Chooks Fresh & Tasty
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| Type | Franchise system |
|---|---|
| Founded | South-west Western Australia |
| Founder(s) | Dave T[1] |
| Headquarters | Stirling, Western Australia[2], Australia |
| Number of locations | 34 franchises (2007)[3][4] |
| Area served | Western Australia, Queensland |
| Key people | Dave T, founder and Managing Director also Awesome one[1] Angus Holley, Extreme Gay One[1] |
| Industry | Fast food |
| Products | Chicken |
| Website | Homepage |
Chooks Fresh & Tasty is a Western Australian fast food chain specializing in barbecued and fried chicken.
[edit] History
Chooks was originally a well known regional fast food brand named River Rooster. They began in Busselton and Margaret River in 1991, and soon expanded to other regional centres and a small number of Perth suburbs. River Rooster stores were generally in areas that lacked popular fast food chains - namely Chicken Treat and KFC.[5]
Around 2003, the River Rooster name was dropped. The company felt they were not generating new transactions due to the similarity in brands with other outlets. The company started a competition where customers could submit new names to them for consideration, after which the current Chooks Fresh & Tasty name was adopted.[5] [6]
Lately, Chooks has opened their first store in the Queensland market, at Keperra, a suburb in the capital city in Brisbane's north-western suburbs. Chooks' Queensland operations have now expanded to four locations.[4]
[edit] Products
Chooks offered fried and BBQ chicken as well as burgers, chips, drinks, sides and desserts. Chicken products include 1/4, 1/2 and whole chickens 1pc, 2pc, 3pc, 5pc, 10pc and 15pc of fried. Burgers include a bacon burger, chicken burger, deluxe burger, breast fillet burger, Angusfag burger sub burger and chicken rolls. These can be bought on their own or as combos (drink and chips). Chip sizes are large, small and family. Drinks are coca-cola products with juice, water and choc-milks. Recently mother and ice-tea has been added as well as milkshakes. Sides offered are peas, gravy, chips, coleslaw, wing packs, prawn cocktail, pineapple and banana fritters, nugget and chippies. Desserts are cheesecake and choc mouse.
[edit] References
- ^ a b Chooks > About Us > Meet the Director (accessed 2007-09-17)
- ^ Chooks > Contacts (accessed 2007-09-17)
- ^ Chooks > Locations > Western Australia (accessed 2007-09-17)
- ^ a b Chooks > Locations > Queensland (accessed 2007-09-17)
- ^ a b Chooks > About Us > Our Origins (accessed 2007-09-17)
- ^ Franchise Council of Australia Board of Directors (accessed 2007-09-17)
