User:Chintanshah35/sandbox

Ginger Hotels
Company type	Private
Industry	Hospitality and Tourism
Founded	December 2004
Headquarters	India
Key people	Ratan Tata (Chairman); P.K. Mohankumar(CEO & Director);
Products	Hotels
Parent	The Indian Hotels Company Limited
Website	http://www.gingerhotels.com/

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Ginger is an Indian Hotels chain operated by Roots Corporation Ltd. (RCL)established in 2003.^[1] It is a part of The Indian Hotels Company Limited, a subsidary of the TATA Group. It is a new brand under a category called "Smart Basics Hotels".The first hotel was opened in Whitefield, Bangalore in June, 2004 and was called IndiOne. It was later rebranded Ginger Hotels.^[2] Roots Corporation Limited is a fully owned subsidiary of The Indian Hotels Company Limited (IHCL).^[3] IHCL,founded in 1902, a part of the Tata Group is India’s largest hotel chain with more than 70 properties in India and abroad and over 100 years' presence in India’s hospitality sector.^[4]

Introduction

Roots Corporation Ltd. (RCL) operates Ginger Hotels, the budget hotel brand of the TATA Group. It is completely owned subsidiary of The Indian Hotels Company Limited(IHCL). RCL has 26 assets in the country. It was established in December 2003 ^[5]

The concept was developed in association with renowned corporate strategy thinker C.K. Prahalad, and the hotels have been designed and developed by ICHL.^[6]

Ginger Hotels, with a presence of 26 hotels across the country with Mumbai being the most recent one, has business travellers as their main focus. Ginger Hotels is built around the unique concept of Smart Basics that provides intelligent, thought-out facilities to meet the key needs of travellers, at affordable prices. Smart Basics signifies simplicity, convenience, informality, style, warmth, modernity and affordability, along with warmth and modernity in its approach to product design.^[7]

It initially charged Rs 999/night in 2004. Today it charges Rs 1500-2000/night.^[8]

Facilities

List of facilities provided at Ginger Hotels are:

Smart Space Rooms - Ginger Hotels introduces the Smart Space rooms keeping in mind luxury in simplicity. The hotel offers Single, Twin, Double and Family rooms with separate rooms for the disabled.
Electronic Lock System
LCD Televisions with satellite channels
Wi-Fi / Net-Zone : For Internet Connectivity
Mini Fridge
Air Condition
Multi Cuisine Restaurant^[9]
Gymnasium
Meeting room/Conference room
Safe zone
Laundry service
Water dispenser^[10]^[11]

Awards

Ginger Hotels has won couple of awards over the years including Best Value Hotel 2012: The Lonely Planet Award,^[12] Best Budget Hotel: Golden Star Awards 2011-2012, Best Budget Hotel: The India Today Travel Awards 2011, The Best Economy Hotel of The Year (2010-11), Outlook Travelers award 2010-2011,^[13] 'SCURRY' Award for Creating New Market / Category : LeapVault Change Leadership Awards 2010^[14] . In 2009 Ginger Hotels was honored with the CNBC Travel Award for Best Budget Hotel of the year to name a few, according to a release.^[15] ^[16]^[17]

Locations

There are twenty six hotels across the country.^[18]

Currently it is located in following locations :

Agartala

Airport road, Barjala Mouja

Ahmedabad

Drive-In road

Bangalore

Whitefield, Bangalore

Bhubaneshwar

Jayadev Vihar Nayapalli, Bhubaneshwar

Chennai

Delhi

Vivek Vihar, East Delhi
New Delhi
Noida

Faridabad

Mathura Road, Faridabad

Goa

Panaji

Guwahati

Borbari

Indore

Near Shaniwar Darpan, Indore

Jamshedpur

Bistupur

Manesar

IMT, Manesar

Mangalore

Kottara Chowki Junction

Mumbai

Andheri

Mysore

Vasant Mahal, Mysore

Nashik

Nashik Trimbakeshwar Road

Pantnagar

IIE SIDCUL, Pantnagar

Pondicherry

Oulgaret Municipality, Pondicherry

Pune

Kohinoor Trading Company Premises,Pimpri
Wakad Naka,Wakad

Surat

Piplod, Surat

Tirupur

Sre Padmini Gardens, Tirupur

Trivandrum

Kazakuttom,Thiruvananthapuram Taluka

Vadodara

Fatehgunj Camp Road

References

^ "Roots plans 5 more Ginger hotels". The Hindu. July 12, 2012. Retrieved 18 December 2012.
^ "Roots Corp opens its first Ginger hotel in Mumbai". Live Mint. Oct 22 2012. Retrieved 18 December 2012. {{cite news}}: Check date values in: |date= (help)
^ "All about the low-cost Ginger hotels".
^ "Company History - Indian Hotels Co". Economic Times. Retrieved 18 December 2012.
^ "Tata Group to open 40 budget hotels in 3-4 yrs". Business Today. December 27, 2010. Retrieved 18 December 2012.
^ "Roots Corp opens its first Ginger hotel in Mumbai". Live Mint. Oct 22 2012. Retrieved 18 December 2012. {{cite news}}: Check date values in: |date= (help)
^ "Mumbai gets its first Ginger Hotel".
^ "New players seek to ginger up budget hotel market". Business Standard. Apr 30, 2012. Retrieved 18 December 2012.
^ "Mumbai gets its first Ginger hotel".
^ "Ginger Hotel adds more spice to Indore".
^ "Tata Group to build 50 Ginger hotels in four yrs". Business Standard. Dec 14, 2009. Retrieved 18 December 2012.
^ "Lonely Planet Magazine India launches first-ever Travel Awards on 3rd May". Retrieved 18 December 2012.
^ "Travel and Tourism take the front seat with 'Outlook Traveller Awards'". Retrieved 18 December 2012.
^ "Ginger hotels wins TAAI award for best hotel chain in value segment". Retrieved 18 December 2012.
^ "Ginger wins 'Best Budget Hotel Chain' in India award at SATTE". Business Standard. Apr 30, 2009. Retrieved 18 December 2012.
^ "'Best Budget Hotel Award' goes to Ginger Hotels at Golden Star Awards".
^ "Crazeal's Exclusive Partnership With Ginger Hotels". efytimes. Retrieved 18 December 2012.
^ "Roots Corporation to set up 80 Ginger Hotels in four years".

External Links

Ginger Hotels Official Website of Ginger Hotels

Category:Companies based in Mumbai Category:Hotels in India Category:Hotel chains Category:Hospitality companies of India Category:Hotels in Mumbai Category:Hotels in Chennai Category:Hotels in Delhi

[1] "Roots plans 5 more Ginger hotels". The Hindu. July 12, 2012. Retrieved 18 December 2012.

[2] "Roots Corp opens its first Ginger hotel in Mumbai". Live Mint. Oct 22 2012. Retrieved 18 December 2012. {{cite news}}: Check date values in: |date= (help)

[3] "All about the low-cost Ginger hotels".

[4] "Company History - Indian Hotels Co". Economic Times. Retrieved 18 December 2012.

[5] "Tata Group to open 40 budget hotels in 3-4 yrs". Business Today. December 27, 2010. Retrieved 18 December 2012.

[6] "Roots Corp opens its first Ginger hotel in Mumbai". Live Mint. Oct 22 2012. Retrieved 18 December 2012. {{cite news}}: Check date values in: |date= (help)

[7] "Mumbai gets its first Ginger Hotel".

[8] "New players seek to ginger up budget hotel market". Business Standard. Apr 30, 2012. Retrieved 18 December 2012.

[9] "Mumbai gets its first Ginger hotel".

[10] "Ginger Hotel adds more spice to Indore".

[11] "Tata Group to build 50 Ginger hotels in four yrs". Business Standard. Dec 14, 2009. Retrieved 18 December 2012.

[12] "Lonely Planet Magazine India launches first-ever Travel Awards on 3rd May". Retrieved 18 December 2012.

[13] "Travel and Tourism take the front seat with 'Outlook Traveller Awards'". Retrieved 18 December 2012.

[14] "Ginger hotels wins TAAI award for best hotel chain in value segment". Retrieved 18 December 2012.

[15] "Ginger wins 'Best Budget Hotel Chain' in India award at SATTE". Business Standard. Apr 30, 2009. Retrieved 18 December 2012.

[16] "'Best Budget Hotel Award' goes to Ginger Hotels at Golden Star Awards".

[17] "Crazeal's Exclusive Partnership With Ginger Hotels". efytimes. Retrieved 18 December 2012.

[18] "Roots Corporation to set up 80 Ginger Hotels in four years".

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