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Facebook F8
Facebook F8 2017 at McEnery Convention Center in San Jose, California
FrequencyYearly (except 2009, 2012, 2013 and 2022)
VenueSan Francisco Design Center (2007–08 and 2010)

Fort Mason Center (2015)
San Jose McEnery Convention Center (2017–19)

Online (2020–21)
Location(s)San Francisco, California, US (2007–08, 2010–11 and 2014–16)

San Jose, California, US (2017–19)

Digital conference (2020–21)
Founded2007
Most recentJune 2–3, 2021
Organized byMeta Platforms
Websitef8.com

Facebook F8 is a mostly-annual conference held by Meta Platforms (formerly Facebook) since 2007, intended for developers and entrepreneurs who build products and services around the website. The event has generally started with a keynote speech by Facebook founder Mark Zuckerberg, followed by various breakout sessions concentrating on specific topics. Facebook has often introduced new features and made new announcements at the conference.

The "F8" name comes from Facebook's tradition of 8 hour hackathons.[1]

Facebook F8 was hosted in San Francisco, California from 2007 to 2016, then in a more central Silicon Valley location in San Jose, California from 2017 to 2019.[2] In 2020 and 2021, it was a virtual event due to the COVID-19 pandemic.[3][4] There was no F8 event in 2009, 2012, 2013 or 2022.[5][6][7] The 2022 event was replaced by an event called Conversations, focusing on the metaverse.

2007

Mark Zuckerberg at Facebook's first F8 event in 2007

The first F8 event was held on May 24, 2007, at the San Francisco Design Center in San Francisco.[8] The notion of the social graph was introduced.[9]

2008

The 2008 F8 event was held on July 23, 2008, at the San Francisco Design Center once again. News and announcements from this event included:

  • Introducing the New Facebook Profile & More
  • Integrating Facebook Connect into your Website

2010

The 2010 F8 event was held on April 21, 2010 at the San Francisco Design Center. The main announcement was the feature to add a “Like” button to any piece of content on a website by the owner.[10] This feature is now integrated within around 2.5 million websites worldwide, with 10,000 more being added daily.

Additional news and announcements included:

  • Social Plugins (e.g. Like button)
  • Open Graph Protocol
  • Graph API
  • OAuth 2.0

2011

F8 2011 was held on September 22, 2011.[11][12] Various things Facebook introduced at the conference included a new profile redesign named 'Timeline' that showed a history of user's activity on their profile, and a broader, more advanced version of the 'Open Graph' protocol.

The F8 2011 event was mainly focused on introducing new products, transforming industries, building and growing social applications and product Q&A. Some of the details of the topics were:

  • The Future of Digital Music
  • Mobile + Social
  • The Rise of Social Gaming
  • Investing in Social
  • Developing Products at Facebook
  • Social Design
  • Distribution: Growing on Facebook
  • Marketing on Facebook
  • Hack Better: New Tools for Developers
  • Inside HTML5 Development at Facebook
  • Making Fast Social Apps

2014

  • Early, hacker-geared motto: Move Fast and Break Things...
    Early, hacker-geared motto: Move Fast and Break Things...
  • ...to new motto: Move Fast with Stable Infra
    ...to new motto: Move Fast with Stable Infra

F8 2014 was announced on March 8, 2014 by Facebook representative Ilya Sukhar that the F8 event would return on April 30.[13]

The conference was focused on Facebook's strategy to become a 'cross-platform platform'.[14]

Here is a list of the main topics:

  • Audience Network
  • Autofill With Facebook
  • Anonymous Login
  • Removing The Ability To Pull Friends' Data
  • Granular Mobile Privacy Permissions
  • 2-Year Core API Stability Guarantee
  • Graph API 2.0
  • FbStart
  • Mobile Like Button
  • Send to Mobile
  • Message Dialog
  • AppLinks
  • Visualization APIs For Media
  • Pricing changes
  • Analytics and Offline Storage
  • Internet.org Innovation Lab
  • DisplayNode

2015

Users numbers updated for Facebook, Instagram, WhatsApp, Messenger, and Groups at F8 2015

The 2015 F8 conference was held on March 25, 2015 at the Fort Mason Center.[15]

2016

The 2016 F8 conference was held on April 12 and 13, 2016.[16]

Announcements: Facebook Analytics adds push and in app notifications feature [17]

2017

The 2017 F8 conference was held on April 18 and 19, 2017, at the San Jose Convention Center in San Jose, California.[18] Announcements included:[19]

2018

The 2018 F8 conference was held on the first two days of May 2018 at the McEnery Convention Center in San Jose, California.[22] At the conference, Facebook announced the creation of their own online dating service. Shares in the dating business Match Group fell by 22% after the announcement.[23] Announcements included:

  • Facebook's mission being to "defy distance"[24]
  • Hugo Barra opened up his keynote talk mentioning Itaipu VR, produced by a Brazilian developer, Imersys.[25]

2019

The 2019 F8 conference was held at the end of April 2019 and the beginning of May 2019 at the McEnery Convention Center in San Jose, California. During the keynote, Mark Zuckerberg announced: "The future is private."[26]

2020

The 2020 F8 conference was held on April 25, 2020 as a virtual event due to the COVID-19 pandemic.

2021

The 2021 F8 conference, AKA F8 Refresh, was held on June 2-3, 2021 as another virtual event.

2022

The 2022 F8 conference was canceled on April 6 in favor of Conversations, which was held on May 19 as a virtual event, focused on Meta Platforms' virtual reality Metaverse initiative.

References

  1. ^ "Facebook pushes to make the Web more 'instantly social' – The Mercury News". April 21, 2010. Retrieved March 14, 2017.
  2. ^ "f8 - In Review: f8 2010". Facebook. Retrieved July 8, 2013.
  3. ^ "Changes to F8 2020". developers.facebook.com. March 27, 2020.
  4. ^ "About | F8 Refresh". Facebook for Developers. Retrieved February 18, 2022.
  5. ^ Tsotsis, Alexia (April 25, 2011). "Yes Facebook Developers, There Will Be An f8 This Year". TechCrunch.
  6. ^ Isaac, Mike (September 17, 2012). "Sorry, Developers: Don't Expect Facebook's F8 Conference This Year". AllThingsD. Retrieved July 8, 2013.
  7. ^ "Destiny be damned, Facebook not holding f8 this year". VentureBeat. September 17, 2012. Archived from the original on March 3, 2016. Retrieved July 8, 2013.
  8. ^ "Facebook Unveils Platform for Developers of Social Applications". Facebook Newsroom. May 24, 2007. Retrieved May 2, 2018.
  9. ^ Arrington, Michael (May 25, 2007). "Facebook Launches Facebook Platform; They are the Anti-MySpace". TechCrunch. Archived from the original on July 2, 2014. Retrieved May 2, 2018.
  10. ^ Arrington, Michael (March 26, 2010). "Facebook To Release A "Like" Button For the Whole Darn Internet". TechCrunch.
  11. ^ Dredge, Stuart (September 22, 2011). "Facebook f8: Mark Zuckerberg on music, media and social apps – Thursday 22 September 2011". The Guardian. Retrieved May 2, 2018.
  12. ^ Emerson, Ramona (September 23, 2011). "F8 2011: Facebook's 7 Biggest Announcements From The Event". Huffington Post. Retrieved May 2, 2018.
  13. ^ Rusli, Evelyn M. (March 8, 2014). "Facebook to Hold F8 Developer Conference on April 30". Wall Street Journal. Retrieved November 3, 2014.
  14. ^ "Everything Facebook Launched At f8 And Why". TechCrunch. May 2, 2014. Retrieved June 3, 2014.
  15. ^ Weber, Harrison (March 25, 2015). "Everything Facebook announced during its F8 developer conference". VentureBeat. Retrieved May 2, 2018.
  16. ^ Garun, Natt (April 14, 2016). "Everything Facebook announced at F8 2016". The Next Web. Retrieved May 2, 2018.
  17. ^ "Facebook Analytics for Apps Adds Push Notifications and Deeper Insights".
  18. ^ "Facebook Developer Conference 2017". Retrieved January 31, 2017.
  19. ^ Yeung, Ken (April 18, 2017). "Everything Facebook announced at F8 2017". VentureBeat.
  20. ^ Statt, Nick (April 18, 2017). "Facebook's bold and bizarre VR hangout app is now available for the Oculus Rift". The Verge. Retrieved May 2, 2018.
  21. ^ Heath, Alex (January 12, 2017). "Facebook's mysterious hardware division is working on tech to read brain waves that could let users send thoughts to each other". Business Insider Australia. Retrieved May 2, 2018.
  22. ^ Falcone, John (May 1, 2018). "F8 2018, day 1: Everything Facebook just announced". CNET. Retrieved May 2, 2018.
  23. ^ "Facebook F8: Zuckerberg's dating service takes on Tinder". BBC News. May 2, 2018. Retrieved May 2, 2018.
  24. ^ Madrigal, Alexis C. (May 2, 2018). "How Facebook Became the Tech Company People Love to Hate". The Atlantic. Retrieved December 22, 2020.
  25. ^ "Facebook F8 2018 keynote by Hugo Barra talking about Itaipu VR - YouTube". www.youtube.com. Archived from the original on December 15, 2021. Retrieved December 22, 2020.
  26. ^ "F8 2018, day 1: Day 1 of F8 2019: Building New Products and Features for a Privacy-Focused Social Platform". Facebook Newsroom. May 1, 2019. Retrieved May 1, 2019.

Further reading

Wikimedia Commons has media related to Facebook F8.
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