Lincoln MKC

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Lincoln MKC
Lincoln mkc front.jpg
2015 Lincoln MKC
Overview
ManufacturerLincoln (Ford)
Production2014–present
Model years2015–present
AssemblyLouisville, Kentucky, United States (Louisville Assembly Plant)
Body and chassis
ClassCompact luxury crossover SUV
Body style5-door SUV
Layout
PlatformFord Global C
Related
Powertrain
Engine
Transmission6-speed automatic
Dimensions
Wheelbase105.9 in (2,690 mm)
Length179.3 in (4,554 mm)
Width72.4 in (1,839 mm)
Height63.2 in (1,605 mm)

The Lincoln MKC is a compact premium crossover from Lincoln. Lincoln launched the MKC concept at the 2013 LA Auto Show[1] and the production model officially went on sale in June 2014. The MKC is built upon the Ford Global C platform, shared with the Ford Escape small SUV.

History[edit]

Lincoln MKC concept, rear 3/4 view
Lincoln MKC

Lincoln unveiled the MKC concept at the North American International Auto Show in Detroit in January 2013. The MKC went on sale in the summer of 2014 as a 2015 model. It is assembled at Louisville Assembly Plant.

According to the manufacturer, the MKC further refines Lincoln's design traits originally embodied on the second generation MKZ.[2]

Trim levels include the standard model, Premiere, Select, Reserve and top-level Black Label; the latter three are special appearance packages, a tradition started with the Designer Editions in 1976. The MKC offers the "Center Stage" (unique to the MKC), "Modern Heritage" and "Indulgence" theme appearance packages.

Marketing[edit]

In August 2014, Lincoln signed a multi-year endorsement contract with Oscar-winning actor Matthew McConaughey to star in a series of spots promoting the 2015 MKC.[3]

To also market the new MKC, Lincoln introduced the Lincoln Date Night promotion, which allows those who qualify and participate to experience an extended test drive in the 2015 MKC and dinner for two at a restaurant of their choice, compliments of Lincoln.[4]

Powertrain[edit]

The standard engine is a 2.0-liter 4-cylinder EcoBoost gasoline engine generating 245 hp (183 kW; 248 PS) and 275 lb⋅ft (373 N⋅m) of torque. A 2.3-liter four cylinder EcoBoost gasoline engine generating 285 hp (213 kW; 289 PS) and 305 lb⋅ft (414 N⋅m) is also offered.[1]

The 6-speed, computer-controlled automatic transmission is activated with a transmission selector; it uses buttons installed to the left of the MyLincoln Touch infotainment touch screen labeled "P, R, N, D, S", a revival of an approach used in the 1950s by the Chrysler PowerFlite transmission and the Packard Touchbutton Ultramatic. The "S" transmission selection represents "Sport" mode, where the Continuously Controlled Damping suspension, electric power steering and transmission shift points take on a different posture.

Sales[edit]

Calendar year United States China[5]
2014[6] 13,077 N/A
2015[7] 24,590 7,724
2016[8] 25,562 13,891
2017[9] 27,048 18,247

References[edit]

  1. ^ a b "The Full Spectrum". Autoweek. Crain Communications: 12. 2013-12-09.
  2. ^ http://corporate.ford.com/news-center/press-releases-detail/all-new-2015-lincoln-mkc
  3. ^ Wernle, Bernie (August 21, 2014) "New 2015 Lincoln MKC ads star Matthew McConaughey" http://www.autonews.com/article/20140821/RETAIL03/140829987/new-2015-lincoln-mkc-ads-star-matthew-mcconaughey#
  4. ^ https://securemg.lincoln.com/datenight/request_info.aspx
  5. ^ http://carsalesbase.com/china-car-sales-data/lincoln/lincoln-mkc/
  6. ^ "Ford Posts Best U.S. December Sales Results since 2005" (PDF). Media.Ford.com. January 5, 2015. Retrieved 2015-01-07.
  7. ^ "New Products Make Ford Best-Selling Brand for Sixth Straight Year" (PDF). Media.Ford.com (Press release). January 5, 2016. Retrieved 2016-01-07.
  8. ^ "Ford U.S. December Retail Sales up 5 Percent - a 12-Year High; Ford America's Best-Selling Brand for Seventh Year" (PDF). media.ford.com. 2017-01-04. Retrieved 2017-01-04.
  9. ^ "Ford SUVs Post Record Sales While F-Series Marks 41 Years as America's Best-Selling Pickup; Ford Achieves 8th Consecutive Year as the Country's Favorite Brand" (PDF). media.ford.com. 2018-01-03. Retrieved 2018-01-03.

External links[edit]