100 Thieves

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100 Thieves
File:100 Thieves logo.png
Short name100T
DivisionsLeague of Legends
Fortnite Battle Royale
Counter-Strike: Global Offensive
Valorant
FoundedNovember 20, 2017 (2017-11-20)
(6 years, 193 days old)
Based inLos Angeles, California
LocationUnited States
OwnersMatthew Haag
Dan Gilbert
Drake
Scooter Braun
CEOMatthew "Nadeshot" Haag
PartnersCash App
NZXT
Rocket Mortgage
Secret Lab
Totino's
Elgato
JBL
Chipotle
Website100thieves.com Edit this at Wikidata

100 Thieves ("Hundred Thieves") is a lifestyle brand and gaming organization based in Los Angeles, California. The organization runs teams that participate in several video games, including League of Legends, Fortnite Battle Royale and Counter-Strike: Global Offensive. The Thieves' League of Legends team is a franchise team of the League of Legends Championship Series (LCS). The organization was founded in 2017 by Matthew "Nadeshot" Haag, a former OpTic Gaming Call of Duty team captain, (MLG) X Games gold medalist, and 2014 Esports Athlete of the year. It was co-founded alongside Cleveland Cavaliers owner Dan Gilbert. The following year, rapper Drake and SB Projects founder Scooter Braun led the Series A investment round into 100 Thieves. Other participants in the financing round include Marc Benioff, Drew Houston, and Sequoia Capital, among others.[1]

History

League of Legends

2018 Season

On November 20, 2017, 100 Thieves was accepted[2] as a franchise organization for the 2018 NA LCS season. The team signed Prolly as its head coach and Ssumday, Meteos, Ryu, Cody Sun, and Aphromoo[3] for its starting roster. The team placed first in the spring split regular season with a 12-6 record, securing a spot in the semifinals. They ultimately finished second in the spring playoffs, losing 0-3 to Team Liquid in the finals.

100 Thieves' second-place finish qualified them for Rift Rivals 2018, an international tournament between the top three spring teams from Europe and North America. The team elected to use substitute player Levi in place of Meteos for the tournament. Team Liquid, 100 Thieves, and Echo Fox competed against Europe's Fnatic, G2 Esports, and Splyce, going a combined 4-5 in the double round-robin group stage with 100 Thieves with a 1-2 record after a single win against Splyce. In the best-of-five "relay race" finals, the team lost their game against Fnatic, contributing to North America's combined 1-3 loss to Europe.

Before the summer split, 100 Thieves traded Meteos for Flyquest's AnDa.[4] Following this roster move, the team placed third in the regular season with a 10-8 record. Finishing fourth in the summer playoffs, losing 1-3 to Team Liquid in the semi-finals, then losing 2-3 in the third place match to Team SoloMid.

The teams performance across both splits allowed them to qualify for the 2018 League of Legends World Championship in South Korea, securing a bye to Group D with Fnatic, Invictus Gaming, and G-Rex. Shortly after qualifying for the world championship, they replaced Cody Sun with substitute player Rikara. 100 Thieves finished third in their group with a 2-4 record and in the 9th-12th bracket overall, not qualifying for the knockout stage.[5]

2019 Season

In 2019, player Ssumday's contract was extended, while Ryu was relegated to an assistant position. Cody Sun and Rikara opted to leave the team at this point and they were replaced by players Huhi and Bang. Having many internal issues, Huhi moved to the 100 Thieves Academy roster, replacing Soligo, even though the team placed last in the spring regular season. Before the summer season started, Huhi left the team. A new addition, Amazing, joined the team to replace AnDa who was placed in the Academy roster, while Ryu is moved to the Academy roster as the mid-laner. A month into the summer season, the team replaced Ssumday and Soligo with FakeGod and Ryu from the Academy roster. They finished the summer season at 8th place.

2020 Season

The team started the season with PapaSmithy, joining the team as the new general manager. Zikz was the next addition to the roster, replacing Prolly as head coach. Meteos and Cody Sun rejoined the team for the second time,[6] alongside additions Stunt and Ryoma. Ryu, Amazing, Bang and Aphromoo all left the team, with FakeGod rejoining Academy and Ssumday rejoining the main roster.

Counter-Strike: Global Offensive

2017/2018 Season

In December 2017, 100 Thieves announced that they signed the former roster of Immortals. The organization had issues with visas, resulting in the team being disbanded.

2019/2020 Season

In late October 2019, 100 Thieves announced the signing of the former Renegades roster. At IEM Beijing 2019, the team placed second in the tournament, losing to Astralis. The team placed 7th-8th at the ESL Season 10 Pro League Finals, losing to Fnatic.

Call of Duty

The team started the season off signing the team of Kenny, Fero, Octane, Slasher, and Enable. They placed 9th-12th at CWL Las Vegas 2019, qualifying for the Pro League Qualifiers and for the Pro League. After this, they had to re-evaluate the roster, and loan Priestahh and head coach Crowder from FaZe Clan, with Fero getting benched. At CWL Fort Worth 2019, the team finished 4th losing to Team Reciprocity, citing medal issues with player Priestahh and being replaced by Fero. At CWL London 2019, the team won the organization's first trophy. At CWL Anaheim 2019, the team won the organization's second trophy. After the Pro League, 100 Thieves finished second in Division B, qualifying for Pro League playoffs. At the Pro League Playoffs, the team placed 5th-6th, losing to Gen.G esports. In the 2019 Call of Duty World Championship, 100 Thieves finished second, with a loss to eUnited. 100 Thieves decided not to participate in the Call of Duty League and the players and coach were released from their contract.

Cash App Compound

The 100 Thieves Cash App Compound is a 15,000 square foot esports, entertainment, and apparel hub, located in Culver City, California. There are four different sports training rooms: first is the Rocket Mortgage League of Legends training room, second the Counter-Strike: Global Offensive training room, third is the Totino's Fortnite training room, lastly is the League of Legends Academy training room. They also have a content studio, which is worth around half a million dollars.[7] Other areas include the Cash App Lounge, the Totino's basketball court, many business operation areas and four streaming pods. Chairs, catering, and PCs were provided by Secret Lab, Chipotle and NZXT.

Rosters

Game Nat. Name ID Role
Counter-Strike: Global Offensive Australia Aaron Ward AZR Captain
Australia Justin Savage jks Rifler
Norway Joakim Myrbostad Jkaem Rifler
Australia Jay Tregillgas Liazz Rifler
New Zealand Sean Kaiwai Gratisfaction AWPer
United States Chet Singh ImAPet Coach
Fortnite: Battle Royale United States Davis McClellan Ceice Player
Canada Hayden Krueger Elevate Player
United States Diego Palma Arkhram Player
United States Brandon Falconer Falconer Player
Norway Martin Foss Anderson MrSavage Player
United States Brodie Franks Rehx Player
League of Legends South Korea Kim Chan-ho Ssumday Top Laner
United States William Hartman Meteos Jungler
Australia Tommy Le Ryoma Mid Laner
Canada Cody Sun Cody Sun Bot Laner
United States William Chen Stunt Support
United States Tony Gray Zikz Coach
United States Joseph Jang JungleJuice Strategic Coach
United States Nathan McAdams Kaimera Analyst
League of Legends (100 Thieves Academy) United States Aaron Lee FakeGod Top Laner
United States Juan Arturo Garcia Contractz Jungler
United States Max Soong Soligo Mid Laner
United States Jacob Feinstein Prismal Bot Laner
United States Brindon Keesey Breezyyy Support
Canada Philippe Lavoie-Giguere Poome Support
United States Kelsey Moser Kelsey Coach
League of Legends (100 Thieves Next) Canada Milan Oleksij Tenacity Top Laner
Philippines Shane Espinoza Kenv Jungler
Canada Jouhan Pathmanathan Copy Mid Laner
United States Osama Alkhalaileh Auto Bot Laner
United States Kevin Wu FallenBandit Coach
Valorant United States Spencer Martin Hiko Captain
United States Keane Alonso Valliate Player
United States Zachary Roach Venerated Player
United States Diondre Bond YaBoiDre Player
Canada Alfred Choi Pride Player

Championships

Call of Duty

Event Name Date Championship Total Prize Money Roster
CWL London 2019
May 3–5, 2019
1
$125,000 Kenny • Octane • Slasher • Enable • Priestahh • Crowder (coach)
CWL Anaheim 2019
June 14–16, 2019
2
$125,000 Kenny • Octane • Slasher • Enable • Priestahh • Crowder (coach)

LCS Academy

Event Name Date Championship Total Prize Money Roster
NA Academy League 2019 Summer Playoffs
August 1–6, 2019
1
$10,000 Ssumday • AnDa • Soligo • Prismal • Stunt • Coach: Kelsey

Fortnite: Battle Royale

Event Name Date Championship Total Prize Money Roster
Dreamhack Anaheim
February 21–23, 2020
1
$30,000 MrSavage
Chapter 2 Season 2 NAW FNCS Grand Final
May 24, 2020
2
$40,000 Arkhram

Tournament results

Call Of Duty

Date Tournament Prize Placement Players
December 6, 2016 MLG Anaheim Open 2016 0 17th-20th ACHES · Nelson · Remy · Royalty
September 12, 2018 CWL Las Vegas Open 2019 0 9th-12th Kenny · Fero · Octane · SlasheR · Enable
January 20, 2019 CWL Pro League 2019 Qualifier 0 Qualified Kenny · Fero · Octane · SlasheR · Enable
March 17, 2019 CWL Fort Worth 2019 $25,000 4th Kenny · Priestahh · Octane · SlasheR · Enable · Fero · Crowder (coach)
May 5, 2019 CWL London 2019 $125,000 1st Kenny · Priestahh · Octane · SlasheR · Enable · Crowder (coach)
June 16, 2019 CWL Anaheim 2019 $125,000 1st Kenny · Priestahh · Octane · SlasheR · Enable · Crowder (coach)
May 7, 2019 CWL Pro League 2019 $86,875 3rd-4th Kenny · Priestahh · Octane · SlasheR · Enable · Crowder (coach)
July 21, 2019 CWL Pro League 2019 Playoffs $43,750 5th-6th Kenny · Priestahh · Octane · SlasheR · Enable · Crowder (coach)
August 18, 2019 Call of Duty World League Championship 2019 $260,000 2nd Kenny · Priestahh · Octane · SlasheR · Enable · Crowder (coach)
Total Prize: $665,625

LCS Academy

Date Tournament Prize Placement Players
March 16, 2018 NA Academy 2018 Spring 0 8th Kaizen · Kitzuo · Levi · Linsanity · Rikara · Whyin
October 8, 2018 NA Academy 2018 Summer 0 6th Brandini · Levi · Linsanity · Rikara · Cody Sun · Stunt · JungleJuice (coach)
August 17, 2018 NA Academy 2018 Summer Playoffs 0 5th-6th Brandini · Levi · Linsanity · Rikara · Stunt · JungleJuice (coach)
March 15, 2019 NA Academy 2019 Spring 0 3rd FakeGod · Fragas · Soligo · Huhi · Prismal · Stunt · Kelsey Moser (coach)
March 21, 2019 NA Academy 2019 Spring Playoffs 0 5th-6th FakeGod · Fragas · Soligo · Prismal · Stunt · Kelsey Moser (coach)
July 27, 2019 NA Academy 2019 Summer 0 3rd FakeGod · Ssumday· AnDa · Fragas · Soligo · Ryu · Prismal · Bang · Stunt · Aphromoo · Kelsey Moser (coach)
August 16, 2019 NA Academy 2019 Summer Playoffs $10,000 1st Ssumday · AnDa · Soligo · Soligo· Prismal · Stunt · Kelsey Moser (coach)
March 27, 2020 NA Academy 2020 Spring 0 5th FakeGod · Contractz · Soligo · Soligo· Prismal · Breezyyy · Kelsey Moser (coach)
April 2, 2020 NA Academy 2020 Spring Playoffs 0 5th-6th FakeGod · Contractz · Soligo · Soligo· Prismal · Breezyyy · Kelsey Moser (coach)
Total Prize: $10,000

LCS

Date Tournament Prize Placement Players
March 18, 2018 NA LCS 2018 Spring 0 1st Ssumday · Meteos · Ryu · Cody Sun · Aphromoo · Pr0lly (coach)
August 4, 2018 NA LCS 2018 Playoffs $50,000 2nd Ssumday · Meteos · Ryu · Cody Sun · Aphromoo · Pr0lly (coach)
August 7, 2019 Rift Rivals 2018 NA-EU 0 2nd Brandini · Levi · Ryu · Cody Sun · Aphromoo · Pr0lly (coach)
August 20, 2018 NA LCS 2018 Summer 0 3rd Ssumday · Meteos · Ryu · Cody Sun · Aphromoo · Pr0lly (coach)
March 18, 2018 NA LCS 2018 Summer Playoffs $20,000 4th Ssumday · AnDa · Ryu · Rikara · Cody Sun · Aphromoo · Pr0lly (coach)
October 17, 2018 2018 Worlds Championship $145,125 9th-12th Ssumday · AnDa · Ryu · Rikara · Aphromoo · Pr0lly (coach)
March 24, 2019 LCS 2019 Spring 0 10th Ssumday · FakeGod · AnDa · Fragas · Huhi · Soligo · Bang · Aphromoo · Stunt · Pr0lly (coach) · Kelsey Moser (coach)
April 8, 2019 LCS 2019 Summer 0 8th Ssumday · FakeGod · Amazing · Soligo · Ryu · Bang · Aphromoo · Stunt · Pr0lly (coach) · Joesph Jang (coach)
March 29, 2020 LCS 2020 Spring 0 3rd Ssumday · Meteos · Ryoma · Cody Sun · Stunt · Zikz (coach) · Joesph Jang (coach)
April 8, 2020 LCS 2020 Spring Playoffs 0 5th-6th Ssumday · Meteos · Ryoma · Cody Sun · Stunt · Zikz (coach) · Joesph Jang (coach)
Total Prize: $215,125

Fortnite

Date Tournament Prize Placement Player(s)
February 23, 2020 Dreamhack Anaheim $30,000 1st MrSavage
February 23, 2020 Dreamhack Anaheim $3,000 19th Rehx
July 27, 2019 World Cup 2019 Duo Finals $1,800,000 3rd Elevate and Ceice
July 27, 2019 World Cup 2019 Duo Finals $900,000 5th Arkhram and Falconer
July 28, 2019 World Cup 2019 Solo Finals $50,000 60th Ceice
July 28, 2019 World Cup 2019 Solo Finals $50,000 53rd Arkhram
July 28, 2019 World Cup 2019 Solo Finals $50,000 28th Klass
January 12, 2019 DreamHack Winter 2019 $8,500 8th Arkhram
January 12, 2019 DreamHack Winter 2019 $2,500 29th Kyzui
January 12, 2019 DreamHack Winter 2019 $750 67th Ceice
Total Prize: $2,861,750

Counter-Strike: Global Offensive

Date Tournament Location Prize Placement Players
October 11, 2019 Intel Extreme Masters XIV - Beijing Beijing, China $50,000 2nd jks · AZR · jkaem · Liazz · Gratisfaction · Kassad (coach)
November 18, 2019 ESL Pro League Season 10 - Americas Burbank, California, United States 0 5th-6th jks · AZR · jkaem · Liazz · Gratisfaction · Kassad (coach)
December 5, 2019 ESL Pro League Season 10 - Finals Odense, Denmark $17,000 7th-8th jks · AZR · jkaem · Liazz · Gratisfaction · Kassad (coach)
February 15, 2020 BLAST Premier: Spring 2020 Regular Season London, United Kingdom $5,000 10th - 12th jks · AZR · jkaem · Liazz · Gratisfaction · Kassad (coach)
March 1, 2020 IEM Katowice 2020 Katowice, Poland $15,000 5th-6th jks · AZR · jkaem · Liazz · Gratisfaction · Kassad (coach)
April 3, 2020 ESL Pro League Season 11: North America North America $15,000 5th jks · AZR · jkaem · Liazz · Gratisfaction · Kassad (coach)
May 10, 2020 ESL One: Road to Rio - North America North America $4,000 6th jks · AZR · jkaem · Liazz · Gratisfaction
Total Prize: $50,000

Content creators

Nat. ID Name Join date Notes
United States Nadeshot Matthew Haag April 18, 2016[8] Lives in content house
United States NoahJ456 Noah Johnson June 25, 2018[9]
United States Valkyrae Rachel Hofstetter October 22, 2018[10]
United States CouRageJD Jack Dunlop May 28, 2019[11] Lives in content house
United States Avalanche Brandon Thomas June 14, 2019[12] Member of The Mob
Russia Classify Yan Shalomov June 14, 2019[12] Member of The Mob
Albania Froste Erind Puka June 14, 2019[12] Member of The Mob
United States Mako Joseph Kelsey June 14, 2019[12] Member of The Mob
United States Yassuo Hammoudi Abdalrhman August 22, 2019[13]
United States BrookeAB Brooke Ashley Bond October 30, 2019[14] Lives in content house

Partnerships

On January 19, 2018, 100 Thieves announced their first partnership with housing and mortgaging company Rocket Mortgage.

On April 30, 2018, 100 Thieves announced their peripheral partnership with tech company Razer.

On November 29, 2018, 100 Thieves announced their partnership with the energy drink company Red Bull.

On February 18, 2019, 100 Thieves' Call of Duty team announced their partnership with pizza brand Totino's.

On April 12, 2019, 100 Thieves' Fortnite team announced their partnership with pizza brand Totino's.

On April 30, 2019, 100 Thieves peripheral partnership with Razer ended.

On May 29, 2019, 100 Thieves announced a partnership with Cash App.

On January 29, 2020, 100 Thieves announced NZXT as the computer/PC provider for the organization.

On January 30, 2020, 100 Thieves announced Secret Lab as the official gaming chair provider for the organization.

On March 04, 2020, 100 Thieves announced Elgato as the official gaming tool for the organization.

On March 12, 2020, 100 Thieves announces their partnership with Mexican food company Chipotle.

On April 29, 2020, 100 Thieves announces JBL as the official headset partner for the organization.

In May 2020 (Approx.), 100 Thieves partnership with Red Bull ended.

Investments

In November 2017, 100 Thieves received a multimillion-dollar investment from Cleveland Cavaliers and Quicken Loans owner Dan Gilbert allowing the company to expand into a full-fledged esports organization.

On October 23, 2018, 100 Thieves announced that they finished their Series A funding round co-led by Scooter Braun and Drake, who both become co-owners where they raised $25 million. Included in this round was Sequoia Capital, Ludlow Ventures, Courtside Ventures, WndrCo, Marc Benioff, Drew Houston, Green Bay Ventures, Tao Capital and Advancit Capital.

On July 16, 2019, 100 Thieves announced their Series B funding round led by Artist Capital Management which raised $35 million. Included in this round is Aglae Ventures, Groupe Arnault (controlling shareholder of Louis Vuitton Moet Hennessy).

Management

Nat. Name Pseudonym Role
United States Matthew Haag Nadeshot Owner / Founder / Chief executive officer
United States Daniel Gilbert Dan Owner
Canada Aubrey Drake Graham Drake Owner
United States Scott Samuel Braun Scooter Braun Owner
United States John Robinson Robinson President / Chief operating officer
United States Jackson Dahl Jackson Director of business development
Denmark Jacob Toft-Anderson Maelk VP of esports
United States Doug Barber Barber VP of brand and apparel
United States Julia Wu Julia Senior marketing manager
United States Jason Ton metc0n VP finance and operations
United States Matty Lee Matty VP of partnerships
United States Anna Hongo Anna Molly Marketing coordinator
Syria Ibrahim Eljeilat Ibrahim Business development
United States Chad Steiner Chad Accountant director
United States Kelsey Schultz Schultz Accountant manager
United States Katherine Chan Katherine Accountant
Australia Chris Smith PapaSmithy General manager (League of Legends)
Australia Chris Orfanellis GoMeZ Manager (Counter-Strike: Global Offensive)
Content Team
United States Gabriel Ruiz Gabriel Director of production
United States Logan Dodson Snipetality Director of post-Production
United States Mike Aransky Mike Executive producer / Head of content
United States Sean Finnegan deepfocus Senior producer of Branded content
United States Robert Rogers OhhRogerr Producer
United States Marc Urbino Thundörfist Videographer
United States Ricky Lam Ricky Production coordinator
United States Jeremy Dempe Jdempe Director of Photography
United States Alex Acarwaga Alpaca Graphic designer
United States Gregory Ortiz Seso Graphic designer
United States Alex Renault Nemyxx Graphic designer

References

  1. ^ Perez, Matt. "Drake And Scooter Braun Invest In Esports Company 100 Thieves". Forbes. Retrieved May 29, 2020.
  2. ^ Mickunas, Aaron. "Nadeshot on 100 Thieves' acceptance into the NA LCS: 'We're gonna be hyper-focused on esports, content creation, and apparel'". Dot Esports. Dot Esports. Retrieved March 24, 2020.
  3. ^ Abbas, Malcolm. "100 Thieves signs Cody Sun to complete its NA LCS roster". Dot Esports. Retrieved May 29, 2020.
  4. ^ Erzberger, Tyler. "Winners and losers of the 100 Thieves-FlyQuest trade". ESPN. ESPN. Retrieved June 1, 2020.
  5. ^ Yim, Miles. "100 Thieves wants untapped League of Legends talent. They're signing high schoolers". The Washington Post. The Washington Post. Retrieved June 1, 2020.
  6. ^ Esguerra, Tyler. "Cody Sun officially returns to 100 Thieves". Dot Esport. Retrieved May 29, 2020.
  7. ^ Webster, Andrew. "00 Thieves puts streamers, streetwear, and e-sports together in new HQ". The Verge. Retrieved June 2, 2020.
  8. ^ Nadeshot (April 18, 2016), STARTING MY OWN TEAM?, retrieved November 17, 2018
  9. ^ Petrosyan, Albert. "100 Thieves Unveil YouTuber 'NoahJ456' as the Newest Member of Their Content Creation Team". Dexerto.com. Retrieved June 2, 2020.
  10. ^ Porter, Matt. "Nadeshot explains why he moved to the 100 Thieves content house". Dexerto.com. Retrieved May 17, 2020.
  11. ^ Esguerra, Tyler. "100 Thieves welcomes CouRageJD to its content creator team". Dot Esports. Retrieved May 20, 2020.
  12. ^ a b c d Becht, Eli. "100 Thieves announces surprise partnership with content team The Mob". Dexerto. Retrieved May 29, 2020.
  13. ^ Geracie, Nick. "Yassuo joins 100 Thieves as League of Legends Creator". InvenGlobal. Retrieved May 30, 2020.
  14. ^ Weiss, Geoff. "Esports Org 100 Thieves Signs Rapidly-Ascending Twitch Star 'Brooke AB'". Tubefilter. Retrieved May 30, 2020.

External links