The clothing line was launched by the band Slipknot in 2008 and runs as an imprint of Bravado, a company that runs the band's merchandising. While the band recognize that their merchandise is their biggest revenue income, they insist Tattered and Torn is more than just band merchandising. Vocalist Corey Taylor said, "It's a way for [the fans] to get cool clothing at affordable prices." The first items from the clothing line went on sale in late July 2008 through Hot Topic stores across North America and the Hot Topic website. Currently the line is limited to shirts and hoodies but is expected to develop into a full-range clothing line.
Tattered and Torn is named after a song written by the band. The song appears on their debut album Slipknot which was released in 1999, as well as their demo-album Mate. Feed. Kill. Repeat. which was released in 1996.