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Heart Attack (Demi Lovato song)

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"Heart Attack"
Song

"Heart Attack" is a song by recorded by American singer Demi Lovato for her fourth studio album Demi (2013).[3] It was released on February 24, 2013 by Hollywood Records as the lead single from the album. The song was written by Sean Douglas, Nikki Williams, Aaron Phillips and Lovato, with the song's producers Mitch Allan and Jason Evigan under their stage name The Suspex. The single debuted at number 12 on the Billboard Hot 100.

After being leaked, the song premiered via international streaming on February 24, 2013 and was exclusively released on iTunes a few hours later in the United States;[4] it was released to the Amazon MP3 store on February 26.[5] Other major retailers began selling it on March 5, 2013. The song received positive reviews from contemporary music critics, praising the song's production, as well as Lovato's maturing vocal range, which has been compared to Kelly Clarkson.

Having sold over 215,000 units in its first week, "Heart Attack" currently holds the third-highest opening-week sales figure of 2013, behind Justin Timberlake's "Suit & Tie" and Ariana Grande's "The Way". Reaching international airplay, "Heart Attack" became a top twenty hit in Canada, Ireland, New Zealand, Norway, Ukraine and United Kingdom. Shortly after, the track reached the top 10 in the United States, making it Lovato's third top-ten hit in her primary market. The song reached number 7 in Canada, this marked Lovato's first top 10 hit in Canada. The song reached number 3 in the United Kingdom, marking Lovato's first top 10 hit there.

Background and composition

"Heart Attack" was written by Mitch Allan, Jason Evigan, Sean Douglas, Nikki Williams, Aaron Phillips, and Demi Lovato and it was produced by Allan and Evigan under their stage name The Suspex.[6] Williams said the song was written two years prior its release. She explained: "At the time I was going through some relationship stuff, and I was just so depressed, so when I got into the session I thought, 'You know what? I’m gonna pour it all out there, and get it off my chest.'."[7] The song was first intended for Williams but her record label rejected it; Pia Toscano expressed interest in the song but it was not conclusive. When Lovato heard the song, she recorded it before altering a few lyrics. The first version also contained a dubstep break, which was removed for Lovato.[8]

Describing the song, Williams gave the insight: "it's about me being really scared to fall in love again after being rejected, after feeling so fragile and vulnerable all the time — thinking, I don’t know if I can do this ever again!"[7] Lovato told MTV that "Heart Attack" lyrically addresses "falling in love and taking that risk".[9] A preview of the song was released on February 12, 2013.[6] "Heart Attack" was originally planned to premiere on On Air with Ryan Seacrest on March 4, 2013.[6] However, the song premiered on February 24, and was released for digital download the following day.[4][10]

Jessica Sager of PopCrush drew comparisons with "Heart Attack" to works of electronic dance music and Kelly Clarkson, while describing it was more of an "electronic feel" than her previous work.[11] Billboard wrote that the song is an "electro-pop track" and that it "whirs into motion with the same intensity as "Give Your Heart a Break".[1] The song is written in the key of F minor with Lovato's vocals spanning two octaves from the low note of F3 to a high note of G♯5.[12]

Reception

"Heart Attack" was compared to electropop tracks by pop veteran Kelly Clarkson.

Critical reception

The song received critical acclaim from contemporary music critics. Sam Lansky of the website Idolator described Heart Attack as "a monster electropop track with some impressive Kelly Clarkson-esque wailing, a little drum-and-bass-inspired instrumentation on the chorus and a catchy guitar loop."[13] Ray Rahman of Entertainment Weekly wrote: "the song is a big one, with pounding beats, earnest wailing, and some interesting lyrical choices."[14] Jessica Sager of PopCrush gave the song a four-star rating, commenting: "Despite everything that’s going on in terms of instrumentation and production, Lovato’s vocals are still at center stage, showcasing an impressive range of octaves and holding power. Lyrically, ‘Heart Attack’ shows Lovato's vulnerability, and musically and vocally, it shows just how strong she is."[11] Maggie Malach of AOL Music gave a positive review, stating "Demi's last album had a strong R&B influence, but this song indicates she is going for a dancier vibe!"[15] Billboard wrote that Lovato's sequel to "Give Your Heart a Break" continues in the vein of her cardiologically-themed singles and "demonstrates her maturing vocal range."[2] Another positive review came form Digital Spys Robert Copsey deemed the song a "rare case of textbook pop that leaves a lasting impression" and gave it four stars out of five.[16] Adam R. Holtz of Plugged In complimented the lyrical content of the song and its "infectious lilt of Lovato's proven pop vocal chops slathered over an up-to-the-minute EDM sonic foundation."[17]

Commercial performance

"Heart Attack" made its debut on the Billboard Pop Songs chart at number 35.[18] Thanks to the song receiving international awareness from a Twitter trending topic (#UnlockHeartAttack), Billboard predicted the song would debut on the American singles chart, the Hot 100, on the week following March 4, 2013, with an expected sales figure of 200,000 in first-week digital downloads.[18] Spurring 215,000 digital units sold, "Heart Attack" debuted at number 12 on the Hot 100 on the week ending in March 8, 2013.[19] "Heart Attack" has the third best-selling first-week sales total of 2013, with the Justin Timberlake and Jay-Z collaboration "Suit & Tie" being the top seller and the Ariana Grande and Mac Miller collaboration "The Way" coming in as the second.[20] Although, at the time of its debut, it was the second best-selling song.[19] Along with the lead single's Hot 100 position, it debuted at number 4 on the Digital Songs chart and number 70 on the Radio Songs chart, falling just under the top twenty on the newly implemented Streaming Songs chart.[19] On the week ending April 27, 2013, "Heart Attack" became Lovato's third top ten hit in the United States, reaching number 10.[21] In April 2013, "Heart Attack" was certified gold by the RIAA with sales brimming 500,000 in the space of only four weeks.[22] The song went platinum after 9 weeks of its release.

In the United Kingdom and Ireland, "Heart Attack" debuted at #3 becoming Lovato's highest charting single to date. It's also the highest entry from any Disney star in the UK, beating fellow Disney stars Hilary Duff, Selena Gomez and Bridgit Mendler who all reached No.7.[23]

Music video

A video with the song's audio, released to Demi Lovato's official VEVO channel on February 25, netted over two million views.[18] On March 1, a lyric video was issued that gained half a million views by its release.[18] On the video, Trevor Kelley, Executive Director of Global Digital Marketing at Disney Music Group said: "We knew that we wanted to involve Demi's fans in the lyric video, both in terms of how it was discovered and how it looked creatively...That was challenging to execute because the volume of trends she had created over the past year, but we ended up with a clip that was very unique and compelling to watch."[18]

Regarding the song's music video, Lovato stated that it will be "fashion based" and thought it was "incredible to incorporate that with the music video".[24][unreliable source?] A teaser of the video was uploaded on YouTube on April 6, 2013.[25] Following the audio and lyric video, the official music video, which was shot on March 13, 2013.[26] in Los Angeles, California[27] premiered on E! News on April 9, 2013.[28] It was directed by Chris Applebaum.[29][30][unreliable source?]

The video begins with interspersed closeups of Lovato wearing dark makeup, with mirrored images of her head and face rising out of black liquid.[citation needed] A different-looking Lovato in white clothes with less makeup, hair pulled back, and hands painted black then starts singing, against a white background with varying horizontal or vertical black dripping lines. At the bridge it then cuts back to the darker version singing in a lobby with her band in the background (the same lobby as in Daughtry's "Crawling Back to You"),[citation needed] against a dark background with straight white lines, interlaced with shots of black ink running down white walls.[citation needed] The video won International Video of the Year – Artist at the 2013 MuchMusic Video Awards. As of July 5, 2013, it has gained over 90 million views on YouTube, making it Lovato's third-most viewed video behind "Give Your Heart a Break" and "Skyscraper".

Live performances

Lovato first performed "Heart Attack" in Orlando on March 2, 2013.[31] Demi has performed the song live on several shows, including The Ellen Degeneres Show, Good Morning America and Jimmy Kimmel Live!. Demi performed the song on the live results show of the third semi-final of the seventh series of Britain's Got Talent on May 30, 2013.

Awards and nominations

Year Award Category Work Result
2013 MuchMusic Video Awards International Video of the Year - Artist "Heart Attack" Won
World Music Awards World's Best Song Pending
MTV Video Music Awards Best Female Video Pending

Track listings

Digital download
  1. "Heart Attack" – 3:32
Remixes EP
  1. "Heart Attack" (The Alias Club Remix) – 5:16
  2. "Heart Attack" (Manhattan Clique Remix) – 5:10
  3. "Heart Attack" (Belanger Remix) – 4:06
  4. "Heart Attack" (Deejay Theory Remix) – 4:39
  5. "Heart Attack" (White Sea Remix) – 3:41
  6. "Heart Attack" (White Sea Acapella Remix) – 3:40
Remixes 2.0 EP
  1. "Heart Attack" (The Alias Radio Remix) – 3:08
  2. "Heart Attack" (Manhattan Clique Edit Remix) – 3:23
  3. "Heart Attack" (DJ Laszlo Remix) – 6:01
  4. "Heart Attack" (Mike D Mixshow Remix) – 3:38
Official versions
  • "Heart Attack" (Manhattan Clique Club Remix) – 5:10
  • "Heart Attack" (Manhattan Clique Dub) – 4:40
  • "Heart Attack" (Manhattan Clique Edit Remix) – 3:23
  • "Heart Attack" (The Alias Club Remix) – 5:16
  • "Heart Attack" (The Alias Radio Remix) – 3:08
  • "Heart Attack" (DJ Laszlo Remix) – 6:01
  • "Heart Attack" (Mike D Mixshow Remix) – 3:38
  • "Heart Attack" (White Sea Remix) – 3:41
  • "Heart Attack" (Deejay Theory Remix) – 4:39
  • "Heart Attack" (Belanger Remix) – 4:06
  • "Heart Attack" (White Sea Acapella Remix) – 3:40

Charts and certifications

Release history

Country Date Format Label
Australia[66] February 25, 2013 Digital download, CD single Hollywood Records
India[67]
Canada[68]
Mexico[69]
New Zealand[70]
Brazil[71]
United States[4]
Hong Kong[72] February 26, 2013
Malaysia[73]
Singapore[74]
Italy[75] March 4, 2013 Universal Music Group
Austria[76] March 5, 2013
Hungary[77]
Netherlands[78]
Poland[79]
United States[80] March 5, 2013 Top 40/Mainstream radio Hollywood Records
France[81] March 25, 2013 Digital download Universal Music Group
Norway[82] April 1, 2013
United Kingdom[83] May 12, 2013

References

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  2. ^ a b Billboard Staff (February 27, 2013). "Justin Bieber, Demi Lovato, Carly Rae Jepsen: Whose New Single Is Best?". Billboard. Prometheus Global Media. Retrieved March 1, 2013.
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  10. ^ Murray, Michael (February 24, 2013). "WORLD PREMIERE: Listen to Demi Lovato's New Song 'Heart Attack'". RyanSeacrest.com. Retrieved February 25, 2013.
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