Fruehauf Trailer Corporation
|Founded||Detroit, Michigan, U.S.
February 27, 1918
|Founder||August Charles Fruehauf|
Fruehauf Trailer Corporation, previously Fruehauf Trailer Company (1918–1963) and Fruehauf Corporation (1963–1989), was an American company engaged in the manufacture and sale of truck trailers with headquarters located in Detroit, Michigan. It was founded in 1918 in Detroit, after August Fruehauf created the semi-trailer and launched a new industry. The Fruehauf trailer company introduced revolutionary inventions to trucking and transportation with hydraulic dump trailers, bulk tanker trailers, and automatic fifth wheel coupling among their over one thousand patents, including the shipping container in 1956. Expanding across the country, Fruehauf had 16 plants and over 80 distributorships for parts and service. Globally, the company expanded into Europe, South America and Asia. Following a proxy battle in the late 1980s the company filed for bankrupt protection in 1997. International divisions became independent, U.S. subsidiaries like Kelsey Hayes, Pro-Par, Budd Wheels and Hobbs were sold; Wabash National acquired the crippled company in 1997.
The company's founder, August Charles Fruehauf (1868–1930), was born in Fraser, Michigan, the son of Charles and Sophia Fruehauf. He began his career as a Detroit-area blacksmith and carriage builder. In 1914, a local businessman named Frederic M. Sibley asked Fruehauf to build a trailer which could be towed behind a Ford Model T and transport a boat to upper Michigan. Fruehauf successfully built the device, and Sibley requested he build additional trailers for use on his lumber yard. Fruehauf would call them "semi-trailers", and his product proved popular. In 1918, he incorporated his business as the Fruehauf Trailer Company.
The semi-trailers soon demonstrated their practicality and orders came in from competing lumber dealers and any manufacturer who wanted to expand their customer base. Closed van trailers were designed and put into service. Industries like dairy and fuel oil were revolutionized with this "go-anywhere" type of transportation. Capitalizing on August Fruehauf's slogan, "a horse can pull more than it can carry, so can a truck", the company continued to grow.
Fruehauf developed semi-trailers for use in World War I, World War II, and the Korean War. Developing over 150 patents for military products alone, these were eventually introduced into commercial use. Among them was the shipping container, developed in a joint venture with Malcom McLean and Sea-Land in 1956. Fruehauf contributed to the creation of the American Trucking Association and were instrumental in the creation of the interstate highway system as advisors to President Dwight D. Eisenhower.
Fruehauf purchased competing companies to acquire distribution, new technology or geographic advantages. Warner-Fruehauf in Baltimore, Hobbs from Texas, and Strick in the Midwest. On February 28, 1947, the Fruehauf Corporation purchased the Carter Manufacturing Company. Carter was started in 1927 and based in Memphis, Tennessee, with another location in Birmingham, Alabama. The Carter Manufacturing Company was involved in the manufacturing of trailers from the Carter plant. As with Warner-Fruehauf in Baltimore, all trailers made out of the Memphis and Birmingham plants were called Fruehauf-Carter.
Following the death of August's sons, Harvey, Harry and Roy Fruehauf, the Fruehauf family was no longer in charge by the mid 1960s. Resting on the laurels of the preceding decades, management would not make the tough and difficult personal sacrifices needed to withstand economic challenges. While the company eventually diversified and expanded its operations, financial issues resulted in the sell-off of company divisions in 1989. The truck trailer unit continued operation as Fruehauf Trailer Corporation.
The company declared bankruptcy on October 7, 1996. An axle plant in Ohio was sold to Holland Hitch Company on February 18, 1997, and Fruehauf's United States manufacturing and sales business was sold to Wabash National on March 17, 1997. Companies in France, Mexico and New Zealand continued to operate under the Fruehauf name.
- "Fruehauf Trailer Corporation". Encyclopaedia Britannica Online. 2013. Retrieved June 25, 2013.
- Things We've Heard (PDF). Fraser, MI: Fraser Historical Commission. 1992. Archived from the original (PDF) on October 30, 2006.
- The Fruehauf surname is German in origin, originally spelled "Frühauf", meaning "early riser".
- "Information About a Semi Trailer or Truck Trailer". American Trailer Exchange. Retrieved June 25, 2013.
- "The History of the Fruehauf Trailer Company". Singingwheels.com. Retrieved June 25, 2013.
- "Fruehauf Proposes Reorganization Plan". Trailer/Body Builders. July 1, 1998. Retrieved June 25, 2013.
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