Adobe Creative Cloud

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Adobe Creative Cloud
Adobe-Creative-Cloud-icon.png
Adobe Creative Cloud icon
Developer(s) Adobe Systems
Stable release CC 2014 / September 6, 2014; 3 months ago (2014-09-06)
Operating system Windows, OS X
Type Software suite
License Software as a service
Website creative.adobe.com

Adobe Creative Cloud is a software as a service offering from Adobe Systems that gives users access to a collection of software for graphic design, video editing, web development, photography, and cloud services. In Creative Cloud, a monthly or annual subscription service is delivered over the Internet.[1][2] Creative Cloud is downloaded from the Internet, installed directly on a local PC and used as long as the subscription remains valid. Online updates and multiple languages are included in the CC subscription. Creative Cloud is hosted on Amazon Web Services.

Previously, Adobe offered individual products as well as software suites containing several products (such as Adobe Creative Suite or Adobe eLearning Suite) with a perpetual software license.[3]

Adobe first announced the Creative Cloud in October 2011. Another version of Adobe Creative Suite was released the following year.[4] On May 6, 2013, Adobe announced that they would not release new versions of the Creative Suite and that future versions of its software would be available only through the Creative Cloud.[5][6][7] The first new versions made only for the Creative Cloud were released on June 17, 2013.

Applications[edit]

The Adobe Creative Cloud retains many of the features of Adobe Creative Suite and introduces new features;[8] foremost is the instant availability of upgrades, saving to the cloud, and easier sharing. In June, 2014, the company announced 14 new versions of the CC essential desktop tools, four new mobile apps, and the availability of creative hardware for enterprise, education and photography customers.[9][10][11]

Brief descriptions of the applications available in Adobe Creative Cloud individually or as a complete package:

  • Adobe Acrobat is a software family dedicated to Adobe's Portable Document Format (PDF). Adobe Acrobat Standard, Adobe Acrobat Professional, and Adobe Acrobat Professional Extended all allow for the creation of PDF files. Adobe Reader is an application that allows the reading of PDF files.
  • Adobe After Effects is a digital motion graphics and compositing software published by Adobe Systems. It is often used in film and video post-production.
  • Adobe Audition is a digital audio editor that provides the modern interface and workflow of Adobe Soundbooth with the capabilities of Audition.
  • Adobe Bridge is an organizational program. Its primary purpose is to link the parts of the Creative Suite together using a format similar to the file browser found in previous versions of Adobe Photoshop.
  • Adobe Dreamweaver is a combination code / GUI web development application.
  • Adobe Edge is a suite of web development tools:
    • Adobe Edge Animate, an application that builds browser-based content using HTML5, Javascript, JQuery, and CSS3 instead of Flash.
    • Adobe Edge Reflow, a responsive web design tool.
    • Adobe Edge Code, a code-based HTML editor.
    • Adobe Edge Inspect, an application which allows developers to preview web designs on mobile platforms.
  • Adobe Flash is a software family dedicated to various Adobe multimedia technologies:
    • Adobe Flash Professional, a multimedia authoring program used to create web applications, games, movies, and content for mobile phones and other embedded devices. It features support for vector and raster graphics, a scripting language called ActionScript and bi-directional streaming of audio and video.
    • Adobe Flash Builder, formerly Adobe Flex Builder, is an integrated development environment (IDE) built on the Eclipse platform meant for developing rich Internet applications (RIAs) and cross-platform desktop applications for the Adobe Flash platform.
    • Adobe Flash Player, a free software application which allows the playing of standalone Adobe Flash (SWF) multimedia files.
    • Adobe Scout, a profiling tool for Flash SWF files.
  • Adobe Illustrator is a vector graphics editor.
  • Adobe InDesign is a desktop publishing application.
  • Adobe Muse is a web development program that emphasizes webpage building for designers without a focus of writing code.
  • Adobe Photoshop is a raster-graphics editor (with significant vector graphics functionality).
  • Adobe Premiere Pro is a real-time, timeline-based video editing software application. Its related applications are:
    • Adobe Prelude is a tool for importing (ingesting), reviewing, and logging tapeless media.
    • Adobe Speedgrade is a tool for performing color corrections and developing looks for Premiere projects.
    • Adobe Dynamic Link, which integrates After Effects with Premiere Pro.

The following services are also available:

  • Behance is an online social-media based portfolio service for creative professionals.
  • Adobe Story Plus is a screenwriting and film/TV pre-production online application which integrates with the Premiere Pro family.
  • Fonts from the Typekit family are available for licensing to members.
  • Web hosting and cloud-based file hosting storage space and service.

The video disc authoring program Adobe Encore and the web-focused image editor Adobe Fireworks were both discontinued by Adobe, but are still available as downloads via Creative Cloud.

Reception[edit]

The change from perpetual licenses to a subscription model was met with significant criticism.[12][13] Although Adobe's cloud-based model caused disagreement and uncertainty,[12] incited annoyance[14] and conflict,[15] a survey by CNET and Jefferies revealed that despite complaints most of its 1.4 million subscribers[15][16] plan to renew.[17][18]

Criticism[edit]

Shifting to a software as a service model, Adobe announced more frequent feature updates to its products and the eschewing of their traditional release cycles.[19] Customers must pay a monthly subscription fee and if they stop paying, they will lose access to the software as well as to the work they saved in proprietary file formats.[20]

Although investors applauded the move, the negative reaction across segments of Adobe’s user base was swift.[21] This shift has been met with mixed reviews by both corporations and independent designers, with many people expressing their displeasure on the web[22][23][24] and through multiple Internet petitions[25] Among these was a Change.org petition which reached over 30,000 signatures within a few weeks of the announcement.[26]

This caused an unprecedented loss of trust in Adobe as a company and an attendant rise in anxiety among their customers.[27][28] Despite a storm of customer criticism over Adobe's move to subscription-only pricing,[29] the company announced that it would not sell perpetual licenses to its software alongside the subscriptions: "We understand this is a big change, but we are so focused on the vision we shared for Creative Cloud, and we plan to focus all our new innovation on the Creative Cloud".[30]

Online articles began offering examples of replacements of Photoshop,[31] Illustrator and other programs,[32][33][34] with competing products directly offering alternatives, and launching promotions for dissatisfied Adobe customers.[35] Adobe, however, claimed that Creative Cloud is its "highest customer satisfaction product in the creative space" and that even prior to Adobe's move to a pure subscription model, "more than 80 percent of customers who bought products from Adobe's Web site picked CC over CS." [36]

Creative Cloud has been criticized for broken file syncing, one of its core features.[37][38] In May 2013 Adobe announced that it was suspending the file-sync desktop preview "for the next couple of weeks".[37] Reviewers of Creative Cloud were disappointed with the functionality of the cloud storage[39][40][41] and were "far from convinced by Adobe's subscription model".[42] Users were concerned that they would be forced to upgrade their computer hardware when it is no longer supported by the current version of the Creative Cloud software.[43]

Although Creative Cloud was expected to curtail the piracy of Photoshop,[44] which is one of the most pirated pieces of software,[45] Creative Cloud was hacked and its applications made illegally available a day after it officially launched.[46][47] However, Adobe claims that Creative Cloud will be more accessible and provide better value: “We believe in fighting piracy of software by making the right software for the right people at the right price”.[48]

In May 2014 the service was interrupted for over a day due to a login outage leaving graphics professionals locked out of Creative Cloud.[49][50][51][52][53] Adobe apologized for this global Creative Cloud failure[54] and thanked users "for bearing with us".[55] When initially asked whether customers would be compensated, the company's Customer Service responded: "We cannot offer compensation for the outage. I'm so sorry again for the frustration."[56][57] Adobe later announced that it would review compensation on "a case by case basis".[58] The outage was heavily criticized, as was Adobe's Software as a Service model in general.[59]

See also[edit]

References[edit]

  1. ^ Stephen Shankland (May 11, 2012). "Adobe launches Creative Cloud subscription service". CNET. Retrieved February 24, 2014. 
  2. ^ Ekin, A. Cemal (May 8, 2013). "Creative Cloud or Captive Consumer?". Keptlight. Retrieved May 8, 2013. 
  3. ^ Weber, Harrison (May 26, 2013). "Adobe Abandons Its Creative Suite to Focus on Creative Cloud". The next Web. Retrieved July 8, 2014. 
  4. ^ Harrison Weber (June 18, 2014). "Adobe launches Creative Cloud 2014 — its first massive update since killing the Creative Suite". VentureBeat. Retrieved July 13, 2014. 
  5. ^ Michael Muchmore (May 6, 2013). "Adobe Ditches Creative Suite for CC: Creative Cloud". PC Magazine. Retrieved July 13, 2014. 
  6. ^ Cunningham, Andrew (May 7, 2013). "Adobe’s Creative Suite is dead, long live the Creative Cloud". Ars Technica. 
  7. ^ Campbell-Dollaghan, Kelsey (May 6, 2013). "Say Goodbye to Creative Suite: Adobe CS Is Now Creative Cloud". Gizmondo. Retrieved July 8, 2014. 
  8. ^ "Adobe Announces All New 2014 Release of Creative Cloud". The Wall Street Journal. June 18, 2014. Retrieved July 13, 2014. 
  9. ^ Nathan Olivarez-Giles (June 18, 2014). "Photoshop Mix for iPad, Lightroom for iPhone Arrive With Adobe Creative Cloud 2014 Update". The Wall Street Journal. Retrieved July 13, 2014. 
  10. ^ "Adobe launches sweeping upgrade to its Creative Cloud lineup". The Next Web. Retrieved July 13, 2014. 
  11. ^ "Adobe's 2014 Creative Cloud update: Desktop upgrades, new mobile apps, creative hardware". ZDNet. June 18, 2014. Retrieved July 13, 2014. 
  12. ^ a b "Adobe's Creative Cloud Move Causes Outcry And Confusion". Forbes. May 9, 2013. Retrieved July 8, 2014. 
  13. ^ Ashleigh Allsopp (May 13, 2013). "Adobe Creative Cloud: Reactions, responses and reassurance". Macworld UK. Retrieved July 8, 2014. 
  14. ^ "Adobe shares soar to new record on cloud hopes". Financial Times. December 13, 2013. Retrieved January 20, 2014. 
  15. ^ a b Stephen Shankland (September 17, 2013). "Adobe exceeds 1M Creative Cloud subscriptions; stock rises". CNET. Retrieved January 18, 2014. 
  16. ^ "Adobe’s Creative Cloud Surpasses 1M Subscribers, But Q3 2013 Revenue Falls To $995.1M". Techcrunch. September 17, 2013. Retrieved July 13, 2014. 
  17. ^ Aderito Maundze. "New Extended Version Of Creative Cloud To Bolster Adobe's CC Subscriber base". Forbes (magazine). Retrieved July 13, 2014. 
  18. ^ "Despite complaints, most Adobe Creative Cloud subscribers plan to renew". CNET. March 13, 2014. Retrieved July 13, 2014. 
  19. ^ Summers, Nick. (2013-05-06) Adobe Abandons Its Creative Suite to Focus on Creative Cloud. Thenextweb.com. Retrieved on 2013-07-21.
  20. ^ "Adobe casts cloud on budgets". The Columbian. Retrieved 2014-05-23. 
  21. ^ "Adobe's Subscription-Only CC Release Carries Obvious Upside But Big Risk". Forbes. 2013-06-17. Retrieved 2014-05-23. 
  22. ^ Adobe exec: Creative Cloud complainers will love us once they try us (interview), VentureBeat
  23. ^ Adobe's Move to the Cloud Incites Anger and Other Top Comments, Mashable
  24. ^ Ashleigh Allsopp (2013-05-24). "Adobe Creative Cloud: Reactions, responses and reassurance | Macworld UK". Macworld.co.uk. Retrieved 2014-05-23. 
  25. ^ Neil Bennett (15 May 2013) Analysis: The real reason Adobe ditched Creative Suite for Creative Cloud, Retrieved on 2013-07-21, digitalartsonline.co.uk
  26. ^ Some Artists Give Adobe's Cloud Switch a Critical Review, Fox Business
  27. ^ "The Creative Cloud Chronicles: Freeing the Captive Consumer". Graphics.com. 
  28. ^ "Why I won’t subscribe to Creative Cloud | PC Pro blog". Pcpro.co.uk. Retrieved 2014-05-23. 
  29. ^ Shankland, Stephen (2014-03-25). "As Adobe customers howl, Corel offers education discount | Business Tech - CNET News". News.cnet.com. Retrieved 2014-05-23. 
  30. ^ Shankland, Stephen (2014-03-25). "Dislike Adobe's Creative Cloud subscriptions? Tough beans | Business Tech - CNET News". News.cnet.com. Retrieved 2014-05-23. 
  31. ^ Muchmore, Michael (2013-06-21). "7 Adobe Photoshop CC Alternatives". PCMag.com. Retrieved 2014-05-23. 
  32. ^ 1/17/13 8:00am 1/17/13 8:00am. "Build Your Own Adobe Creative Suite with Free and Cheap Software". Lifehacker.com. Retrieved 2014-05-23. 
  33. ^ Bring out the GIMP: Adobe Photoshop and Creative Suite to become subscription-only, ExtremeTech
  34. ^ Duncan Evans (2013-05-24). "Alternatives to Adobe's Creative Cloud | Macworld UK". Macworld.co.uk. Retrieved 2014-05-23. 
  35. ^ Shankland, Stephen (2014-03-25). "Adobe competitors pounce after subscription backlash | Business Tech - CNET News". News.cnet.com. Retrieved 2014-05-23. 
  36. ^ Shankland, Stephen (2014-03-25). "Dislike Adobe's Creative Cloud subscriptions? Tough beans | CNET News". News.cnet.com. Retrieved 2014-05-23. 
  37. ^ a b Clark, Jack (2013-05-17). "Adobe's Creative Cloud fails at being a cloud". The Register. Retrieved 2014-05-23. 
  38. ^ "Adobe Creative Cloud FAIL; Suspends File Sync Service | BWWGeeksWorld". Geeks.broadwayworld.com. Retrieved 2014-05-23. 
  39. ^ Michael Burns (2013-05-24). "Adobe Creative Cloud review | MacWorld UK". Macworld.co.uk. Retrieved 2014-05-23. 
  40. ^ by blurMEDIA - Commercial Photographer. "Adobe Creative Cloud Review | blurMEDIA". Blurmediaphotography.com. Retrieved 2014-05-23. 
  41. ^ "Adobe Creative Cloud Review | Mac|Life". Maclife.com. 2012-06-29. Retrieved 2014-05-23. 
  42. ^ "Adobe Creative Cloud review". PC Pro. Retrieved 2014-05-23. 
  43. ^ "DV Fanatics Blog: My Problem with Adobe Creative Cloud". Blog.dvfanatics.com. 2013-06-03. Retrieved 2014-05-30. 
  44. ^ "Will Adobe's Move to the Cloud Finally Keep the Pirates at Bay?". Gizmodo. Retrieved 2014-05-23. 
  45. ^ Ziegler, Chris (2013-06-20). "Adobe's subscription-only Photoshop CC has already been pirated". The Verge. Retrieved 2014-05-23. 
  46. ^ Reisinger, Don. "That was quick: Adobe's Creative Cloud already pirated | CNET News". News.cnet.com. Retrieved 2014-05-23. 
  47. ^ "Cracked With a Vengeance: Photoshop CC Pirated In One Day". TechnoBuffalo. Retrieved 2014-05-23. 
  48. ^ By Andy (2013-05-09). "Adobe: Photoshop Pirates Aren’t Bad People Who Like to Steal Things". TorrentFreak. Retrieved 2014-05-23. 
  49. ^ 05.15.14. "Adobe’s ‘Creative Cloud’ Goes Offline—and Takes a Million Designers With It". The Daily Beast. Retrieved 2014-05-23. 
  50. ^ "Adobe ID failure takes Creative Cloud down for nearly 24 hours". appleinsider. 2014-05-15. Retrieved 2014-05-23. 
  51. ^ McAllister, Neil (2014-05-15). "Graphics pros left hanging as Adobe Creative Cloud outage nears 24 hours". The Register. Retrieved 2014-05-23. 
  52. ^ May 16, 2014 (2014-05-16). "Adobe Creative Cloud Login Outage Takes Users' Productivity With It". Consumerist. Retrieved 2014-05-23. 
  53. ^ Goodin, Dan (2014-05-16). "Outage of Adobe Creative Cloud, more than a day old, locked out app users". Ars Technica. Retrieved 2014-05-23. 
  54. ^ "Adobe apologises for global Creative Cloud failure". The Daily Star. 2014-05-18. Retrieved 2014-05-23. 
  55. ^ "Why Adobe’s Creative Cloud is a really, really bad idea for the sheeple". Network World. 2014-05-16. Retrieved 2014-05-23. 
  56. ^ "Destructive DRM Strikes Again: Creative Professionals Blocked From Using Adobe Products For Days". Techdirt. 2014-05-19. Retrieved 2014-05-30. 
  57. ^ Adam Banks. "Creative Cloud outage leaves Adobe users unable to work". MacUser. Retrieved 2014-05-30. 
  58. ^ Reuters (2014-05-19). "Adobe Offers Refunds for Customers Impacted by Creative Cloud Outage". NDTV. Retrieved 2014-06-09. 
  59. ^ Dabbs, Alistair (2014-05-16). "Cloud computing is FAIL and here’s why (Stick that online service up your SaaS)". The Register. Retrieved 2014-05-23. 

External links[edit]