Rajshri Productions
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Company type | Private |
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Industry | Film production |
Founded | 1947[1] |
Headquarters | India |
Rajshri Productions Pvt. Ltd., established in 1947,[1] is a film production company based in Mumbai, India, and primarily involved in producing Hindi films. This company produced several films that were critically acclaimed. The most popular films produced by the company include Dosti (1964), Maine Pyar Kiya (1989) and Hum Aapke Hain Kaun(1994).
History
Rajshri Productions, the film production division of Rajshri, was set up in 1962. Its first release Aarti was critically acclaimed and was screened at international film festivals. This was followed by Dosti, a non star-cast film which went on to become a mega success at the box-office. Dosti was presented the National Award for the Best Hindi Film of the Year (1964) and also won six Filmfare Awards.
Early days
Rajshri Productions made several successful and critically acclaimed movies between 1960s and 1980s like Dosti, Uphaar, Geet Gaata Chal, Ankhiyon Ke Jharokhon Se, Chitchor, Dulhan Wahi Jo Piya Man Bhaye and Saaransh. 'Saaransh' in particular was praised for performances by the actorsAnupam Kher, Rohini Hattangadi and the direction of Mahesh Bhatt.
At the end of the 80's, when the entire film industry was in the doldrums with the advent of video, Rajshri gave a break to its in-house talent Sooraj R. Barjatya who directed Maine Pyar Kiya, a musical teenage romance, which went on to become one of Indian cinema's biggest grosser. The film bagged six Filmfare awards including awards for the Best Film and the Most Sensational Debut of the Year for the 24-year-old Salman Khan.
Salman Khan moved from strength to strength and followed up the success of MPK with blockbusters Hum Aapke Hain Koun and Hum Saath Saath Hain. Hum Aapke Hain Koun remains the biggest hit in the history of Indian cinema, a film which instilled a new lease of life in the ailing film industry by bringing viewers back to cinema halls. The film won the National Award for being the most popular film providing wholesome entertainment and also bagged 8 Filmfare Awards and 6 Screen Awards, including awards for the Best Film, Best Actress and Best Director.
2000 and beyond
In the next decade, Rajshri Productions produced movies like Main Prem Ki Diwani Hoon, Uuf Kya Jadoo Mohabbat Hai, Ek Vivah Aisa Bhi (by debutant director Kaushik Ghatak), Isi Life Mein (by Vidhi Kasliwal), and Love U...Mr. Kalakaar! which were not successful at the box office. However, in 2006, Rajshri Productions released Vivah under the direction of Sooraj Barjatya, which went on to become a blockbuster.
Rajshri's other subsidiary, which produces TV soaps, has given two big hits Woh Rehne Waali Mehlon Ki (May 30, 2005 – January 20, 2011, Sahara One) and Yahan Main Ghar Ghar Kheli (November 17, 2009 - July 13, 2012, Zee TV). Rajshri's other shows are Pyaar Ke Do Naam: Ek Raadha, Ek Shyaam (2006, STAR Plus), Do Hanson Ka Jodaa (2010, NDTV Imagine), Main Teri Parchhain Hoon (2008-2009, NDTV Imagine). Rajshri's newly launched shows are Jhilmil Sitaaron Ka Aangan Hoga (February 27, 2012 – October 18, 2013, Sahara One) and Pyaar Ka Dard Hai Meetha Meetha Pyaara Pyaara (June 18, 2012 – present, STAR Plus).
In November 2006, Rajshri Productions launched a broadband entertainment portal, Rajshri.com, offering streaming and downloading of various forms of content including movies, music videos, concerts, and documentaries.[2] The digital content is from its own production house and also from other production houses. The online streaming of the content is free but a fee is charged for downloading.
Awards
- Filmfare Best Movie Award – Won
1965 Dosti
1990 Maine Pyar Kiya
1995 Hum Aapke Hain Kaun
- Filmfare Best Movie Award – Nominated
1977 Chitchor
1977 Tapasya
1979 Ankhiyon Ke Jharokhon Se
1985 Saaransh
- Zee Rishtey Award for Favourite Show (Fiction) – Nominated
2009 Yahan Main Ghar Ghar Kheli
2010 Yahan Main Ghar Ghar Kheli