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V Pay

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V Pay logo

V PAY is a type of debit card issued by Visa Europe. It provides a fully chip & PIN based card that may be co-branded with various national debit card schemes, such as the German Girocard[1][2][3] or Italy's PagoBancomat [4]. V PAY is designed to provide a SEPA-compliant card that enables usage across the whole of Europe [5], and to compete with MasterCard's similar Maestro debit card product. V PAY began to be accepted at merchants in France and Greece in 2005 [6], and acceptance has since expanded to more European countries. By 2010, 14,000,000 V PAY cards had been issued [citation needed].

V PAY, unlike its main competitor Maestro, [which?] may not be used in non-chip & PIN environments, limiting its acceptance to those countries and merchants that have upgraded to this system, and increasing the safety against fraud. Unlike Maestro, which is issued and accepted globally, V PAY is designed as a specifically European product, and is not issued or accepted outside European countries [7].

References

  1. ^ http://vpay.com/bank_technical.html. {{cite web}}: Missing or empty |title= (help)
  2. ^ http://vpay.com/press28.html. {{cite web}}: Missing or empty |title= (help)
  3. ^ http://vpay.com/press29.html. {{cite web}}: Missing or empty |title= (help)
  4. ^ http://www.gruppocarige.it/carige/html/ita/prodotti/famiglia/acquisti/carige_cash_eu.htm. {{cite web}}: Missing or empty |title= (help)
  5. ^ http://vpay.com/banks.html. {{cite web}}: Missing or empty |title= (help)
  6. ^ http://vpay.com/press4.html. {{cite web}}: Missing or empty |title= (help)
  7. ^ http://vpay.com/banks.html. {{cite web}}: Missing or empty |title= (help)