Bralirwa Brewery

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Public: RSE: BLRW
Founded1957; 62 years ago (1957)
HeadquartersKigali, Rwanda
Key people
Victor Madiela
Managing Director
ProductsBeer, soft drinks
RevenueRWF:86.35 billion (US$101.2 million) (2017)[1]
RWF:14.7 billion (US$17.24 million) (2017)[1]
IncreaseAftertax:RWF:5.1 billion (US$5.95 million) (2017).[1]
Total assetsRWF:127.73 billion (US$149.72 million) (2017)[1]
Number of employees
546 (2017)[1]

Bralirwa, also known by its French name Brasseries et Limonaderies du Rwanda, is the largest brewer and soft beverage company in Rwanda. Its shares of stock are listed on the Rwanda Stock Exchange, where they trade under the symbol:BLRW.[2] As of December 2017, the company's total assets were valued at RWF:127.73 billion (approximately US$149.72 million), with shareholders' equity of RWF:35.7 billion (US$41.83 million).[1]


The history of Bralirwa goes back to 1957. The management of the breweries of the Congo and Burundi, then under the management of Brasseries de Leopoldville (Brewery of Kinshasa), decided to build another brewery in the Eastern region. The city of Gisenyi, on the northern shores of Lake Kivu, was selected to house the new brewery. Gisenyi was selected for two reasons: (a) It was easily accessible, by water, land and air and (b) Lake Kivu has a large quantity of proven reserves of methane gas, a source of alternative energy. The brewery became operational in 1959 and began producing Primus beer, the only brand produced until 1987. In 1987, a new premium local beer brand, Mützig was introduced. In 1989, Bralirwa began making Guinness under license.[3]

In 1971, the Heineken Group, a Dutch brewing conglomerate, acquired a 70 percent majority shareholding in Bralirwa. With the acquisition, Bralirwa greatly improved its brewing process. In 1974, Bralirwa diversified into the production of soft drinks. A soft beverages plant was opened in Kigali, Rwanda's capital and largest city. The brewer partnered with the Coca-Cola Company, which allowed Bralirwa to widen the range of products manufactured.[3]

As of 2018, Bralirwa is a regionally and internationally recognized brewer and soft beverage manufacturer with an expanding portfolio of alcoholic and non-alcoholic beverages.[3]


The shares of stock of the company are listed on the Rwanda Stock Exchange (RSE), where they trade under the symbol BLRW. The Heineken Group owns 75 percent of the shares of the company. The remaining 25 percent are owned by individual and institutional investors. In December 2009, the Government of Rwanda successfully divested from the company by selling 5 percent shareholding directly to the Heineken Group and by listing the remaining 25 percent on the RSE, through an Initial Public Offering (IPO).[4] As of December 2017, the ownership of the company stock is as depicted in the table below:[1]

Bralirwa Stock Ownership
Rank Name of Owner Percentage Ownership
1 Heineken International 40.01
2 Belegginsmaatschapij BV 35.00
3 Arisaig Africa Consumer Fund Limited 7.06
4 Rwanda Social Security Board 2.80
5 CFC Stanbic Nominees Limited A/C NR13303 2.68
6 FRB ITF Investec Africa Fund 2.58
7 CFC Stanbic Nominees Limited A/C NR 4262756 1.99
8 Frontaura Global Frontier Fund LLC 1.70
9 Institutional and Private Investors via RSE 5.18
Total 100.00


As of December 2017, the members of the board of directors of Bralirwa included the following individuals:[1]

  • Boudewijn Haarsma: Chairman
  • Victor Madiela: Managing Director
  • Chantal Mubarure: Non-Executive Director
  • George Gakuba: Non-Executive Director
  • John Bosco Sebabi: Non-Executive Director
  • Jordi Borrut Bel: Non-Executive Director
  • Hubert Eze: Non-Executive Director.


The Bralirwa brewery is located in Gisenyi, approximately 158 kilometres (98 mi), by road, west of Kigali, Rwanda's capital city.[5]

The administrative headquarters of the company are located in Kigali. Also located in Kigali is the Soft Beverages Plant, where Coca-Cola carbonated beverages of are manufactured under license. In May 2011, press reports indicated that the company was in the process of establishing a new soft drinks manufacturing line at the company's plant in Kicukiro, a suburb of Kigali, and upgrading its brewing plant in Gisenyi.[6]


The brands manufactured by Bralirwa include:


Soft drinks[edit]

See also[edit]


  1. ^ a b c d e f g h Bralirwa (29 March 2018). "Bralirwa Annual Report for the Year Ended 31 December 2017". Kigali: Bralirwa Brewery Limited. Retrieved 17 May 2018.
  2. ^ Kabona, Esiara (1 May 2018). "Bralirwa Sees Profits Jump to $5.9 Million". Rwanda Today. Kigali.
  3. ^ a b c Bralirwa Brewery (18 May 2018). "Bralirwa History and Background Information". Kigali: Bralirwa Brewery Limited. Retrieved 18 May 2018.
  4. ^ Kezio-Musoke, David (14 December 2009). "Cheers! Bralirwa to launch first IPO in Rwanda". The EastAfrican. Nairobi. Retrieved 18 May 2018.
  5. ^ (18 May 2018). "Distance between Kigali, Rwanda and Bralirwa, Rwanda". Retrieved 18 May 2018.
  6. ^ Herbling, David (15 May 2015). "Rwandan brewer records 42 percent growth in net profit". The EastAfrican. Nairobi. Retrieved 18 May 2018.
  7. ^ RBC (22 December 2015). "Mützig Beer - Rwanda". (RBC). Retrieved 22 December 2015.

External links[edit]