Beer in Russia
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In Russia, beer (Russian: пиво pivo) is the second most popular alcoholic drink after vodka, seen by many as a less harmful alternative.[1] The average Russian person drank about 12.5 liters of pure alcohol in 2010, with vodka accounting for more than five liters and beer about four liters.[1]
Russians categorize beer by color rather than fermentation process: Light, Red or Semi-Dark and Dark. There are also strong beers (6-10% alcohol).[citation needed]
In 2011, there were 561 beer producers operating in Russia. Among them are 40 large producers including Baltika and Stary Melnik, 76 medium scale regional breweries, 263 mini/microbreweries and 182 restaurant breweries.[2]
In 2012, Russia was the world's fourth-largest beer market.[3]
Production
Beer production in Russia reduced by 5.1% in 2010, to 102.93 mln hl.[4] However, in monetary terms, the Russian beer market grew by 16% to 598 bln. roubles (or 22% to $19.9 bln).
In 2010, the five leading companies' beer sales by volume reduced by 5% to 83.6 mln hl. Other breweries saw their sales increase by 14%, up to approximately 22 mln hl.[5] The total volume of beer imports in 2010 was about 3.07 mln hl.[6]
Breweries and beers
See also
References
- ^ a b Kramer, Andrew E. (20 July 2011), Russian Law to Restrict Beer Sales, The New York Times, retrieved 19 August 2014
- ^ "Russian beer producers 2011". Beer Business. Retrieved 19 August 2014.
- ^ Lamb, C.W. (2012). Marketing. Nelson Education Limited. p. 36. ISBN 978-0-17-650407-6. Retrieved September 23, 2017.
- ^ "Statistic Data". Beer Business. Retrieved 19 August 2014.
- ^ "Russia: results of 2010, forecast for 2011". Beer Business. Retrieved 19 August 2014.
- ^ "Analysis of import beer market in Russia". Beer Business. Retrieved 19 August 2014.
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