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Super Bowl XXXV halftime show

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Super Bowl XXXV halftime show
Part ofSuper Bowl XXXV
DateJanuary 28, 2001
LocationTampa, Florida, United States
VenueRaymond James Stadium
HeadlinerAerosmith and NSYNC
Special guests
SponsorE-Trade
ProducerMTV
Super Bowl halftime show chronology
XXXIV
(2000)
XXXV
(2001)
XXXVI
(2002)

The Super Bowl XXXV halftime show took place on January 28, 2001 at the Raymond James Stadium in Tampa, Florida as part of Super Bowl XXXV. The show was titled, "The Kings of Rock and Pop".[1] It was headlined by Aerosmith and NSYNC, and also featured appearances from Mary J. Blige, Britney Spears, Nelly, Tremors, and The Earthquake Horns.[2]

Production

The show was produced by MTV, then a sister network of CBS, the latter of whom was the broadcaster of Super Bowl XXXV.[1]

The show was sponsored by E-Trade.[3]

At the time of the show, Aerosmith was promoting the upcoming release of their album Just Push Play.[4]

For the first time in a Super Bowl halftime show, fans stood on the field around the stage.[5]

Summary

The show featured a back-and-forth medley between Aerosmith and NSYNC.

The show was preceded by a prerecorded skit featuring Ben Stiller, Adam Sandler, and Chris Rock with Aerosmith and NSYNC.[1][6]

The show began with NSYNC performing "Bye Bye Bye".[1][6] This was followed by Aerosmith performing "I Don't Want to Miss a Thing".[6]

Next, NSYNC, joined by Tremors featuring The Earthquake Horns, performed "It's Gonna Be Me".[6] At the end of the song, Aerosmith front-man Steven Tyler sang a final line ("It's gonna be me"),[6], before Aerosmith performed "Jaded".[citation needed]

The show ended with NSYNC and Aerosmith uniting to perform the latter's song "Walk This Way", joined by Britney Spears, Nelly (who rapped part of "E.I."), and Mary J. Blige.[6]

Setlist

Reception

Critical

Some outlets have, retrospectively, ranked it as among the best Super Bowl halftime shows.[5][7][8][9][10]

Commercial

Artists featured saw an increase in sales following the performance. NSYNC's latest album, No Strings Attached, saw a 23% increase in sales in the week following the performance. Britney Spears' album Oops!... I Did It Again saw a 4% increase in sales in the week after the performance. Nelly's latest album Country Grammar saw a 26% increase in sales in the week after the performance.[4]

References

  1. ^ a b c d Graham, Adam (5 February 2016). "Adam Graham: In 2001, *NSYNC, Britney Super Bowl halftime show rocked". Detroit News. Retrieved 14 February 2020.
  2. ^ "The most memorable Super Bowl halftime shows". EW.com. Entertainment Weekly. 2 February 2009. Retrieved 1 December 2020.
  3. ^ Hurley, Michael (12 July 2017). "A Reminder Of The Greatness Of Britney Spears' First Super Bowl Halftime Performance". CBS Boston. Retrieved 14 February 2020.
  4. ^ a b Caulfield, Keith (2 January 2013). "Super Bowl Halftime Shows: Who Got the Biggest Sales Bumps?". Billboard. Retrieved 1 December 2020.
  5. ^ a b Moylan, Brian (3 February 2020). "Every Super Bowl Halftime Show Since 1993, Ranked". Vulture. Retrieved 1 December 2020.
  6. ^ a b c d e f Cowling, Lauren (2 February 2017). "An Argument: Super Bowl XXXV's Halftime Show Was Actually the Greatest of All-Time". One Country. Retrieved 14 February 2020.
  7. ^ Dowling, Stephen (31 January 2020). "10 best Super Bowl Halftime shows of all time". www.bbc.com. BBC. Retrieved 1 December 2020.
  8. ^ Sheffield, Rob (17 January 2020). "Super Bowl Halftime Shows Ranked by Sheffield: From Worst to Best". Rolling Stone. Retrieved 1 December 2020.
  9. ^ Carroll, Charlotte (3 February 2019). "Watch: Best Super Bowl Halftime shows ever". Sports Illustrated. Retrieved 1 December 2020.
  10. ^ Moylan, Brian (8 February 2021). "Every Super Bowl Halftime Show Since 1993, Ranked". Vulture. Retrieved 8 February 2021.