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Women's Super League

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This article is about the association football league in England. For the English Rugby Football League Women's Super League, see RFL Women's Super League. For other uses, see Women's Super League (disambiguation).

Women's Super League
FoundedMarch 2010; 14 years ago (2010-03)
First season2011
CountryEngland
ConfederationUEFA
Number of teams12
Level on pyramid1
Relegation toWomen's Championship
Domestic cup(s)Women's FA Cup
League cup(s)FA Women's League Cup
International cup(s)UEFA Champions League
Current championsChelsea (7th title)
(2023–24)
Most championships
Most appearancesJordan Nobbs (193)
Top goalscorerVivianne Miedema (81)
TV partnersSky Sports
BBC Sport
see broadcasting for international
Websitewomensleagues.thefa.com
Current: 2024–25 Women's Super League

The Women's Super League (WSL), known as the Barclays Women's Super League (BWSL) for sponsorship reasons, is a professional association football league and the highest level of women's football in England. Established in 2010, it is run by the Football Association and features twelve fully professional teams. The league replaced the FA Women's Premier League National Division as the highest level of women's football in England, with eight teams competing in the inaugural 2011 season. In the WSL's first two seasons, there was no relegation from the division.

The WSL discarded the winter football season for six years, between 2011 and 2016, playing through the summer instead (from March until October). Since 2017–18, the WSL has operated as a winter league running from September to May, as was traditional before 2011. From 2014 to 2017–18, the Women's Super League consisted of two divisions – FA WSL 1 and FA WSL 2 – and brought a promotion and relegation system to the WSL. Ahead of the 2018–19 season, the second division was renamed the FA Women's Championship.

The WSL champions, runners-up and third-placed team qualify for the UEFA Women's Champions League the following season. Since its inception, four clubs have won the title: Chelsea (7), Arsenal (3), Liverpool (2) and Manchester City (1).[a] The current Women's Super League champions are Chelsea, who won their record-extending seventh title in the 2023–24 season, as well as their fifth consecutive title in a row.

History

[edit]
Arsenal and Notts County during the 2014 season

The FA WSL was due to start in 2010 to replace the FA Women's Premier League National Division as the top level of women's football in England but was deferred for a year due to the global economic downturn.[1] Sixteen clubs applied for 8 places in the inaugural season of the league: Arsenal, Barnet, Birmingham City, Bristol Academy, Chelsea, Colchester United, Doncaster Rovers Belles, Everton, Leeds Carnegie, Leicester City, Lincoln Ladies, Liverpool, Millwall Lionesses, Newcastle United, Nottingham Forest, and Sunderland.[2] Leeds Carnegie later withdrew their application.[3] Women's Premier League clubs Blackburn Rovers and Watford declined to apply.[4] FA Chief Executive Ian Watmore described the creation of the league as a "top priority" in February 2010.[5]

The inaugural WSL season kicked off on 13 April 2011 — at Imperial Fields, Chelsea's home ground — with a match between Chelsea and Arsenal, which Chelsea lost 1–0.[6]

For the 2014 season, a second division was created named FA WSL 2, with nine teams and one team being relegated from the WSL 1. WSL 1 remained as eight teams, with the WSL 2 having ten teams.[7][8][9][10] The new WSL 1 licence was awarded to Manchester City. Doncaster Rovers Belles were relegated to the WSL 2. They appealed against their demotion but were unsuccessful.[11]

In December 2014, the FA WSL announced a two-year plan to expand the WSL 1 from an eight to a ten-team league. Two teams were promoted from the WSL 2 at the end of the 2015 season, while one team was relegated to the WSL 2 with the same happening at the end of the 2016 season.[12][13] Also, for the first time, a team from the FA Women's Premier League earned a promotion to WSL 2, effectively connecting the WSL to the rest of the English women's football pyramid.[14]

The FA announced in July 2016 that the league would move from a summer league format to a winter league, in line with the traditional football calendar in England, with matches played from September to May the following year. A shortened bridging season took place, branded as the FA WSL Spring Series, with teams playing each other once from February to May 2017.[15]

Following the 2017–18 FA WSL season, WSL 1 was renamed back to the FA Women's Super League, becoming a fully professional league for the first time, with eleven teams for the 2018–19 season.[16][17] Teams had to re-apply for their licence to earn their place in the league, requiring clubs to offer their players a minimum 16-hour a week contract and to form a youth academy as compulsory for the new licence criteria. Sunderland was moved down to tier 3 in the women's football pyramid after not receiving a licence whilst Brighton & Hove Albion and West Ham United were added to the league.[18]

The league was extended to twelve teams for the 2019–20 season, with Yeovil Town relegated after going into administration and being replaced by Manchester United and Tottenham Hotspur, who gained promotion from the Championship.[19]

In May 2020, the league was curtailed by the COVID-19 pandemic. Chelsea were declared champions of the season based on a points-per-game average.[20]

At the conclusion of the 2020–21 season, four first-team managers resigned from their positions at WSL clubs Birmingham, Manchester United, Arsenal, and Aston Villa. Birmingham's outgoing manager Carla Ward questioned the commitment of some of the clubs involved in WSL,[21] whilst Manchester United's outgoing manager Casey Stoney allegedly quit because of unresolved issues surrounding lack of training facilities and other infrastructure.[22]

In November 2023, all 24 Women's Super League and Women's Championship clubs unanimously agreed to form a new organisation to run the women's professional game in England, taking over from the FA. The organisation was named NewCo, and Nikki Doucet was named CEO.[23][24] From the 2024–25 season, the company was known as the Women's Professional Leagues Limited (WPLL).[25][26]

Competition structure

[edit]
Season(s) Teams
2011–2015 8
2016–2017 9
2017–18 10
2018–19 11
2019–20 onward 12

The Women's Super League currently consists of twelve clubs. Initially the league was described as professional, with the top four players on each team being paid an annual salary in excess of £20,000.[27] However, in November 2010 it was confirmed that the WSL would be semi-professional, with only a "handful" of top players full-time.[28] Clubs' annual wage bills were expected to be approximately one-tenth of those in the now-defunct American Women's Professional Soccer.[28]

The 2011 season included a mid-season break from 12 May 2011, to allow for the 2011 FIFA Women's World Cup. The season then resumed in early July, finishing in August 2011.[29]

After the league fixtures, the teams compete for a knock-out cup competition, the FA WSL Continental Cup.[30] For the 2014 season, the teams were placed into three regional groups of six. The group winners and best-performing runners-up all advanced to a knockout semi-final.[31] Since the 2015 season, the WSL Continental Cup have been played simultaneously with the league season.

Following a review, the FA announced in September 2017 that a restructuring of the league and its licensing criteria would follow from the 2017–18 season with a goal of a fully professional top division of between 8 and 14 teams and a second division of up to 12 semi-professional teams.[32] For the 2018–19 season, the league became fully professional.[16]

Clubs

[edit]

The following twelve clubs are competing in the 2024–25 season:

Team Location Main home ground Capacity 2023–24 position
Arsenal London (Holloway) Emirates Stadium 60,704 3rd
Aston Villa Birmingham Villa Park 42,640 7th
Brighton & Hove Albion Crawley Broadfield Stadium 6,134 9th
Chelsea London (Kingston upon Thames) Kingsmeadow 4,850 1st
Crystal Palace London (Sutton) VBS Community Stadium 5,013 WC, 1st
Everton Liverpool Walton Hall Park 2,200 8th
Leicester City Leicester King Power Stadium 32,312 10th
Liverpool St Helens Totally Wicked Stadium 18,000 4th
Manchester City Manchester Academy Stadium 7,000 2nd
Manchester United Leigh Leigh Sports Village 12,000 5th
Tottenham Hotspur London (Leyton) Brisbane Road 9,271 6th
West Ham United London (Dagenham) Victoria Road 6,078 11th

Players

[edit]
Arsenal's Ellen White (L) and Steph Houghton (R) with the previous WSL trophy during the inaugural 2011 season

In the first season of the WSL clubs were subject to a squad cap of 20 players. This proved unpopular with both managers and players.[33][34] Ahead of the 2012 season, the rule was reviewed and the cap increased to 23 players.[35] Players from outside the European Union, like their male counterparts, are subject to Home Office work permit regulations.[36]

The FA said in April 2012 that the salary rule of allowing only four players per team to earn over £20,000 and that all clubs are paid £70,000 per season from a Club Development Fund should limit any financial "imbalance" between clubs.[37] However, the introduction of a genuine salary cap remained under consideration for 2013 and beyond.[36] Doncaster manager John Buckley revealed that his club lost Rachel Williams and other players to Birmingham City because he was working to a budget eight times smaller than that enjoyed by Birmingham.[38]

When the 2012 WPS season was cancelled in the United States, Lincoln Ladies manager Glen Harris said that the next destination of that league's British players would be decided by "pounds, shillings and pence."[39] Ultimately Kelly Smith, Alex Scott and Gemma Davison all joined Arsenal,[40][41] while Ifeoma Dieke and Anita Asante joined the Swedish Damallsvenskan in preference to the WSL.

On 20 May 2023, Reading manager Kelly Chambers noted that the team — the only WSL club not affiliated with a men's Premier League club – struggled to compete with a smaller budget for wages than women's sides with Premier League backing. She cited the £250,000 fee paid by Tottenham Hotspur for Bethany England, while some Reading staff were required to work multiple roles from lack of investment by its affiliated men's side in the EFL Championship.[42]

Champions

[edit]
See also: List of English women's football champions
The WSL trophy since the rebranding from the 2018–19 season

By season

[edit]

Teams in just bold indicate doubles with the Women's FA Cup. Teams in bold and in italics indicate trebles with the Women's FA Cup and FA Women's League Cup.

Year Winners Runners-up Third place Top goalscorer
Player Goals
2011 Arsenal Birmingham City Everton England Rachel Williams (Birmingham City) 14
2012 Arsenal Birmingham City Everton Scotland Kim Little (Arsenal) 11
2013 Liverpool Bristol Academy Arsenal England Natasha Dowie (Liverpool) 13
2014 Liverpool Chelsea Birmingham City England Karen Carney (Birmingham City) 8
2015 Chelsea Manchester City Arsenal England Beth Mead (Sunderland) 12
2016 Manchester City Chelsea Arsenal England Eniola Aluko (Chelsea) 9
2017 (Spring Series)[a] Chelsea Manchester City Arsenal England Fran Kirby (Chelsea) 6
2017–18 Chelsea Manchester City Arsenal England Ellen White (Birmingham City) 15
2018–19 Arsenal Manchester City Chelsea Netherlands Vivianne Miedema (Arsenal) 22
2019–20[b] Chelsea Manchester City Arsenal Netherlands Vivianne Miedema (Arsenal) 16
2020–21 Chelsea Manchester City Arsenal Australia Sam Kerr (Chelsea) 21
2021–22 Chelsea Arsenal Manchester City Australia Sam Kerr (Chelsea) 20
2022–23 Chelsea Manchester United Arsenal England Rachel Daly (Aston Villa) 22
2023–24 Chelsea Manchester City Arsenal Jamaica Khadija Shaw (Manchester City) 21

By team

[edit]
Club Winners Runners-up Years won Years runners-up
Chelsea 7 2 2015, 2017–18, 2019–20, 2020–21, 2021–22, 2022–23, 2023–24 2014, 2016
Arsenal 3 1 2011, 2012, 2018–19 2021–22
Liverpool 2 0 2013, 2014
Manchester City 1 6 2016 2015, 2017–18, 2018–19, 2019–20, 2020–21, 2023–24
Birmingham City 0 2 2011, 2012
Bristol Academy 0 1 2013
Manchester United 0 1 2022–23
Notes
  1. ^ a b The FA WSL Spring Series was an interim edition and is not recognised as an official title as it has not been played throughout the whole season.[43][44][45]
  2. ^ Due to the COVID-19 pandemic, the season ended early and the league was decided on a points-per-game basis.

Hall of Fame

[edit]
Further information: FA WSL Hall of Fame

In September 2021, the Women's Super League announced the first inductees into the Barclays FA WSL Hall of Fame, recognising significant individuals who have contributed to the growth of the women's game in England and the WSL.[46]

Finances

[edit]

Sponsorship

[edit]

As of 30 November 2022, the WSL's total annual sponsorship revenue was estimated to be about $14.72 million.[47]

In March 2019, the Women's Super League agreed a multi-million sponsorship deal with British bank Barclays from the start of the 2019–20 season. The three-year sponsorship deal is reported to be in excess of £10 million with a prize money pot of £500,000 for the league champions for the first time. The FA described the deal as "the biggest ever investment in UK women's sport by a brand".[48] Barclays renewed the sponsorship with an additional three-year deal on 15 December 2021, doubled its rights fee, and extended its sponsorship to the FA Women's Championship.[49][50]

The league's lead sponsor from 2012 to 2019 was Continental Tyres. Continental sponsored the FA's new commercial programme from 2014 to 2018 including the England women's national football team, FA Women's Cup and the FA WSL Continental Cup in addition to the WSL.[51][52] During the 2011 season, Yorkshire Building Society was also a sponsorship partner along with Continental.[53][28]

Most shirt sponsorships for women's sides affiliated with men's clubs are bundled and not sold or valued separately.[54]

Investment from Premier League clubs

[edit]

In the 2022–23 season, 11 of the WSL's 12 teams were affiliates of men's Premier League clubs,[55] with the only exception being Reading, who were affiliated with a lower-tier men's side.[42] Arsenal, Chelsea, Liverpool, Manchester City, Manchester United, and Tottenham Hotspur combined had spent a total of £123.6 million on their women's sides from the league's founding in 2011 to the 2022–23 season. A report in The Telegraph compared this spending to the £186 million those clubs' spent on agents' fees for men's player transactions from 1 February 2022 to 31 January 2023. Those clubs spent £33 million on their women's sides over the same period.[56]

Declined investments

[edit]

In July 2022, The FA declined a £150 million offer from an unnamed private equity firm to purchase the league. Baroness Sue Campbell had noted that The FA had refused other private equity offers.[57]

Broadcasting

[edit]

As of 2021, matches are broadcast and streamed in the United Kingdom and Ireland via The FA Player, Sky Sports, and the BBC (UK only). Internationally, select matches are broadcast in at least twelve countries, including Australia, Canada, Denmark, Dominican Republic, Finland, Germany, Italy, Mexico, New Zealand, Norway, and Sweden, and the United States.

In the United Kingdom and Ireland

[edit]

FA women's competitions were initially broadcast on ESPN from 2009 to 2013 as part of a four-year broadcast rights deal.[58] Six live matches were broadcast in 2011 in addition to weekly highlights, with ten games shown in 2012.[29] ESPN broadcast the opening game of the WSL between Chelsea and Arsenal at Imperial Fields on 13 April 2011, a game Arsenal won 1–0 with a first half goal by Gilly Flaherty. The second televised game took place on 12 May 2011 as Doncaster Belles lost 1–0 to Everton Ladies at the Keepmoat Stadium, Doncaster.[citation needed] In 2013, BBC Two broadcast four WSL programmes during the 2013–14 season. Each programme featured goal round-ups, highlights and features.[59]

During the 2017–18 season, many WSL games were broadcast on television by BT Sport, online and red-button by the BBC (UK only), and via the league's Facebook page.[60] BBC Sport continued to air one game a weekend digitally via their iPlayer service and website,[61] while subscription channel Sky Sports also holds the rights to televise a selection of matches.[62][63] For the 2019–20 season, league matches were streamed via The FA Player, as well as some Women's Championship games, highlights from the FA Cup, League Cup and international England games.[64][65] Some games in The FA Player were excluded, such as those broadcast on BT Sport in the UK and Ireland due to licensing rights.[66]

In March 2021, the FA WSL announced a new record-breaking three-year domestic television rights deal with Sky Sports and BBC, beginning with the 2021–22 season. Sky would broadcast 44 matches per season with a further 22 matches shown on BBC platforms including a minimum of 18 on BBC One or Two. All other fixtures would remain available to stream for free on The FA Player, the governing body's own over OTT service.[67] Believed to be worth around £8 million a season, it was the biggest broadcast deal of any professional women's football league in the world and marked the first time that the WSL's rights had been sold separately from the men's game.[68]

In July 2024, YouTube was listed as a new streaming service for non-broadcast WSL matches and select Women's Championship fixtures, as part of a transition from the FA Player. Sky Sports and BBC remained rights holders for the 2024–25 season, with Sky and Now TV broadcasting 44 matches, and the BBC broadcasting 22 matches on iPlayer, with 18 intended for BBC One or BBC Two.[69]

In October 2024, a five-year deal with Sky Sports and the BBC worth £65 million was agreed upon by the WSL, an increase from the estimated £7-8 million per season, and the first long-term agreement with broadcasters. As the main investor, Sky Sports are to broadcast 118 live matches per season, the BBC have committed to 21 matches, with the remaining games available on YouTube.[70]

International

[edit]

For countries without broadcast rights, all WSL matches are available on YouTube for the 2024–25 season.[69]

Country Broadcaster
 Australia Optus Sport[71]
Africa SuperSport[a][71]
 Austria Sky Sport[72]
 Germany
 Switzerland
 Belgium W-Sport[a][71]
 France
 Luxembourg
 Netherlands
Southeast Asia
 Turkey
 Canada Sportsnet[73]
Caribbean ESPN[b]
South America
 United States
Central America Sky Sports[b][71]
 Mexico
 Czech Republic O2 TV Sport[b][71]
 Slovakia
 Denmark Viaplay[71]
 Finland
 Iceland
 Norway
 Sweden
  1. ^ a b Non-exclusive broadcaster. All matches available on YouTube.
  2. ^ a b c Select matches only. Remaining matches available on YouTube.

See also

[edit]

References

[edit]
  1. ^ Leighton, Tony (6 April 2009). "Anger at delay of women's summer Super League". The Guardian. Retrieved 8 March 2010.
  2. ^ "Super League's Sixteen Applicants". Shekicks. 7 January 2010. Archived from the original on 24 March 2010. Retrieved 8 March 2010.
  3. ^ Tony Leighton (25 January 2010). "Leeds Carnegie could fold after ending Super League interest". The Guardian. Retrieved 8 March 2010.
  4. ^ "Rovers decide against Super League". Blackburn Rovers. 20 January 2010. Archived from the original on 29 March 2012. Retrieved 8 March 2010.
  5. ^ "Watmore outlines top priorities". The Football Association. 22 February 2010. Retrieved 8 March 2010.
  6. ^ "Whole new ball game: How Chelsea Women kicked off WSL era 10 years ago today". chelseafc.com. 13 April 2021. Archived from the original on 16 May 2021. Retrieved 16 May 2021.
  7. ^ "FA WSL 2014: Applications". The Football Association. Retrieved 27 May 2013.
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  13. ^ "Women's Super League to be expanded from 2015". BBC Sport. Retrieved 18 December 2014.
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  15. ^ "FA Women's Super League to move to new calendar in 2017". The FA Women's Super League. The Football Association. 12 July 2016. Retrieved 12 July 2016.
  16. ^ a b Louise Taylor (28 May 2018). "West Ham the big winners, Sunderland key losers in women's football revamp". The Guardian. Retrieved 29 May 2018.
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  49. ^ "Barclays doubles investment in women's and girls' football across the FA Women's Super League, sponsoring the Women's Championship for the first time and grassroots programmes, whilst committing to Premier League sponsorship for further three years" (Press release). Barclays. Retrieved 24 May 2023.
  50. ^ Lloyd-Hughes, Florence (15 December 2021). "Barclays extends sponsorship of FA WSL in record deal for UK women's sport". The Athletic. Retrieved 24 May 2023.
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  63. ^ "FA wants Women's Super League on terrestrial TV". The Times. 28 June 2019.
  64. ^ "New streaming service for Barclays FA WSL". fawsl.com.
  65. ^ "FA Player: Football Association to launch women's football live streaming app". 6 August 2019.
  66. ^ "FA WSL on TV". The Football Association.
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  69. ^ a b Pinnock, Hannah (22 July 2024). "YouTube named as new WSL and Championship streaming platform". 90min. Retrieved 23 July 2024.
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  73. ^ "Sportsnet signs two-year deal to broadcast FA Women's Super League". Sportsnet.ca. Retrieved 22 July 2022.
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