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* [http://www.twitter.com/Foodimentary Foodimentary] Top Food Trivia Twitter
* [http://www.twitter.com/Foodimentary Foodimentary] Top Food Trivia Twitter
For a complete list of Official Twitter Applications visit http://twitter.pbwiki.com/Apps
For a complete list of Official Twitter Applications visit http://twitter.pbwiki.com/Apps


== Twitter Business Models ==
But Stone is unconcerned about Twitter's current lack of profits or even revenues, saying too much focus on these things would be "a distraction" for Twitter. For one thing, the company is improving its infrastructure so the service doesn't keep getting overloaded.

Some 3rd Party Twitter Business Models

* [http://adcause.com adCause] In Feed Ads, Give Profit To Charities.
* [http://be-a-magpie.com Be-A-Magpie] In Feed Ads
* [http://www.twittad.com Twittad] Background Ads


== See also ==
== See also ==

Revision as of 06:25, 26 January 2009

Twitter, Inc.
Company typePrivate
Industrymobile social network service, micro-blogging
Founded2006
FounderJack Dorsey Edit this on Wikidata
Headquarters,
Key people
Jack Dorsey, Evan Williams, Biz Stone
Number of employees
31
Websitehttp://twitter.com/

Twitter is a free social networking and micro-blogging service that allows its users to send and read other users' updates (otherwise known as tweets), which are text-based posts of up to 140 characters in length.

Updates are displayed on the user's profile page and delivered to other users who have signed up to receive them. Senders can restrict delivery to those in their circle of friends (delivery to everyone being the default). Users can receive updates via the Twitter website, SMS, RSS, or email, or through applications such as TwitterMobile, Tweetie, Twinkle, TwitterFox, Twitterrific, Feedalizr, and Facebook. Four gateway numbers are currently available for SMS: short codes for the United States, Canada, and India, and a United Kingdom-based number for international use. Several third parties offer posting and receiving updates via email. Twitter had by one measure over 3 million accounts[1] and, by another, well over 5 million visitors in September 2008, a fivefold increase in a month.[2]

History

Twitter founders Biz Stone and Jack Dorsey in 2008 accepting a TechCrunch award for best mobile startup

Twitter, founded by Jack Dorsey, Biz Stone, and Evan Williams, began as a research and development project inside San Francisco podcasting company Odeo in March 2006.[3]

Odeo was co-founded by blogger Evan Williams. In October 2006 the company was bought out by management, and Williams, Stone, and other Odeo employees started another company named Obvious Corp. to operate Odeo and Twitter, another startup Williams had been testing in the offices for about a year.[4] Twitter had been initially used internally by Odeo's employees and became a product of Obvious at this time.[5]

The service rapidly gained popularity: In March 2007, it won the 2007 South by Southwest Web Award in the blog category.[6] Dorsey, the man behind the concept of Twitter,[7] gave the following playful acceptance speech at SXSW: "We'd like to thank you in 140 characters or less. And we just did!" [8]

Evan Williams in 2007

In April 2007, Obvious spun off the service as a separate entity under the name Twitter, Inc.,[9] with Dorsey as CEO until 2008 when Williams replaced him.[10]

"Summize" was an internet startup using the Twitter XMPP stream to allow users to search twitter conversations in near real-time. On 15 July 2008, Twitter acquired Summize and rolled it into their own site at the subdomain search.twitter.com. At the time of the sale, Summize had 6 employees, of which 5 went on to work at Twitter. CEO Jay Verdy moved on to a new project.[11]

Japanese version

On April 22, 2008, Twitter announced on its blog that it had created a version of Twitter for Japanese users, because they are prominent users of the service, despite the user interface being completely in English.[12] One week after its launch it was reported that the Japanese version of Twitter had started gaining users;[13] Japanese is now the second most-used language on Twitter.[14] Unlike the US service, the Japanese service is supported by advertising.[15]

Reactions

Twitter began experiencing problems related to its growing number of users in 2007. The service has experienced outages resulting from traffic overloads due to its increased popularity.[16] The Wall Street Journal wrote, "These social-networking services elicit mixed feelings in the technology-savvy people who have been their early adopters. Fans say they are a good way to keep in touch with busy friends. But some users are starting to feel 'too' connected, as they grapple with check-in messages at odd hours, higher cellphone bills, and the need to tell acquaintances to stop announcing what they're having for dinner."[17] Satirical references have also been made, such as speculations as to what Shakespeare and Freud might tweet, if they used Twitter.

Finances

Williams raised about USD $22 million in venture capital.[2] Twitter is backed by Union Square Ventures, Digital Garage, Spark Capital, and Bezos Expeditions (led by Jeff Bezos of Amazon).[18] The Industry Standard has pointed to its lack of revenue as limiting its long-term viability.[19] As of 2008, the service sold no advertising and produced no revenue. It is rumored that Twitter turned down an offer from Facebook to acquire the company for $500 million in Facebook company stock.[20] Twitter has been rumoured to carry a $250 Million dollar value by venture capitalists, according to a CNet report.[21]

Privacy and security

Twitter collects personally identifiable information about its users and shares it with third parties. Twitter considers that information an asset, and reserves the right to sell it if the company changes hands.[22]

A security vulnerability was reported on April 7 2007 by Nitesh Dhanjani & Rujith. The problem was due to Twitter's using the SMS message originator as the authentication of the user's account. Nitesh used fakemytext.com to spoof a text message, whereupon Twitter posted the message on the victim's page. This vulnerability can only be used if the victim's phone number is known.[23] Twitter introduced an optional PIN that its users can specify to authenticate SMS-originating messages within a few weeks of this discovery.

The site Qwitter [1] was created to notify users when someone who was following them has stopped.[24]

On January 5 2009, 33 high-profile Twitter accounts were compromised, and falsified messages—including sexually explicit and drug-related messages—were sent.[25][26] The accounts were compromised after a Twitter administrator's password was guessed via a dictionary attack.[27]

Technology

The Twitter web interface utilizes the Ruby on Rails framework.[28] From the spring of 2007 until sometime in 2008 the actual messages were handled by a pure-Ruby light-weight persistent queue server called Starling.[29][30] Starling was replaced in 2008 with Scarling, a light-weight persistent queue server written in the Scala programming language, which has since been renamed Kestrel.[31][32] The Twitter API itself allows the integration of Twitter with other web services and applications.[33]

In late April 2008, TechCrunch reported that, due to downtime related to scaling problems, Twitter would abandon Ruby on Rails as their web framework and start from scratch with PHP or Java.[34] Evan Williams, however, soon debunked this report in a Tweet he sent on May 1, 2008.[35]

Outages

Twitter experienced approximately 98% uptime in 2007, or about 3 full days of downtime.[36][37] Twitter's downtime was particularly noticeable during events popular with the technology industry, such as the 2008 Macworld Conference & Expo keynote address.[38][39] When Twitter crashes, users see the "fail whale" error message. Beluga whales are known as "canaries of the sea" due to their high-pitched twitter,[40] and the fail whale is a whimsical illustration of red birds using nets to hoist a whale from the ocean.[41] The message reads: "Too many tweets! Please wait a moment and try again."[41] The fail whale has been featured on NPR.[16]

During May 2008 Twitter's new engineering team implemented necessary architectural changes to deal with the scale of growth. Stability issues resulted in down time or temporary feature removal.

As of August 2008, Twitter withdrew free SMS services to users in most of the world.[42]

For approximately 5 months, instant messaging support via a Jabber "bot" was listed as being "temporarily unavailable". [43] On October 10th, 2008, Twitter's status blog announced that IM service was no longer a temporary outage and needed to be revamped. IM status is said to return at some point, but requires major work to be completed. [44]

Twitter service issues and resolutions can be tracked via their status page at http://status.twitter.com/.

In media

Twitter has been used as a "social justice tool" to connect groups of people in critical situations. On April 10 2008, James Buck, a graduate journalism student at UC Berkeley, and his translator, Mohammed Maree, were arrested in Egypt for photographing an anti-government protest. On his way to the police station Buck used his mobile phone to send the message “Arrested” to his 48 "followers" on Twitter. Those contacted UC Berkeley, the US Embassy in Cairo, and a number of press organizations on his behalf. Buck was able to send updates about his condition to his "followers" while being detained. He was released the next day from the Mahalla jail after the college hired a lawyer for him.[45][46]

Research reported in New Scientist magazine in May 2008 [47] found that blogs, maps, photo sites and instant messaging systems like Twitter did a better job of getting information out during emergencies such as the shootings at Virginia Tech than either the traditional news media or government emergency services. The study—performed by researchers at the University of Colorado [disambiguation needed] – also found that those using Twitter during the fires in California in October 2007 kept their followers (who were often friends and neighbors) informed of their whereabouts and of the location of various fires minute by minute. Additionally, organizations that support relief efforts are also using Twitter. The American Red Cross uses Twitter (http://twitter.com/RedCross) to exchange minute-to-minute information about local disasters, including statistics and directions.[48][49] In October, 2008 a draft US Army intelligence report identified the popular micro-blogging service as a potential terrorist tool. The report said, "Twitter is already used by some members to post and/or support extremist ideologies and perspectives."[50][51] The first trade union Twitter service was launched by the news and campaigning website LabourStart in June 2008[52]

Some media outlets are also starting to use Twitter as a source of public sentiment on issues, and are using the technology in order to deliver real-time or recent-time opinions that are not sent to them directly. A specific example occurred during the CBC News television coverage of the Canadian federal election on October 14th, 2008. During the broadcast, the CBC cited a graph (produced by the Infoscape Research Lab) of items mentioned on Twitter, along with Tweets regarding Elizabeth May and Stéphane Dion, the majority of the Dion Tweets calling for him to step down in response to the election results.[citation needed]

In 2008, CNN began setting up Twitter pages for some of its anchors and reading tweets during broadcasts. Rick Sanchez and Don Lemon prominently feature updates from Twitter followers during their broadcasts.

In 2008 when the Canadian current affairs magazine Macleans released its annual year in review issue it compared Twitter in 2008 to Facebook of 2007 saying that in 2007 even old fogeys had Facebook and now in 2008 even old fogeys have Twitter.

Verslo žinios, a Lithuanian business daily, is published in the Lithuanian language, but uses Twitter in English.[53]

In January 2009, US Airways Flight 1549 ditched in the Hudson River after takeoff from LaGuardia Airport in New York City. Janis Krum, a passenger on one of the ferries that rushed to help, took a picture of the downed plane as passengers were still evacuating and tweeted it via TwitPic before traditional media arrived at the scene.[54][55]

Similar services

A number of Twitter-like services exist, including sending text messages to multiple people at once.

Other services use a similar concept but add country-specific services or combine the micro-blogging facilities with other services, such as file sharing (e.g., Jaiku).

In May 2007, one source counted as many as 111 such "Twitter look-alikes" internationally.[56] Despite Twitter efforts to localize, Chinese-language Twitter clones have far outdone Twitter's own progress in China.[57]

Yammer, which launched at the TechCrunch 50 conference on September 8, 2008, is touted as an enterprise version of Twitter.

Prominent users

File:Twitter twitters page.JPG
Twitter's Update Page

Twitter clients

The extent of the creativity and application applied by these apps show the pervasive nature with which Twitter is being adopted by users across the world. From celebrities adopting Twitter (Britney Spears, Barack Obama, etc) to rating services built on top of Twitter, developers have come up with creative solutions to leverage this dynamic service. Although the debate over Twitter allowing their name to be used in part in these domains continues to be discussed, the branding adopted by the company to take a hands-off approach is going down well with developers and the community who seem to enjoy the utility value of these add-on services.

A sample of services built using Twitter technology

For a complete list of Official Twitter Applications visit http://twitter.pbwiki.com/Apps


Twitter Business Models

But Stone is unconcerned about Twitter's current lack of profits or even revenues, saying too much focus on these things would be "a distraction" for Twitter. For one thing, the company is improving its infrastructure so the service doesn't keep getting overloaded.

Some 3rd Party Twitter Business Models

See also

References

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[2]. Twitter Turns Down Acquisition By Facebook For $500M In Company Stock

More than 250 list of twitter clones sites also confirmed by the one of the founders of the twitter [3]