Fred Hirsch (entrepreneur)
Fred Hirsch | |
---|---|
Born | October 4, 1888 |
Died | September 11, 1979 |
Known for | Naturopathy, Vitalism |
Fred Siegfried Hirsch (October 4, 1888 - September 11, 1979) was an American naturopath, entrepreneur, salesman, and author best known for his association with alternative health educator Arnold Ehret. He was the long-term proprietor of Ehret Literature Publishing Company, which published books on dieting, detoxification, fasting, health, naturopathy, longevity, and physical culture.
He co-founded Highland Springs Resort in 1927, where he associated with notable figures, including Albert Einstein, Ernest Hemingway, Roy Rogers, Bob Hope, and Elizabeth Taylor.[1][2]
Association with Arnold Ehret and Ehret Literature Publishing
[edit]In “Still Ehret After All These Years,” historian Gordon Kennedy affirms that Fred Hirsch had severe health problems, including necrosis of the Achilles.[1] In order to temporarily prolong his life from the above-mentioned terminal condition, three different bone specialists recommended that Hirsch have both of his feet amputated.[1]
Following Hirsch's diagnosis, he attended a lecture by Professor Arnold Ehret in 1915 in hopes of finding remedy for his illness.[1] After following Ehret's naturopathic healing methods, Hirsch no longer required crutches, was no longer ill, and became Ehret's business manager and publisher.[1][3][4]
For 65 years, Fred Hirsch and his wife Lucille published alternative health books, most notably Ehret's Mucusless Diet Healing System and Rational Fasting.[5][6] Hirsch's own published writings included prefaces, forewords, introductions, and full-length articles on diet and naturopathy.[6][7][8][9]
Hirsch also manufactured and marketed “Prof. Arnold Ehret’s Inner Clean Intestinal Laxative".[4]
On July 1, 1981, Alvin Last took ownership of Ehret Literature Publishing Company, Inc., which included the rights to manufacture the Inner Clean Intestinal Laxative.[10]
Highland Springs Resort
[edit]In 1927, Fred and his brother, William Walter Hirsch, bought Dr. Isaac Smith's property in Southern California and developed a vegetarian health resort, Highland Springs Resort – now Highland Springs Ranch & Inn.[2][11] Fred Hirsch operated a vegetarian restaurant on the property which served produce grown on the land. Hirsch also cultivated and operated a grape vineyard. The resort became known as “The Last Resort” due to those who visited, in search of healing after medical methods didn't work.[2] Among people travelling to Highland Springs for healing purposes, the resort became a location that Albert Einstein regularly visited whenever he went to Caltech in Pasadena.[12][13][14] Celebrities, including Ernest Hemingway, Roy Rogers, Bob Hope, and Elizabeth Taylor, were also known to frequent the resort.[1][2] The Rosin brothers purchased the Highland Springs property from the Hirsch brothers in 1948.[2]
Criticism
[edit]On October 14, 1931, Arthur M. Hyde, Secretary of Agriculture, claimed Hirsch's marketing of Professor Arnold Ehret's Innerclean Intestinal Laxative Formula to be “false and misleading”.[4] Hirsch was issued a lawsuit where 125 cartons of Innerclean were seized.[4] The product was released back to Hirsch under the condition that he pay a $4,000 bond and remove the advertisement on the packages, under the supervision of the United States Department of Agriculture.[4]
References
[edit]- ^ a b c d e f Gordon, Kennedy (October 1999). "Still Ehret After All These Years". Just Eat an Apple. 8.
- ^ a b c d e "History". HSResort.com.
- ^ Official Gazette of the United States Patent and Trademark Office. U.S. Department of Commerce, Patent and Trademark Office. 1999. pp. TMI 2.
- ^ a b c d e Food and Drug Administration, United States (1908). Notices of judgment under the Food and drugs act. Washington: Govt. print. off.
- ^ "WebVoyage Record View 1". cocatalog.loc.gov. Retrieved 2020-11-30.
- ^ a b "Ehret Literature Publishing Company | Book Depository". Bookdepository.com.
- ^ Ehret, Arnold (1994). Rational Fasting: For Physical, Mental & Spiritual Rejuvenation. New York: Ehret Literature Pub. Co.
- ^ Ehret, Arnold (1924). A Scientific Method of Eating Your Way to Health: Prof. Arnold Ehret's Mucusless-Diet Healing System: a Complete Course for Those Who Desire to Learn How to Control Their Health. Los Angeles, California: Ehret Literature Pub. Co.
- ^ Hirsch, Fred S. (1975). The Definite Cure of Chronic Constipation. Beaumont, California: Ehret Literature Pub.
- ^ "Informational Message". Appext20.dos.ny.gov.
- ^ ""FamilySearch • Free Family Trees and Genealogy Archives"". Familysearch.org.
- ^ Johnson, Kim Jarrell (June 14, 2014). "BACK IN THE DAY: Albert Einstein Visits Riverside County". The Press-Enterprise.
- ^ Summons, Trevor (December 6, 2015). "Visiting a favorite place of Einstein's is a smart move". Daily Bulletin.
- ^ "Frequent Visitor to Beaumont Succumbs". San Bernardino Sun. 42. December 18, 1935.