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CityPaducah, Kentucky
BrandingMy 49 WDKA
FoundedOctober 2, 1989
First air date
June 5, 1997 (26 years ago) (1997-06-05)
Former channel number(s)
  • Analog: 49 (UHF, 1997–2009)
  • Digital: 50 (UHF, 2000–2010), 49 (UHF, 2010–2019)
Call sign meaning
Paducah (soundalike "K" substituting for "C")
Technical information[2]
Licensing authority
Facility ID39561
ERP1,000 kW
HAAT327 m (1,073 ft)
Transmitter coordinates37°23′42″N 88°56′23″W / 37.39500°N 88.93972°W / 37.39500; -88.93972
Translator(s)KBSI-DT 23.2 (22.2 UHF) Cape Girardeau, MO
Public license information

WDKA (channel 49) is a television station licensed to Paducah, Kentucky, United States, serving as the MyNetworkTV affiliate for Western Kentucky's Purchase region, Southern Illinois and Southeastern Missouri, and Northwest Tennessee. It is owned by the Community News Media subsidiary of Standard Media alongside Cape Girardeau, Missouri–licensed Fox affiliate KBSI (channel 23). Both stations share studios on Enterprise Street in Cape Girardeau, while WDKA's transmitter is located in Vienna, Illinois.

In addition to its own digital signal, WDKA is simulcast in standard definition on KBSI's second digital subchannel (23.2) from a transmitter north of Cape Girardeau in unincorporated Cape Girardeau County.


WDKA began broadcasting on June 5, 1997. It was a UPN affiliate broadcasting an analog signal on UHF channel 49.[3] In 2000, WDKA switched affiliations with low-powered station WQTV-LP (licensed to Murray, Kentucky) and repeater WQWQ-LP to become an affiliate of The WB. In September 2006, The WB and UPN merged to become The CW, and WQTV-LP was announced to become The CW affiliate for Paducah in advance of the merger. As a result, WDKA became affiliated with MyNetworkTV when it launched on September 5.

On August 30, 2014, WDKA became a charter affiliate of Sinclair's ad-hoc syndicated television network, the American Sports Network. ASN provided Ohio Valley Conference basketball and Conference USA football and basketball games to the station's viewers.[4][5] The ASN's programming content replaced Southeastern Conference football and basketball broadcasts from ESPN Plus-oriented SEC TV, which was run from 2009 until 2014, which was discontinued because of the launch of the pay TV-exclusive SEC Network.

On March 3, 2016, WDKA Acquisition Corporation (owned by Paul T. Lucci[6]) filed to sell WDKA to Sinclair's subsidiary WDKA Licensee, LLC.[7] Sinclair bought the station for $1.9 million.[8] The sale was completed on September 1, 2017.[9]

Technical information[edit]


The station's signal is multiplexed:

Subchannels of WDKA[10]
Channel Res. Aspect Short name Programming
49.1 720p 16:9 WDKA-DT Main WDKA programming / MyNetworkTV
49.2 480i Charge! Charge!
49.3 TBD TBD
49.4 TheNest The Nest
49.5 DABL Dabl
49.6 CourtTV Court TV

Analog-to-digital conversion[edit]

WDKA shut down its analog signal, over UHF channel 49, on February 17, 2009, the original target date on which full-power television stations in the United States were to transition from analog to digital broadcasts under federal mandate (which was pushed back to June 12, 2009). The station's digital signal remained on its pre-transition UHF channel 50,[11] using virtual channel 49.

Spectrum reallocation[edit]

In October 2019, WDKA reallocated its digital signal onto UHF channel 25 as a result of the station's participation in the FCC's spectrum incentive auction.


  1. ^ "Application for Consent to Assignment of Broadcast Station Construction Permit or License". CDBS Public Access. Federal Communications Commission. November 12, 2020. Retrieved November 16, 2020.
  2. ^ "Facility Technical Data for WDKA". Licensing and Management System. Federal Communications Commission.
  3. ^ "WDKA-Channel 49 on air with UPN programming". The Paducah Sun. June 7, 1997. p. 5A. Retrieved September 16, 2023 – via Newspapers.com.
  4. ^ "Sinclair Broadcasting Launches the American Sports Network". Baltimore Business Journal.
  5. ^ "Sinclair Launches Sports Network". TVTechnology. July 17, 2014. Retrieved June 2, 2015.
  6. ^ Ownership Report for Commercial Broadcast Stations - Federal Communications Commission
  7. ^ "Application for Consent to Assignment of Broadcast Station Construction Permit or License". CDBS Public Access. Federal Communications Commission. March 3, 2016. Retrieved March 3, 2016.
  8. ^ Asset Purchase Agreement - Federal Communications Commission
  9. ^ Consummation Notice, CDBS Public Access, Federal Communications Commission, Retrieved September 6, 2017.
  10. ^ RabbitEars TV Query for WDKA
  11. ^ "DTV Tentative Channel Designations for the First and the Second Rounds" (PDF). Retrieved March 24, 2012.