Timeline of Lego
Appearance
![](http://upload.wikimedia.org/wikipedia/commons/thumb/2/24/LEGO_logo.svg/220px-LEGO_logo.svg.png)
This article lists notable events and releases in the history of the Lego Group.
1890s
- 1895:
- The woodworking shop, "Billund Woodworking and Carpenter's Shop", which would eventually evolve into the Lego company, was founded in Billund.
1910s
- 1916:
- Ole Kirk Christiansen purchases the small woodworking shop in Billund.
1920s
- 1920:
- Godtfred Kirk Christiansen is born.
- 1924:
- Ole's shop burns down when a fire ignites some wood shavings. Ole then builds a larger workshop, renting out most of the space, and using the rest for his own shop.
1930s
- 1932:
- Ole Kirk Christiansen's shop nearly goes bankrupt in the depression. With a lack of normal carpentry jobs, Ole Kirk starts producing toys, many of which were wooden pull toys.
- 1934:
- The company name Lego is coined by Christiansen from the Danish phrase leg godt, meaning "play well".
- 1935:
- The Lego Duck (a wooden toy) is featured.
- 1937:
- Godtfred Kirk Christiansen starts creating models.
- 1939:
- The company grows to 10 employees.
1940s
- 1942:
- A fire breaks out in the factory, forcing the company to rebuild.
- 1943:
- The company grows to 40 employees.
- 1947:
- Ole purchases the first plastic moulding machine in Denmark, and the company begins manufacturing plastic toys. The Christiansens are inspired by samples of the "Kiddicraft Self-Locking Building Brick", a design patented by the Briton Hilary Fisher Page.[1] December 27 - Kjeld Kirk Kristiansen is born.
- 1948:
- The company grows to 50 employees.
- 1949:
- Lego begins producing similar plastic bricks, calling them "Automatic Binding Bricks."
1950s
- 1951:
- The first ever film about Lego is shot. The photographer is Christian Lund, and the film is black and white with no sound.
- 1953:
- Automatic Binding Bricks are renamed Lego Mursten, or "Lego Bricks."
- First baseplates are created.
- Godtfred Kirk Christiansen creates "system of play" that leads to the formation of Lego sets.[2]
- 1954:
- Godtfred Kirk Christiansen becomes junior managing director of Lego, and soon has the idea to turn Lego bricks into a toy system.
- Lego windows and doors are introduced.
- The word Lego is officially registered in Denmark.
- First beam bricks are released.
- 1955:
- Lego releases its first toy "system" of the Town Plan along with 27 other sets.[3]
- Lego bricks begin selling better, but are not yet the core Lego product.
- Lego first exports toys to Sweden.
- Godtfred Kirk Christiansen demonstrates the Lego bricks at a toy fair in Nuremberg, Germany.
- First Lego trees are released.
- 1956:
- A sales company for Lego is built in Hohenwestedt, Germany.
- 1957:
- Godtfred Kirk Christiansen is appointed managing director.
- First Lego flags, lights, and windows.
- 1958:
- The Lego brick design is improved to allow better versatility and "locking" ability.
- Ole Kirk Christiansen dies; Godtfred inherits leadership of the Lego Company.
- The Workshop burnt down the third time.
- The Lego company patents the stud-and-tube coupling system. This new system makes models much more stable. Sloping roof tile bricks are featured.
- The company in Billund grows to 140 employees.
- 1959:
- A small staff at Lego, the "Futura" division, is established to develop ideas for new sets.
- Lego begins selling its products in other countries such as Norway, Germany, Switzerland, and the UK.
- Lego France, British Lego Ltd., Lego Belgium and Lego Sweden are established.
1960s
- 1960:
- February: Another warehouse fire consumes most of Lego inventory of wooden toys.
- Production of wooden toys is discontinued; the company changes its focus to the plastic building bricks.
- Lego Finland and Lego Netherlands are established.
- By the end of the year, the company grows to 450 employees.
- 1961:
- The Lego wheel is introduced.
- Sales start in the United States and Canada through a license agreement with Samsonite Corp.
- Lego Italy established
- 1961–1962:
- Lego makes an arrangement allowing Samsonite to begin producing and selling Lego products in Canada, an arrangement that would continue until 1988.
- 1962:
- 1963:
- Cellulose acetate is abandoned in favor of the more stable ABS plastic in making Lego bricks.
- Samsonite begins producing Lego bricks under a license in North America.
- Lego Austria is established.
- The Lego Group starts Modulex.
- 1964:
- The first Lego sets containing instruction manuals are introduced.
- Lego sells toys in Lebanon.
- A production plant, Lego Werkzeugbau GmbH, is opened in Hohenwestedt, Germany.
- 1965:
- The company in Billund grows to more than 600 employees.
- 1966:
- One of Lego most successful series, the Lego train system is released. Initial train sets include a 4.5-volt motor and rails.
- Lego is now sold in 42 countries.
- 1967:
- First Lego hinges.
- 1968:
- Train sets with a 12-volt motor are introduced.
- On June 7, the Legoland Park in Billund is opened, at which 3,000 people visit on the opening day.
- Lego bricks with magnets are introduced.
- 1969:
- The Duplo system, using larger bricks and targeting younger children but also compatible with existing Lego bricks, is released.
- The company in Billund grows to 843 employees.
1970s
- 1970:
- The company grows to 1,000 employees.
- 1971:
- Lego introduces furniture pieces and dollhouses for girls.
- 1972:
- Lego adds boat and ship sets, with hull pieces that float.
- Lego Samsonite license agreement ends
- Lego USA established in Brookfield, Connecticut.
- 1973:
- Lego USA moves to its present-day location in Enfield, Connecticut.
- All Lego products are placed under one logo, a red square with the word, Lego, in white bordered by black and yellow.
- Lego first sells toys to Hungary.
- Lego Portugal is established.
- The first known stop motion brickfilm is made.
- 1974:
- Lego figures are launched, starting with the Lego family.
- Bricks and Pieces, the first official Lego newsletter, is introduced in the United Kingdom.
- Lego Spain is established.
- 1975:
- The company grows to 2,500 employees.
- The Expert Series sets are introduced.
- 1977:
- The Lego Technic (known as the Expert Builder) series is launched.
- Lego Town is launched.
- Lego Boats is launched.
- Kjeld Kirk Kristiansen joins the Lego Group management.
- Duplo people are introduced.
- 1978:
- Lego introduces the minifigure with movable limbs and hands that can grasp utensils. This was the company's second most important design, after the brick itself.
- Lego Castle is introduced.
- Lego Space is introduced.
- 1979:
- Kjeld Kirk Kristiansen becomes president of Lego.
- Lego introduces the Fabuland and Scala themes.
- Lego Singapore is established.
1980s
- 1980:
- Lego establishes the Educational Products Department.
- New factories are opened in Switzerland and Jutland, Denmark.
- It is revealed in a survey that seventy percent of all Western European families with youngsters under the age of 14 years own Lego bricks.
- Lego train tracks are introduced.
- Lego Education was introduced.
- 1981:
- The second generation of Lego trains is produced, including a wider variety of accessories.
- 1982:
- Expert Builder series matures and becomes Technic.
- The Lego Group celebrates its 50th anniversary on August 13.
- The book, 50 years of play is published.
- Lego South Africa is established.
- First Lego wind-up engine.
- 1983:
- Lego launches the Duplo Baby series.
- The company grows to 3,700 employees worldwide.
- 1984:
- Lego Castle series is launched.
- Lego pneumatics are added to the Technic series.
- Lego Brazil is established.
- Lego Korea is established.
- 1985:
- Lego company grows to 5,000 employees worldwide; 3,000 of them being in Billund.
- The gearstick is introduced.
- Danish Foreign Minister, Uffe Ellemann-Jensen, opens the LEGO Centre at Birkenhead Point in Sydney Australia, the first permanent LEGO shop outside Billund[4]
- 1986:
- Lego Technic robots controlled by computers are placed in schools.
- Light and Sound sets are launched of Lego Town and Space themes; these were the first products of the new-generation 9V "Electric System".
- Another factory in Manaus, Brazil is opened.
- Godtfred Kirk Christiansen resigns as chairman of the board of Lego System A/S and Lego Overseas.
- Kjeld Kirk Kristiansen takes over for Godtfred Kirk Christiansen.
- 1987:
- Forestman, Crusaders, and Black Knights, sub-lines of Lego Castle, are introduced.
- Blacktron I and Futuron, sub-lines of Lego Space, are introduced.
- Lego reaches almost 6,000 employees.
- Lego South Africa is closed.
- Lego Club is established.
- 1988:
- The first Lego World Cup building contest is held in Billund.
- Lego Canada is established.
- The "Brick Separator" is introduced.
- 1989:
- Lego Pirates theme is launched.
- Lego Educational Products Department is renamed Lego Dacta.
- Brick Kicks, the first official Lego Club magazine, is introduced.
- Space Police I, a sub-line of Lego Space is introduced.
1990s
- 1990
- Lego Model Team sets are released.
- Lego is one of the top 10 toy companies of 1990.
- Forestman is discontinued.
- The Blacktron I and Futuron themes are discontinued.
- Space Police I is discontinued.
- M:Tron, a sub-line of Lego Space is introduced.
- Lego Malaysia is established.
- The Duplo Zoo is launched.
- The 9V "Electric System" is now extended to the Technic range with new motors, replacing the old 4.5V/12V motors.
- 1991
- 9V Trains motors are made 9V to bring the system into line with the rest of the Lego range.
- Lego Paradisa is launched.
- Blacktron II, a sub-line of Lego Space is introduced.
- Imperial Guards, a sub-line of Lego Pirates is introduced.
- The company grows to 7,550 employees.
- 1992
- Lego sets two Guinness World Records.
- Lego Castle and Lego Tower are released
- Paradisa and Duplo Toolo sets are introduced.
- On Swedish television, the world's largest Lego Castle is built.
- The Crusaders theme is discontinued.
- Wolfpack, a sub-line of Lego Castle is introduced.
- Space Police II, a sub-line of Lego Space is introduced.
- Lego Japan is established.
- Lego Hungary is established.
- The first Lego Imagination Center is opened in Mall of America (owned by Triple Five Group) in Bloomington, Minnesota, United States.
- 1993
- Duplo introduces a train and a parrot-shaped "brickvac" that could scoop Lego pieces up off the floor.
- Space Police I is re-released.
- Wolfpack, a sub-line of Lego Castle is discontinued.
- Dragon Masters is introduced.
- M:Tron, a sub-line of Lego Space is discontinued.
- Blacktron II, a sub-line of Lego Space is discontinued.
- Space Police II, a sub-line of Lego Space is discontinued.
- Ice Planet 2002, a sub-line of Lego Space is introduced.
- Lego South Africa re-established.
- The orange transparent brick is introduced.
- 1994
- The Black Knights theme is discontinued.
- Ice Planet 2002, a sub-line of Lego Space is discontinued.
- Unitron, a sub-line of Lego Space is introduced.
- Spyrius, a sub-line of Lego Space is introduced.
- Islanders, a sub-line of Lego Pirates is introduced.
- Lego Mexico is established.
- The company grows to 8,880 employees worldwide.
- First pink Lego bricks.
- Brick Kicks, the official Lego Club Magazine, is renamed Lego Mania Magazine.
- 1995
- Lego Primo series is introduced.
- Lego Aquazone is introduced.
- Royal Knights, a sub-line of Lego Castle is introduced.
- Unitron is discontinued.
- Imperial Guards, a sub-line of Lego Pirates is discontinued.
- Lego TechBuild, a sub-line of Lego Technic is introduced.
- Lego TechPlay, another sub-line of Lego Technic is introduced.
- Godtfred Kirk Christiansen, son of the company's founder, dies.
- Lego Belgium and Lego Netherlands become Lego Benelux.
- Lego dolphin element is introduced.
- 1996
- Legoland Windsor is opened in the United Kingdom.
- The Lego Watch System is launched.
- Lego Wild West is introduced.
- Lego.com is launched.
- Dark Forest, a sub-line of Lego Castle is introduced.
- Time Cruisers is introduced.
- Spyrius theme is discontinued.
- Exploriens, a sub-line of Lego Space is introduced.
- Imperial Armada, a sub-line of Lego Pirates is introduced.
- Legoland Billund reaches 25 million visitors since its opening in 1968.
- It is estimated that 180 billion Lego elements have been made and over 300 million people worldwide play with them.
- 1997
- Lego launches its first computer game, Lego Island.
- Lego introduces fiber-optic elements.
- Lego Paradisa is discontinued.
- Lego Divers is introduced.
- Fright Knights, a sub-line of Lego Castle is introduced.
- Time Twisters, a sub-line of Time Cruisers is introduced.
- Roboforce, a sub-line of Lego Space is introduced.
- UFO, a sub-line of Lego Space is introduced.
- Aquaraiders, a sub-line of Lego Aquazone is introduced.
- 1998
- Lego launches the Lego Creator, Loco, and Chess computer games.
- Lego introduces beige bricks.
- Lego Adventurers and Insectoids series are introduced.
- Lego releases Mindstorms, a programmable computerized brick with Lego-compatible sensors and motors.
- The red Lego logo introduced in 1973 is updated. It is a graphically tightened version of the logo used for the past 25 years.
- Lego rereleases the Crusaders, Black Knights, and Dragon Masters themes.
- Insectoids, a sub-line of Lego Space is introduced.
- Lego Cyberslam, is introduced.
- 1999
- Legoland California opens in Carlsbad, California.
- Lego Rock Raiders series is introduced.
- Lego produces the first licensed theme with Lucasfilm - Star Wars
- UFO and Insectoids themes are discontinued.
- Jungle a sub-line of Lego Adventurers is introduced.
- Lego Underground is introduced.
- Lego Slizers (Throwbots) are introduced.
- Lego Education is introduced.
2000s
- 2000
- Knights' Kingdom, Life on Mars, and Soccer/Football are introduced.
- Dino Island, a sub-line of Lego Adventurers is introduced, then discontinued. RoboRiders are also introduced, then discontinued.
- Lego Underground (Rock Raiders) and Lego Throwbots are discontinued.
- Lego Studios is introduced.
- The British Association of Toy Retailers names the Lego brick "Toy of the Century".
- Lego Bionicle is launched in Europe and Australasia.
- 2001
- Lego Bionicle is launched in the United States and worldwide.
- Lego Brand Retail stores are opened in England, Germany, and Russia.
- Lego Life on Mars is introduced, then discontinued.
- Lego Alpha Team and Lego Harry Potter are introduced.
- Lego Serious Play is unveiled.
- Lego Jack Stone is introduced.
- Jorgen Vig Knudstorp joined The LEGO Group
- 2002
- Company slogan changes from "Just Imagine..." to "Play On".
- Lego Wild West is discontinued.
- Lego Island Xtreme Stunts, Spider-Man, and Lego Racers are introduced.
- Lego Mania Magazine issues are changed to Lego Magazine.
- Legoland Germany opened May 17, 2002 in Günzburg.
- Lego Galidor is introduced.[5]
- 2003
- Lego introduces new skin tones for mini-figures based on actual people.
- Clikits, Lego Designer, Lego Hockey, Lego Basketball, and Lego Gravity Games are introduced.
- Orient Expedition, a sub-line of Adventurers is introduced.
- Lego 4+ known as Lego 4 Juniors is introduced.
- Lego Island Xtreme Stunts is discontinued.
- Lego Inventor is introduced, then discontinued.
- Lego World City is introduced.
- Lego minifigure celebrates its 25th birthday.
- The first full-length CGI LEGO movie, Bionicle: Mask of Light is released.
- 2004
- Lego celebrates the fiftieth anniversary of the Lego System.
- Lego Quatro brick is introduced for children ages 1–3.
- Lego Knights' Kingdom II is introduced.
- Orient Expedition, a sub-line of Lego Adventurers is discontinued.
- Lego Spider-Man, Lego World City, and Lego Gravity Games are discontinued.
- Lego Group reports record loss for 2003 fiscal year.
- The colors Dark Stone Grey (199), Medium Stone Grey (194) and Bright Purple (221) replaces Dark Grey, Grey and Medium Reddish Violet, respectively.
- The color Medium Lilac (268) is introduced.
- Jorgen Vig Knudstorp is appointed CEO of The LEGO Group (The first non-family CEO in Lego history).
- The second full-length CGI LEGO movie, Bionicle 2: Legends of Metru Nui is released.
- 2005
- Lego System celebrates its 50th anniversary.
- Lego Group sells Legoland parks to Merlin Entertainments Group.
- Lego Alpha Team is discontinued.
- Lego City is introduced.
- Lego Dino Attack/Dino 2010 is introduced.
- Lego Vikings is introduced.
- The third full-length CGI LEGO movie, Bionicle 3: Web of Shadows is released.
- 2006
- Lego Exo-Force is introduced.
- Lego Batman is introduced.
- Avatar: The Last Airbender is introduced then discontinued.
- Lego SpongeBob SquarePants is introduced.
- Lego Sports is reintroduced.
- Remote control (RC) trains are introduced.
- Lego Mindstorms NXT 1.0 is released.
- Lego Quatro is discontinued.
- The color Medium Azure is introduced.
- 2007
- Lego Aqua Raiders, and Mars Mission are introduced.
- Lego Castle is reintroduced.
- Lego 9V trains discontinued.
- Lego Aqua Raiders is discontinued.
- 2008
- On January 28, 2008, Lego celebrated the 50th anniversary of the patent on its interlocking blocks.
- Lego Mindstorms celebrates its tenth anniversary.
- Lego minifigure celebrates its 30th birthday.
- Lego Architecture is introduced
- Lego Indiana Jones, Speed Racer, and Agents are introduced.
- Lego Exo-Force is discontinued.
- Mars Mission is discontinued.
- Speed racer is discontinued
- 2009
- Lego Mindstorms NXT 2.0 is released.
- Agents 2.0 is released.
- Lego Star Wars' tenth anniversary.
- Legoland California tenth anniversary.
- Lego Power Miners is introduced.
- Lego Ninjago Concept of the theme were created by Creators
- Lego Pirates is reintroduced.
- Lego Batman is discontinued.
- Lego Games are introduced.
- Lego Space Police III is introduced.
- Lego Muji is introduced.[6][7][8][9]
2010s
- 2010
- Lego Ben 10: Alien Force is introduced.
- Lego Atlantis is introduced.
- Lego Toy Story is introduced.
- Duplo Cars is introduced.
- Lego Harry Potter is reintroduced.
- Lego Prince of Persia is introduced.
- Lego Hero Factory is introduced
- Lego Space Police III is discontinued.
- Lego World Racers is introduced.
- Lego Kingdoms is introduced.
- Lego Bionicle is discontinued.
- Lego Universe is launched.
- Lego Minifigures Series 1 and 2.
- 2011
- Lego Minifigures Series 3, 4 and 5.
- Lego Ninjago is introduced.
- Lego Cars 2 is introduced.
- Lego Pirates of the Caribbean.
- Lego Alien Conquest is introduced.
- Lego Power Miners is discontinued.
- Lego SpongeBob SquarePants is reintroduced.
- Duplo Winnie The Pooh is introduced.
- Lego Life of George is introduced.
- Lego City Space theme is reintroduced.
- Lego Master Builders Academy (MBA) is introduced.
- Legoland Florida opens.
- Lego Pharaoh's Quest is discontinued.
- Lego Harry Potter is discontinued.
- The color Olive Green (330) is introduced as part of Lego Cars.
- Lego Super Heroes theme is introduced.
- 2012
- The Lego Group celebrates their eightieth anniversary.
- Lego Universe is discontinued.
- Lego Dino is introduced.
- Lego Minifigures Series 6, 7 and 8.
- Legoland Malaysia opens.
- Lego Friends theme is introduced.
- Lego Monster Fighters is introduced.
- Lego Disney Princess is introduced.
- Lego Alien Conquest is discontinued.
- Lego Build and Rebuild is introduced.
- Lego The Lord of the Rings is introduced.
- Lego The Hobbit is introduced.
- The colors Dark Azure (321), Medium Azure (322), Aqua (323), Medium Lavender (324), Lavender (325), are introduced as part of the Friends theme.
- The color Spring Yellowish Green (326) is introduced as part of Disney Princess.
- 2013
- Lego Minifigures Series 9, 10 and 11.
- Lego Galaxy Squad is introduced.
- Lego Ninjago is discontinued
- Lego Legends of Chima is introduced.
- Lego Mindstorms EV3 is introduced.
- Duplo Mickey Mouse & Friends is introduced.
- Lego Teenage Mutant Ninja Turtles is introduced.
- Lego The Lone Ranger is introduced.
- 2014
- Lego celebrates the sixtieth anniversary of the Lego System.
- Lego Mixels is introduced.
- Lego Minifigures Series 12 is introduced.
- Lego Ninjago is re-introduced.
- The Lego Movie, released theatrically in movie cinemas on February 7, 2014.
- Lego thirtieth anniversary of Ghostbusters is introduced. Ecto-1.
- The Lego Movie (Lego theme) is introduced.
- Lego Fusion is introduced.
- Lego The Simpsons is introduced.
- Lego Ultra Agents is introduced.
- Lego The Hobbit is discontinued.
- 2015
- Lego Minifigures Series 13 and 14.
- Lego Bionicle is reintroduced.
- Lego Speed Champions is introduced.
- Lego Scooby-Doo is released.
- Warner Bros announce that there would be a LEGO Batman Movie and a sequel to The LEGO Movie.
- Lego Jurassic World is released.
- 2016
- Lego Nexo Knights is introduced
- Lego Minifigures Series 15 and 16.
- Lego Ghostbusters is introduced.
- Lego Stranger Things is introduced.
- Lego DC Super Hero Girls is introduced.
- Lego The Angry Birds Movie sets are released.
- Lego BrickHeadz is introduced.
- Lego Bionicle reboot is discontinued.
- Lego Ninjago celebrate fifth anniversary with TV Halloween Special.
- 2017
- The Lego Batman Movie Minifigures Series
- The Lego Batman Movie released in Cinemas, distributed by Warner Bros.
- The Lego Batman Movie (Lego theme) is introduced.
- Lego Minifigures Series 17 is introduced.
- The Lego Ninjago Movie released in Cinemas on September 22, 2017.
- The Lego Ninjago Movie Video Game releases on PS4, Xbox One and, Microsoft Windows on September 22, 2017.
- The Lego Ninjago Movie (Lego theme) is introduced.
- It is revealed that Unikitty, a character from The Lego Movie, would have her own TV show on Cartoon Network, titled "Unikitty!".
- Jorgen Vig Knurdstrom steps down as CEO and Bali Padda is appointed CEO on 1 January 2017
- Bali Padda steps down as CEO and Niels B. Christiansen is appointed new CEO 1 October 2017
- The social media app Lego Life is launched.
- 2018
- Lego celebrates the fiftieth anniversary of the Lego minifigure.
- Lego J.K. Rowling's Wizarding World, a new name for the Lego Harry Potter theme, is re-introduced.
- Lego Unikitty! is introduced.
- Lego The Powerpuff Girls is introduced.
- Lego Overwatch is introduced.
- 2019
- Lego City Sky Police is introduced.
- The Lego Movie 2: The Second Part released in Cinemas on February 8, 2019.
- The Lego Movie 2 (Lego theme) is introduced.
- It is announced that Warner Bros. to sell rights to The Lego Movie franchise to Universal Pictures.
- Lego Hidden Side is introduced.
2020s
- 2020
- Lego Trolls World Tour is introduced.
- Lego Minions: The Rise of Gru is introduced.
- Lego Super Mario is introduced.
- Lego Monkie Kid is introduced.
- Lego DOTS is introduced.
- Lego Art is introduced.
- Lego Brick Sketches is introduced.
- Lego Ghostbusters is discontinued.
- Lego Hidden Side is discontinued.
- Lego Star Wars 20th Anniversary.
- It was revealed that the deal with Universal was set 5-years deal for The Lego Movie franchise.
- 2021
- Lego Vidiyo is introduced.
- Lego Trolls World Tour is discontinued.
- Lego Ninjago theme celebrate tenth anniversary with upcoming Seasons.[10]
- 2022
- The Lego Group celebrates their ninetieth anniversary.
- Lego Vidiyo is discontinued.
- Lego Friends theme celebrate tenth anniversary of building friendships and future creators.[11]
- Lego Avatar is introduced.[12][13]
References
- ^ "Technica - 1949". Isodomos.com. Archived from the original on 2012-02-10. Retrieved 2013-08-20.
- ^ Hirschmann, Kris. LEGO Toys. Chicago: Norwood House, 2011. Print
- ^ Hirschmann, Kris. LEGO Toys. Chicago: Norwood House, 2011. Print.
- ^ "Lego Centre Commercial (1987)". YouTube. Archived from the original on 2021-12-13. Retrieved 2013-11-26.
- ^ "LEGO Galidor 20th Anniversary Theme Announced". thebrickfan.com. 1 April 2022.
- ^ "Muji LEGO sets to be available outside of Japan soon!". Brickset. 6 January 2011.
- ^ Sanker, Dan (2012-02-28). Collaborate: The Art of We. John Wiley & Sons Inc. p. 3. ISBN 978-1-118-11472-8.
- ^ "Lego And Muji Join Forces". DesignFetish. 22 November 2009.
- ^ Kuang, Cliff (2009-11-20). "Design Nirvana: Lego Teams Up With Muji". Fast Company. Retrieved 2021-06-18.
- ^ "Here's how the LEGO Group is celebrating NINJAGO's 10th anniversary". 14 January 2021. Retrieved 2021-01-28.
- ^ Lego Group (January 1, 2022). "LEGO® Friends celebrates its 10-years of building friendships and future creators". Lego.com. Lego. Retrieved January 8, 2022.
- ^ "LEGO Avatar Theme Confirmed to be Coming". thebrickfan.com. Retrieved 23 March 2022.
- ^ Lego Group (20 July 2022). "THE LEGO GROUP UNVEILS FOUR NEW SETS INSPIRED BY AVATAR AT SAN DIEGO COMIC CON 2022". Lego. Retrieved 21 July 2022.
- 50 Years of Play - Internal Lego publication from 1982
- The World of LEGO Toys, Henry Wiencek, 1987