Star Wars Day
|Star Wars Day|
|Significance||Honoring Star Wars|
|Date||May 4 (annually)|
Star Wars Day is an unofficial secular holiday in May which celebrates the Star Wars franchise created by George Lucas. It is observed by fans of the movies. Observance of the holiday spread quickly due to Internet, social media, and grassroots celebrations.
May 4 is considered a holiday by Star Wars fans to celebrate the franchise's films series, books, and culture as well as strict religious rituals. The date was chosen for the easy pun on the catchphrase "May the Force be with you"—"May the fourth be with you".
The reference was first used on May 4, 1979, the day Margaret Thatcher took office as Prime Minister of the United Kingdom. Thatcher's political party, the Conservatives, placed a congratulatory advertisement in The London Evening News that stated "May the Fourth Be with You, Maggie. Congratulations." This reading of the line has also been recorded in the UK Parliament's Hansard.
In 2011, the first organized celebration of Star Wars Day took place in Toronto, Ontario, Canada at the Toronto Underground Cinema. Produced by Sean Ward and Alice Quinn, festivities included an Original Trilogy Trivia Game Show; a costume contest with celebrity judges; and the web's best tribute films, mash-ups, parodies, and remixes on the big screen. The second annual edition took place on Friday, May 4, 2012.
Fans (even government officials) have celebrated Star Wars in a variety of ways in social media and on television.
Since 2013, Disney Parks have celebrated the holiday with several Star Wars events and festivities. The Walt Disney Company had purchased Lucasfilm including the rights to Star Wars in late 2012.
Revenge of the Fifth
Star Wars Day became so popular that the following day was jokingly called “Revenge of the Fifth,” a play on the Star Wars movie title Revenge of the Sith. On this day, fans join the “Dark Side” by celebrating the Sith Lords and villains from the Star Wars series.
The Los Angeles City Council declared May 25, 2007, as Star Wars Day, in honor of the 30th anniversary release date of Star Wars. A separate initiative for observing Geek Pride Day on May 25 is based on the Star Wars connection along with ties to The Hitchhiker's Guide to the Galaxy (see Towel Day) and Discworld.
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