Rochelle Lazarus

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Rochelle B. Lazarus
Born Rochelle Esta Braff[1]
Alma mater Smith College
Columbia University (M.B.A.)
Known for Chairman Emeritus of Ogilvy & Mather
Spouse(s) George M. Lazarus

Rochelle "Shelly" Lazarus (born 1947) is the Chairman Emeritus of Ogilvy & Mather.[2][3]

Early life and career[edit]

Lazarus is the daughter of Lewis and Sylvia Braff[4] and the grand daughter of May and Adolph Eisenberg.[5] She graduated from Midwood High School before going to Smith College. Lazarus also obtained an MBA from Columbia Business School. She joined Ogilvy & Mather in 1971 and became President of its U.S. direct marketing business in 1989. She later became President of Ogilvy & Mather New York, followed by President of Ogilvy & Mather North America. In 1995, Lazarus became president and Chief Operating Officer of the company, before becoming CEO in 1996 and Chairman in 1997. She held the title of CEO until 2008 and continues to serves as Chairman.[6]

Lazarus serves on the board of General Electric, Merck & Co., New York Presbyterian Hospital, the American Museum of Natural History, The Blackstone Group, and the World Wildlife Fund. She is also a member of the Board of Overseers for Columbia Business School.


Lazarus was married to Dr. George Mitchell Lazarus on March 22, 1970.[1] They had three children,[7][8] Theodore Pipiens,[9][10] Samantha Rana May,[11] and Benjamin Harrison Cates.[12]


  1. ^ a b "Rochelle Esta Braff Married To George Mitchell Lazarus". Retrieved 20 September 2018.
  2. ^ "Rochelle B. Lazarus Profile -". Retrieved 20 September 2018.
  3. ^ "Rochelle B. Lazarus." NNDB. Accessed on July 11, 2011.
  4. ^ "Shelly Lazarus Biography - life, family, children, history, school, young, born, college, husband, house, time". Retrieved 20 September 2018.
  5. ^ "Sylvia Braff". geni_family_tree. Retrieved 20 September 2018.
  6. ^ "Rochelle B. Lazarus's Biography". Retrieved 20 September 2018.
  7. ^ "Shelly Lazarus". Retrieved 20 September 2018.
  8. ^ "Paid Notice: Deaths LAZARUS, THE HONORABLE ELI". Retrieved 20 September 2018.
  9. ^ "WEDDINGS/CELEBRATIONS; Lara Fitch, Theodore Lazarus". Retrieved 20 September 2018.
  10. ^ "Put a Bird on It! BK Boutique Seeker Drops Park Slope Condo for $1.75 M." 6 January 2014. Retrieved 20 September 2018.
  11. ^ "Samantha Lazarus and Duncan Levin". Retrieved 20 September 2018.
  12. ^ "Jessica Singleton, Benjamin Lazarus". Retrieved 20 September 2018.