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Anti (album)

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Untitled

Anti is the eighth studio album by Barbadian recording artist Rihanna, first released on January 28, 2016 through Westbury Road Entertainment and Roc Nation Records. The album will be promoted with the upcoming Anti World Tour, scheduled to begin in February 2016. The album's lead single "Work" was released on January 27, 2016.

Background

In November 2012, Rihanna released her seventh studio album, Unapologetic, a pop[1] and R&B album[2] that incorporates elements of dubstep and other electronic music.[3][4] It received mixed reviews from music critics[5] and debuted at number one on the US Billboard 200 chart with sales of over 238,000 copies.[6] The album spawned seven singles, including the international hits, "Diamonds" and "Stay". To further promote it, in 2013, Rihanna embarked on her fifth concert tour, the Diamonds World Tour.

From the start of her career in 2005 until 2012, Rihanna released or re-released at least one album annually. In 2013, however, Rihanna took a step back from music and did not release a new album that year or the following.[7] She instead opted to take part in other endeavours, starring in the 3D animated film Home, alongside Jim Parsons, Steve Martin and Jennifer Lopez, as well as executively producing its accompanying soundtrack.[8]

In May 2014, it was announced that Rihanna had left Def Jam to sign fully with her manager Jay Z's company Roc Nation,[9] during this time the media reported that the album was delayed or scrapped, with Rihanna opting to start the project again and in search of a new sound.[10] There was considerable confusion among music journalists and fans, with Rihanna avoiding discussing the album or its release.[7] In October 2015, it was revealed that Rihanna had acquired the masters to all her recordings and would be releasing Anti jointly through her own record label Westbury Road and Roc Nation.[11] Later that month it was announced that Rihanna had inked a $25 million contract with Samsung. The deal would see Rihanna promoting Samsung's Galaxy line of products whilst Samsung would sponsor the release of Anti and its supporting tour.[12]

Development

The span gap between Rihanna's last studio album, Unapologetic and Anti is the longest wait between records in her music career. On October 8, 2014, she posted a picture of herself in the studio, working on the album.[13] American singer Ne-Yo, and also her frequent collaborator, in an interview with Capital Xtra on November 11, regarding Anti said, "The stuff I've heard is absolutely incredible. I can’t speak on what it sounds like because I’ll get in trouble. But I definitely feel like people are gonna enjoy it. Anybody that's a Rihanna fan is gonna stay a Rihanna fan, and anybody that's not might become a Rihanna fan … just gear up for it."[14] On November 19, 2014, while on the red carpet for the premiere of director Andrew Jenks documentary, It's Not Over, Rihanna told Entertainment Tonight, that her album should come out "very soon". She further said, "I'm really excited about the music that we've been working on, so I can't wait for people to hear it."[15]

In December 2014, Rihanna invited her fans to participate in a promotional video which she shot in Paris.

Rihanna invited "hundreds" of her fans in Paris to participate in a promotional video shot on December 18, 2014. It was reported that the clip might be associated with the release of Anti.[16] On January 21, 2015, American rapper Kanye West made a surprise appearance at the iHeartMedia Music Summit, where he spoke about his career, played a few upcoming songs, and concluded with a collaboration with Rihanna that "featured acoustic guitar and a big, soaring chorus and melody with a massive hook. He then slammed his laptop shut and walked offstage to a standing ovation".[17] Earlier, on January 2, recording artist and producer Ty Dolla Sign gave an interview to Billboard magazine where it revealed that he, West, Rihanna and English musician Paul McCartney worked on a track together, which was yet to receive its final title.[18]

On February 8, 2015, during his Grammy Awards red carpet interview, West explained how the collaboration came to fruition: "I'm executive producer of Rihanna's album, and I said I'd done a few songs with Paul McCartney and she couldn't get past this record. She had to have it on her album. … So now we at the Grammys doing it".[19] West further compared Rihanna's vocals on the song to that of Scottish singer Annie Lennox: "I feel like she has this type of energy in her vocals. And she even brought it to another level of like soul and heart and artistry".[20] However, in January 2016, in a Twitter reply message to a fan, Rihanna wrote that West is no longer executive producer of the album as both of them are working on different projects.[21]

Writing and recording

On May 16, 2014, in an interview with VH1, Australian singer and songwriter Sia Furler stated that she recently gave a new song to Rihanna, "Like as soon as I played it for her manager, he flipped over it and [when] he left the house I felt sick. I was like, 'F–k.' It was going to be on my record, but he was over and I was playing him loads of jams."[22] Canadian musician Grimes and her frequent collaborator Blood Diamonds, wrote a song for Rihanna which was turned down, so Grimes decided to perform the song herself.[23] On June 11, American rapper Big Sean posted a picture on his official Instagram account; the picture featured him and Rihanna in the studio with a caption "#2014". According to MTV News, the collaboration was recorded either for his third studio album or Anti.[24] In late June, the Roc Nation-signed songwriter, Alicia Renee, posted a photo on Instagram with her and Rihanna in the studio. Renee cried when she heard Rihanna performing one of the songs she wrote for her.[16]

Kiesza was one of the many artists who wrote songs for Anti.

In an interview with Digital Spy, on July 7, Canadian artist and songwriter, Kiesza, told that Rihanna recorded two or three songs she wrote, but was not sure whether they will make the final track listing. According to her, "The one that Rihanna has cut is one that I never in a million years expected her to pick out, so it was super interesting. It just shows that people want to evolve and try new things."[25] On September 15, record producer DJ Mustard confirmed that he and Rihanna collaborated on a song for Anti, "We haven't got our club record just yet but we have a ballad that I really like and that she likes too. I did a couple of songs with her, we're still working, we’re still in the early stages, trying to come together with a massive record."[16] Scottish DJ Calvin Harris, who previously penned Rihanna's 2011 single, "We Found Love", told UK's KISS FM that he and American singer Tinashe wrote a song for Anti which Rihanna later rejected.[16] English singer Natalia Kills, on December 12, posted on her official Twitter account that she has worked on a song for Rihanna.[16]

In the summer of 2015, Jamaican Canadian songwriter and producer Sevn Thomas together with Ritter and Boi-1da among others, stayed at Canadian rapper's Drake house in Los Angeles for three-four days. During the time, creation of the lead single, "Work" came in to fruition. Thomas described the time spent at the home as a "beat factory, everyone was sitting there working and collaborating with each other."[26] Thomas created a beat which was dancehall-influenced; he later played it for Boi-1da to which he positively responded, "We’re both Jamaican-Canadian. It was just something in our DNA, so it woke him up, and we started remembering all these old dancehall songs from the '90s." Boi-1da came with up idea for sampling an "old school dancehall rhythm" and after that the chords were made with Ritter and past it, "everything went organically".[26] When the song's music was finished, Boi-1da send it to Braithwaite (better known by his production name PartyNextDoor) who wrote the lyrics, "he’s an incredible writer, and he’s Jamaican as well I think so that’s how he’s able to come up with those vibes and feels," noted Thomas. After Drake heard the song he loved it and decided to write and record a verse on it.

Composition

Primarily an R&B album,[27] Anti opens with the dub-inspired song "Consideration". The song contains a glitchy production and guest vocals from singer-songwriter SZA.[28] The song hear's Rihanna turning her back on record labels and their expectations, opening with the line "I got to do things my own way darling," Rihanna continues with the theme throughout the song stating "Let me cover your shit in glitter, I can make it good, why you will never let me grow?" which is delivered in Rihanna's native Barbadian accent.[29] "James Joint" is a mellow jazz[30] and neo-soul song that features keyboards built over rising bass riffs that create a thickly textured groove. The song was compared to the work of Stevie Wonder, due to the use of a harmonica.[31] The song's "light keys and synth bass" were compared to the work of producer Thundercat by Patrick Lyons, who also noted Rihanna's vocals as being "low-key" and "warm".[30] Lyrically "James Joint" speaks about a love "laced" with weed, wild lovemaking and danger.[32]

"Kiss It Better" is a pop and R&B power ballad inspired by the music of the '80s and '90s.[28] Built over deep synths the track features an electric guitar and lyrics that focus on a destructive relationship that the singer knows is wrong for her, but one she finds irresistible.[33][34] "Work", which features Canadian rapper Drake, is a reggae-pop and R&B song,[35][36] was described as "an understated midtempo jam in the vein of Janet Jackson's recent 'No Sleeep', with a percolating beat, sinuous synth lines, and vocal samples stretched and pulled in a way that recalls Jimmy Jam and Terry Lewis's masterful production work on Janet's 1997 album The Velvet Rope."[37] "Desperado" contains a mid-tempo groove, bell ringing and shuddering drums, along with deep synths and vocal samples.[33]

Packaging and title

"I sometimes fear that I am misunderstood.
It is simply because what I want to say,
what I need to say, won't be heard.
Heard in a way I so rightfully deserve.
What I choose to say is of so much substance
That people just won't understand the depth of my message.
So my voice is not my weakness,
It is the opposite of what others are afraid of.
My voice is my suit and armor,
My shield, and all that I am.
I will comfortably breath in it, until I find the moment to be silent.
I live loudly in my mind, so many hours of the day.
The world is pin drop sound compared to the boom
That thumps and bumps against the walls of my cranium.
I live it and love it and despise it and I am entrapped in it.
So being misunderstood, I am not offended by the gesture, but honored.
If they let us..."

A reading of the album's artwork poem If They Let Us.[38]

On October 7, 2015, Rihanna held a private viewing for fans and press at Los Angeles' MAMA Gallery, where she debuted the album's official artwork and title; the guests were encouraged to wear red blindfolds upon entry and closed their eyes to the Braille versions of the album's liner notes.[38] The album cover art was designed by Israeli artist Roy Nachum, and was described by Rihanna as her "favorite album cover".[39] The album's front cover shows an image of Rihanna, which was taken on her first day of day care,[40] holding a black balloon, with a gold crown covering her eyes, the majority of the artwork is black and white with a "smattering" of red paint.[39] Speaking about the cover art's concept, Nachum stated that he painted a young Rihanna to represent her "bringing something new" to music.[41]

Over the red, black and white canvas there is a poem written in Braille by poet Chloe Mitchell, the braille follows the theme of the album's singles artwork which also feature the same technique. Speaking on her choice to use Braille, Rihanna commented, "Sometimes the ones who have sight are the blindest."[39] During the cover's designing stage, Rihanna met with Chloe Mitchell, in which they "drank" and came up with a poem that would be used for the artwork and liner notes entitled If They Let Us.[38] Mitchell explained the poem and its meaning to Rolling Stone magazine, stating it was about being misunderstood, but still be able to stand out whilst doing what is right for you, continuing Mitchell said that the poem speaks about not conforming to society and being a leader as well as accepting that being misunderstood is a positive thing. [41]

At the gallery, the album's back cover, along with multiple inside album artworks were revealed. The album back cover features a similar image of Rihanna as a child, however this time from behind, like the front cover the back art features Braille, while the inside cover features poetry sculpted in Braille by Nachum, the use of Braille made the album become the first album ever to incorporate physical Braille. [42] The seven pieces of artwork were all named and featured a poem written by Mitchell or Nachum, the front and back covers were titled "If They Let Us Part I" and "If They Let Us Part II" and featured a poem that was split over the front and back, another piece entitled "If They Let Us" was commissioned and featured the full reading of the poem.[43] The inside booklet contains a further five pieces entitled "Fire Part I", "Fire Part II", "Fire Part III" and "R".[43] Initially thought to have been entitled R8 by fans and critics alike, Rihanna announced the official title during the album's cover art release, revealing the album would be called ANTI, the exhibition included a piece of art which defined the album's title stating that anti is "a person opposed to a particular policy, activity or idea." [44] Following the exhibition, Rihanna took to social media to confirm the album's title along with an explanation of its meaning. The explanation stated, "By continuing to follow her own instincts, her work strives to make an impact by doing the very antithesis of what the public expects."[45]

Singles

The lead single entitled "Work" featuring Canadian rapper Drake was released on January 27, 2016 just hours before the Tidal release of Anti. Rihanna stated on Twitter that the song is the "first single" from her album.[46]

Release and promotion

In November 2014, Rihanna announced, that her album should come out "very soon".[15] The following month Rihanna invited "hundreds" of her fans in Paris to participate in a promotional video which was thought to be associated with the release of the album.[47] Following the albums announcement Rihanna released three singles, various snippets of songs and performed at numerous award shows, but never announced the albums release or possible release date. What was then said to be the first single from the album, "FourFiveSeconds", featuring Kanye West and Paul McCartney, was released on January 24, 2015.[48] She later released what was called the second single, "Bitch Better Have My Money", performing it for the first time at the 2nd iHeartRadio Music Awards on March 29, 2015.[49] Another song entitled "American Oxygen" debuted on Tidal on April 5, 2015. The song was at one point reported to be featured on the album.[50][51] Rihanna also posted an interlude entitled "James Joint" in its entirety from the upcoming album on her website on April 21, 2015, as a "celebration of 420".[52]

In November 2015, it was announced that Rihanna had inked a $25 million contract with Samsung to not only promote Samsung's Galaxy line of products, but to also sponsor the release of Anti and its supporting tour.[53] On November 19, 2015, Rihanna and Samsung released a 16-second cryptic video for Anti, launching a website for Rihanna's forthcoming album entitled "ANTIdiaRy". Upon launch, the mobile-only site gave messages, such as "She's waiting for you. Are you in?" and "Be patient and keep your eyes open".[54] The website then proceeded to launch eight "rooms" over the following 9 weeks, each loosely corresponding to her previous albums, detailing her personal life over the course of her career and including clues from Anti.[55] In the same month, she canceled her performance at the Victoria's Secret Fashion Show to finish work on Anti.[56]

The album leaked onto the internet in its entirety on January 27, 2016, after it was released prematurely on music streaming service Tidal.[57] Anti will be exclusive to Tidal for its first full week of availability.[58] Also through Tidal, the album was made available for free download, regardless of whether a listener is a Tidal subscriber or not.[58][59]

Tour

The Anti World Tour was announced on November 23, 2015.[60] The Samsung-sponsored[53] tour will start in February 2016, with Travis Scott supporting in North America, and The Weeknd and Big Sean supporting at selected European dates.[61]

Critical reception

Professional ratings
Review scores
SourceRating
The A.V. ClubB+[62]
The Daily Telegraph[63]
The Independent[64]
Las Vegas Weekly[65]
The Plain DealerB[66]
Slant Magazine[67]
Spin7.6/10[68]
Toronto Star[69]

At Metacritic, which assigns a normalized rating out of 100 to reviews from mainstream critics, the album received an average score of 64, which indicates "generally favorable reviews," based on 9 reviews.[70] Caroline Framke of Vox described it as an album meant for a "more intimate afterparty", which breaks expectations and deemed it Rihanna's "best album yet".[71] Writing for the Toronto Sun, Darryl Sterdan called the album "an eclectic menu of styles and genres, from electro-laced dancehall and reggae" and commended its "variety and trend avoidance."[72] Praising its production and engineering, The Plain Dealer's Troy L. Smith noted Anti "is the tale of two albums, an attempt by an ever-growing artist to marry the two sides of her musical personality with, at times, mesmerizing results."[66] Sarah Rodman from The Boston Globe considered it "an interesting artistic curveball in her heretofore hits-driven career."[73] Time critic Nolan Feeney thought that Rihanna showed artistic growth through the album and called it "a work of unexpected subtlety from an artist rarely associated with that word." He highlighted "Love on the Brain" and "Higher" as career vocal performances. Writing that the point of view is depressing, he concluded: "In exploring her unhappiness at the top, Rihanna finds her most compelling voice yet."[74]

Maura Jonhston from Rolling Stone found the album "banger-free", noting its most part is "brooding and at times claustrophobic, made for those lonely stretched-out moments in the aftermath of highs and thrills."[75] In The Telegraph, Neil McCormick wrote the album "for better or worse, is clearly the music Rihanna likes: leftfield, stoned and strange. It is Rihanna without hits. This strange album may well be a reflection of the fact that not even her own backers really expects this to be a commercial blockbuster. It is more an exercise in rebranding, transforming the hit girl into a serious artist."[63] BET's Jon Reyes concluded his review saying although "there's something about the album that makes it clear that she wasn't quite finished finding what she exactly wanted on it", the album "was made to grow on you and, among Rihanna's discography, it's her most subtle work."[76]

In a mixed review, Jon Caramanica of The New York Times described Anti as a "chaotic and scattershot album, not the product of a committed artistic vision, or even an appealingly freeform aesthetic, but rather an amalgam of approaches, tones, styles and moods. Depending on the moment, she is an electric vocalist or an indifferent one, an emotional savant or a naif, a singer who understands what her voice is best at and one who sounds like she's merely following directions." He concluded his review stating "At this stage of her career, music may be the least essential brick in her house."[77] The Guardian editor Alexis Petridis gave the album three-out-of-five stars, writing "Sprawling, uneven and opaque – Rihanna's eighth album sounds as uncertain as its botched launch. But, in a risk-averse world, there's something brave about Anti, and at its best, its daring pays off."[78] In a less favorable review, Amy Davidson of Digital Spy thought "there's filler, there's flashes of genius, there's an attempt at that classic album, but ultimately, we can't help but feel it's a slight Anti-climax."[79] Sal Cinquemani from Slant Magazine felt that "the ultimate impression the album leaves isn't just that of an artist who failed to follow through on her vision, but who never bothered to conceive one in the first place."[67]

Commercial performance

After being out for two days, Anti received a platinum certification by the Recording Industry Association of America (RIAA) as a result of Samsung purchasing one million copies of the album in advance that were then given away as a free download, as part of the $25 million deal signed by Rihanna in 2015.[80]

Track listing

  • Credits and song lengths according to Rihanna's official website.[81]
Anti — Standard edition
No.TitleWriter(s)Producer(s)Length
1."Consideration" (featuring SZA)
2:41
2."James Joint"
  • Taylor
  • Harrell[a]
1:12
3."Kiss It Better"
  • Bhasker
  • Harrell[a]
4:13
4."Work" (featuring Drake)
3:39
5."Desperado"
  • Krystin "Rook Monroe" Watkins
  • Mick Schultz
  • Fenty
  • Fauntleroy
  • D. Rachel
  • Schultz
  • Harrell[a]
3:06
6."Woo"3:55
7."Needed Me"
3:11
8."Yeah, I Said It"
2:13
9."Same Ol' Mistakes"Kevin Parker
  • Parker
  • Harrell[a]
6:37
10."Never Ending"
  • Sabo
  • Harrell[a]
3:22
11."Love on the Brain"
  • Fred Ball
  • Joseph Angel
  • Fenty
  • Ball
  • Harrell[a]
3:44
12."Higher"
  • Ernest Wilson
  • Bourelly
  • Fenty
  • Fauntleroy
  • Jerry Butler
  • Kenny Gamble
  • Leon Huff
2:00
13."Close to You"
3:43
Total length:43:36
Anti — Deluxe edition (bonus tracks)[82]
No.TitleWriter(s)Producer(s)Length
14."Goodnight Gotham"
  • Mitus
  • Harrell[a]
1:29
15."Pose"
  • Hollis
  • Bourelly
  • Fenty
  • Webster
2:24
16."Sex with Me"
3:27
Total length:50:16
Notes
  • ^a signifies a vocal producer
  • ^b signifies an additional producer
  • ^c signifies a co-producer
Sample credits

Certifications

Region Certification Certified units/sales
United States (RIAA)[83] Platinum 1,000,000

* Sales figures based on certification alone.
^ Shipments figures based on certification alone.

Release history

List of release dates, showing region, formats, label, editions, catalog number and reference
Region Date Format(s) Label Edition(s) Catalog number Ref
Worldwide (Select Tidal countries) January 27, 2016 (2016-01-27)
Strandard 56677089
[84]
Worldwide January 29, 2016 (2016-01-29) Digital download Standard 1079105748
[85]
Deluxe 1079130218
[86]
Worldwide February 5, 2016 (2016-02-05) CD Deluxe B01B6HIPWK [87]

References

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