Maltesers
From Wikipedia, the free encyclopedia
 |
This article does not cite any references or sources. Please help improve this article by adding citations to reliable sources. Unsourced material may be challenged and removed. (January 2007) |
 |
|
| Maltesers | |
|---|---|
 |
|
| Type | Confectionery |
| Current owner | Mars, Incorporated |
| Introduced | 1936 |
Maltesers are a confectionery product manufactured by Mars, Incorporated.
Contents |
[edit] Product
Maltesers consist of a roughly spherical malt honeycomb centre, surrounded by milk chocolate. They are most popular in the UK, Ireland, Canada, and Australia.[citation needed] Maltesers are sold in a variety of packaging, including plastic bags (ranging in size from small 'fun-size' upwards), larger cardboard boxes and tubes, and plastic buckets (ranging in size from medium to very large).
The ingredients are milk chocolate 75% (made of sugar, milk solids, cocoa butter, cocoa, emulsifier (soy lecithin), and flavourings); wheat glucose syrup; barley malt extract; milk solids; partially hydrogenated vegetable fat; sugar; wheat gluten; pectin; and salt.
Per 100 g serving, Maltesers contain Energy - 505 kcal; protein - 7.9 g; fat - 24.7 g (total), 14.5 g (saturated); carbohydrate - 62.8 g, 53.8 g (sugars); and sodium - 90 mg.[1]
[edit] History
Maltesers were created by Forrest Mars, Sr. in 1936, and originally known as "Energy Balls".[citation needed] The current name is a portmanteau of the words "malt" (one of the main ingredients) and "teasers."
The current Maltesers' slogan is "The lighter way to enjoy chocolate" - earlier slogans have included "The sweet with the less-fattening centre", "No ordinary chocolate" and "Nothing pleases like Maltesers". The Australian version also contains the line: "Made in Australia... ...exported to the world." In the 1930s, advertisements claimed that Maltesers were beneficial for weight loss[citation needed].
[edit] Manufacturing
The exact manufacturing process is a trade secret.
[edit] Similar products
- Whoppers, chocolate-coated malted milk balls produced by The Hershey Company in the United States.
- "Mighty Malts", malted milk balls manufactured by Necco.
- "White Maltesers" Maltesers made with a white chocolate coating.
[edit] References
- ^ Maltesers nutrition data from the Mars Consumer Care website
[edit] External links
|
||||||||
