Hawaiian Punch

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Hawaiian Punch
Hawaiian Punch Logo.png
Product type Beverage
Owner Dr Pepper Snapple Group, Inc
Country United States
Introduced 1934
Website www.hawaiianpunch.com

Hawaiian Punch is a brand of fruit punch drinks containing 5% fruit juice[1] owned by Dr Pepper Snapple Group, Inc. (DPS).[2][3][4][5] It was created in 1934 by A.W. Leo, Tom Yates, Ralph Harrison as an ice cream topping in a converted garage in Fullerton, California, and customers later discovered that it made an appealing drink when mixed with water. They formed Pacific Hawaiian Products to produce the beverage. R. J. Reynolds Tobacco Company bought Pacific Hawaiian in 1962. Procter & Gamble bought Hawaiian Punch from Del Monte Foods, spin off from RJR Nabisco in 1989, in 1990. Procter & Gamble sold Hawaiian Punch to Cadbury Schweppes in 1999. Dr Pepper Snapple was spun off from Cadbury Schweppes in 2008.

The name comes from the source of the original recipe's main ingredients. The original formulation of Hawaiian Punch was composed of 7 fruit flavors: apple, apricot, guava, orange, papaya, passion fruit, and pineapple.

Punchy, Hawaiian Punch's mascot[edit]

Advertising agency Atherton-Privett created the familiar Punchy character in December 1961. Artist Martin Mandelblatt is credited with the creation of Punchy, who appeared as a cartoon character on television for the first time in February 1962.

In the advertising, Punchy would ask an unsuspecting character if he would like "a nice Hawaiian Punch" and after the character said yes, Punchy would clobber him. His punch line was a punch.

Punchy was sometimes shown on the scoreboard at Citizens Bank Park in Philadelphia after outfielder Shane Victorino (a native of Hawaii) makes an important hit. Also, former New York Mets outfielder Benny Agbayani (also from Hawaii) was nicknamed "Hawaiian Punch" after a series of clutch homers in the 2000 season.

Original canned flavors[edit]

  • Fruit Juicy Red
  • Cherry
  • Orange
  • Grape
  • Strawberry
  • Lemonade

Added 1969[edit]

  • Fruit Juicy Red Low Calorie

Added 1971[edit]

  • Cherry Royal

1975 canned flavors[edit]

  • Fruit Juicy Red
  • Great Grape
  • Sunshine Orange
  • Tropical Fruit
  • Very Berry
  • Fruit Punch Low Sugar

1975 "Drink Mix" flavors[edit]

  • Red Punch
  • Strawberry Punch
  • Tutti Frutti Punch

Post-1980 canned flavors[edit]


External links[edit]