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Yo (album)

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Yo
File:Inna Yo Cover.jpg
Preliminary album cover
Studio album by
Inna
ReleasedMay 2019
LanguageSpanish
LabelRoc Nation
Producer
Inna chronology
Nirvana
(2017) 		Yo
(2019)
Singles from Yo
  1. "Ra"
    Released: 27 September 2018
  2. "Iguana"
    Released: November 2018[A]
  3. "Sin Ti"
    Released: 18 January 2019
  4. "Tu Manera"
    Released: 1 March 2019[4]

Yo (Spanish: "I"/"Me") is the upcoming sixth studio album by Romanian singer Inna. It is to be released in May 2019 by Roc Nation.[5]

Background and release

Working on Yo commenced in 2016,[6] and around 50 songs were composed to select from for the final tracklist.[7] After having conducted her first official tour in Canada and the United States through September and October 2018,[8] Inna uploaded a video on her YouTube channel on 16 October—her birthday—titled "Yo". In the short film, she teased the album by briefly elaborating on its creation.[9][10][11] In an eventual interview, Inna revealed the release of the album for late 2018, saying that she was "listening a lot to the album because we're changing, dropping verses, adjusting".[12] On another occasion Roc Nation, which at the time Inna had recently signed a record deal with, was confirmed as the label conducting the release in 2019.[6][13]

Creation and composition

During an interview, Inna revealed that she wanted Yo to be completely in Spanish due to the "Spanish vibe" that she had gotten during concerts in Latin America.[12][14] She remembers "I was in the studio, with a cerveza, listening to some instrumentals [...], I started with some lines and then, it turned out really easy to write the lyrics in Spanish".[15] For the first time, the singer took entire creative control over an album—thus its title—and contributed significantly to the writing.[12][14] She elaborated on the songwriting process: "[...] we write in gibberish, it could be any language. The base of the song is la-la-las or words with no meaning. Then we find the right words later."[16]

She described the songs featured on Yo as experimental and heavily influenced by gypsy music, a different style from her previous releases. She also explores several singing styles, partially also present in Romanian folklore.[12] During the lyrics, Inna "speak[s] very much about love and about many female characters seen from different perspectives, through several pairs of eyes".[12] Every song "tells the story of another character, another experience that Inna thinks she has lived in another life".[14] For Yo, Inna extensively collaborated with Romanian producer David Ciente, who added organic sounds to the songs' instrumentation; according to Inna, he "has made [music] out of everything from wood, metal, traffic sounds [and] a beat on the microphone".[12]

Promotion and singles

A music video was filmed for every song on Yo, displaying their "mood and story", although not forming an overall plot.[12][15] They were directed by Bogdan Pǎun, while production was handled by Loops Production and Alexandru Mureșan was hired as the director of photography.[14] The album tracks "Iguana", "La Vida", "Locura" and "Sí, Mamá" were released as promotional singles in Romania in July 2018; for a Coca-Cola campaign, Coca-Cola Zero Sugar bottles were designed with QR codes that—when scanned with a smartphone—linked to Shazam, allowing users to stream the songs.[17]

"Ra" was released as the album's lead single on 27 September 2018 by Global Records in Romania.[18] Roc Nation issued the single internationally on 2 November 2018.[19] Under similar procedures, the labels also released the follow-ups "Iguana", "Sin Ti" and "Tu Manera" in November 2018, January 2019 and March 2019, respectively.[A][4][20] Inna's previous two releases, "Me Gusta" and "No Help" (2018), were left out from Yo's tracklist as they "were not in the vibe that the whole album has, I felt I would release a material that sounded in a certain way."[15]

Track listing

Credits adapted from ASCAP and YouTube.[21]

Yo – Provisional tracklist[14]
No.TitleWriter(s)Producer(s)Length
1."Ra"
 
2."Contigo"
  • Apostoleanu
  • Chiluiza
Ciente 
3."Iguana"
  • Apostoleanu
  • Chiluiza
Ciente 
4."Sí, Mamá"
  • Apostoleanu
  • Chiluiza
Ciente 
5."Sin Ti"
  • Apostoleanu
  • Chiluiza
Ciente 
6."Locura"
  • Apostoleanu
  • Chiluiza
Ciente 
7."Fuego"
  • Apostoleanu
  • Chiluiza
Ciente 
8."Tu Manera"
  • Apostoleanu
  • Chiluiza
Ciente 
9."La Vida"
  • Apostoleanu
  • Chiluiza
Ciente 
10."Gitana"
  • Apostoleanu
  • Chiluiza
Ciente 
11."Te Vas"   

Notes

  1. ^ a b While "Iguana" was digitally released on 30 November 2018,[1] it was already made available for radio airplay and streaming earlier that month.[2][3]

References

  1. ^ "Iguana – Single by Inna on iTunes". iTunes Store. Retrieved 30 November 2018.
  2. ^ "Most Played Today – All Channels – Fully + Partially Played Tracks (19.11.2018)". Media Forest. 19 November 2018. Retrieved 19 November 2018. (subscription required)
  3. ^ "Iguana – Inna". Spotify. 16 November 2018. Archived from the original on 20 November 2018. Retrieved 19 November 2018. {{cite news}}: Unknown parameter |deadurl= ignored (|url-status= suggested) (help)
  4. ^ a b "Tu Manera – Single by Inna on iTunes". iTunes Store. Retrieved 8 March 2019.
  5. ^ Domènech, Albert (27 February 2019). "Inna, la diva rumana del dance que eligió Barcelona" [Inna, the Romanian dance diva that resides in Barcelona] (in Spannish). La Vanguardia. Retrieved 28 February 2019. {{cite news}}: Italic or bold markup not allowed in: |publisher= (help)CS1 maint: unrecognized language (link)
  6. ^ a b "Inna lansează "Ra", prima piesă de pe noul album "Yo"" [Inna releases "Ra", the first single off her new album "Yo"] (in Romanian). Libertatea. 2 November 2018. Retrieved 2 November 2018. {{cite news}}: Italic or bold markup not allowed in: |publisher= (help)
  7. ^ "Inna lanzará disco completamente en español" [Inna releases studio album completely in Spanish] (in Spanish). Las Estrellas via YouTube. 7 November 2018. Retrieved 8 November 2018.
  8. ^ Currinn, Jonathan. "Inna Annonces US and Canada Tour in September and October". CelebMix. Retrieved 21 October 2018.
  9. ^ "Inna – Yo". YouTube. 16 October 2018. Retrieved 21 October 2018.
  10. ^ Ciobanu, Mihai (17 October 2018). "Inna, Yo – nou album. Primul in limba spaniola" [Inna, Yo – a new album. Her first in Spanish] (in Romanian). DC News. Retrieved 21 October 2018.
  11. ^ Currinn, Jonathan (24 October 2018). "Inna Teases New Album "Yo" By Dropping a Video Where She Talks About the LP". CelebMix. Retrieved 24 October 2018.
  12. ^ a b c d e f g "Inna Interview" (in Romanian). Cristina Stanciulescu. Retrieved 21 October 2018.
  13. ^ "Inna, aparitie incendiara la gala Latin Grammy Awards 2018!" [Inna, hot appearance at the Latin Grammy Awards 2018 gala!]. Cancan (in Romanian). 16 November 2018. Retrieved 16 November 2018.
  14. ^ a b c d e "Inna prezinta teaserul albumului "Yo", primul album in limba spaniola compus integral de artista" [Inna releases the teaser of "Yo", the first Spanish language album composed entirely by her]. Star Gossip Magazine (in Romanian). 17 October 2018. Retrieved 21 October 2018.
  15. ^ a b c Currinn, Jonathan (29 November 2018). "Exclusive Interview: Inna Chats About Recently Released Single "Ra", New Single "Iguana", New Album "Yo", Merch, And More". CelebMix. Retrieved 29 November 2018.
  16. ^ Leight, Elias (8 March 2019). "See Inna's Goofy 'Tu Manera' Video". Rolling Stone. Retrieved 27 March 2019. {{cite news}}: Italic or bold markup not allowed in: |publisher= (help)
  17. ^ Bambu, Radu (16 July 2018). "Coca-Cola a "pus" noul album al Innei pe dozele de Coca-Cola Zero" [Coca Cola have "released" Inna's new album on Coca-Cola Zero Sugar bottles] (in Romanian). Pagina de Media. Retrieved 16 July 2018.
  18. ^ "Ra – Single by Inna on iTunes". iTunes Store. 27 September 2018. Retrieved 21 November 2018.
  19. ^ "Ra – Single by Inna on iTunes". iTunes Store. 2 November 2018. Retrieved 2 November 2018.
  20. ^ "Sin Ti – Single by Inna on iTunes". iTunes Store. Retrieved 18 January 2019.
  21. ^ For writing credits:
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