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"Womanizer" received generally favourable reviews, most complimenting its hook
"Womanizer" received generally favourable reviews, most complimenting its hook
and naming it a "comeback single"<ref>http://www.guardian.co.uk/music/2008/oct/12/britneyspears-popandrock
and naming it a "comeback single"<ref>http://www.guardian.co.uk/music/2008/oct/12/britneyspears-popandrock
</ref>. It was compared to previous Spears' songs like "[[Toxic (song)|Toxic]]" and "Ooh Ooh Baby"<ref>http://www.popjustice.com/index.php?option=com_content&task=view&id=2982&Itemid=9</ref>. The song was a big success, becoming Spears's eighth number one single worldwide, and her first number one single on the [[Billboard Hot 100|''Billboard'' Hot 100]] since her debut "[[...Baby One More Time (song)|...Baby One More Time]]", almost 10 years prior. "Womanizer" has become Spears' biggest selling [[digital single]] in the [[US]], selling over 2.77 million copies and 7 million worldwide.{{cn}}
</ref>. It was compared to previous Spears' songs like "[[Toxic (song)|Toxic]]" and "Ooh Ooh Baby"<ref>http://www.popjustice.com/index.php?option=com_content&task=view&id=2982&Itemid=9</ref>. The song was a big success, becoming Spears's eighth number one single worldwide, and her first number one single on the [[Billboard Hot 100|''Billboard'' Hot 100]] since her debut "[[...Baby One More Time (song)|...Baby One More Time]]", almost 10 years prior. "Womanizer" has become Spears' biggest selling [[digital single]] in the [[US]], selling over 2.77 million copies.


The music video, directed by [[Joseph Kahn]], shows Spears chasing the womanizer and includes scenes of her naked in a steam room <ref> http://www.okmagazine.com/news/view/9563</ref>.
The music video, directed by [[Joseph Kahn]], shows Spears chasing the womanizer and includes scenes of her naked in a steam room <ref> http://www.okmagazine.com/news/view/9563</ref>.

Revision as of 13:25, 24 August 2009

"Womanizer"
Song

"Womanizer" is a song by American pop singer Britney Spears from her sixth studio album, Circus. It was released on September 26, 2008 by Jive Records as the first single of the album. The song, described by Spears as a girl anthem, [1] recalls a womanizing man, while the protagonist of the song makes clear she knows who he really is. Produced and co-written by Nikesha Briscoe and Rafael Akinyemi of Atlanta-based production team, The Outsyders, [2][3] the song is musically and up-beat electropop song.

"Womanizer" received generally favourable reviews, most complimenting its hook and naming it a "comeback single"[4]. It was compared to previous Spears' songs like "Toxic" and "Ooh Ooh Baby"[5]. The song was a big success, becoming Spears's eighth number one single worldwide, and her first number one single on the Billboard Hot 100 since her debut "...Baby One More Time", almost 10 years prior. "Womanizer" has become Spears' biggest selling digital single in the US, selling over 2.77 million copies.

The music video, directed by Joseph Kahn, shows Spears chasing the womanizer and includes scenes of her naked in a steam room [6]. It became a worldwide success after premiering online, with 80 million views since its release and it is nominated for two MTV Video Music Awards. Spears performed "Womanizer" on both the Circus Promo Tour and on The Circus: Starring Britney Spears, where she performs it as the encore wearing a policewoman uniform.

Music and structure

"Womanizer" is a moderate electropop song composed in the key of C# minor with 139 beats per minute. The Chord progression in this song is C#m-F#m-E-Eb-D. Spears' vocal range spans over two octaves - from C#3 to C#5.[7]

Single release and promotion

Announced as the lead single from the album, "Womanizer" was first released to radio stations worldwide on September 26, 2008. It was released commercially in the United States on October 7, 2008 through digital distribution. It was released as a CD single on October 25, 2008 in Australia; November 14, 2008 in Germany; and on November 24, 2008 in the UK.

On October 15, 2008, the song made a record jump from ninety-six to number one on the Billboard Hot 100, breaking the record set by T.I.'s "Live Your Life", which had jumped from number eighty to number one the week before,[8] a record later broken by Kelly Clarkson's "My Life Would Suck Without You".[9] It also garnered first-week download sales of 286,000, the biggest opening-week tally by a female artist since Nielsen SoundScan began tracking digital downloads in 2003, topping Mariah Carey's take for "Touch My Body" by just over 200 units.[10] During a live interview with New York's Z100, Spears talked about the song quoting: "It's basically saying, 'We know what you're up to.' It's about guys cheating on girls... it's a girl anthem. That's why I like it."[11]

A commercial to promote the character "Chuck Bass" from Gossip Girl that featured "Womanizer" was first shown on The CW's channel and was later available on Spears's official website.[12]

Critical reception

The song received positive to mixed critical reviews. Ann Powers of The Los Angeles Times described the track as "retro-futurism" that "takes a roller coaster ride via the snappy staccato beats crafted by the young Atlanta-based production team the Outsyders."[13] "It's clean and contemporary," the website said, "but also invokes the quick-witted style of vocal groups like the Andrews Sisters — a style Brit's rival, Christina Aguilera, has mined to great success before. The highly manipulated vocal complements Brit's Mississippi Valley Girl diction; though she's been turned into a robot again, she actually sounds engaged."[13] Popjustice also gave the song a glowing review, stating that whilst the leaked clip was enjoyable, the full track "throws the whole thing into a brand new realm of amazingness." The review also compared the song to Spears' 2004 song, "Toxic" and Blackout's "Ooh Ooh Baby" and said the track, "lays a really strong foundation for the fully-realised comeback that didn't quite happen last time and it's hard not to think of it as a late contender for single of the year."[14] British newspaper The Observer gave the song the maximum five stars referring to it as a "comeback single" and as having a "genius hook". It also said, "However, it's also been called lazy, largely by misinformed people who also think that Kylie's 'la la la's would have been better with proper words."[15]

Bill Lamb of About.com thought that Spears sounded confident, but he wrote a generally negative review of "Womanizer." Lamb wrote that the song sounded "like a rather weak attempt to approach the attitude of Katy Perry in a classic Britney futuristic bubblegum pop context. Unfortunately, after a few listens it all becomes quite dull." Lamb also wrote that the song was "no match for her classic material."[16] He would later name Womanizer the third "Most Annoying Pop Song" of 2008.[17] Daily News' music critic Jim Farber criticized the song, saying it is not the brilliant single Spears needs. Farber says, "From the sound of it, it should have been delayed indefinitely. Spears delivers the title word no fewer than nine times in a row, in a nagging tone meant to mimic the most irritating of schoolyard taunts."[18] Ian Watson of Dotmusic gave the song six stars out of ten and felt that she was too controlled in Womanizer. In the review, Watons wrote that Spears sounded "trapped on this single. Not trapped, as in desperate and distraught, but trapped as in literally frozen - like she's been placed into a robot on a production line and she has to sing these words, dance these steps, work it like this, until the spotlight snaps off and the factory's powered down for the night.." Watson concluded that the song was "not much fun to live but compelling to observe."[19]

Chart performance

The track entered the Billboard Hot 100 Airplay chart at fifty-nine with three days of its radio release alone.[20] It also debuted on the Billboard Bubbling Under Hot 100 at eleven on the week of October 11, 2008.[21] The song then entered the Hot 100 chart at ninety-six on the following week due to rising airplay.[22] On October 15, the song made a record-breaking ninety-six position jump to number one on the Billboard Hot 100, breaking not only the record for largest jump to #1, which had been set by T.I.'s Live Your Life only one week prior, but the record for largest jump by any song in the history of the chart, which was previously held by Beyoncé and Shakira's "Beautiful Liar". However, on January 28, 2009, it was announced by Billboard that Kelly Clarkson's "My Life Would Suck Without You" beat its jump by one place (97-1).[9] It also garnered first-week download sales of 286,000, the biggest opening-week tally by a female artist since Nielsen SoundScan began tracking digital downloads in 2003.[23] It marked Spears's first number one single on the Hot 100 since her debut "...Baby One More Time".[24] In addition, "Womanizer" has become Spears' biggest hit on the U.S. radio along with her 1999 hit single "(You Drive Me) Crazy",[25] both peaking at number-six on the Hot 100 Airplay chart.[26] and it peaked number one on Mainstream Top 40, her first number one since her single Toxic.[27] In Canada, the single started at ninety-seven went up to forty-three and topped the Canadian Hot 100 for five consecutive weeks.[28]

Moreover, in Europe, the track has entered the top ten in every single country it was released.[29] Notably, topping the charts in Denmark, Finland, France, Norway, Poland and Sweden.[29] In the United Kingdom, "Womanizer" debuted at number four on the official singles chart selling 46,000 digital downloads,[30] several weeks later the single peaked at number three.[31] In addition, the track has become Spears' sixth European number-one single.[32]

The track debuted at number sixteen on the Australian ARIA Singles Chart on October 13, 2008, and moved up to seven on the following week and stayed there on the next.[33] On November 2, 2008 the track then jumped two places to number five as well as debuting at number one on the Australian ARIA Dance Chart. This marks Spears fourth consecutive number one hit on the Australian ARIA Dance Chart. On November 24, 2008 the track was certified gold for sales over 35,000.[34] Then on January 12, 2009 the track was certified Platinum for sales over 70,000.[35] On July 20, 2009 the track re-entered the Australian ARIA Dance Chart at number nineteen.[36] Also in Oceania, in New Zealand, "Womanizer" debuted at number thirteen and peaked at number nine. The song was certified Gold after fourteen weeks selling over 7,500 copies and spent fifteen weeks on the chart.[37][38]

Music video

Spears as three of her alter-egos in the video for Womanizer.

The music video directed by Joseph Kahn, who had previously directed Spears' videos "Stronger" and "Toxic" [39]. In her documentary Britney: For the Record, Spears explains that she came up with the concept of the video and she wanted it to be a second part to "Toxic". Part of it was filmed on September 24 and September 25, 2008 at a Los Angeles nightclub and restaurant.[39] The video was shot over three days.[40]

The video begins with an opening caption that reads "Womanizer", a reference to a similar opening caption in "Stronger". During the intro, we see Spears naked and smiling at a steam room. These scenes are seen throughout the video. When the first verse begins, we see Spears making breakfast for her boyfriend (played by Brandon Stoughton), as he gets ready for work. When he is at the office, he sees a new secretary, which is actually Spears in disguise wearing a black bob wig. She starts dancing and sings the chorus. She makes him follow her into the photocopier, where she photocopies her buttocks. On the back, we see an akward-looking man, the same who appears in the plane scene on "Toxic". Then, Spears is disguised as a redhaired waitress in a restaurant, she dances around him with her dancers and plays with him over the kitchen counter. After this, her boyfriend is seen getting driven home by Spears, disguised as chauffeur. She starts to kiss him, with her feet steering the wheel until both get home. Once they get into the bedroom, Spears reveals that she was the three women he was "womanizing" all along. She then begins attacking her boyfriend. This is shown through Spears as her three alter egos, and then as the real version of herself. The video ends by Spears throwing a blanket over him and making the bed. The video premiered on October 10 on ABC's 20/20 at the end of their program. To promote the release of the music video, ABC launched an official five day countdown commercial for the week of October 6 - October 11. The director's cut of the "Womanizer" video also appeared on an MTV blog that night.[41]

OK! magazine quoted "in addition to seeing Brit in three different sexy getups, the video...features an oiled-up Britney writhing around in nothing but a smile."[42] MSNBC wrote "When Spears isn’t shown naked and writhing in a steam room, she’s fired up".[43] "Think Fashion" (Canada) argued that "while Ms. Spears has had her fair share of failed attempts at making a comeback over the past year, we’re pretty sure this video will put her back on the map (not that she really ever left, let’s be honest)."[44] Australia's NEWS.com.au simply said "Britney Spears is back to her old sexy self and she's not afraid to flaunt it."[45] TV Guide wrote; "The music video features some of the most strategically placed hands in music-video history" also quoting "Womanizer's video is quite a return to form for the troubled pop star."[46]

The music video for "Womanizer" became a worldwide success right after it premiered on the internet.[47] In the United Kingdom the video was viewed 7 million times in less than 48 hours breaking the record held by Leona Lewis' "Bleeding Love" which was viewed 5.4 million times in that same period.[48][49] In the United States the video was viewed by three million people in less than 48 hours making it the third fastest viewed video just behind Spears' "Piece of Me", and Avril Lavigne's "Girlfriend". [50]The music video has received over 80 million hits since its release on YouTube. Total viral views total over 100 million. To date, the music video has been viewed over 3 million times on MTV.com.[51]

The music video was named the best video of 2008 by an MTV poll.[52] The video also won Clip of the Year at the 2009 NRJ Music Awards.[53] The video was also voted "Best Video of 2008" on an online poll on Fuse.tv, receiving over 5 million votes in the final round and beating other popular videos such as "I Kissed a Girl" by Katy Perry and "Disturbia" by Rihanna[54]. The video received two nominations for the 2009 MTV Video Music Awards on September 13, 2009; "Womanizer" was nominated for "Video Of The Year" and "Best Pop Video".[55]

Live performances

Spears performing Womanizer as a policewoman on The Circus Starring: Britney Spears world tour.

"Womanizer" has been performed by Spears at a number of shows. The song was performed for the first time at the Bambi Awards in Germany, on November 28, 2008, during the Circus Promo Tour. She was also presented with a Bambi for "Best International Artist" by Karl Lagerfeld. [56][57]

The performance starts with circus music, while two of her dancers kiss, one of them being the "womanizer". Then, Spears’ silhouette is seen behind a circular curtain and she sings the first part of the verse, before it burns. She comes out from it wearing a black ensemble and sings and dances throughout the song showing how he is a womanizer. Before the last chorus, her dancers get the womanizer into a circular cage; Spears sits on it at the end of the song. The song was performed on November 29 at Star Academy [58] and the following day on The X Factor. This performance was watched by over 13 million UK citizens, making it the most viewed episode in the show’s history[59]. On December 15 and December 16, 2008, she performed it in Japan at Hey! Hey! Hey! Music Champ and NTV Best Artist 2008. All the performances were slightly changed in terms of staging, costumes and choreography.

The song is a major part in The Circus: Starring Britney Spears. After "Break the Ice", a video interlude showcasing Spears’ music videos, the screens go up while showing images of security cameras, revealing Spears wearing a police uniform designed by Dsquared2, black sunglasses, a stick and a hat with her trademark B logo. All her female dancers wear policewomen uniforms, while her male dancers are dressed as criminals. During the performance, she dances around the male dancers and flirts with them. During the bridge, she performs a dance break with her stick. At the end of the song, she returns to the main stage surrounded by her dancers, and a shower of sparks falls over them. She then thanks the audience, bows to each side of the arena and leaves, with an instrumental version of "Womanizer" playing in the background.

Cover versions

The song has been covered live by UK singer/pianist Ana Silvera,[60] Franz Ferdinand,[61] Lily Allen,[61] The All-American Rejects,[62] Ladyhawke,[63] Girls Aloud[64] and L'Aura.[65]

Track listings and versions

Major formats released for "Womanizer":

Credits and personnel

Charts

Awards

Year Awards ceremony Award Results
2008 Virgin Media Music Awards Best Track[94] Nominated
InMusic Awards 2008 Best Music Video[95] Won
2009 MTV Video Music Awards Japan Best Female Video[96] Nominated
Best Video of the Year[97] Nominated
MYX Music Awards Favorite International Music Video[98] Nominated
NRJ Music Awards Music Video of the Year[99] Won
International Dance Music Awards Best Pop Dance Track[100] Nominated
Best Music Video[101] Nominated
MTV Video Music Awards Video of the Year [102] Nominated
Best Pop Video[103] Nominated

Certifications

Country Provider Certification Sales
Australia ARIA Platinum[35] 70,000+
Belgium IFPI Gold[104] 25,000+[105]
Denmark IFPI Platinum[106] 15,000+[107]
Finland IFPI Gold[108] 5,226+[108]
New Zealand RIANZ Gold[109] 7,500+[38]
Spain PROMUSICAE Gold[110] 20,000+[110]
Sweden IFPI Gold[111] 10,000+[112]
United Kingdom BPI Silver[113] 200,000+[113]
United States RIAA 2,777,600+[114]

Chart procession and succession

Preceded by
"Nu När Du Gått" by Lena Philipsson & Orup
Swedish Singles Chart number-one single
October 16, 2008 - October 24, 2008
Succeeded by
"A Million Candles Burning" by Martin Stenmarck
Preceded by
"Live Your Life" by T.I. featuring Rihanna
U.S. Billboard Hot 100 number-one single
October 25, 2008
Succeeded by
U.S. ARC Weekly Top 40 number-one single
January 3, 2009 - January 10, 2009
Succeeded by
"Just Dance" by Lady Gaga featuring Colby O'Donis
Preceded by Canadian Hot 100 number-one single
October 25, 2008 - November 22, 2008
Succeeded by
Preceded by Türkiye Top 20 number-one single
October 26, 2008 - December 22, 2008
Preceded by
"Kommer Igen" by Nik & Jay
Danish Singles Chart number-one single
November 6, 2008
Preceded by Eurochart Hot 100 Singles number-one single
December 20, 2008 - December 27, 2008
Preceded by Australian ARIA Dance Chart number-one single
November 3, 2008
Succeeded by
Preceded by
"Vanguard Of The New World" by Kinetik Control
Finnish Singles Chart number-one single
December 3, 2008
Preceded by
incumbent
Israeli Singles Chart number-one single[115]
November 27, 2008
Succeeded by
Preceded by Norwegian Singles Chart number-one single
October 21, 2008
Preceded by
"Ah... Si tu pouvais fermer ta gueule..." by Patrick Sébastien
French Singles Chart number-one single
December 16, 2008 - January 14, 2008
Succeeded by
Preceded by Belgian (Flanders) Singles Chart number-one single
December 20, 2008
Succeeded by
"Home" by Tom Helsen & Geike Arnaert

Release history

Region Date Label Format
Worldwide September 26, 2008 Jive Records/Sony BMG Radio
Europe October 3, 2008 Sony BMG Digital download
New Zealand October 6, 2008[116] Sony BMG Digital download
United States October 7, 2008 Jive Records Digital download
December 19, 2008[117] Jive Records Remix EP digital download
Australia October 7, 2008 Sony BMG Digital download
October 25, 2008 Sony BMG CD single (Version A)[118]
November 21, 2008 Sony BMG CD single (Version B)[119]
United Kingdom November 2, 2008[120] Sony BMG Digital download
November 24, 2008[121] Sony BMG CD single
Germany November 14, 2008[122] Sony BMG CD single
Taiwan November 28, 2008[123] Sony CD single
France December 5, 2008[124] Sony BMG CD single

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