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Ko Ko Bop

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"Ko Ko Bop"
Song

"Ko Ko Bop" is a song recorded by South Korean boy band Exo for their fourth studio album The War. It was released in Korean and Chinese versions by SM Entertainment on July 18, 2017.

Release and composition

Produced by Styalz Fuego, "Ko Ko Bop" is described as an energetic reggae song with rhythmical reggae and bass guitar sounds.[1] "Ko Ko Bop" was co-written by Exo members Chen, Chanyeol and Baekhyun. It was digitally released on July 18, 2017 and physically on July 19 along with the album.[2] According to Chanyeol, the term "Ko Ko Bop" means "Fun Dancing".[3]

Talking to Billboard about producing the song, Staylz Fuego stated that while writing the song the other composers were going with a reggae type of song, but after adding the drop after the chorus the song took a different distraction, and they settled for a reggae-pop song after. The composers stated that they thought the song would be for a girl group because Shaylen Carroll, one of the composers, a female, did the demo but eventually it went to Exo. Fuego stated "The song was actually in a higher key -- I think three semitones higher -- so it was more fitted for a female group originally."[4]

About writing the lyrics of the song, Carroll stated: "When I was recording some melody ideas I kept on singing nonsense phrases and one was "Shimmy shimmy Ko Ko Bop," which we all thought was super quirky and catchy. So we built off that and turned it into something real". Carroll went and described the "Ko Ko Bop" as a song that is about "not worrying about things", "going with the flow" and "not worrying about the haters". Chen and Baekhyun also talked with Billboard about writing the lyrics of the song, Chen stated that the Baekhyun, Chanyeol and himself each wrote the lyrics separately and worked on putting the lyrics together for the song afterwards by selecting the lyrics that would suit the song the best. Baekhyun stated "I wanted my lyrics to have people to become more carefree, release their stress and dance away with the music."[4]

Music video

A teaser of "Ko Ko Bop" music video was released on July 17, 2017 by SM Entertainment.[5] The Korean and Chinese music videos of "Ko Ko Bop" were released on July 18.[6] The music video was filmed in Seoul, South Korea.The music video shows the boys spending a day having fun as the name of the suggests "Ko Ko Bop" meaning fun dancing.

The Korean music video hit one million views in its first hour of release and 8,833,869 in 24 hours.[7] Three days after its release, the music video hit one million likes; in January 2018, it achieved two million likes. On December 12, 2017, the music video surpassed 100 million views on YouTube, and currently has over 171 million.

Promotion

On July 8, Exo's official Twitter account had been activated to public, through which SM Entertainment revealed the first teaser video for the album. Twitter Music also created three customized hashtags with Exo's new tropical logo for Exo including #KoKoBop, #TheWarEXO and #EXO. Fans also welcomed them with 11 Million tweets worldwide. Also on July 8, Exo's official Instagram account opened by posting the three versions of Exo's new album logo. On July 10, the album's title was announced to be The War.[8] From July 9 to July 16, the album's track list was revealed one by one through a series of teaser videos each featuring one member.

Exo began promoting "Ko Ko Bop" on South Korean music shows from July 20.[9] On August 5, Exo performed "Ko Ko Bop" in Hong Kong during the SM Town Live World Tour VI concert. Exo also performed at a-Nation on August 26, Music Bank World Tour in Jakarta on September 2 and during Lotte Duty Free Family Festival on September 15.[10][11][12]

Reception

Music charts

The lead single "Ko Ko Bop" debuted at number one on five major realtime music charts, including Genie, Olleh, Bugs, Naver and Melon, making Exo the first K-pop group to enter the Melon Realtime Chart at the top after chart changes were implemented on February 27, 2017.[13] The other album tracks debuted in the top nine.[14] It was reported that multiple servers crashed, due to the number of fans streaming at the same time.[15][16]

"Ko Ko Bop" scored the second-highest amount of unique listeners by any artist on Melon during the first hour after the system change that barred any artist from releasing music at midnight. It also became the highest for an idol group (Male or Female) in 2017 with 78,121 unique listeners during the first hour of release.[17]

"Ko Ko Bop" topped Gaon Digital Chart for four non-consecutive weeks, making Exo the first artist to do so in 2017. Exo also became only the third idol group to chart at number one on Gaon for four weeks, as well as the only male idol group to do so.[18] The song also stayed at number one on the Chinese music chart Alibaba for three consecutive weeks,[19] as well as number two on Billboard's US World Digital Songs[20] and China V Chart.[21]

The War reached number one on iTunes in 42 countries in total.[22] According to Korean media outlet, Xportsnews, "Ko Ko Bop" additionally topped 155 iTunes charts worldwide, including K-pop charts and general pop charts, as well as all-genre single charts.[23][24]

For the month of August, "Ko Ko Bop" topped the Gaon Monthly Digital and BGM Charts,[25][26] making Exo the first group in 2017 and the fifth boy group since 2012 to top the chart.

Public reception

Exo's fans began a viral Internet video trend called Ko Ko Bop Challenge where people dance the quick hip thrust succession choreography of the song to the lyrics "Down down baby".[27] The hashtag #KoKoBopChallenge was used for popular social media platforms such as Twitter, Instagram and Weibo.[28]

Accolades

Critic/Publication List Rank Ref.
Billboard The 20 Best K-Pop Songs of 2017 20 [29]
Dazed 3 [30]
Idolator Top 30 Best K-Pop Songs of 2017 25 [31]

Charts

Sales

Download

Region Sales (2017)
Korean ver. Chinese ver.
South Korean Download Chart(Gaon) 1,172,609+[41] 13,884[42]

Streaming

Chart (2017) Streaming
South Korean Streaming Chart (Gaon)[43] 51,112,942+

Gaon Heating Index

Chart (2017) Gaon Heating Index
South Korean Gaon Digital Chart[44] 344,851,964+
Chart (2018) Gaon Heating Index
South Korean Gaon Digital Chart[45] 105,484,850+

Awards and nominations

Main article: List of awards and nominations received by Exo
Year Award Category Result
2017 19th Mnet Asian Music Awards Best Dance Performance Male Group Nominated
Mwave Global Fans' Choice Won
Qoo10 Song of the Year Nominated
9th Melon Music Awards Best Male Dance Won
Song of the Year Nominated
Gaon Chart Music Awards Song of the Year – July Won

Music program awards

Program Date
Show Champion (MBC) July 26, 2017
August 2, 2017
M Countdown (Mnet) July 27, 2017
August 3, 2017
August 10, 2017
Music Bank (KBS) July 28, 2017
August 4, 2017
Inkigayo (SBS) July 30, 2017
August 6, 2017
Show! Music Core (MBC) August 5, 2017
August 12, 2017

Release history

Region Date Format Label
South Korea July 18, 2017
Worldwide SM Entertainment

References

  1. ^ SMTOWN (2017-07-18), EXO_Ko Ko Bop_Music Video, retrieved 2017-08-08
  2. ^ "EXO Return With Tropical-Electro Single 'Ko Ko Bop' & New Album 'The War'". Fuse. Retrieved 2017-08-08.
  3. ^ "[V라이브 종합] "1억하트 돌파" 엑소, 기록은 계속된다" (in Korean). Retrieved 2017-08-08.
  4. ^ a b "How EXO's 'The War' Came Together: A Song-By-Song Breakdown With the Band, Its Producers & More". Billboard. Retrieved 2017-08-27.
  5. ^ SMTOWN (2017-07-17), EXO_Ko Ko Bop_Music Video Teaser, retrieved 2017-08-08
  6. ^ "EXO Serves Up Reggae-EDM Hybrid 'Ko Ko Bop': Watch". Billboard. Retrieved 2017-08-08.
  7. ^ 19, J. K. July; 2017 (2017-07-19). "EXO's "Ko Ko Bop" MV Gains Impressive Number Of Views In 24 Hours". Soompi. Retrieved 2017-08-18. {{cite web}}: |last= has numeric name (help)
  8. ^ Park Soo-jung (July 10, 2017). "엑소, 7월 18일 정규 4집 컴백..카이 티저 공개". The Korea Herald (in Korean). Retrieved 2017-07-10.
  9. ^ "엑소 측 "20일 '엠카'서 '코코밥' 첫 무대 펼친다"" (in Korean). Retrieved 2017-08-08.
  10. ^ "EXO、2度目のa-nationで圧巻ステージ　EXO-CBXもサプライズで登場". BIGLOBEニュース (in Japanese). Retrieved 2017-09-19.[permanent dead link]
  11. ^ "EXO＆NCT 127＆Red Velvet「a-nation」に出演！圧倒的なステージに会場は騒然 - MUSIC - 韓流・韓国芸能ニュースはKstyle". Kstyle. Retrieved 2017-09-19.
  12. ^ "Music Bank World Tour announce Jakarta date with EXO, BAP, GFriend". Asia Live 365. 2017-05-29. Retrieved 2017-09-19.
  13. ^ "EXO Sweeps Charts With "Ko Ko Bop" | Soompi". www.soompi.com. Retrieved 2017-09-18.
  14. ^ "[엑's 초점] "역시 기록제조기"…엑소, 음원차트 개편 후 1위 진입 최초 아이돌" (in Korean). Retrieved 2017-08-15.
  15. ^ "멜론 멈추게 한 엑소의 힘... '코코밥' 대박 히트 조짐". 한국스포츠경제 (in Korean). 2017-07-18. Retrieved 2017-08-15.
  16. ^ "2017 Gaon Digital Chart - Week 31". July 30 – August 5, 2017. Retrieved 2017-08-10.
  17. ^ "스퀘어 - 멜론차트 개편 후 진입 이용자수 순위 (엑소 2위)". theqoo.net (in Korean). Retrieved 2017-09-24.
  18. ^ Gaon Weekly Digital Chart
  19. ^ Xiami Music Chart
  20. ^ a b "Billboard's World Digital Songs". August 5, 2017. Retrieved 2017-08-08.
  21. ^ "Billboard's China V Chart". August 5, 2017. Retrieved 2017-08-08.
  22. ^ Herald, The Korea (2017-08-03). "[K-Talk] EXO 'The War' stays atop Billboard world albums chart". Retrieved 2017-09-06.
  23. ^ "EXO's Ko Ko Bop Tops 155 iTunes Charts Worldwide". 2017-07-27. Retrieved 2017-07-27.
  24. ^ ""나날이 기록 경신"…엑소, 아이튠즈 155개 차트 1위 기염" (in Korean). 2017-07-20. Retrieved 2018-03-25.
  25. ^ "국내 대표 음악 차트 가온차트!". gaonchart.co.kr. Retrieved 2017-09-08.
  26. ^ "국내 대표 음악 차트 가온차트!". gaonchart.co.kr. Retrieved 2017-09-08.
  27. ^ "Everyone Is Obsessed With The Brand New EXO #KoKoBopChallenge — Koreaboo". Koreaboo. 2017-08-06. Retrieved 2017-08-13.
  28. ^ "The EXO inspired 'Ko Ko Bop Challenge' is the Internet's favourite new thing". SBS PopAsia. Retrieved 2017-08-18.
  29. ^ Tamar, Herman (December 14, 2017). "The 20 Best K-pop Songs of 2017: Billboard Staff List". Billboard. Retrieved March 14, 2018.
  30. ^ Glasby, Taylor (December 7, 2017). "The 20 Best K-pop Songs of 2017". Dazed. Retrieved March 14, 2018.
  31. ^ Peterson, Jacques (December 2017). "Top 30 Best K-pop Songs of 2017". Idolator. Retrieved March 14, 2018.
  32. ^ "Ko Ko Bop on China V Chart". August 5, 2017.
  33. ^ "Billboard's Japan Hot 100". August 7, 2017. Retrieved 2017-08-08.
  34. ^ "BillboardPH Hot 100". Billboard Philippines. August 28, 2017. Retrieved August 28, 2017.
  35. ^ "Billboard Kpop Top 5". Billboard Philippines. September 22, 2017. Retrieved September 22, 2017.
  36. ^ "Billboard Kpop Hot 100". Billboard Korea. July 12, 2017. Retrieved December 12, 2017.
  37. ^ "2017 Gaon Digital Chart - Week 29" (in Korean). July 16–22, 2017. Retrieved 2017-08-08.
  38. ^ "Gaon Digital Chart – August, 2017". Gaon Music Chart (in Korean). Retrieved 2017-08-11.
  39. ^ "Gaon Digital Chart – Year 2017". Gaon Music Chart (in Korean). Retrieved 2018-01-12.
  40. ^ "World Digital Songs – Year 2017". (Billboard). Retrieved 2018-07-25. {{cite web}}: Italic or bold markup not allowed in: |website= (help)
  41. ^ "Gaon Download Chart – Year 2017". gaonchart.co.kr. Retrieved 2018-01-12.
  42. ^ "Gaon International Download Chart – July, 2017". Gaon Music Chart. Retrieved August 10, 2017.
  43. ^ Cumulative streaming for "Ko Ko Bop":
  44. ^ Cumulative Heating Index for "Ko Ko Bop":
  45. ^ Cumulative Heating Index for "Ko Ko Bop":
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