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Cheerleading

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Youth Cheerleaders during a football halftime show. Youth Cheer - high school ages and younger - make up the vast majority of cheerleaders and cheer teams.

Cheerleading is a sport[1][2][3][4] and a 109 year old institution[5] that uses organized routines made from elements of tumbling, dance, and stunting to direct the events spectators to cheer on sports teams at games and matches and/or compete at cheerleading competitions. The athlete involved is called a cheerleader. With an estimated 1.5 million participants in allstar cheerleading (not including the millions more in high school, college or little league participants) in the United States alone, cheerleading is, according to Newsweek's Arian Campo-Flores, "the most quintessential of American sports."[1] The growing presentation of the sport to a global audience has been led by the 1997 start of broadcasts of cheerleading competition by ESPN International and the worldwide release of the 2000 film Bring it On. Due in part to this recent exposure, there are now an estimated 100,000 participants scattered around the rest of the world in countries including Australia, China, Colombia, France, Germany, Japan,[6] the Netherlands, and New Zealand. [1]

History

Minnesota Gopher cheerleader Johnny Campbell

Cheerleading first appeared in the United States in the late 1880s with the crowd chanting as a way to encourage school spirit at athletic events. The first organized, recorded cheer was yelled "Ray, Ray' Ray! TIGER, TIGER, SIS, SIS, SIS! BOOM, BOOM, BOOM! Aaaaah! PRINCETON, PRINCETON, PRINCETON!" at Princeton University in 1884.[5] A few years later, Princeton graduate, Thomas Peebles introduced the idea of organized crowd cheering at football games to the University of Minnesota. However, it was not until 1898 that University of Minnesota student Johnny Campbell directed a crowd in cheering "Rah, Rah, Rah! Sku-u-mar, Hoo-Rah! Hoo-Rah! Varsity! Varsity! Varsity, Minn-e-So-Tah!”, making Campbell the very first cheerleader and November 2, 1898 the official birth date of organized cheerleading. Soon after, the University of Minnesota organized a "yell leader" squad of 6 male students, who still use Campbell's original cheer today[5] In 1903 the first cheerleading fraternity, Gamma Sigma was founded.[7] Cheerleading started out as an all-male activity, but females began participating in the 1923, due to limited availability of female collegiate sports. At this time, gymnastics, tumbling, and megaphones were incorporated into popular cheers.[7] Today it is estimated that 97% of cheerleading participants are female, but males still makeup 50% of collegiate cheering squads. [8]

Cornell University cheerleader on a 1906 postcard

In 1948, Lawrence "Herkie" Herkimer, of Dallas, TX and a former cheerleader at Southern Methodist University formed the National Cheerleaders Association (NCA) as a way to hold cheerleading clinics. In 1949, The NCA held its first clinic in Huntsville, TX with 52 girls in attendance.[8] "Herkie" contributed many "firsts" to the sport including the founding of Cheerleader & Danz Team uniform supply company, inventing the herkie, (where one leg is bent towards the ground and the other is out to the side as high as it will stretch in the toe touch position)[9] and creating the "Spirit Stick".[7] By the 1960s, college cheerleaders began hosting workshops across the nation, teaching fundamental cheer skills to eager high school age girls. In 1965, Fred Gastoff invented the vinyl pom-pon and it was introduced into competitions by the International Cheerleading Foundation (now the World Cheerleading Association or WCA). Organized cheerleading competitions began to pop up with the first ranking of the "Top Ten College Cheerleading Squads" and "Cheerleader All America" awards given out by the International Cheerleading Foundation in 1967. In 1978, America was introduced to competitive cheerleading by the first broadcast of Collegiate Cheerleading Championships on CBS[5][7]

In the 1960's National Football League (NFL) teams began to organize professional cheerleading teams. The Baltimore Colts (now the Indianapolis Colts) was the first NFL team to have an organized cheerleading squad.[10] It was the Dallas Cowboys Cheerleaders who gained the spotlight with their revealing outfits and sophisticated dance moves, which debuted in the 1972-1973 season, but were first seen widely in Super Bowl X (1976). This caused the image of cheerleaders to permanently change, with many other NFL teams emulating them. Most of the professional teams' cheerleading squads would more accurately be described as dance teams by today's standards; as they rarely, if ever, actively encourage crowd noise or perform modern cheerleading moves.

Cheerleaders warming up for competition

The 1980s saw the onset of modern cheerleading with more difficult stunt sequences and gymnastics being incorporated into routines. ESPN first broadcasted the National High School Cheerleading Competition nationwide in 1983. Cheerleading organizations such as the American Association of Cheerleading Coaches and Advisors (AACCA) started applying universal safety standards to decrease the number of injuries and prevent dangerous stunts, pyramids and tumbling passes from being included in routines. [11] In 2003, the National Council for Spirit Safety and Education (NCSSE) was formed to offer safety training for youth, school, all star and college coaches. The NCAA requires college cheer coaches to successfully complete a nationally recognized safety-training program. The NCSSE or AACCA certification programs are both recognized by the NCAA.

Today, cheerleading is most closely associated with American football and basketball. Sports such as soccer, ice hockey, volleyball, baseball, and wrestling sometimes sponsor cheerleading squads. The ICC Twenty20 Cricket World Cup in South Africa in 2007 was the first international cricket event to have cheerleaders. The Florida Marlins were the first Major League Baseball team to have cheerleaders. Debuting in 2003, the "Marlin Mermaids" gained national exposure and have influenced other MLB teams to develop their own cheer/dance squads.

Types of Teams

School Sponsored

Georgia Tech Yellow Jackets cheerleaders at a college basketball game.

Most high schools and colleges have organized cheerleading squads made up solely of students. Several colleges that compete at cheerleading competitions offer cheerleading scholarships.

Youth League

Many organisations that sponsor youth league football or basketball sponsor cheerleading squads as well. Pop Warner organizations are an example of this.

All Star Cheerleading

In the early 1980s, cheerleading squads not associated with a schools or sports leagues, whose main objective was competition, began to emerge. The first organization to call themselves all stars and go to competitions were the Q94 Rockers from Richmond, Virginia, founded in 1982 by Hilda McDaniel.[12] All-star teams competing prior to 1987 were place into the same divisions as teams that represented schools and sports leagues. In 1986 National Cheerleaders Association (NCA) decided to address this situation by creating a separate division for these teams lacking a sponsoring school or athletic association, calling it the 'All-Star Division' and debuting it at their 1987 competitions. As the popularity of these types of teams grew, more and more of them were formed, attending competitions sponsored by many different types of organizations and companies, all using their own set of rules, regulations and divisions. This situation became one of the chief concerns of gym owners. These inconsistencies caused coaches to keep their routines in a constant state of flux, detracting from time that should be utilized to develop skills and provide personal attention to their athletes. More importantly, because the various companies were constantly vying for the competitive edge, safety standards had becoming more and more lax. In some cases, unqualified coaches and inexperienced squads are attempting dangerous stunts as a result of these “expanded” sets of rules.[13]

The USASF was formed in 2003 by these various competition companies to act as the national governing body for all star cheerleading and to create a standard set of rules and judging standards to be followed by all competitions sanctioned by the Federation and ultimately leading to the Cheerleading Worlds. The USASF hosted the first Cheerleading Worlds on Saturday, April 24, 2004.[13] At the same time, cheerleading coaches from all over the country organize themselves for the same rule making purpose, calling themselves the National All Star Cheerleading Coaches Congress (NACCC). In 2005, the NACCC was absorbed by the USASF to become their rule making body.[12] By late 2006, the USASF was ready to expand its reach even further, by facilitating the creation of the International All-Star Federation (IASF), the first international governing body for the sport of cheerleading. [14]

File:MCDlevel6.aspx.jpg
Millcreek Spirits Starz at the Final Destination/Worlds Best.

Currently all-star cheerleading as sanctioned by the USASF involves a squad of 6-36 females and/or males. The squad prepares year-round for many different competition appearances, but they only actually perform for up to 2½ minutes during their routines. The numbers of competitions a team participates in varies from team to team, but generally, most teams tend to participate in eight-ten competitions a year. During a competition routine, a squad performs carefully choreographed stunting, tumbling, jumping and dancing to their own custom music. Teams create their routines to an eight-count system and apply that to the music so the team members execute the elements with precise timing and synchronization.

Judges at the competition watch for illegal moves from the group or any individual member. Here, an illegal move is something that is not allowed in that division due to difficulty and safety restrictions. More generally, judges look at the difficulty and execution of jumps, stunts and tumbling, synchronization, creativity, the sharpness of the motions, showmanship, and overall routine execution.

All-star cheerleaders are placed into divisions, which are grouped based upon age, size of the team, gender of participants, and ability level. The age levels vary from under 4 year of age to 18 years and over. The divisions used by the USASF/IASF are currently Tiny, Mini, Youth, Junior, Junior International, Junior Coed,Senior, Senior coed, Open International and Open.[15]

If a team places high enough at selected USASF/IASF sanctioned national competitions, they could be included in the Cheerleading Worlds and compete against teams from all over the world. Also they could get money for placing.[1]

Cheerleaders

Famous Ex-Cheerleaders

Many prominent people have been cheerleaders, including: Madonna, Paula Abdul, George W. Bush[16], Meryl Streep, Steve Martin, Halle Berry, Sandra Bullock etc.[17]

Movie poster for the 2000 movie Bring it On.

Cheerleading has increasingly become a larger influence in the media today. The individual cheerleader is an instantly recognized figure representing youthful attractiveness, leadership, and popularity. Yet, as the argument brought up by the Wisconsin Press, the cheerleader is seen as epitomizing mindless enthusiasm, shallow boosterism, and objectified sexuality.[citation needed]

Cheerleading is a staple in American culture. Cheerleading coincides with many other issues related to mass media: constantly changing style, and meanings, values, and symbolism associated within American culture. Mary Ellen Hanson in her book Go! Fight! Win!: Cheerleading in American Culture, said that cheerleader images are abounding in editorial, advertising, promotional, didactic, and entertainment media. Judging by the variety of contexts and frequency with which it is used, the cheerleader is an effective, multipurpose symbol. This icon reveals both conflict and consensus in cultural values concerning status, youth, competition, success, celebrity, gender, and sexuality. Some cheerleading issues shown include: the changing patterns of social class, age, race, gender, and ability of participants.[citation needed]

Cheerleading’s recent popularity in the media is in part due to its transition from an informal demonstration of spectator enthusiasm to a well-rehearsed, physically demanding performance done by specialists. There are two important trends that brought about this change: the specialization of spirit groups to maximize entertainment, and the emphasis on athleticism and formal competition to establish cheerleading as a sport. Content and style have changed over time as cheerleading diversified to serve spirit, entertainment, and competitive functions at the collegiate and scholastic level. [citation needed]

Movies & TV

Also see List of Cheerleaders in Fiction, Bring It On, Bring It On Again, Bring It On: All or Nothing, the upcoming sequel Bring It On: In It to Win It, and Sugar & Spice, just to name a few, the media has used cheerleaders to influence the audience.

Cheerleading's increasing popularity in recent decades has made it a prominent feature in high-school themed movies and television shows. The 2000 film Bring It On, about a San Diego high school cheerleading squad called "The Toros", was a surprise hit, earned nearly $70 million and spawned two sequels. It was followed in 2001 by another teen cheerleading comedy, Sugar & Spice. In 1993, The Positively True Adventures of the Alleged Texas Cheerleader-Murdering Mom was an acclaimed TV movie which told the true story of Wanda Holloway, the Texas mother whose obsession with her daughter's cheerleading career made headline news.

Videogames

Nintendo has released a pair of video games in Japan for the Nintendo DS, Osu! Tatakae! Ouendan and its sequel Moero! Nekketsu Rhythm Damashii that star teams of male cheer squads, or Ouendan that practice a form of cheerleading unique to Japanese culture. Each of the games' most difficult modes replaces the male characters with female cheer squads that dress in western cheerleading uniforms. The games task the cheer squads with assisting people in desperate need of help by cheering them on and giving them the motivation to succeed.

See also

References

  1. ^ a b c d Campo-Flores, Arian (2007-05-14). "A World of Cheer!". Newsweek. Retrieved 2007-05-17. {{cite journal}}: Check date values in: |date= (help)
  2. ^ Schoenberger, Chana R. (2006-11-16). "The Most Dangerous Sports". Forbes. Retrieved 2007-06-29. {{cite journal}}: Check date values in: |date= (help)
  3. ^ CBS/AP (2006-01-03). "Cheerleading Injuries Increasing". The Early Show. CBS Broadcasting Inc. Retrieved 2007-06-29. {{cite news}}: Check date values in: |date= (help)
  4. ^ "IASF home page". Retrieved 2007-06-29.
  5. ^ a b c d Neil, Randy L.; Hart, Elaine (1986), The Official Cheerleader's Handbook (Revised Fireside Edition 1986 ed.), Simon & Schuster, ISBN 0-671-61210-7
  6. ^ Japan Echo, Inc (2005-05-30). "Three Cheers for the Champions!". Web Japan. Retrieved 2007-09-22. {{cite news}}: Check date values in: |date= (help); External link in |work= (help)
  7. ^ a b c d Walker, Marisa (February 2005), "Cheer Milestones", American Cheerleader, 11 (1): 41–43, ISSN 1079-9885 {{citation}}: Check date values in: |year= and |date= (help)CS1 maint: date and year (link) CS1 maint: year (link)
  8. ^ a b Balthaser, Joel D. (2005-01-06). "Cheerleading – Oh How far it has come!". Pop Warner. Retrieved 2007-01-11. {{cite web}}: Check date values in: |date= (help)
  9. ^ "Cheerleading Jump Herkie". Retrieved 2007-08-06.
  10. ^ "Indianapolis Colts - www.football.com". Retrieved 2007-11-04.
  11. ^ "About the AACCA". Retrieved 2007-01-11.
  12. ^ a b Smith, Jennifer Renèe (February 2007), "The All-Star Chronicles", American Cheerleader, 13 (1): 40–42, ISSN 1079-9885{{citation}}: CS1 maint: date and year (link)
  13. ^ a b "The Cheerleading Worlds Administered by the USASF". Varsity Brands, Inc. Retrieved 2007-09-20.
  14. ^ "USASF Insider" (pdf). Retrieved 2007-09-15.
  15. ^ "USASF All-Star Cheer Divisions for 2007-2008" (pdf). Retrieved 2007-06-29.
  16. ^ CNN report with picture of future President Bush as a cheerleader
  17. ^ "Famous Cheerleaders". Retrieved 2007-06-11.

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