Super Bowl XLI
| File:Super Bowl XLI.png | |
| Visiting Team | Indianapolis Colts |
| Home Team | Chicago Bears |
| Date | February 4, 2007 |
| Venue | Dolphin Stadium |
| City | Miami Gardens, Florida |
| Favorite | Colts by 7 [1] |
| Pregame | Cirque du Soleil |
| National Anthem | Billy Joel |
| Coin toss | Dan Marino |
| Halftime show | Prince & Beyoncé Knowles |
| TV in the United States | |
| Network | CBS |
| Announcers | Jim Nantz and Phil Simms |
| Cost of 30-second commercial | US$2.6 million[2] |
Super Bowl XLI will be the 41st Super Bowl, the annual championship game of the National Football League (NFL). The game is scheduled to be played on February 4, 2007, at Dolphin Stadium in Miami Gardens, Florida, a suburb of Miami, Florida, following the 2006 regular season.
The American Football Conference (AFC) champion Indianapolis Colts will play against the National Football Conference (NFC) champion Chicago Bears.
This will be the first Super Bowl that Roger Goodell will preside over as NFL Commissioner.
It is also notable that both head coaches -- Tony Dungy of the Colts and Lovie Smith of the Bears -- are African-American. Previously no African-American had taken a team to the Super Bowl, and Super Bowl XLI not only marks the first time that an African-American coach will lead a team to a Super Bowl, but also guarantees that one man will be the first African-American coach to win a Super Bowl.
This Super Bowl features two participants ending long droughts; the Colts will make their first appearance in a Super Bowl game since winning Super Bowl V during the team's tenure in Baltimore, and their first appearance since they moved to Indianapolis. The Bears will make their first appearance since their storied 1985 season in which they won Super Bowl XX.
Background
Host selection process
Dolphin Stadium won the bid to host Super Bowl XLI on September 17 2003 after a campaign against Arizona, Tampa Bay, New York City, and Washington D.C.. With this game, the Miami, Florida Metropolitan Area will tie New Orleans, Louisiana as the city to host the most Super Bowls (9).[3]
This will also be the fourth Super Bowl at Dolphin Stadium, which has also been previously known as "Joe Robbie Stadium" and "Pro Player Stadium". The venue has previous hosted Super Bowls XXIII, XXIX, and XXXIII. Super Bowls II, III, V, X, and XIII were held at the Miami Orange Bowl.
In February 2006, the NFL and the South Florida Super Bowl XLI Host Committee unveiled the slogan "one game, one dream" for the game, referring to the entire South Florida region working together to present the event.[4] The Super Bowl XLI logo was also unveiled, featuring the colors orange to represent the sun and blue for the ocean.[4]. The "I" in the Roman numeral "XLI" was drawn to resemble a pylon placed at each corner of an end zone because "the goal is to get to the game."[4] This year's logo has the same shade of orange as the logo of the host city's home team, the Miami Dolphins.
Teams
Chicago Bears
Chicago finished the season with an NFC best 13-3 record and advanced to the second Super Bowl in franchise history. The team excelled at offense and defense, ranking second in scoring (427 points) and third in fewest points allowed (255)
The Bears were led by quarterback Rex Grossman, the team's first round draft pick in 2003. Over the last three seasons, Grossman had played in just 8 regular season games due to injuries, but he recovered to start in all 16 games in 2006. By the end of the season, he finished with 3,193 yards and 23 touchdowns, the most by a Bears quarterback since 1995. However, he had a big problem with turnovers. Grossman threw 20 interceptions and lost five fumbles during the year, and in the last seven games of the season, he turned the ball over 18 times. Many fans and sports writers expected coach Lovie Smith to bench him at some point, but Smith insisted that Grossman would be the starter throughout the entire season.
Recievers Muhsin Muhammad(60 receptions, 863 yards, 5 touchdowns) and Bernard Berrian(51 receptions, 775 yards, 7 touchdowns) provided the main deep threat on the team, along with tight end Desmond Clark, who caught 45 passes for 626 yards and 6 touchdowns. Chicago's running game was led by running backs Thomas Jones and Cedric Benson. Jones rushed for 1,210 yards and caught 36 passes, while Benson rushed for 647 yards and scored 6 touchdowns.
Chicago also had the 5th ranked defense in fewest yards allowed and 2nd in interceptions. The line was anchored by Adewale Ogunleye, who had 6.5 sacks, and pro bowler Tommie Harris, who recorded 5. Rookie Mark Anderson led the team with 12 sacks. Behind them, two of the three Bears starting linebackers, Lance Briggs, and Brian Urlacher, were selected to the pro bowl. In the secondary, cornerbacks Ricky Manning Jr. and Charles Tillman each recorded five interceptions.
The Bears special teams were considered by many to be the best in the league. Chicago sends 3 pro-bowlers to Hawaii with special teams ace Brendon Ayanbadejo, kicker Robbie Gould, and rookie return man Devin Hester, who set a league record with 6 touchdowns on kick returns.
Indianapolis Colts
Indianapolis finished the season with a 12-4 record and advanced to the Super Bowl for the first time since the 1970 season. It had been a long, hard journey for the Colts. In 1998, they drafted quarterback Peyton Manning to lead the team. Over the next four seasons, Manning, along with other stars such as receiver Marvin Harrison and running back Edgerrin James turned the Colts into one of the best offensive teams in the NFL, but the team was never able to put together a solid defense and always ended up with either a losing season or elimination from the playoffs in the first round. In 2002, Indianapolis fired head coach Jim Mora and replaced him with Tony Dungy. Dungy had developed one of the best defenses in the NFL while coaching the Tampa Bay Buccaneers, and it was hoped he could solve the Colts' defensive problems as well.
Over the next four seasons, the Colts won 48 of 64 games, but still could not find much sucess in the postseason. In 2002, they were blown out 41-0 in the wildcard round. In 2003, they made it all the way to the AFC title game, but lost to the New England Patriots 24-14, with Manning throwing four interceptions. Then in 2004, they had one of the most spectacular offensive seasons in NFL history, scoring 522 points and gaining 6,582 yards, with Manning setting NFL records for most touchdown passes and highest passer rating. But they could only score a single field goal in a 20-3 loss to the Patriots in the divisional round of the playoffs.
In 2005, the Colts seemed certain to reach the Super Bowl. They won the first 13 games of the season and finished with a 14-2 record, while ranking second in the NFL in points scored and fewest points allowed. But once again they lost in the divisional round of the playoffs, falling to the #6 seeded Pittsburgh Steelers, 21-18. By this time, critics were wondering if the Colts would ever reach the Super Bowl. Manning had developed a reputation of being unable to make to to a championship, not only during his NFL career, but also in college when he was unable to win an NCAA title with the Tennessee Volunteers. The Colts also lost some key players after the 2006 season, including James and kicker Mike Vanderjagt, the NFL's all-time leader in field goal percentage.
Still, the Colts remained one of the AFC's top teams in the 2006 season. Manning made the pro bowl for the 7th time in his career, completing 362 of 555 passes for 4,397 yards and an NFL best 31 touchdowns, with only 9 interceptions. His favorite target was Harrison, who caught 95 passes for 1,366 yards and 7 touchdowns. Reciever Reggie Wayne was also a major deep threat with 86 receptions for 1,310 yards and 9 touchdowns. Tight ends Ben Utecht and Dallas Clark were also reliable targets, eatch recording over 30 receptions for over 300 yards. On the ground, rookie running back Joseph Addai led the team with 1,081 yards and 4.8 yards per carry average. He also caught 40 receptions for 325 yards and scored 8 touchdowns. Running back Dominic Rhodes was also a major contributor, rushing for 641 yards and catching 36 passes for 251 yards. The offensive line was led by pro bowlers Jeff Saturday and Tarik Glenn. On special teams, the Colts signed kicker Adam Vinatieri to replace Vanderjagt. While Vinateiri's career field goal percentage was lower, the Colts considered him to be an improvement because of his reputation for making clutch kicks when his team needed them, a reputation aided by his game winning field goals in Super Bowl XXXVI and Super Bowl XXXVIII.
Indianapolis' defense ranked second in the NFL in fewest passing yards allowed. Defensive ends Dwight Freeney and Robert Mathis (who recorded 9.5 sacks and forced 4 fumbles) were widely considered to be the best in the NFL. Behind them, linebacker Cato June led the team in tackles (92) and interceptions (3).
Indianapolis started out the season winning their first 9 games, but ended up losing four of their next seven and finished with a 12-4 record, giving them the #3 playoff seed. Thus, they would have to win three games to make it to the Super Bowl. Furthermore, the Colts run defense was a major problem, giving up 2,768 yards on the ground, an average of 173 per game and last in the NFL.
Playoffs
Although the Colts run defense looked extremely weak during the season, it ended up being a key factor on their road to the Super Bowl. First Indianapolis defeated the Kansas City Chiefs 23-8, holding Chiefs running back Larry Johnson (who rushed for 1,789 yards during the season) to just 32 yards on 13 carries. Then they defeated the Baltimore Ravens 15-6, winning on five field goals by Vinatieri and holding running back Jamal Lewis (who rushed for 1,132 yards during season) to just 53 yards.
Then the Colts faced their arch-rival New England Patriots in the AFC title game. New England jumped to an early 21-3 lead, but Indianapolis stormed back in the second half, outscoring the Patriots 32-13. The Colts' final scoring drive did much to help Manning lose his image of always "choking" in big games. With 2:22 left in the game, The Colts had the ball on their own 21-yard line trailing 34-31. On the first three plays of the drive, Manning completed 3 passes, moving the ball 70 yards to the Patriots 11-yard line in just 17 seconds. Three plays later, Addai scored a 6-yard touchdown run to put them in the lead, 38-34 with only 1 minute left in regulation. The Patriots responded with a drive to the Colts 45-yard line, but defensive back Marlin Jackson ended the drive with an interception to give Indianapolis the win.
Meanwhile, the Bears started out their postseason with a 27-24 win over the Seattle Seahawks with Robbie Gould's 49-yard field goal in overtime. One week later, they defeated the New Orleans Saints 39-14. Chicago dominated most of the game, jumping to a 16-0 early lead. Two touchdown passes from Saints quarterback Drew Brees, cut the score to 16-14, but Chicago responded with 23 unanswered second half points to propell them to their first Super Bowl since 1985. Jones finished the game with a franchise postseason record 123 rushing yards and 2 touchdowns.
Television and entertainment
The game is scheduled to be televised in the United States by CBS with play-by-play announcer Jim Nantz and color commentator Phil Simms. This will be the first Super Bowl announced by Nantz.[5] Additionally, the game will have Steve Tasker and Solomon Wilcots reporting on the sidelines and Lesley Visser and Sam Ryan in the stands.
This will be the first Super Bowl aired on CBS since the Janet Jackson incident three years earlier, in Super Bowl XXXVIII; and the first since the Viacom/CBS split at the end of 2005. Extensive pre-game coverage---to be hosted by The NFL Today team of James Brown, Shannon Sharpe, Boomer Esiason and Dan Marino, whose name graces the address of the game site (2269 Dan Marino Boulevard)---will begin 12 P.M. (US EST) with NFL Films' "Road to the Super Bowl" year in review, followed by "The Phil Simms All-Iron Team", and a four-and-a-half hour Super Bowl Today pre-game show followed by game coverage at 6:25 PM.[6]
Besides co-hosting the pre-game, halftime and post-game shows, Marino will also participate in the coin toss, while Hall of Fame head coach Don Shula will present the Vince Lombardi Trophy to the winning team after the game.[7]
American singer and musician Prince is scheduled to perform in the Pepsi Super Bowl XLI Halftime Show with special guest Beyoncé Knowles.[8] Prior to the game, Cirque du Soleil will perform as the pre-game act[9] and Billy Joel will sing the National Anthem.[10]
Commercials
Advertising rates were reported as being slightly higher than in the year before, with CBS confirming a price of $2.6 million for some 30-second spots, compared with $2.5 million during Super Bowl XL. However, CNN reported that after discounts, the average price could be closer to $1.8 to $2 million. Familiar advertisers in recent years such as Anheuser-Busch, CareerBuilder, General Motors and Pepsi bought multiple advertising spots, and other popular advertisers like Go Daddy and Emerald Nuts will have commercials this year as well.[11]
The only major hype related to commercials in the months leading up to Super Bowl XLI involved various campaigns to allow consumers to be involved in the creation of Super Bowl ads, inspired by consumer-generated content sites like YouTube. Frito-Lay announced a campaign in September 2006 to allow the public to submit ads for their Doritos brand and vote on the best one, which will be aired in the Super Bowl. Five finalists also received $10,000 each in this contest. General Motors announced a similar contest, open only to college students, for their Chevrolet brand, however the ad would be produced professionally based on ideas suggested by the public. The NFL itself advertised a similar contest to generate suggestions for a commercial promoting the league.[12]
References
- ^ Associated Press. Colts big odds favorites over Bears in Super Bowl XLI
- ^ "More Marketers Stay Mum on Super Bowl Ad Buys". Advertising Age. 2007-01-15. Retrieved 2007-01-16.
{{cite web}}: Check date values in:|date=(help); External link in|publisher=|publisher=(help) - ^ "Miami awarded 2007 Super Bowl". NFL.com. 2003-09-17. Retrieved 2006-12-10.
{{cite web}}: Check date values in:|date=(help); External link in|publisher= - ^ a b c Talalay, Sarah (2006-02-17). "Committee Unveils Logo, Theme". Sun-Sentinel. p. 7C.
- ^ "CBS Sports announces NFL TV schedule". CBS Sports. 2006-04-06. Retrieved 2006-12-12.
{{cite web}}: Check date values in:|date=(help) - ^ "CBS Sports NFL schedule". CBS Sports. 2006-04-09. Retrieved 2006-12-14.
{{cite web}}: Check date values in:|date=(help) - ^ "Marino, Shula to be honored at Super Bowl XLI". SuperBowl.com. 2006-12-14. Retrieved 2006-12-14.
{{cite news}}: Check date values in:|date=(help); External link in|publisher= - ^ "Prince to perform at Super Bowl halftime". SuperBowl.com. 2006-12-10. Retrieved 2006-12-10.
{{cite news}}: Check date values in:|date=(help); External link in|publisher= - ^ "Cirque du Soleil to perform in Super Bowl XLI pregame show". SuperBowl.com. 2007-01-09. Retrieved 2006-01-11.
{{cite news}}: Check date values in:|date=(help); External link in|publisher= - ^ "Joel Heading South For Super Bowl, Shows". Billboard.com. 2006-11-28. Retrieved 2006-12-10.
{{cite web}}: Check date values in:|date=(help); External link in|publisher= - ^ "Super prices for Super Bowl ads". Retrieved 2007-01-17.
- ^ "Some Super Bowl ads to be work of 'ordinary people'". Retrieved 2007-01-17.