BMW India
| File:BMW Logo.svg | |
| Company type | Subsidiary |
|---|---|
| Industry | Automotive |
| Founded | 2006 |
| Headquarters | Chennai, Tamil Nadu |
Area served | India |
| Products | Luxury Vehicles |
| Parent | BMW |
| Website | www.bmw.in |
About BMW India Private Limited
Headquartered in Gurgaon (National Capital Region), BMW India is a 100% subsidiary of the BMW Group. Till September 2010, BMW Group has invested 1.1 billion Indian Rupees. BMW Group’s investment in India will be increased to 1.8 billion Indian Rupees by the end of 2012.
The wide range of BMW activities in India include the establishment of a production plant in Chennai (Tamil Nadu) and development of a dealer organisation across major metropolitan centres of the country.
On 29 March 2007, BMW India officially opened its production plant in Chennai. The BMW Plant Chennai produces the BMW 3 Series and BMW 5 Series sedans in petrol and diesel variants. By end of 2010, BMW Plant Chennai will also start producing the BMW X1.
The BMW Plant Chennai has the capacity to produce 5400 units per year on a single shift basis.
BMW India will employ around 400 people by end of 2010. Up to 1200 jobs will be created in the dealer and service network by end of 2012.
Sales and Service Network
BMW India is the pioneer in bringing luxurious dealerships to India. BMW India has set a decisive course in India by setting up BMW dealerships of international standards across all metropolitan centres of the country. BMW India has set very high standards in service quality and customer care in India. The present dealer network covers 95% of the sales potential of the premium car segment in India.
In 2011, BMW India will aggressively expand its dealer network by increasing the number of outlets to 22 across major metropolitan centres and emerging markets in India (from the present 20 outlets). Currently, BMW India is present at 20 locations in the Indian market; BMW Studio (New Delhi), Deutschen Motoren (New Delhi), Deutschen Motoren (West Delhi), Bird Automotive (Gurgaon, NCR ), Bird Automotive (Ambience Mall, Gurgaon, NCR), Navnit Motors (Mumbai), Infinity Cars (South Mumbai), Infinity Cars (Indore), Krishna Automobiles (Chandigarh), Navnit Motors (Bangalore), Navnit Motors City Showroom (Bangalore), Kun Exclusive (Hyderabad), Kun Exclusive (Chennai), Bavaria Motors (Pune), OSL Prestige (Kolkata), OSL Prestige (Bhubaneswar), Parsoli Motors (Ahmedabad), Platino Classic (Kochi), Kun Exclusive (Coimbatore), Sanghi Classic (Jaipur).
Models
Assembled/Manufactured Locally
- BMW 3 Series (320i, 330i, 320d Highline and 320d Corporate Edition)
- BMW 5 Series (523i, 520d, 525d and 530d)
- BMW X1 (sDrive 18i, sDrive 20d, sDrive 20d Exclusive)
Imported
- BMW 5 Series (535i CBU)
- BMW Gran Turismo (Limited Edition)
- BMW 6 Series (650i Coupé and 650i Convertible)
- BMW 7 Series (740Li, 750Li, 760Li and 730Ld)
- BMW X3 (X3 xDrive25i, X3 xDrive20d)
- BMW X5 (X5 xDrive50i and X5 xDrive30d)
- BMW X6 (X6 xDrive50i and X6 xDrive30d)
- BMW X6 M
- BMW M3 (Coupé and Convertible)
- BMW M5 (Sedan
- BMW M6 (Coupé and Convertible)
- BMW Z4 (sDrive35i Roadster)
International Purchase Office
The International Purchasing Office (IPO) established at BMW India’s Headquarters in Gurgaon identifies and assesses potential suppliers for BMW, MINI, and BMW Motorcycles taking into account BMW Group’s requirements for quality, technology and logistics. The IPO strongly focuses on increasing the sourcing of production material (components) as well as IT and engineering services from India to the BMW Group International Production Network.
BMW Financial Services India
In 2010, BMW Group introduced BMW Financial Services in India as a 100% subsidiary headquartered in Gurgaon (National Capital Region). BMW Financial Services operates as a Non-Banking Finance Company (NBFC) in India. BMW Financial Services operates with its three business lines: Retail Finance, Commercial Finance and Insurance Solutions (through cooperation partners). The services offered through BMW Financial Services are significantly valuable to the premium clientele in India who require exclusive and flexible financial solutions.