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The VideoNow is a video player designed for children and distributed by Hasbro through its Tiger Electronics subsidiary. It operates using unusually sized 4" (108mm) PVD Discs. The discs allow for about 30 minutes (half an hour) of video, which is an average length of a television show episode. Video data is stored on the left audio channel with mono audio on the right channel. The video plays at about 15 frames per second. It was originally released with a black and white format, but was soon updated to the VideoNow Color. Game-playing functionality was added with the VideoNow XP, but abandoned with the most recent line, VideoNow Color FX.

Hasbro produced editing software for creating VideoNow PVDs called the VideoNow Media Wizard, which came with blank PVD media. as well as the VCamNow camera for shooting VideoNow footage. Hasbro made recordable PVDs available without the Media Wizard from their online store.

A number of solutions are available for creating the oddly-formatted VideoNow files, including a plug-in for the popular video processing program Virtual Dub. The files can then be burned to an audio CD-ROM using standard CD burning software, and the disc cut down to the required size.


  • VideoNow - Plays only in black and white was made in 1998.
  • VideoNow Color - Plays in color was made in 1999.
  • VideoNow Jr. - Distributed through Playskool, this is a variant of the VideoNow Color. Unlike other VideoNow PVDs, the VideoNow Jr.-branded ones are flexible, making them more suitable for young children.
  • VideoNow XP - Plays in color, has a larger screen and includes game playing capabilities and controls.
  • VideoNow Color FX - Translucent variation of the VideoNow Color.
  • VideoNow Treehouse Kids Edition - Distributed through Treehouse Kids, plays in color, has 3 extra Treehouse Kids Episodes after each show and a sing-along video.

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