Gary Vaynerchuk: Difference between revisions
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In 2014, Vaynerchuk's advertising agency VaynerMedia grossed $40 million in revenue.<ref>{{Cite news|url=http://adage.com/article/special-report-agency-alist-2015/ad-age-2015-agency-a-list-standouts-grey-180la-akqa/296732/|title=Ad Age's 2015 Agency A-List Standouts: Grey, 180LA, AKQA and More|access-date=2016-12-09}}</ref> Vaynerchuk is also an angel investor with early stage investments in web apps such as in Uber, Twitter, Tumblr, Venmo, Facebook, Songza, Afterschool, and Houseparty.<ref>{{Cite web|url=https://angel.co/gary|title=Gary Vaynerchuk|website=angel.co|access-date=2016-12-08}}</ref> The tech-entrepreneur is also represented by [https://www.caaspeakers.com/gary-vaynerchuk/ CAA for public keynotes and speeches]. In a 2016 interview on Grant Cardone's Power Players<ref>{{Cite web|url=http://grantcardonetv.com/video/powerplayers/garyvee/|title=Gary Vaynerchuk and Grant Cardone {{!}} Grant Cardone TV|website=grantcardonetv.com|access-date=2016-12-09}}</ref>, Vaynerchuk states he gets paid $100,000 a speech, and has made $17 million in the last year. A $12 million dollar increase from a 2014 interview on TheBlaze<ref>{{Citation|last=TheBlaze|title=Author and Entrepreneur Gary Vaynerchuk {{!}} The Cain Conversation|date=2014-01-17|url=https://www.youtube.com/watch?v=lsqaqRBTj_s|accessdate=2016-12-09}}</ref>, in which Vaynerchuk states he makes $3-5 million depending on what he does with his investments. |
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==Reaction== |
==Reaction== |
Revision as of 22:56, 9 December 2016
![]() | This article may require copy editing for grammar, style, cohesion, tone, or spelling. (November 2016) |
Gary Vaynerchuk | |
---|---|
![]() Gary Vaynerchuk | |
Born | |
Other names | Garyvee |
Known for | Entrepreneurship, social media, angel investing, wine education |
Notable work | Wine Library TV The #AskGaryVee Show |
Website | garyvaynerchuk.com |
Signature | |
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Gary Vaynerchuk (born Gennady Vaynerchuk[1][2] on November 14, 1975, in Babruysk, former Soviet Union (now Belarus)) is an serial entrepreneur, CEO, investor, author, public speaker, and internet personality.
Background
Vaynerchuk was born in the Soviet Union and immigrated to the United States in 1978, after the Soviet Union signed the SALT I agreements which allowed Soviet Jews to leave the country in exchange for American wheat.[3] Gary and eight family members lived in a studio-apartment in Queens, New York, and had to split pieces of toilet paper in order to save money[4]. After living in Queens, Vaynerchuk and his family moved to Edison, New Jersey.[5] After graduating from Mount Ida College in Newton, MA, Gary transformed his father's Springfield, Union County, New Jersey liquor store into a retail wine store named Wine Library,[6] and in 2006 started the video blog Wine Library TV, a daily internet webcast on the subject of wine.
In August 2011, Vaynerchuk announced he would be stepping away from his daily wine video series to focus his attention on VaynerMedia, the digital ad agency he co-founded with his brother in the Spring of 2009.
Career
Wine Library
After graduating from college in 1999 Vaynerchuk assumed day to day control of his father's liquor store, then called Shopper's Discount Liquors.[7] Through a combination of ecommerce, email marketing, and aggressive pricing, Vaynerchuk grew the business from 1 million to $50 million a year by 2005.[7][8]
VaynerMedia
In 2009, Gary, along with his brother AJ Vaynerchuk, founded VaynerMedia, a social media-focused digital agency.[9] The company focuses on providing social media and strategy services to Fortune 500 companies such as General Electric, Anheuser-Busch, Mondelez, and PepsiCo.[9][10] In 2015, VaynerMedia was named one of AdAge's A-List agencies.[10]
VaynerRSE
With an investment background that includes exits in both Tumblr and Buddy Media, Vaynerchuk started a $25 Million investment fund with RSE Ventures' Matt Higgins, named VaynerRSE. The fund focuses on consumer technology and acts as an incubator in addition to traditional angel investing.[11]
VaynerSports
In June 2016 Gary Vaynerchuk started his partnership with a sports agency to create VaynerSports to add his social media and digital agency zest to sports athletes' career and future.[12]
Food Loves Tech
In 2016 VaynerMedia funded and launched Food Loves Tech, a New York City based event that showcases emerging technologies in food innovation, food dispensing technology and food production.[13] The inaugural event included guest celebrity chefs Jose Andres and Pasquale Cozzolino, with exhibitors that included the June Intelligent Oven and the BeeHex 3D pizza printer.[14]
Youtube and Facebook Video Series
Wine Library TV
Wine Library TV (WLTV or The Thunder Show) (2006–2011) was a video blog hosted by Vaynerchuk on Youtube, featuring wine reviews and advice on wine appreciation. Episodes consisted of wine tastings along with other wine related topics. The show debuted on February 21, 2006 and was produced on a daily basis at the Wine Library store in Springfield, New Jersey. Episodes taped Monday through Thursday usually took place on a desk in Vaynerchuk's office, normally tasting three or four wines, and the Friday episode took place on Vaynerchuk's office couch, tasting usually only one wine and answering questions submitted via his Facebook application Ask Gary. Each show was watched by up to 90,000 viewers.[15] Vaynerchuk appeared on the cover of the December 2008 issue of Mutineer Magazine, launching the "Mutineer Interview" series.[16]
Vaynerchuk gave his impressions and rates wines using the 100-point scale. As an outspoken critic of numerical scores, he acknowledged his hypocrisy in using them.[17][18]
While typically a one-man show, guests were occasionally featured on the program. Celebrity guests included Jancis Robinson,[15] Heidi Barrett, George M. Taber, Kevin Rose, Maynard James Keenan, Michael Steinberger, Ingrid Hoffmann, Timothy Ferriss, Jim Cramer of CNBC's Mad Money, Kermit Lynch, Wayne Gretzky, and Dick Vermeil.[19]
After 1,000 episodes of Wine Library TV, the show was retired in March 2011,[20] replaced by a very similar video podcast called The Daily Grape, with a slightly shorter format of only two wine reviews, and fewer guests.[citation needed]
On August 23, 2011 he announced on Daily Grape that he was retiring from wine video blogging.[21]
Obsessed TV
Vaynerchuk teamed up with Samantha Ettus in 2009 to create and produce Obsessed TV, a web talk show. Together they interviewed 75 celebrities and notables, including Mark Bittman, Al Roker, and Jill Stuart.[22] The format of the show was a 30-40 minute in-depth interview with Samantha Ettus followed by wine-focused 3–4 minutes with Vaynerchuk at the end.[23][24] The show ended in December 2009.[25]
The #AskGaryVee Show
The #AskGaryVee Show is a YouTube, Facebook and podcast series that Vaynerchuk began on July 31, 2014.[26] The show takes a question and answer format, whereby Vaynerchuk's community submits questions via social media on business, marketing and self-improvement and he picks five questions to answer per episode. After over 150 episodes of the video-podcast show Vaynerchuk, turned it into his fourth book #AskGaryVee: One Entrepreneur's Take on Leadership, Social Media, and Self-Awareness. Notable co-hosts of the show include Ariana Huffington, Casey Neistat, Krewella, Wyclef Jean, Landon Cassill.
#DailyVee
The DailyVee is a YouTube series that Vaynerchuk began on December, 4, 2015.[27] The Facebook and Youtube vlog series follows Vaynerchuk in his daily experiences as an entrepreneur and CEO of VaynerMedia. Vaynerchuk states the series is the truest form of his entrepreneurial journey, and documents his 18 hour work days of building businesses and helping other people[28], which he refers to as his ambition to build a "Honey Empire". On November 20th, 2016 on episode 86 of DailyVee, Gary announced that DailyVee would in fact, become a daily-vlog, publishing the series on a daily basis.
Public Speaking
Gary is an enthusiastic public speaker with a unique, dynamic, and colloquial presentation style. He generally speaks on topics of enterpreneurship and online marketing and has been the keynote speaker at many large events and conferences including: Inc 500 Seminar (2011), Inbound (2012), Vistage (2015), SXSW (2016), Inbound (2016), and many more.
Books
Crush It!
In March 2009, Vaynerchuk signed a 10-book deal with HarperStudio for over $1,000,000 and released the first book, Crush It! Why Now is the Time to Cash in on your Passion, in October 2009.[29] In the first weeks of its release Crush It! climbed to #1 on the Amazon Best Seller list for Web Marketing books. It also opened at #2 on the New York Times Hardcover Advice bestseller list and #7 on the Wall Street Journal Bestseller List.[citation needed][30]Crush It! was featured in ReadWrite, CBS News, and Psychology Today.[31][32][33]
Crush It! was also among the first books released on the Vook platform.[34]
The Thank You Economy
The Thank You Economy reached #2 on the New York Times Hardcover Advice & Misc. Bestseller List, behind Suze Orman's "Money Class."[35]
Jab, Jab, Jab, Right-Hook
In November 2013, Vaynerchuk released his 3rd book, Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World, under publisher Harper Business, an imprint of Harper Collins. By highlighting campaigns and strategies that both succeeded and failed across all of the major social media platforms, Vaynerchuk's third installment focused on social media marketing strategies and tactics that businesses should be avoiding or employing. Jab, Jab, Jab, Right-Hook debuted at #1 on the Wall Street Journal's business book list, and at #4 on the New York Times Hardcover Advice bestseller list.[36][37]
AskGaryVee: One Entrepreneur's Take on Leadership, Social Media, and Self-Awareness
In March 2016, Vaynerchuk released his 4th book, AskGaryVee: One Entrepreneur's Take on Leadership, Social Media, and Self-Awareness, under publisher Harper Business, an imprint of Harper Collins. The book is sampled off of Vayerchuk's Youtube series #AskGaryVee. Gary complied the best question and answers from his youtube show into this novel based on categories such as Self-awareness, Parenting, and Hustle. Vaynerchuk's now fourth installment covers a broad range of topics and tactics for businesses and entrepreneurs to follow. #AskGaryVee is Vaynerchuk's fourth New York Times bestseller list.[36]
Net-Worth
In 2014, Vaynerchuk's advertising agency VaynerMedia grossed $40 million in revenue.[38] Vaynerchuk is also an angel investor with early stage investments in web apps such as in Uber, Twitter, Tumblr, Venmo, Facebook, Songza, Afterschool, and Houseparty.[39] The tech-entrepreneur is also represented by CAA for public keynotes and speeches. In a 2016 interview on Grant Cardone's Power Players[40], Vaynerchuk states he gets paid $100,000 a speech, and has made $17 million in the last year. A $12 million dollar increase from a 2014 interview on TheBlaze[41], in which Vaynerchuk states he makes $3-5 million depending on what he does with his investments.
Reaction
Vaynerchuk has been featured in "The New York Times",[42] The Wall Street Journal,[43] GQ, and Time,[44] appeared on Late Night with Conan O'Brien and Ellen.[45] Vaynerchuk has been described as "the first wine guru of the YouTube era",[17][46] "the wine world's new superstar",[47] and by Rob Newsom, a Washington State wine maker, "outside of Robert Parker, probably the most influential wine critic in the United States".[48] In the July 2009 Decanter publication of "The Power List" ranking of the wine industry's individuals of influence, Vaynerchuk placed at number 40, citing that he "represents the power of blogging".[49][50]
Awards, honors & press
- 2006: People's Choice Vloggie in the categories of "Cooking" and "Instructional/Educational"[51]
- 2007: American Wine Blog Awards, Best Wine Podcast or Videoblog[52]
- 2007: The Morning News's "Favorite Web Phenomenon, Soon-to-Be Culinary Celebrity, Web Bucket-Spitter"[53]
- 2011: The Wall Street Journal Twitter's Small Business Big Shots [54]
- 2013: Inc. (magazine) "How to Master the 4 Big Social-Media Platforms" November 2013 cover story [55]
- 2013: New York Times "Riding the Hashtag in Social Media Marketing" [56]
- 2013: Esquire (magazine) "Gary Vaynerchuk: What I've Learned" [57]
- 2015: Crain's New York Business 40 Under 40 [58]
Bibliography
- Gary Vaynerchuk's 101 Wines: Guaranteed to Inspire, Delight, and Bring Thunder to Your World (2008) ISBN 1594868824
- Crush It!: Why NOW Is the Time to Cash In on Your Passion (2009) ISBN 0061914177
- The Thank You Economy (2011) ISBN 0061914185
- Jab, Jab, Jab Right Hook (2013) ISBN 1594868824
- #AskGaryVee: One Entrepreneur's Take on Leadership, Social Media, and Self-Awareness Hardcover (2016) ISBN 0062273124
References
- ^ "Gary Vaynerchuk - Do u live in San Diego ? I'm doing a... | Facebook". www.facebook.com. Retrieved 2016-04-18.
- ^ Lapidario, Milie (2012-02-04). Quicklet On Gary Vaynerchuk's Crush It! (CliffsNotes-like Book Summary). Hyperink Inc. ISBN 9781614647652.
- ^ "What Price a Soviet Jew?". The New York Times. 1981-02-22. ISSN 0362-4331. Retrieved 2016-12-09.
- ^ Gary Vaynerchuk (2016-03-19), SXSW Keynote 2016, retrieved 2016-12-09
- ^ Friend, tad. "V-va-va-voom!", The New Yorker, June 7, 2010. Accessed January 31, 2013. "He thumped his heart. 'I was born in the Soviet Union, and we were poor when we came here' — to Edison, New Jersey — 'so it's incredible to me that that many people are interested.'"
- ^ Asimov, Eric (September 8, 2009). "Pop goes the critic". The New York Times.
- ^ a b "At Wine Superstores, Tastings Are Just the Start". June 22, 2008. Retrieved October 10, 2016.
- ^ "SELLING WINE THE WEB 2.0 WAY". KERMIT PATTISON. September 16, 2008.
- ^ a b "Riding the Hashtag in Social Media Marketing". New York Times. November 2, 2013.
- ^ a b "Ad Age's 2015 Agency A-List Standouts: Grey, 180LA, AKQA and More".
- ^ "Here's what Gary Vaynerchuck is really up to with that new $25M fund (exclusive)". Venture Beat. February 14, 2014.
- ^ "Gary Vaynerchuk Creates VaynerSports to Go After the Sports Agency Market with Social Media". jobsinsocialmedia. Retrieved 22 June 2016.
- ^ "Innovation Event Highlights Intersections Between Food and Technology". Epoch Times. Retrieved 18 June 2016.
- ^ "View It: Food Loves Tech Expo Highlights". Black Enterprise Magazine.
- ^ a b Robinson, Jancis, Financial Times (November 15, 2008). "The online evangelist".
{{cite web}}
: CS1 maint: multiple names: authors list (link) - ^ "Issue #3 Cover Mutineer, Gary Vaynerchuk, Appears on the CBS Early Show". Retrieved 9 November 2013.
- ^ a b Steinberger, Mike, Slate (August 1, 2007). "Watch Me Drink!".
{{cite web}}
: CS1 maint: multiple names: authors list (link) - ^ "WLTV Spreadsheet". WLTV. Retrieved 2007-02-26.
- ^ Dick Vermeil, Paul Smith and Gary Vaynerchuk - Episode #237
- ^ Vaynerchuk, Gary, Wine Library TV (March 14, 2011). "Episode 1,000". Wine Library TV.
{{cite news}}
: CS1 maint: multiple names: authors list (link) - ^ "The Final Grape". Retrieved 25 August 2011.
- ^ http://obsessedtv.com/index.php
- ^ Erick Schonfeld (February 27, 2009). "Gary Vay•ner•chuk Expands His Web Video Empire With Obsessed TV". TechCrunch.
- ^ Michelle Lentz. "Gary V's new venture: Obsessed TV". Bub.blicio.us.
- ^ http://obsessedtv.com/past-guests/
- ^ "#AskGaryVee Episode 1: How to Utilize Native Ad Platforms." YouTube. YouTube, 31 July 2014. Web. 28 Sept. 2015.
- ^ Gary Vaynerchuk (2015-12-04), NO COAT, NO SHOES, NO KEYNOTE | DailyVee 001, retrieved 2016-12-09
- ^ Gary Vaynerchuk (2016-12-05), INSIDE MY HEART, BRAIN, AND SOUL IN 13 MINUTES | DailyVee 101, retrieved 2016-12-09
- ^ Nelson, Sara (April 2, 2009). "Twitter's "Garyvee" Vaynerchuk Gets A Book Deal".
{{cite journal}}
: Cite journal requires|journal=
(help) - ^ Schuessler, Jennifer (2009-11-01). "Hardcover Advice for the week of October 24, 2009". The New York Times. Retrieved 2009-11-02.
- ^ Cameron, Chris (2010-02-05). "Weekend Reading: Crush It! by Gary Vaynerchuk". ReadWriteWeb. Retrieved 2013-05-08.
- ^ Pagliarini, Robert (2010-06-23). "Book Review: Gary Vaynerchuck's Crush It!". CBS News. Retrieved 2013-05-08.
- ^ Brooks, Katharine (2010-02-07). "Crush Your Dreams and Watch Them Take Off". Psychology Today. Retrieved 2013-05-08.
- ^ marketwire.com Gary Vaynerchuk's "Crush It!" Now a Vook
- ^ The New York Times The New York Times Best Sellers
- ^ a b "NYT Best Sellers". December 15, 2013.
- ^ "Best-Selling Books Week Ended Dec. 1". The Wall Street Journal.
- ^ "Ad Age's 2015 Agency A-List Standouts: Grey, 180LA, AKQA and More". Retrieved 2016-12-09.
- ^ "Gary Vaynerchuk". angel.co. Retrieved 2016-12-08.
- ^ "Gary Vaynerchuk and Grant Cardone | Grant Cardone TV". grantcardonetv.com. Retrieved 2016-12-09.
- ^ TheBlaze (2014-01-17), Author and Entrepreneur Gary Vaynerchuk | The Cain Conversation, retrieved 2016-12-09
- ^ Rosen, Jan M. (2009-03-01). "Be It Twittering or Bloggin, Its all about marketing". The New York Times. Retrieved 2013-05-08.
- ^ Vanessa O'Connell (2006-08-25). "Ripe for Change: Wine Sales Thrive As Old Barriers Start to Crumble". Wall Street Journal.
- ^ Stein, Joel, TIME Magazine (2007-06-28). "Totally Uncorked". Time Inc.
{{cite news}}
: CS1 maint: multiple names: authors list (link) - ^ tv.winelibrary.com "About Winelibrary TV". Retrieved 2007-02-24.
- ^ Crosariol, Beppi, The Globe and Mail (January 23, 2008). "YouTube wine guru: A subtle hint of 'Big League Chew'". Toronto.
{{cite news}}
: CS1 maint: multiple names: authors list (link) - ^ Foley, Stephen (2008-08-03). "Gary Vaynerchuk: The wine world's new superstar". London: The Independent.
- ^ Page, Karen & Dornenburg, Andrew, Washington Post (2008-01-30). "Suited for the Super Bowl". The Washington Post.
{{cite news}}
: CS1 maint: multiple names: authors list (link) - ^ Decanter (July 2009). "The Power List", p.39
- ^ Lechmere, Adam, Decanter.com (June 1, 2009). "Power List 2009: Parker Gives Way to Constellation".
{{cite news}}
: CS1 maint: multiple names: authors list (link) - ^ "And the Vloggie Winners are..." Pod Tech Network. Archived from the original on 2007-02-06. Retrieved 2007-02-23.
- ^ "American Wine Blog Awards Winners". Fermentation. Retrieved 2007-02-23.
- ^ 2007 Editors’ Awards for Online Excellence, The Morning News
- ^ Sarah E. Needleman (2011-06-28). "Twitter's Small-Business Big Shots". Wall Street Journal.
- ^ "How to Master the 4 Big Social-Media Platforms". Inc Magazine. Retrieved 26 October 2013.
- ^ Segal, David (November 2, 2013). "Riding the Hashtag in Social Media Marketing". New York Times.
- ^ Fussman, Cal. "Gary Vaynerchuk: What I've Learned". Esquire. Retrieved 4 December 2013.
- ^ "40 Under 40 | Crain's New York Business". www.crainsnewyork.com. Retrieved 2015-10-12.