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Fetish (song)

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"Fetish"
Song

"Fetish" is a song by American singer Selena Gomez featuring guest vocals from American rapper Gucci Mane. The song was written by Gomez, Gucci Mane, Chloe Angelides, Brett McLaughlin, Gino Barletta, Jonas Jeberg, Joe Khajadourian, and Alex Schwartz. Contemporary music critics praised the song, highlighting its experimental nature as well as Gomez's vocals and subsequent artistic growth. The song's music video was directed by Petra Collins and released on July 26, 2017.

Background and release

Gomez first teased "Fetish" through a short clip which debuted at the end of the music video for her previous single, "Bad Liar". Before the teasing, it was speculated rapper Gucci Mane would appear as the featured artist on a future release, with Mane confirming the collaboration during an interview with 99 Jamz radio station.[1] Gomez followed with several cryptic images tied to the forthcoming song on her Instagram account.[2] The image for the single cover was shot by fashion photographer Petra Collins, who also lensed her artwork for "Bad Liar". It shows Gomez next to a broken-down car carrying paper grocery bags.[3] The single was released to digital music stores in July 13,[4] while an accompanying "playlist video" premiered on Spotify[5] and on her Vevo channel. The audio video features a shot that focuses on her lips while she performs the song.[6] The single was serviced to US contemporary hit radio on July 25.[7]

Composition and lyrical interpretation

"Fetish"
A 19-second sample of "Fetish" featuring Gomez singing the chorus. Described as a "seductive" track by Brittany Spanos from Rolling Stone,"Fetish" is a trap-pop ballad with auto-tuned effects. Also featured in background vocals is the Scandinavian music tradition Kulning, possibly attributable to the Danish origins of producer Jonas Jeberg.
Problems playing this file? See media help.

"Fetish" is a trap-pop ballad[6][8] that contains a beat that blends R&B and electronic music.[9] Lars Brandle from Billboard perceived the presence of auto-tuned effects in its production.[10] Lyrically, the song explores themes of sexuality and sexual desire, in the chorus Gomez discusses the effect attraction has on a lover, while Mane's verse mentions the chemistry between these paramours,[11] with Gomez’s breathy vocals pairing around the beats.[12] A writer from Bustle noted that "Gomez admits that while she totally understands why the object of her affection would be a little addicted to her, even when "I push you out," they come running right back."[13]

Critical reception

Mike Wass of Idolator described "Fetish" as Gomez's "most scandalous" and "most adventurous" offering yet, stating her transformation into "pop's most experimental princess is all but complete." Wass concluded saying Gomez has "come into her own as an artist, confidently dabbling in sub-genres usually reserved for the alt crowd."[14] XXL writer Peter A. Berry felt the "atmospheric, stripped down" instrumental is "perfect for the bedroom," while Mane's verse "adds an extra layer of dopeness."[15] Time's Raisa Bruner called it a "slow-burning, seductive pop song [which] allows Gomez to play with the distinctive textures and rhythms of her voice, developing into a sinuous, alluring track that smartly dispenses with overbearing production, instead focusing in on the star attraction."[16]

Music video

Background and synopsis

The music video was directed by Petra Collins and was released on July 26, 2017.[17] The video opens with three shots of what appears to be Gomez soaking wet with her hair dripping seductively over her face in mirror images then shows Gomez in a pale-yellow dress, carrying bags of groceries similar to the song's cover artwork, on a seemingly normal suburban street, in a role that appears to be a beleaguered housewife, as noted by Stereogum.[18] As the video progresses, Gomez takes part in a range of strange activities. Inside a suburban home, the singer is seen soaking wet (similar to the opening shots earlier) in a dining table with water sprinkling as if it is raining, with candles in the scenery. Then she eats soap, finds a broken glass of wine and proceeds to taste one of the broken fragments, puts lipstick over her teeth, ties a rope around her tongue into a bow, inserting her tongue through an eyelash curler and then writhes around on the kitchen floor, while Gucci Mane raps his verse in a smoky lit underground basement.[19][20] The clip ends with a shot of Gomez smiling inside an industrial freezer.[18]

Reception

Reviewing the clip, Tatiana Cirisano of Billboard felt it "gives off major Virgin Suicides-meets-Wild at Heart vibes."[20] Entertainment Weekly's Nick Romano noted how the image of Gomez's character is "juxtaposed with her sinister obsessions."[21]

The video's stylist Stella Greenspan drew references from Nobuyoshi Araki's photography books and Isabelle Adjani's performance in the 1981 film Possession to achieve a horror-film inspired aesthetic, within a story of a "good girl gone bad". Greenspan told Vogue:

As Selena’s character progresses, so do the clothes—the plain, pale yellow dress is so pretty, and then we see her in the crazier, Simone Rocha dress where she’s wet and you can see her underwear beneath... We wanted her to be autonomous, sexy, and in control of her sexuality, and the fashion played a huge role in that... For example, the Simone Rocha dress worked so well because of the way Simone designs her clothing and views femininity—her dresses are obviously so beautiful, but they also hold an ugliness in them. They’re layered, torn, colorful, and full.[22]

Track listing

  • Digital download[23]
  1. "Fetish" (featuring Gucci Mane) – 3:06
  1. "Fetish" (featuring Gucci Mane) [Galantis remix] – 3:27

Credits and personnel

Charts

Certifications

Region Certification Certified units/sales
Australia (ARIA)[60] Gold 35,000‡
Canada (Music Canada)[61] Platinum 0‡
France (SNEP)[62] Gold 100,000‡
Italy (FIMI)[63] Gold 25,000‡
United States (RIAA)[64] Platinum 1,000,000‡

* Sales figures based on certification alone.
^ Shipments figures based on certification alone.
‡ Sales+streaming figures based on certification alone.

Release history

Region Date Format(s) Version Label(s) Ref.
Various July 13, 2017 Digital download Original Interscope [23]
United States July 25, 2017 Contemporary hit radio [65]
August 8, 2017 Rhythmic contemporary radio [66]
Various August 23, 2017 Digital download Remix [24]

References

  1. ^ Wass, Mike (15 March 2017). "Selena Gomez Recorded A Song With Gucci Mane". Idolator. Retrieved 9 July 2017.
  2. ^ Cirisano, Tatiana (7 July 2017). "Selena Gomez Reveals 'Fetish' Release Date & Gucci Mane Feature". Billboard. Retrieved 8 July 2017.
  3. ^ Trey, Taylor (7 July 2017). "Selena Gomez Shares Artwork For New Gucci Mane Collab 'Fetish'". iHeartRadio. Retrieved 8 July 2017.
  4. ^ "Fetish (feat. Gucci Mane) - Single". iTunes (US). {{cite web}}: Italic or bold markup not allowed in: |website= (help)
  5. ^ "Selena Gomez - Fetish [Playlist Video]". Spotify. Archived from the original on 28 July 2017. {{cite web}}: Italic or bold markup not allowed in: |website= (help); Unknown parameter |deadurl= ignored (|url-status= suggested) (help)
  6. ^ a b Breihan, Tom (12 July 2017). "Selena Gomez – "Fetish" (Feat. Gucci Mane)". Stereogum. Retrieved 12 July 2017.
  7. ^ "Top 40/Mainstream > Future Releases". All Access Music Group. Retrieved 17 July 2017.
  8. ^ "Selena Gomez – "Fetish" ft. Gucci Mane". Spin. 12 July 2017. Retrieved 12 July 2017.
  9. ^ "Selena Gomez Teams Up With Gucci Mane For New Single 'Fetish'". Forbes. 12 July 2017. Retrieved 12 July 2017.
  10. ^ "Selena Gomez Shares Her 'Fetish': Listen". Billboard. 12 July 2017. Retrieved 12 July 2017. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  11. ^ Spanos, Brittany (12 July 2017). "Hear Selena Gomez's Seductive New Song 'Fetish' With Gucci Mane". Rolling Stone. Retrieved 12 July 2017.
  12. ^ "Selena Gomez's 'Fetish' Video Is Just A 3-Minute Close-Up Of Her Lips". The Huffington Post. 12 July 2017. Retrieved 12 July 2017.
  13. ^ "Selena Gomez 'Fetish' Lyrics Exude Confidence With A Little Help From Gucci Mane". Bustle. 12 July 2017. Retrieved 12 July 2017.
  14. ^ Wass, Mike (13 July 2017). "Selena Gomez Is All Grown Up & Feeling Herself On "Fetish"". Idolator. Retrieved 13 July 2017.
  15. ^ Berry, Peter A. (14 July 2017). "Listen to Gucci Mane and Selena Gomez Collab on "Fetish"". XXL. Retrieved 14 July 2017.
  16. ^ Bruner, Raisa (14 July 2017). "5 Songs You Need to Listen to This Week". Time. Retrieved 19 July 2017.
  17. ^ Cirisano, Tatiana (24 July 2017). "Selena Gomez Drops Flurry of 'Fetish' Video Teasers Before Wednesday Release". Billboard. Retrieved 24 July 2017.
  18. ^ a b DeVille, Chris (26 July 2017). "Selena Gomez – "Fetish" (Feat. Gucci Mane) Video". Stereogum. Retrieved 26 July 2017.
  19. ^ Reed, Ryan (26 July 2017). "Watch Selena Gomez Eat Soap in Odd 'Fetish' Video With Gucci Mane". Rolling Stone. Retrieved 26 July 2017.
  20. ^ a b Cirisano, Tatiana (26 July 2017). "Selena Gomez Has A 'Fetish' For Tongues, Peaches & More In Unsettling, Petra Collins-Directed Music Video: Watch". Billboard. Retrieved 26 July 2017.
  21. ^ Romano, Nick (26 July 2017). "Selena Gomez has a twisted 'Fetish' in new music video". Entertainment Weekly. Retrieved 26 July 2017.
  22. ^ Bobb, Brooke (26 July 2017). "Here's How Selena Gomez Stripped Down for Her "Fetish" Music Video". Vogue. Retrieved 26 July 2017.
  23. ^ a b "Fetish (feat. Gucci Mane) - Single by Selena Gomez". iTunes (US), Apple Music. 13 July 2017.
  24. ^ a b "Fetish (feat. Gucci Mane) [Galantis Remix] - Single by Selena Gomez". iTunes (US), Apple Music. 23 August 2017.
  25. ^ "Selena Gomez feat. Gucci Mane – Fetish". ARIA Top 50 Singles. Retrieved July 22, 2017.
  26. ^ "Selena Gomez feat. Gucci Mane – Fetish" (in German). Ö3 Austria Top 40. Retrieved July 26, 2017.
  27. ^ "Selena Gomez feat. Gucci Mane – Fetish" (in Dutch). Ultratip. Retrieved August 26, 2017.
  28. ^ "Selena Gomez feat. Gucci Mane – Fetish" (in French). Ultratip. Retrieved August 18, 2017.
  29. ^ "Selena Gomez Chart History (Canadian Hot 100)". Billboard. Retrieved July 25, 2017.
  30. ^ "ČNS IFPI" (in Czech). Hitparáda – Radio Top 100 Oficiální. IFPI Czech Republic. Note: Select 31. týden 2017 in the date selector. Retrieved August 22, 2017.
  31. ^ "ČNS IFPI" (in Czech). Hitparáda – Digital Top 100 Oficiální. IFPI Czech Republic. Note: Select 29. týden 2017 in the date selector. Retrieved July 25, 2017.
  32. ^ "Top 20 Anglo Republica Dominicana" (in Spanish). Monitor Latino. 11 September 2017. Retrieved 11 September 2017.
  33. ^ "Selena Gomez feat. Gucci Mane – Fetish". Tracklisten. Retrieved August 9, 2017.
  34. ^ "Musiikkituottajat – IFPI Finland". Musiikkituottajat – IFPI Finland. Retrieved 4 November 2017.
  35. ^ "Selena Gomez feat. Gucci Mane – Fetish" (in French). Les classement single. Retrieved July 25, 2017.
  36. ^ "Archívum – Slágerlisták – MAHASZ" (in Hungarian). Single (track) Top 40 lista. Magyar Hanglemezkiadók Szövetsége. Retrieved July 27, 2017.
  37. ^ "Archívum – Slágerlisták – MAHASZ" (in Hungarian). Stream Top 40 slágerlista. Magyar Hanglemezkiadók Szövetsége. Retrieved July 27, 2017.
  38. ^ "IRMA – Irish Charts". Irish Recorded Music Association. Retrieved 22 July 2017.
  39. ^ "Classifica settimanale WK 29" (in Italian). Federazione Industria Musicale Italiana. Retrieved 22 July 2017.
  40. ^ "Latvijas Top 40". Latvijas Radio. 10 August 2017. Archived from the original on 10 August 2017. Retrieved 10 August 2017. {{cite web}}: Unknown parameter |dead-url= ignored (|url-status= suggested) (help)
  41. ^ "Selena Gomez - Lebanese Chart Top 20 History". The Official Lebanese Top 20. 18 September 2017. Retrieved 20 September 2017.
  42. ^ "Lithuanian Airplay Chart". Archived from the original on 14 August 2017. Retrieved 16 August 2017. {{cite web}}: Unknown parameter |deadurl= ignored (|url-status= suggested) (help)
  43. ^ "Top 20 Most Streamed International & Domestic Singles in Malaysia" (PDF). Recording Industry Association of Malaysia. Retrieved 11 August 2017.
  44. ^ "Selena Gomez feat. Gucci Mane – Fetish" (in Dutch). Single Top 100. Retrieved July 22, 2017.
  45. ^ "Selena Gomez feat. Gucci Mane – Fetish". Top 40 Singles. Retrieved July 21, 2017.
  46. ^ "Selena Gomez feat. Gucci Mane – Fetish". VG-lista. Retrieved July 22, 2017.
  47. ^ "BillboardPH Hot 100". Billboard Philippines. 7 August 2017. Retrieved 7 August 2017.
  48. ^ "Selena Gomez feat. Gucci Mane – Fetish". AFP Top 100 Singles. Retrieved August 2, 2017.
  49. ^ "Official Scottish Singles Sales Chart Top 100". Official Charts Company. Retrieved July 22, 2017.
  50. ^ "ČNS IFPI" (in Slovak). Hitparáda – Radio Top 100 Oficiálna. IFPI Czech Republic. Note: insert 201739 into search. Retrieved October 9, 2017.
  51. ^ "ČNS IFPI" (in Slovak). Hitparáda – Singles Digital Top 100 Oficiálna. IFPI Czech Republic. Note: Select SINGLES DIGITAL - TOP 100 and insert 201729 into search. Retrieved July 25, 2017.
  52. ^ "Selena Gomez feat. Gucci Mane – Fetish" Canciones Top 50. Retrieved October 9, 2017.
  53. ^ "Selena Gomez feat. Gucci Mane – Fetish". Singles Top 100. Retrieved July 21, 2017.
  54. ^ "Selena Gomez feat. Gucci Mane – Fetish". Swiss Singles Chart. Retrieved July 24, 2017.
  55. ^ "Official Singles Chart Top 100". Official Charts Company. Retrieved July 22, 2017.
  56. ^ "Selena Gomez Chart History (Hot 100)". Billboard. Retrieved August 25, 2017.
  57. ^ "Selena Gomez Chart History (Pop Songs)". Billboard. Retrieved September 19, 2017.
  58. ^ "Selena Gomez Chart History (Rhythmic)". Billboard. Retrieved August 23, 2017.
  59. ^ "Stream Top 100 - 2017". Mahasz. Retrieved 17 February 2018.
  60. ^ "ARIA Chart Watch #437". auspOp. 9 September 2017. Retrieved 9 September 2017.
  61. ^ "Canadian single certifications – Selena Gomez – Fetish". Music Canada. Retrieved 12 October 2017.
  62. ^ "French single certifications – Selena Gomez – Fetish" (in French). Syndicat National de l'Édition Phonographique. Retrieved 24 April 2018.
  63. ^ "Italian single certifications – Selena Gomez feat. Gucci Mane – Fetish" (in Italian). Federazione Industria Musicale Italiana. Retrieved 13 December 2017. Select "2017" in the "Anno" drop-down menu. Select "Fetish" in the "Filtra" field. Select "Singoli" under "Sezione".
  64. ^ "American single certifications – Selena Gomez – Fetish". Recording Industry Association of America. Retrieved 27 July 2018.
  65. ^ "Top 40/M Future Releases". All Access. All Access Music Group. Archived from the original on 18 July 2017. Retrieved 4 August 2017.
  66. ^ "Top 40 Rhythmic Future Releases". AllAccess Music Group. 8 August 2017. Archived from the original on 4 August 2017. Retrieved 3 August 2017.
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