Eat Bulaga!

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Eat Bulaga!
Title card since January 6, 2024
Also known as
  • Eat... Bulaga! (1979–2004; stylized in all caps since 2024)
  • EB
GenreVariety show
Written by
  • Tyrene Delgado
  • Callie Agustin
  • Michelle Camara
  • Jeyna Azugui
Directed by
  • Poochie Rivera[1] (since 1986)
  • Pat Plaza (since 2002)
  • Bert de Leon (until 2021)[2]
  • Norman Ilacad (until 2023)
  • Moty Apostol (2023–2024)
Creative directors
  • Jeny Ferre[3] (since 1994)
  • Renato Aure Jr. (2023–2024)
Presented by
Narrated by
  • Tom Alvarez (since 1997)
  • "Long Tall" Howard Medina (1979–1997)
  • Show Suzuki (2023–2024)
Theme music composerVic Sotto
Opening theme
  • "Eat Bulaga!" (1982–2023; since 2024)
  • "It Bulaga" (1979–1982)
  • "Tahanang Pinakamasaya, Eat Bulaga!" (2023–2024)
Country of originPhilippines
Original languageTagalog
Production
Executive producers
  • Liza Marcelo-Lazatin
  • Rod dela Cruz
Producers
  • Tito Sotto (since 2024)
  • Vic Sotto (since 2024)
  • Joey de Leon (since 2024)
Production locations
Camera setupMultiple-camera setup
Running time150–180 minutes
Production companies
Original release
Network
ReleaseJuly 30, 1979 (1979-07-30) –
present
Related

Eat Bulaga! (transl.  Eat Surprise!; stylized as Eat... Bulaga!) is the Philippine longest-running noontime variety show currently broadcast on TV5 and simulcast on RPTV. Originally hosted by Tito Sotto, Vic Sotto, and Joey de Leon, collectively known as TVJ, with Chiqui Hollmann and Richie D'Horsie, the show premiered on July 30, 1979, at Radio Philippines Network. Eat Bulaga! is currently produced by TVJ Productions, Inc. and led by the Sotto brothers and De Leon with their co-hosts, Allan K.Jose ManaloWally BayolaPaolo BallesterosRyan AgoncilloRyzza Mae DizonMaine MendozaMiles OcampoCarren Eistrup, and Atasha Muhlach, collectively known as “Legit Dabarkads".[7][4][8]

On January 5, 2024, the Marikina RTC Branch 273 issued a permanent injunction to prevent TAPE Inc. from using Eat Bulaga! on GMA Network, and prior to the court's decision, the Intellectual Property Office of the Philippines cancelled TAPE's EB trademark renewal and credited TVJ as the rightful owner of Eat Bulaga! on December 5, 2023.[9][10]

History

RPN (1979–89)

The show's original hosts.

Production Specialists, Inc., a company owned by Romeo Jalosjos Sr., came up with an idea of creating a noontime show for Radio Philippines Network.[11] Antonio Tuviera pitched that Tito Sotto, Vic Sotto and Joey de Leon, collectively known as TVJ, would be the "perfect" hosts for the show.[12] At a meeting at the InterContinental Manila, Tuviera made an offer to them which was accepted.[12][13] De Leon coined the term "Eat Bulaga" as the title of the show and owns its copyright.[13][14]

Eat Bulaga! premiered on July 30, 1979, with its pilot episode filmed in RPN Live Studio 1 in Broadcast City, Quezon City.[15][16] Chiqui Hollmann[12] and Richie D'Horsie also served as the original hosts.[15] The theme song was composed by Vic Sotto with Vincent Dy Buncio and Pancho Oppus and musically arranged by Homer Flores.[17] During the show's first few months, it was in the brink of cancellation due to competition and lacked of advertisers, despite having their advertising rates reduced to 750[12] and the hosts' lack of salary for over a year.[18]

De Leon said that he and the Sotto brothers did not sign a contract with the show, when they were offered to become hosts. Vic Sotto said that he accepted the offer and would stop, once he had money to buy a personal vehicle. De Leon also said that the show was supposed to be a short-term employment. After two years, Tito Sotto, Vic Sotto and de Leon decided to stay with the show.[19][20] The show gained top-rating status in 1980 with the segment "Mr. Macho".[12][16] Production Specialists went bankrupt and was dissolved sometime in July 1980, the production of the show later handed over to TAPE, Inc. on July 7, 1981.[18] In 1982, Coney Reyes joined the show as the newest host.[21]

During the People Power Revolution, the show went off the air from February 27, 1986, to March 1, 1986, as the transmitter of RPN had been shut down. In 1987, Aiza Seguerra joined the show after Little Miss Philippines.[12][22] The show left Broadcast City on December 2, 1987, and transferred to Celebrity Sports Plaza in Quezon City on December 3, 1987. The network was also beset by periodical change of management, leading to Tony Tuviera's decision to conduct negotiations with then-fledgling network ABS-CBN to eventually transfer the show.

ABS-CBN (1989–95)

In 1989, Eat... Bulaga! moved to ABS-CBN[21] under a co-production agreement due to problems brought about by the sequestration of RPN.[15] On February 18, 1989, the show premiered on ABS-CBN and was staged at Araneta Coliseum, with a TV special titled Eat... Bulaga!: Moving On.[23] After its transfer to ABS-CBN, the show started airing from ABS-CBN Studio 1 at the ABS-CBN Broadcasting Center. During the show's special occasions, they were allowed usage of the network's Studio 2 as a venue. The show's tenth anniversary was held on September 23, 1989, at Araneta Coliseum.[24] In 1991, Ruby Rodriguez and Rio Diaz became regular co-hosts. In 1994, ABS-CBN attempted to purchase the broadcast rights to the show from TAPE Inc., but Antonio Tuviera and Malou Choa-Fagar rejected the offer, leading the network to give the show an ultimatum to leave the network in January 1995.[citation needed]

GMA Network (1995–2024)

In 1994, the show moved out of ABS-CBN Studio 1 and relocated to Celebrity Sports Plaza in preparation for its transfer to GMA Network. A contract signing between TAPE Inc. and GMA officials was held at the Makati Shangri-La, Manila on January 19, 1995.[15] The show premiered on GMA Network on January 28, 1995, with a TV special titled Eat... Bulaga!: The Moving!.[23][15][25]

Toni Rose Gayda, Allan K., Samantha Lopez, and Francis Magalona became hosts in 1995, and Anjo Yllana in 1998. In 2000, Eat Bulaga! became the first noontime variety program to award millions of prizes through its Laban o Bawi segment, gaining instant popularity among viewers. On the other hand, Wally Bayola joined the show but was initially cast as an off-screen jester host who entertained the studio audience during commercial breaks and announced introductions for the show's segments.[26] In May 2001, Magalona was removed from the show following his arrest for drug possession, and Janno Gibbs served as his replacement while Paolo Ballesteros joined the show as co-host for the U-Bet segment, a university student pageant hosted in remote locations with Derek Ramsay and Phoemela Baranda visiting campuses nationwide. In 2002, Magalona returned to the show after acquittal and rehabilitation, and ratings increased due to the popularity of the SexBomb Dancers and Sige!!! Ano...Kaya Mo?!? Sakmo! segment. In 2003, Jose Manalo became a regular co-host on the show after serving as production assistant and floor director in 1994 and 1999, respectively. The 25th year celebration of the show was aired on November 19, 2004, from Expo Pilipino.[27] It won the Best Entertainment (One-Off/Annual) Special at the Asian Television Award in Singapore on December 1, 2005.[28][29] The presentation, titled Eat Bulaga! Silver Special, was broadcast on November 27 and 29, 2004.[27]

In 2006, the SexBomb Girls left the show due to a dispute with the show's producers and they were replaced by the EB Babes.[30] In March 2007, the SexBomb Girls returned to the show but left for good in 2011, while the EB Babes remained regular performers on the show until 2019.[31][32][33] In September 2007, de Leon started an on-screen feud with Willie Revillame, which led to the Hello Pappy scandal.[34][35]

On March 6, 2009, Vic Sotto announced the death of Francis Magalona, who succumbed to leukemia, during the program. A tribute episode for Magalona was held the following day.[36] Ryan Agoncillo joined the show later in 2009 and the show's 30th anniversary special Tatlong Dekads ng Dabarkads aired.[37][38] In 2012, Ryzza Mae Dizon joined the show after winning the talent search Little Miss Philippines.[39] In 2014, Lenten drama specials returned[40] and an annual awards ceremony, the Dabarkads Awards, was first held.

The love team AlDub, consisting of Alden Richards and Maine Mendoza
Alden Richards
Maine Mendoza

In July 2015, the love team AlDub, consisting of Alden Richards and Maine Mendoza, started along with the segment Kalyeserye. The show tripled its Mega Manila and nationwide television ratings and became a daily trending topic on the social media network Twitter worldwide.[41][42] The show held 10 out of 10 highest-rated episodes in 2015.[43] The show held a benefit concert at the Philippine Arena on October 24, 2015. Dubbed as Tamang Panahon, its hashtag #ALDubEBTamangPanahon reached 41 million tweets,[44] becoming the most used hashtag within 24 hours on Twitter.[45] The segment Kalyeserye concluded on December 17, 2016, with a total of 400 episodes.[46][47]

On December 8, 2018, the show moved its live studio location to APT Studios in Cainta, Rizal.[48][49] In March 2020, the admission of a live audience in the studio and production were suspended due to the enhanced community quarantine in Luzon caused by the COVID-19 pandemic.[50][51] The show resumed its programming on June 8, 2020.[52] In August 2020, Anjo Yllana was permanently laid off from the show, followed by Ruby Rodriguez in May 2021.[53][54] Maja Salvador joined the show in October 2021 with her own segment, DC 2021: Maja on Stage, followed by Miles Ocampo who joined the show in March 2022, they both starred in the musical-comedy segment, Ang Alamat ng Batang Hamog, with Maine and Ryzza Mae. [55][56] In February 2023, Carren Eistrup joined the show after winning the reality competition segment Bida Next.[57]

Conflict between TVJ and Jalosjos-led TAPE Inc.

TAPE Inc.'s new management has suspended its production from May 31 to June 3, 2023, following the departure of its original hosts, Tito Sotto, Vic Sotto, and Joey de Leon.[58][59] Fellow hosts of the show — Paolo Ballesteros, Jose Manalo, Maine Mendoza, Ryzza Mae Dizon, Wally Bayola, Ryan Agoncillo and Allan K. — and production members filed their resignation on the same day.[60] Host Carren Eistrup, also confirmed her resignation on June 8.[61]

The conflict arose over several matters, including the forced retirement of Antonio Tuviera as TAPE Inc.'s top executive, the rebranding plan of Eat Bulaga!, the replacement of longtime mainstay host and top-rated segments, and the salary reduction of the entire production team.[62][63] Romeo Jalosjos Jr., former representative of 1st district of Zamboanga del Norte, took over as TAPE's CEO and President following Tuviera's retirement, while his sister Soraya Jalosjos serves as Vice President of Administration, and their half-brother, incumbent Dapitan City Mayor Seth Frederick Jalosjos, became the company's Chief Financial Officer (CFO).[64][65]

On June 7, 2023, TVJ and their co-hosts, including Allan K., Jose Manalo, Wally Bayola, Paolo Ballesteros, Ryan Agoncillo, Maine Mendoza, Ryzza Mae Dizon, and Carren Eistrup announced their network transfer to TV5.[66] On July 1, 2023, their noontime show, E.A.T. officially premiered and held at Studio 4, TV5 Media Center, Mandaluyong City, amid the ongoing legal case over the ownership rights of Eat Bulaga! trademark against Jalosjos-owned TAPE.[4][66][67] Miles Ocampo and Atasha Muhlach joined the cast in July and September, respectively.[68][69]

From June 5, 2023 to January 5, 2024, TAPE Inc. and GMA Network continued to use Eat Bulaga! as the title of their noontime show with new hosts and segments, pending the decision of the IPOPHL regarding a petition from Tito Sotto, Vic Sotto, and Joey De Leon to cancel TAPE Inc.'s Eat Bulaga trademark. The show was hosted by Alexa Miro, Arra San Agustin, Betong Sumaya, Buboy Villar, Cassy Legaspi, Chariz Solomon, Dasuri Choi, Glaiza de Castro, Isko Moreno, Kimpoy Feliciano, Kokoy de Santos, Mavy Legaspi, Michael Sager, Paolo Contis, Winwyn Marquez, and Yasser Marta, with the participation of Music Hero Band and BPop Idols.[70]

In a decision dated December 22, 2023, issued on January 5, 2024, the Marikina City Regional Trial Court Branch 273 “permanently enjoined” TAPE Inc. and GMA Network from using the "Eat Bulaga" and "EB" trademarks, including logos, on its shows, programs, projects, and promotions for its current programming, as the petition of Tito Sotto, Vic Sotto and Joey de Leon regarding its copyright case for the trademark Eat Bulaga! was granted.[71][72][73] Following the court's decision, TAPE Inc. immediately withdrew their title, Eat Bulaga! and rebranded to Tahanang Pinakamasaya.[74]

TV5 & RPTV (since 2024)

On January 6, 2024, the show returned with its original hosts, led by the Sotto brothers and De Leon, including the Legit Dabarkads, this time under TVJ Productions and on TV5, following TAPE's compliance with the court ruling. It also marked Atasha Muhlach's debut on the show after she joined E.A.T. in September 2023.[75][4][76]

On the same day, the show began their simulcast on CNN Philippines every Saturdays, marking the variety show's return to its original network after TV5 Network signed an agreement with RPN's controlling owner Nine Media Corporation to improve their network coverage.[77] Following the shutdown of CNN Philippines on January 31, 2024,[78] the broadcast of the show was carried over to the replacement channel RPTV, and was extended to weekdays.[79]

Hosts

Tito Sotto
Vic Sotto
Joey de Leon

Featuring

  • TVJ Singing Queens (since 2024; also known as Sing-Eat Girls)
  • Pedro Busita Jr. and the Hollow Blacks Band (since 2023; also known as Pedro Band)

Former cast

Show segments

Current Segments

Sugod Bahay, Mga Kapatid!

Sugod Bahay, Mga Kapatid! is a public service segment primarily hosted by Jose Manalo, Wally Bayola, and Paolo Ballesteros, collectively known as the "JoWaPao," while Miles Ocampo, Ryan Agoncillo, and Maine Mendoza serve as substitute hosts. The segment's concept is derived from the show's popular segment "Juan for All, All for Juan: Sugod-Bahay sa Barangay," where hosts provide assistance and prizes to locals.[99]

Gimme 5: Laro ng mga Henyo

Gimme 5: Laro ng mga Henyo is a game segment that challenges the knowledge and logical thinking of each pair of contestants, who are tested under time pressure. The segment has a combined concept from the American game show Family Feud and the show's popular segment, Pinoy Henyo. The segment has introduced characters made using artificial intelligence, deepfake technology, and text-to-speech software who serve as hosts and remind the contestants about each round's mechanics.[100]

Peraphy

Peraphy (stylized as PERAPhY) is a game portion that challenges the studio player's thinking strategy. It involves oversized playing cards faced with fruits that consists of 13 cards per fruit (banana, mango, pineapple, and watermelon) numbered 1–13. The goal is to complete a row of cards by correctly guessing whether the next one is Higher (Pataas) or Lower (Pababa) in value, with the initial prize potentially being doubled or cut in half in the final round. It also features the TVJ Singing Queens (Eunice Janine, Anne Ferrer, Jean Drillon, Sammy Rascal, and Khayzy Bueno), who handles the playing cards. The segment shares similarities with the show's original segment, Hi-Lo Todo Panalo, and is based on the American television game show, Card Sharks.[101]

Barangay Bulagaan

Barangay Bulagaan (also referred to as simply Bulagaan and previously Bulagaan University) is a Saturday edition of the show's long-running and iconic segment, which features the hosts delivering knock-knock jokes and pick-up lines paired with their song of choice. It was originally held in a classroom setting, but now it takes place in an eatery owned by Ryzza Mae Dizon's character, Miss Tapsi.[citation needed]

Dear Eat Bulaga

Dear Eat Bulaga is a public service segment based on the show's original segment, Send in Your Dreams and draws inspiration from the British television series This is Your Life that aims to help individuals in achieving their aspirations by addressing their wishes.[citation needed]

EB Centerstage

Concluded segments

Mr. Cutie: Boys Got Talent

A talent search for handsome, confident, and talented young men based on the show's original segment Mr. Pogi, premiered on October 4, 2023 which aims to discover the next heartthrob sensation. On January 20, 2024, Lance Aceron was declared the grand winner.[102]

Ratings

According to AGB Nielsen Philippines' Mega Manila household television ratings, the show had its highest rating on October 24, 2015, with a 50.8% rating during the Tamang Panahon special.[103]

Controversies

  • On September 2, 2013, a video of host, Wally Bayola, was posted online where he appeared to be having an affair with an EB Babe dancer. It led to Bayola's immediate suspension from the show for five months. He returned to the show on February 8, 2014.[104]
  • On September 5, 2013, the Movie and Television Review and Classification Board (MTRCB) called the show's producers for a mandatory conference over "insensitive and unfriendly" scenes involving hosts Vic Sotto and Ryzza Mae Dizon.[105]
  • On July 9, 2016, MTRCB summoned the show's personnel after the remarks of host Tito Sotto's during the Juan for All, All for Juan segment, where a contestant shared her past sexual abuse, leading to accusations of Sotto promoting rape culture and victim shaming.[106]
  • In October 2017, host Joey De Leon apologized after his statement in the show, about depression as a "made-up illness". He said his family explained the seriousness of his statements on the mental illness that has claimed thousands of lives.[107]
  • On May 31, 2023, the show's original hosts – Tito Sotto, Vic Sotto and Joey de Leon – announced their resignation from TAPE Inc. after they were barred from airing the show live. It was followed by the resignation of the show's other hosts and production members.[108] In August 2023, it led to an investigation by the MTRCB to ensure compliance on broadcasting regulations.[109]
  • On June 2, 2023, Tito Sotto, Vic Sotto and Joey de Leon filed a petition for the cancellation of TAPE Inc.'s trademark renewal for the title "Eat Bulaga!". On December 5, 2023, the Intellectual Property Office of the Philippines' Bureau of Legal Affairs cancelled the trademark renewal and credited Tito Sotto, Vic Sotto and de Leon as the owner of the title "Eat Bulaga!".[110]
  • On June 30, 2023, Tito Sotto, Vic Sotto, and Joey de Leon filed a copyright infringement and unfair competition case against TAPE Inc. and GMA Network for "unauthorized airing" of the show and "misuse" of the title Eat Bulaga!.[3] On January 6, 2024, the Regional Trial Court branch 273 of Marikina ordered TAPE Inc. and GMA Network to cease the usage of the trademarks such as EB, Eat Bulaga and the Eat Bulaga theme song, in its programming, as the petition of De Leon, Tito Sotto and Vic Sotto on its copyright case was granted.[71]
  • On September 9, 2023, TAPE Inc. gained access to the YouTube account of the show, while Tito Sotto, Vic Sotto and Joey de Leon planned to file legal action against TAPE Inc. for its "forced" acquisition of the YouTube account, an action deemed to constitute as cybercrime.[111]

Spin-offs

Internationally, Eat Bulaga! Indonesia premiered on July 16, 2012 on SCTV Indonesia, and later The New Eat Bulaga! Indonesia at ANTV on November 17, 2014.[112][5] Eat Bulaga! Myanmar was announced on July 30, 2019 as second international franchise, marking Eat Bulaga's 40th anniversary. Production was delayed due to internal armed conflict and the COVID-19 pandemic, but two years later it premiered on Mizzima TV on May 31, 2021.[113]

See also

Notes

  1. ^ E.A.T. served as a temporary show launched by TVJ while they took legal action to reclaim the trademark from TAPE Inc., following a dispute that destroyed their long-term partnership.[4]
  2. ^ Eat Bulaga! Indonesia, the first international franchise retaining much of the original Philippine TV show segments and games, premiered on SCTV on July 16, 2012.[5]
  3. ^ Eat Bulaga!'s second international franchise is called "Eat Bulaga! Myanmar". On July 30, 2019, Eat Bulaga! announced the news of its second franchise in Myanmar amid the celebration of its 40th anniversary. Prior to the supposed production of the show, subtitled episodes aired as early as January 2021. Due to the internal armed conflict in Myanmar, including the 2021 military coup, as well as the onset of the COVID-19 pandemic, the production of the show was delayed until two years later. The show debuted on May 31, 2021, on Mizzima TV.[6]

References

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External links