THQ Digital Studios UK
|Former type||Video game developer|
|Industry||Computer and video game industry|
|Headquarters||Warrington, Cheshire, England|
|Key people||Colin Bell (MD)
Don Whiteford (GM)
THQ Digital Studios UK Ltd (also known as THQ Digital Warrington, formerly Juice Games) was a video game developer based in Warrington, England; Juice Games was acquired by THQ in March 2006, and was merged with 'Rainbow Studios' in 2010 forming THQ Digital Studios. The Warrington operations were closed in June 2011.
Juice Games was formed from the ashes of Rage Games Limited, which was mostly made up of staff from Digital Image Design (bought out by Rage). The company was headed by industry veteran Colin Bell, until the buy out by THQ, who then assumed the position of General Manager.
Juice Games' most anticipated game, Juiced, was released around May/June 2005 after much delay. Juiced was originally going to be released in November 2004, but its publisher, Acclaim, went out of business and the game went into limbo for a month before being picked up and published by THQ.
In 2005, Juice Games won the "Best New UK/European Studio" from the Develop magazine awards.
Juice Games developed the Xbox 360, PlayStation 2 and Nintendo DS versions of Juiced 2: Hot Import Nights in 2007.
As of 2007, Juice Games was based in two localised offices in Warrington, UK, and employed over 80 members of staff. on 3 November 2008, over 30 staff were laid off and the second office closed, as part of THQ's reorganization operations. Juice Games' current project at the time was viewed by THQ executives as a 'risk' (in line with the rest of the company's family friendly identity). The project was later revealed, through a Realtime:uk-produced CG video, to be Stormbirds, featuring a range of customisable jet fighters.
In early 2010, their website advertised for staff to work on "an unannounced arcade racing game".
In February 2010, THQ announced Juice Games would be part of a reshuffle, and would now bear the title THQ Digital Warrington. It is said 60 members of staff face redundancies between THQ's Rainbow Studio and Juice Games' studio.
The closure of the studio was announced on 13 June 2011.
In August, two directors of THQ Warrington announced they would be opening an outsource studio, named D3T.
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