OnlyFans
| File:OnlyFans logo 2.jpg | |
Type of site | Membership platform |
|---|---|
| Available in | English |
| Headquarters | , United Kingdom |
| Founder(s) |
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| CEO |
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| Managing director |
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| Users | 20 million registered users |
| Launched | 2016 |
| Current status | Active |
OnlyFans is a subscription content service based in London, United Kingdom. Content creators can earn money from users who subscribe to their content—the "fans".
It is popular in the adult entertainment industry,[2] but also hosts content creators from other genres such as physical fitness experts[3] and other creators who post regularly online. It allows content creators to receive funding directly from their fans on a monthly basis as well as on tips and the pay-per-view (PPV) feature.[4]
Business model
OnlyFans deliberately lacks restrictive content policy and permits users to share revealing or completely nude pictures of themselves in exchange for a monthly membership fee.[5] The company pays 80% of the fees collected to the content creator, with the remaining 20% retained by OnlyFans.[2] After merchant and processing fees, the company's share is around 12%.[2]
History
OnlyFans was launched in 2016 as a website for social media performers to allow their followers to subscribe for a monthly fee to see clips and photos. Little is known about the parent company, Fenix International Limited.[2]
As of February 2020, the site has 20 million registered users and claims to have paid out $400 million to its 200,000 content creators.[6]
In April 2020, BBC Three published a documentary and found that on a single day, a third of Twitter profiles globally advertising ‘nudes4sale’ (or similar) appeared to belong to an underage individual and many of those used OnlyFans to share their content.[7][8]
In May 2020, CEO Tim Stokely told Buzzfeed News "the site is seeing about 200,000 new users every 24 hours and 7,000 to 8,000 new creators joining every day."[9]
Notable creators
In 2017, Courtney Stodden urged followers to subscribe to her updates.[10] In 2018 Megan Barton Hanson, a participant in the reality television series Love Island, posted nude videos of herself online for a monthly subscription.[11]
In January 2020, 20-year-old American Kaylen Ward raised more than $1 million in contributions to charity during the wild bushfires in Australia. OnlyFans teamed with her for their first partnership for a charitable cause.[12] This started a trend with some OnlyFans creators who have been raising money through their accounts.[13]
Usage
The website is mainly used by amateurs and professional pornographic models,[2][14] but it also has a market with chefs, fitness gurus, and musicians.[15]
References
- ^ "Onlyfans.com Competitive Analysis, Marketing Mix and Traffic". Alexa Internet. Retrieved 15 April 2020.
- ^ a b c d e Bernstein, Jacob (9 February 2019). "How OnlyFans Changed Sex Work Forever". New York Times. Retrieved 22 May 2019.
{{cite news}}: CS1 maint: url-status (link) - ^ "Former Chef Becomes Millionaire By Sharing Fitness Photos On Instagram". LAD Bible. Retrieved 22 May 2019.
{{cite web}}: CS1 maint: url-status (link) - ^ Jankowicz, Mia. "We spoke to a woman earning more than $100,000 a year selling explicit content on OnlyFans — this is exactly how she makes her money". Business Insider. Retrieved 13 May 2020.
- ^ "OnlyFans Guide For Adult Video Chat Models". Pandora Modeling. Retrieved 6 February 2019.
- ^ "English: OnlyFans brand deck". 8 November 2019.[full citation needed]
- ^ Morgan, Jessica. "This Documentary Reveals The Dark Side Of OnlyFans". www.refinery29.com. Retrieved 12 May 2020.
- ^ Gallier, Thea de (7 April 2020). "'I make over £20k a month selling nudes online'". BBC Three. Retrieved 12 May 2020.
- ^ "Everyone Is Making Porn At Home Now. Will The Porn Industry Survive?". BuzzFeed News. Retrieved 12 May 2020.
- ^ Kindon, Frances; Duff, Seamus (9 November 2017). "Courtney Stodden starts charging randy fans to see her nudes". mirror. Retrieved 6 February 2019.
- ^ Martin, Laura (10 June 2018). "Newbie Megan poses for nude videos in an online subscription site". irishmirror. Retrieved 6 February 2019.
- ^ "Nude photos raised over $1 million for the Australia fires". VOX. Retrieved 9 January 2020.
- ^ "Donate $10 to Australia, Get a Nude Photo". New York Times. Retrieved 9 January 2020.
- ^ "OnlyFans is the site where porn is more intimate than ever". Dazed. 19 January 2018. Retrieved 4 March 2019.
- ^ "Porn app OnlyFans and platform JustFor.Fans stars share personal stories, paid sexual content creation, and the online adult entertainment marketplace". Esquire SG. Retrieved 12 May 2020.