a marketing website. Greenman (talk) 07:42, 6 April 2023 (UTC)
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Company type | Privately held company |
---|---|
Industry | Market Research |
Founded | 1994 |
Founders | Patrick Mannion and Lu Ann Williams |
Headquarters | , |
Areas served | Global |
Website | www |
Innova Market Insights BV is a market intelligence and analysis company which was founded in 1994 by CEO Patrick Mannion and Global Insights Director Lu Ann Williams. The company has its headquarters in Arnhem, Netherlands, with a further 10 offices in locations around the world.
It tracks product launches, trends,[1] consumer habits and market sizes in fast moving consumer goods (FMCG) sectors, specifically food, beverages,[2] household goods, beauty products and personal care. Innova Market Insights leads the market research hub of Growth for Growth,[3] established by the Nutrition team at the Bill & Melinda Gates Foundation. The company is a member of Food Valley NL,[4] an organization based in Wageningen, Netherlands.
Database
[edit]The Innova Database contains records of FMCG products, including ingredients,[5] marketing and product claims,[6] packaging materials, launch data,[7] regions of sale, images, flavor and range variations and on-pack information. The database has also been used as a source for scientific studies by organizations including the UN Food and Agriculture Organization[8] and Access To Nutrition Initiative.[9]
Analytics tools
[edit]The company has analysis software to compare, combine and collate data. Its analysts decipher data and explain findings.
Reports
[edit]The company publishes reports on a weekly basis. These include category reviews, case studies, consumer reports, tradeshow reviews, sector analysis, product reviews, product launches.
Tradeshows
[edit]![](http://upload.wikimedia.org/wikipedia/commons/thumb/b/b7/Anuga_Food_Tec_2022_3.jpg/220px-Anuga_Food_Tec_2022_3.jpg)
Innova Market Insights is listed as a Knowledge Partner, event presenter and major exhibitor at a number of food and beverage tradeshows and events, including ISM,[10] Vitafoods,[11] Anuga,[12] IFT First,[13][14][15] Thaifex,[16] Food Ingredients/Vitafoods Asia,[17] and Food Ingredients Europe.[18][19]
Webinars and Presentations
[edit]The company produces a series of webinars each year.
Innova staff also appear in webinars, presentations and live events produced by other companies and organizations, including ProVeg International,[20] Vitafoods Insights,[21] FoodX,[22] Future Proteins Conference,[23] and Bremerhaven Blue Economy Conference.[24]
Innova Top Ten Trends
[edit]![](http://upload.wikimedia.org/wikipedia/commons/thumb/0/0f/FiE_2022_ls.jpg/220px-FiE_2022_ls.jpg)
Innova Top Ten Trends[25] is an annual list of forecasts which first appeared in 2005. The list is based on elements including market data, launch activity, consumer surveys and actions, category growth, supply issues, regulatory activity and other influencing factors.
The Top Ten Trends are announced publicly to industry and media outlets in the fall, followed by a webinar detailing the entire list, with occasional live presentations at trade events.[26] Accompanying literature includes reports and presentations[27] covering the complete ten trends, individual trends, region- and country-specific trends and how the top ten relate to individual sectors and product categories.[28]
Trade missions
[edit]Representatives from Innova have taken part in Dutch national and regional trade missions.[29]
Media
[edit]The company provides information, quotes, graphics, opinion, articles and analysis to news media organizations[30][31][32] and trade press.[33][34][35][36][37]
References
[edit]- ^ "Top snacking trends: Texture, flavour and on the go". Food Manufacture. 4 October 2015. Retrieved 28 February 2023.
- ^ "Herbs, spice, honey and prickly pear gain ground in drinks: Innova". Beverage Daily. 2 July 2013. Retrieved 28 February 2023.
- ^ "Growth for Growth". nutritionconnect.org. Retrieved 4 April 2023.
- ^ "Food Valley NL member - Innova Market Insights". Food Valley NL.
- ^ "Consumers are Craving Low Sodium Options in the Salty Snack Category". Cargill. Retrieved 28 February 2023.
- ^ "Premium Indulgence On A Dairy Basis". Asia Pacific Food Industry. 7 October 2019. Retrieved 28 February 2023.
- ^ "Savoury of sweet? Surprising growth in biscuit sector". Food Processing. 17 October 2013. Retrieved 28 February 2023.
- ^ "Joint FAO/WHO Food Standards Programme Codex Committee on Nutrition and Foods for Special Dietary Uses" (PDF). fao.org. Food and Agriculture Organization of the United Nations.
- ^ "Access To Nutrition Index - Global Index 2018" (PDF). accesstonutrition.org. Access To Nutrition.
- ^ "ISM Event Stage". ISM Cologne. ISM. Retrieved 28 February 2023.
- ^ "Vitafoods Europe". Vitafoods Europe. Vitafoods. Retrieved 28 February 2023.
- ^ "Anuga and Innova strengthen partnership to provide greater content for tradeshow participants". Anuga. Retrieved 28 February 2023.
- ^ "Official Preview of IFT's 2005 Annual Meeting + FOOD EXPO". Food Technology Magazine. 1 June 2005. Retrieved 2 March 2023.
- ^ "Food Expo Highlights Clean Labels and Functional Foods". Food Technology Magazine. 1 August 2011. Retrieved 2 March 2023.
- ^ "'Shared Planet' Tops Innova's Trends List". IFT Digital Exclusives. 11 July 2022. Retrieved 2 March 2023.
- ^ "The Now and Future of Food and Beverage Trends in Asia". Thaifex-Anuga. Anuga. Retrieved 28 February 2023.
- ^ "Knowledge Partner". Food Ingredients/Vitafoods Asia. Vitafoods. Retrieved 28 February 2023.
- ^ "Business Analyst Partner". Fi Europe. Fi Global. Retrieved 28 February 2023.
- ^ "FI Europe 2021 Partner: Innova Market Insights, Lu Ann Williams". Fi Global vimeo. Fi Global. 8 December 2021. Retrieved 28 February 2023.
- ^ "Looking forward, looking back – plant-based trends from 2022 and predictions for 2023". ProVeg. ProVeg International. Retrieved 28 February 2023.
- ^ "Brain Health and Mental Wellness". Event.on24. Vitafoods Insights. Retrieved 28 February 2023.
- ^ "Partnership Innova Market Insights and FoodX". food-x.nl. FoodX. 31 March 2023. Retrieved 5 April 2023.
- ^ "Future Proteins Conference". fp-conference. Conference Future Proteins. Retrieved 28 February 2023.
- ^ "1st Bremerhaven Conference on Blue Economy and Fish Processing". ttz Bremerhaven. Retrieved 28 February 2023.
- ^ "Innova reveals its top ten food and beverage trends". Nutritional Outlook. 17 October 2022. Retrieved 28 February 2023.
- ^ "Innova Market Insights Top 10 trends for 2022 - Fi Europe". Fi Global YouTube. Fi Global. Retrieved 28 February 2023.
- ^ "Top Ten Trends for 2022". issuu. 9 December 2021. Retrieved 28 February 2023.
- ^ "What's cooking in the confectionery industry". Ai Group Australia. 12 May 2022. Retrieved 28 February 2023.
- ^ "Trade Mission – Plant Forward conference – Toronto (Ontario, Canada)". LinkedIn. Yuri Schaap. Retrieved 1 March 2023.
- ^ "More Snacks Made From Brown Rice, Vegetables, Legumes Aim to Satisfy the Craving for 'Permissible Indulgence'". Wall Street Journal. 24 September 2013. Retrieved 1 March 2023.
- ^ "Why immunity is the new buzzword in food, even cheese balls". Wall Street Journal. 14 October 2021. Retrieved 28 February 2023.
- ^ "Soaring pea costs set to hit plant-based meat producers". Financial Times. 28 September 2021. Retrieved 28 February 2023.
- ^ "Digital & Tech Flavors". Institute of Food Technologists. 7 October 2022. Retrieved 28 February 2023.
- ^ "Joint effort: Food and drink brands teach consumers about their own carbon footprints". Nutritional Outlook. 12 December 2022. Retrieved 28 February 2023.
- ^ "Sugar Reduction Remains a Priority for Consumers and Manufacturers". Prepared Foods. 16 November 2022. Retrieved 28 February 2023.
- ^ "What's on the Menu for Meal Kits?". Institute of Food Technologists. 1 February 2023. Retrieved 28 February 2023.
- ^ "Covid-19: An accelerator for vegan boom?". FoodTechBiz. 27 September 2021. Retrieved 2 March 2023.
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