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KVVV signed on in February 1968, operating at 3.39 MW ERP visual. The owner was TV-ue (Tee View) Associates. Controlling stockholder: Roy O. Beach Jr[who?] and prior to the station signing on, he stored the original transmitter for KVVV in the basement of a building across the street from the 1920s Cotton Exchange Building in Houston, Texas. Bill Paradoski, the "community announcer," hosted the "Community Wrap-Up" each evening "reporting the news and weather daily."[1]
Among the programs carried on KVVV were the locally originated children's program No-No the Clown and the "Stock Market Observer" stock market coverage during the day. KVVV also carried syndicated programming.
By late 1968, much of the staff was laid off, and the stock market program was cancelled. As a result, the station was generally on the air only in the afternoons and evenings—signing on between 2PM and 3PM, and signing off at 10PM.
KVVV lost so much money in its only year in operation that the owners closed the station down on August 31, 1969. The equipment and tower used by KVVV were eventually sold to a new PBS member station in Corpus Christi, KEDT, which signed on in 1972.
As of October 2006, the building and some of the furnishings were still there, though it was vandalized and in poor condition.
