ITV Weather
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Company type | TV weather forecasts |
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Genre | UK weather |
Founded | 13 February 1989 |
Founder | ITV Network |
Headquarters | , |
Area served | United Kingdom |
Parent | ITN, Met Office |
Divisions | ITV Regional Weather |
Website | itv |
ITV Weather is the national and regional forecast shown on UK terrestrial network ITV, and is provided by the Met Office (except the Channel Islands forecast, which is provided by the Jersey Meteorological Department). Bulletins are usually broadcast after every ITV News and ITV regional bulletin. Siân Lloyd is the longest serving forecaster for ITV Weather, after appearing for 24 years.
Overview
The national bulletin launched on 13 February 1989, and previously featured the longest sponsorship deal on UK terrestrial TV to date, Powergen (later renamed E.ON) being the sponsor from shortly after the launch until the end of 2007, when it was revealed that insurance firm esure/Sheilas' Wheels was to replace E.ON as the sponsor of ITV's national weather bulletins (except in Northern Ireland, where it was sponsored by Gocompare.com from January 2008 until December 2009). Most recently (January–July 2010), Confused.com have been the weather sponsor (except in central and northern Scotland, where it was sponsored by Specsavers). During August 2010, the weather was shown without a sponsor for the first time since mid-1989. The weather forecast was later sponsored by Topps Tiles from Autumn 2010 until December 2011, when The Co-operative Food took over. The ITV National Weather was without a sponsor between 1 January and 29 February 2012. The following day, UK vitamin and health supplement supplier Seven Seas began sponsoring the forecasts on ITV and UTV between 1 March 2012 and 30 April 2014. From 1 May until 2 November 2014, the National Weather sponsor on ITV and UTV was Vitabiotics. From 3 November 2014 to 1 February 2015, the National Weather on ITV and UTV was sponsored by Worcester Bosch Group. Crizal UV were the sponsors from 2 February to 20 June 2015. The National Weather on ITV and UTV is currently sponsored by Green Flag as of 21 June 2015. On STV in Scotland, the sponsor is currently "Digby Brown Solicitors", as of February 2014.[1]
ITV National Weather bulletins have a duration of about one minute. They are shorter compared to the BBC weather bulletins, due to the fact ITV has to make room for advertisements.
Weather presenters
Current notable national personnel include Alex Beresford,[2] Becky Mantin[3] and Lucy Verasamy[4] with Laura Tobin for Good Morning Britain.[5]
Former notable national personnel include – Martyn Davies, Richard Edgar, Fiona Farrell, Laura Greene, John Hammond, Alex Hill, Siân Lloyd, Robin McCallum, Jon Mitchell, Clare Nasir, Angie Phillips, Chrissie Reidy and Trish Williamson.[6][7][8][9]
Notable regional weather forecasters include Seán Batty, Alex Beresford, Bob Crampton, Jo Farrow, Kerrie Gosney, Lucy Kite, Manali Lukha, Frank Mitchell, Jon Mitchell (no relation) and Ruth Wignall.
Weather sponsored by: Powergen, E-on, and Green Flag.
References
- ^ "E.ON abandons 18-year ITV Weather sponsorship". BrandRepublic. 18 September 2007. Retrieved 18 September 2007.
- ^ Alex Beresford Linked In
- ^ 'Trapped in a prison of pain': TV weather girl Becky Mantin on how a surfing accident left her with life-changing injuries. Becky Mantin, Daily Mail, 17 October 2010.
- ^ "Lucy Verasamy - ITV weather presenter". ITV News. Retrieved 7 March 2014.
- ^ About Laura Tobin Good Morning Britain, itv.com, 28 April 2014.
- ^ John Hammond BBC Weather.
- ^ Whirlwind wedding for Sian Lloyd. BBC News, 2 January 2008.
- ^ Why has Sian Lloyd left ITV? Mystery as 56-year-old weathergirl quietly moves on with no announcement after 24 years. Harriet Arkell, Daily Mail, 8 August 2014.
- ^ Angie Phillips BBC Weather.