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= Greg Lawrance = |
= Greg Lawrance = |
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'''Gregory Connell Lawrance''' is an American media and fashion entrepreneur and investor. Lawrance was known |
'''Gregory Connell Lawrance''' is an American media and fashion entrepreneur and investor. Lawrance was known as an early pioneer in the [[athleisure]] apparel market, having co-founded NUMBER Lab in 2005.<ref name=":0">{{Cite web|url=https://www.rochester.edu/College/PSC/|title=Coming Soon: NUMBER:Lab to Open Showroom / Retail Space in New York City|last=|first=|date=26 Oct 2011|website=GQ.com|publisher=GQ|access-date=}}</ref><ref name=":1">{{Cite web|url=http://query.nytimes.com/gst/fullpage.html?res=9F01E7D6173FF933A25752C1A9679D8B63|title=The men's luxury sportswear label NUMBER LAB has opened its first stand-alone store.|last=|first=|date=10 Nov 2011|website=NYTimes.com|publisher=New York Times|access-date=}}</ref><ref name=":2">{{Cite web|url=http://www.gq.com/story/exclusive-first-look-number-lab-spring-2013|title=Number Lab Spring 2013 First Look|last=|first=|date=September 12, 2012|website=GQ.com|publisher=GQ|access-date=}}</ref><ref name=":3">{{Cite news|url=http://www.starwoodpromos.com/whotelsfashion_m/designer/&artist_id=28|title=Designer Feature - Number Lab|last=|first=|date=2013|work=Starwood Hotels Editorials|access-date=|via=W Hotels}}</ref><ref name=":7">{{Cite news|url=http://www.wsj.com/articles/SB10001424052702304070304577393922774079202|title=Wall Street Journal|last=Smith|first=Ray|date=May 9, 2012|work=|access-date=|via=}}</ref><ref name=":14">{{Cite journal|last=David|first=Lipke|date=15 July 2010|year=|title=New York Market: New & Noteworthy (Number:Lab)|url=|journal=Women's Wear Daily (WWD)|volume=|pages=|via=}}</ref> |
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== Early life & education == |
== Early life & education == |
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Lawrance was born on November 7 in Boston, Massachusetts. He attended the [[University of Rochester]]<ref name=":6" /><ref name=":9">{{Cite web|url=http://rax.rochester.edu/s/1676/index.aspx?sid=1676&gid=2&pgid=275&cid=735#/PersonalProfile|title=University of Rochester Alumni Exchange|last=|first=|date=15 Jan 2017|website=rax.rochester.edu|publisher=University of Rochester|access-date=15 Jan 2017}}</ref> where he graduated with a B.A. in [https://www.rochester.edu/College/PSC/ Political Science].<ref name=":6" /><ref name=":9" /><ref name=":4">{{Cite web|url=https://gust.com/companies/number_lab|title=NUMBER:Lab|last=|first=|date=|website=gust.com|publisher=|access-date=}}</ref> Other coursework included study through the University's [http://www.sas.rochester.edu/fms/undergraduate/index.html Film and Media Studies Program],<ref name=":6" /><ref name=":9" /> graduate work in [http://www.simon.rochester.edu/about-simon/centers-for-excellence/the-center-for-entrepreneurship/entrepreneurship-programs/index.aspx entrepreneurship] at Rochester’s [[William E. Simon Graduate School of Business Administration|Simon School of Business]]<ref name=":6" /><ref name=":9" /><ref name=":4" /> and piano instruction through Rochester's inter-departmental classical program at its top-ranked [[Eastman School of Music]].<ref name=":6" /><ref name=":9" /><ref>{{Cite web|url=http://www.thebestschools.org/rankings/20-best-music-conservatories-u-s/|title=The Best Schools - Eastman School of Music Rank|last=|first=|date=|website=|publisher=|access-date=}}</ref> Lawrance crewed for the [http://sa.rochester.edu/sailing/ University’s sailing team], with which he competed in the annual [[United States Naval Academy|U.S. Naval Academy]]’s [http://collegesailing.org/hall-of-fame/regattas/mcmillan-cup McMillan Cup Regatta]<ref name=":6" /><ref name=":9" />—the oldest national collegiate sailing regatta in the U.S.<ref name=":6" /><ref>{{Cite web|url=http://collegesailing.org/hall-of-fame/regattas/mcmillan-cup|title=About the McMillan Cup - Oldest collegiate sailing regatta in the U.S.|last=|first=|date=|website=Collegesailing.org|publisher=|access-date=}}</ref> |
Lawrance was born on November 7 in Boston, Massachusetts. He attended the [[University of Rochester]]<ref name=":6">{{Cite web|url=https://www.linkedin.com/in/gregory-c-lawrance-a44526|title=LinkedIn profile for Greg Lawrance|last=|first=|date=15 Jan 2017|website=Linkedin.com|publisher=|access-date=15 Jan 2017}}</ref><ref name=":9">{{Cite web|url=http://rax.rochester.edu/s/1676/index.aspx?sid=1676&gid=2&pgid=275&cid=735#/PersonalProfile|title=University of Rochester Alumni Exchange|last=|first=|date=15 Jan 2017|website=rax.rochester.edu|publisher=University of Rochester|access-date=15 Jan 2017}}</ref> where he graduated with a B.A. in [https://www.rochester.edu/College/PSC/ Political Science].<ref name=":6" /><ref name=":9" /><ref name=":4">{{Cite web|url=https://gust.com/companies/number_lab|title=NUMBER:Lab|last=|first=|date=|website=gust.com|publisher=|access-date=}}</ref> Other coursework included study through the University's [http://www.sas.rochester.edu/fms/undergraduate/index.html Film and Media Studies Program],<ref name=":6" /><ref name=":9" /> graduate work in [http://www.simon.rochester.edu/about-simon/centers-for-excellence/the-center-for-entrepreneurship/entrepreneurship-programs/index.aspx entrepreneurship] at Rochester’s [[William E. Simon Graduate School of Business Administration|Simon School of Business]]<ref name=":6" /><ref name=":9" /><ref name=":4" /> and piano instruction through Rochester's inter-departmental classical program at its top-ranked [[Eastman School of Music]].<ref name=":6" /><ref name=":9" /><ref>{{Cite web|url=http://www.thebestschools.org/rankings/20-best-music-conservatories-u-s/|title=The Best Schools - Eastman School of Music Rank|last=|first=|date=|website=|publisher=|access-date=}}</ref> Lawrance crewed for the [http://sa.rochester.edu/sailing/ University’s sailing team], with which he competed in the annual [[United States Naval Academy|U.S. Naval Academy]]’s [http://collegesailing.org/hall-of-fame/regattas/mcmillan-cup McMillan Cup Regatta]<ref name=":6" /><ref name=":9" />—the oldest national collegiate sailing regatta in the U.S.<ref name=":6" /><ref>{{Cite web|url=http://collegesailing.org/hall-of-fame/regattas/mcmillan-cup|title=About the McMillan Cup - Oldest collegiate sailing regatta in the U.S.|last=|first=|date=|website=Collegesailing.org|publisher=|access-date=}}</ref> |
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== "Athleisure" Pioneer == |
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=== NUMBER Lab === |
=== NUMBER Lab === |
Revision as of 19:23, 5 February 2017
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Comment: What's here is what he would advertise to his clients and none of it satisfies our policies, the sources are all either announcements, listings, mentions and all similar; as with all Drafts, there's no automatic inherited notability from anything or anyone. SwisterTwister talk 19:09, 5 February 2017 (UTC)
Gregory Connell Lawrance | |
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![]() | |
Born | |
Nationality | American |
Alma mater | University of Rochester |
Occupation(s) | Entrepreneur, Investor |
Years active | 20 |
Organization | Ready Go Licensing |
Known for | Co-founder/CEO NUMBER Lab |
Greg Lawrance
Gregory Connell Lawrance is an American media and fashion entrepreneur and investor. Lawrance was known as an early pioneer in the athleisure apparel market, having co-founded NUMBER Lab in 2005.[1][2][3][4][5][6]
Early life & education
Lawrance was born on November 7 in Boston, Massachusetts. He attended the University of Rochester[7][8] where he graduated with a B.A. in Political Science.[7][8][9] Other coursework included study through the University's Film and Media Studies Program,[7][8] graduate work in entrepreneurship at Rochester’s Simon School of Business[7][8][9] and piano instruction through Rochester's inter-departmental classical program at its top-ranked Eastman School of Music.[7][8][10] Lawrance crewed for the University’s sailing team, with which he competed in the annual U.S. Naval Academy’s McMillan Cup Regatta[7][8]—the oldest national collegiate sailing regatta in the U.S.[7][11]
"Athleisure" Pioneer
NUMBER Lab
In 2007, Lawrance co-founded (with CFDA member Luis Fernandez[12]) premium menswear brand —NUMBER Lab. [1][2][3][4][5][6] Originally launched in 2005 under the brand name "429",[13][14] only RLX, Zegna Sport and Prada Sport existed in the "athleisure" apparel market—arguably earning Lawrance and Fernandez a place as early pioneers in the athleisure sector.
What started-out as a premium men's athleisure t-shirt brand evolved into a high-end, sport-inspired athleisure fashion brand.[7][13] NUMBER Lab was carried by top major and boutique retailers, including: Nordstrom;[7][15] Bloomingdale's;[6][7][14][16] Odin;[14] Saks Fifth Avenue;[6][7][17] Fred Segal;[7] Ron Herman;[7][18] Equinox Fitness Clubs;[7][14][19] Scoop;[18] Louis of Boston;[18] Gilt Group;[20] United Arrows[7] (Japan); TNT (Canada);[7] and Gotstyle (Canada).[7] The brand garnered praise from top fashion editors and key industry insiders, and was regularly featured in esteemed publications such as: GQ;[7][21] Esquire;[7][22] The New York Times;[23] Hypebeast;[7][24] Men's Health;[7][25][26] Vogue;[7][27] New York Magazine;[7][28] The Wall Street Journal;[7][29] Paper Magazine;[7][30] Forbes;[31] Style.com;[7][32] WWD;[33] and Racked.com.[34] NUMBER Lab was featured on athletes and celebrities including Neil Patrick Harris,[7][35] Josh Duhamel,[7][36] Evan Longoria,[7][37] Harrison Ford,[7] Chris Pine[7][38] and Matt Bohmer.[7][39] In 2012, Annie Leibowitz photographed NUMBER Lab designs on actor Jonathan Groff for a two-page feature in the July issue of Vanity Fair.[7][40]
NUMBER Lab hosted high-profile presentations and runway shows during Mercedes-Benz New York Fashion Week.[7] The events were held at A-list venues in New York City including Milk Studios[7][41][42] and The Standard Hotel.[7][30][43] NUMBER Lab also secured sponsorships with major corporate partners like Gillette,[7][41][44][45] W Hotels[7][46] and M·A·C Cosmetics to co-finance its runway shows.[41] In 2011, NUMBER Lab was invited to show at Aspen Fashion Week.[7][47][48] The same year, the company successfully opened and operated a one-year pop-up store in Manhattan's north Chelsea neighborhood.[7][49][50] In 2012, E! Entertainment Network covered the company's Fall-Winter 2012 runway show at Milk Studios[7][51] and later that spring, NUMBER Lab was accepted into the prestigious Council of Fashion Designers of America (CFDA) Fashion Incubator Program[7][5][52]—in company with fellow brands/designers CFDA/Vogue Fashion Fund winner Johnathan Simikhai, Timo Weilland, Burkman Bros and Project Runway's Daniel Vosovic[7][53] (other notable program alumni include Prabal Gurung, Bibhu Mohapatra and Waris Ahluwalia-House of Waris).[54]
READY GO Licensing
Lawrance co-founded READY GO Licensing[7][55]—a full-service custom merchandise design, e-commerce and marketing agency serving social media's most-popular and fastest-growing influencers.[7][55] Ready Go's clients represent over half a billion views (660 million)[55] and collectively reach an audience of nearly 10 million fans.[55][56][57][58] Some of the company's licenses include:[55]
- Christen Dominique (Ellise & Co.)—beauty and fashion influencer (66 million YouTube views; 3.3 million followers)[55][56]
- Fitness Blender—health and fitness influencers (560 million YouTube views; 3.8 million followers)[55][57]
- Adi Shankar—film producer/director Adi Shankar (33 million YouTube views)[55][58]
References
- ^ a b "Coming Soon: NUMBER:Lab to Open Showroom / Retail Space in New York City". GQ.com. GQ. 26 Oct 2011.
- ^ a b "The men's luxury sportswear label NUMBER LAB has opened its first stand-alone store". NYTimes.com. New York Times. 10 Nov 2011.
- ^ a b "Number Lab Spring 2013 First Look". GQ.com. GQ. September 12, 2012.
- ^ a b "Designer Feature - Number Lab". Starwood Hotels Editorials. 2013 – via W Hotels.
- ^ a b c Smith, Ray (May 9, 2012). "Wall Street Journal".
- ^ a b c d David, Lipke (15 July 2010). "New York Market: New & Noteworthy (Number:Lab)". Women's Wear Daily (WWD).
- ^ a b c d e f g h i j k l m n o p q r s t u v w x y z aa ab ac ad ae af ag ah ai aj ak al am an ao ap aq ar as "LinkedIn profile for Greg Lawrance". Linkedin.com. 15 Jan 2017. Retrieved 15 Jan 2017.
- ^ a b c d e f "University of Rochester Alumni Exchange". rax.rochester.edu. University of Rochester. 15 Jan 2017. Retrieved 15 Jan 2017.
- ^ a b "NUMBER:Lab". gust.com.
- ^ "The Best Schools - Eastman School of Music Rank".
- ^ "About the McMillan Cup - Oldest collegiate sailing regatta in the U.S." Collegesailing.org.
- ^ "CFDA Members Webpage". CFDA.com. Council of Fashion Designers of America (CFDA). 20 Jan 2017.
- ^ a b "The:LAB". timeout.com. Time Out NY. 21 October 2011.
- ^ a b c d "NUMBER:Lab Spring/Summer '09 Lookbook". thegloss.com. 15 Nov 2008.
{{cite web}}
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(help) - ^ "Number Lab Jersey Shorts". Nordstrom.com.
- ^ "Number Lab Reversible Hoodie". Bloomingdales.com.
- ^ "Number Lab Jersey Shorts". Saksfifthavenue.com.
- ^ a b c Ko, Vincent (1 Oct 2013). "NUMBER:Lab S/S14 Lookbook". vincent-ko.com.
{{cite web}}
: Cite has empty unknown parameter:|dead-url=
(help) - ^ "The Fashion Ladder". thefashionladder.com. The Fashion Ladder. August 20, 2011.
- ^ "Number Lab on Sale at Gilt". gilt.com. 25 Jan 2017.
{{cite web}}
: Cite has empty unknown parameter:|dead-url=
(help) - ^ Sebra, Matt (April 25, 2013). "Exclusive: Capturing the Number:Lab MAN". GQ.com. GQ.
- ^ "NY Fashion Week Best Looks: Days 1, 2 + Counting". Esquire.com. Esquire. February 9, 2012.
- ^ Nikas, Joanna (10 Nov 2011). "BROWSING; Scouting Report". The New York Times.
{{cite web}}
: Cite has empty unknown parameter:|dead-url=
(help) - ^ Poh, Jonathan (September 21, 2012). "Number:Lab 2013 Spring Collection". Hypebeast.com. Hypebeast.
- ^ Loh, Natalie (January 2, 2013). "January Must-Haves". menshealth.com. Men's Health.
- ^ Aaron, Kierra (February 10, 2012). "STYLE NEWS - New York Fashion Week: Days 1 & 2". menshealth.com. Men's Health.
- ^ "AUTUMN/WINTER 2013 MENSWEAR: Number: Lab". Vogue.co.uk. Vogue. February 2013.
- ^ Hyland, Véronique (July 17, 2015). "Men's Designers Pushing Hard on Performancewear". nymag.com. New York Magazine.
- ^ Smith, Ray A. (May 10, 2012). "Pairing Fashion Sense with Business Sense". The Wall Street Journal: D6.
{{cite journal}}
: CS1 maint: year (link) - ^ a b Marks, Martin (September 8, 2011). "NUMBER:LAB'S DAPPER SPORTSWEAR". papermag.com. Paper Magazine.
- ^ Carreon, Blue (19 Apr 2013). "How Not To Look Like A Slob At The Gym". Forbes.com.
{{cite web}}
: Cite has empty unknown parameter:|dead-url=
(help) - ^ Chang, Bee-Schuan (February 9, 2012). [style.com "Designer Update: Weather Appropriate"]. Style.com. Style.com.
{{cite web}}
: Check|url=
value (help) - ^ "Number:Lab Opens First Retail Space The 1,000 square-foot space doubles as a showroom and design studio for Number:Lab founders Luis Fernandez and Greg Lawrence".
{{cite web}}
: Cite has empty unknown parameter:|dead-url=
(help) - ^ "Number:Lab Fall '11: Activewear Meets Tailoring, It's All in the Details". Racked.com. 3 May 2011.
- ^ "Product Feature - Celebrity Fave (Neil Patrick Harris)". In Style (March). 2010.
- ^ "Celebrity Editorial - Josh Duhamel". Men's Health. March 2009.
- ^ "Celebrity Editorial". Men's Journal (June–July). 2010.
- ^ "Men's Health Cover". Men's Health: Cover. May 2009.
{{cite journal}}
: CS1 maint: year (link) - ^ ""White Collar" Feature". Entertainment Weekly (September). 2012.
- ^ Kushner, Tony; Leibowitz (photographer), Annie (July 2012). "Splendor in the Park (Spotlight)". Vanity Fair: 100.
{{cite journal}}
: CS1 maint: year (link) - ^ a b c Lipke, David (5 Feb 2012). "Made Fashion Week Launches Interactive App New digital platform to showcase participating designers, including live images of runway shows and presentations as they unfold". WWD.
{{cite web}}
: Cite has empty unknown parameter:|dead-url=
(help) - ^ Copobianco, Grace (February 14, 2012). "NUMBER:LAB FALL 2012 AT MILK STUDIOS". downtownmagazinenyc.com. Downtown Magazine.
- ^ "Number:Lab - Runway - Spring 2012 Mercedes-Benz Fashion Week". gettyimages.com. Getty Images. September 7, 2011.
- ^ "Gillette Partners with MADE to Celebrate Men's Fashion at New York Fashion Week Fall/Winter 2012". http://news.gillette.com. Gillette. February 9, 2012.
{{cite web}}
: External link in
(help)|website=
- ^ STANCZAK, DIANA (April 5, 2012). "Fashion for Your Face". menshealth.com. Men's Health.
- ^ "The CFDA & W Hotels Link Up for International Style". esquire.com. Esquire. September 12, 2012.
- ^ Lo, Danica (March 15, 2011). "Aspen Fashion Week - Number Lab video".
- ^ Hartman, Darrell (April 1, 2011). "Skiwear Roundup". The Wall Street Journal.
- ^ Lin, Lance (October 26, 2011). "Coming Soon: NUMBER:Lab to Open Showroom / Retail Space in New York City". GQ.com. GQ.
- ^ NIKAS, JOANNA (November 10, 2011). "Openings". nytimes.com. The New York Times.
- ^ Burtka, David (February 9, 2012). "E! News - Fashion Week". E!.
- ^ "CFDA Fashion Incubator Digital Showcase". Council of Fashion Designers of America. 2014.
- ^ "THE CFDA FASHION INCUBATOR DIGITAL SHOWCASE". CFDA.com. Council of Fashion Designers of America (CFDA). February 10, 2014.
- ^ Sherman, Lauren (February 1, 2010). "CFDA FASHION INCUBATOR DESIGNERS ANNOUNCED". CFDA.com. Council of Fashion Designers of America (CFDA).
- ^ a b c d e f g h "Ready Go Licensing website". readygolicensing.com.
{{cite web}}
: Cite has empty unknown parameter:|dead-url=
(help) - ^ a b "Christen Dominique YouTube Channel - About". YouTube.com. Christen Dominique / YouTube. 19 Jan 2017.
- ^ a b "Fitness Blender YouTube - About". YouTube.com. Fitness Blender / YouTube. 17 Jan 2017.
- ^ a b "Adi Shankar YouTube - About". YouTube.com. Adi Shankar / YouTube. 17 Jan 2017.