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!scope="row"{{singlechart|Germany|1|artist=Lopez,Jennifer (J.Lo) Feat.Pitbull|song=On The Floor (2-Track)|accessdate=2011-04-18}}
!scope="row"{{singlechart|Germany|1|artist=Lopez,Jennifer (J.Lo) Feat.Pitbull|song=On The Floor (2-Track)|accessdate=2011-04-18}}
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|align="left"|[[Nielsen Company|German Airplay Chart]]<ref>[http://germancharts.com/airplay_charts.asp German Airplay Chart], Retrieved on 2011-06-03</ref>
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!scope="row"|Greece ([[IFPI Greece]])<ref>{{cite web|url=http://billboard.com.gr/airplay/i12 16-23/3: |title=Top 100 Airplay Chart|date=2011-03-23|publisher=[[IFPI Greece]]|accessdate-2011-03-20}}</ref>
!scope="row"|Greece ([[IFPI Greece]])<ref>{{cite web|url=http://billboard.com.gr/airplay/i12 16-23/3: |title=Top 100 Airplay Chart|date=2011-03-23|publisher=[[IFPI Greece]]|accessdate-2011-03-20}}</ref>

Revision as of 21:44, 3 June 2011

For the album by Adassa, see On the Floor (album).
"On the Floor"
Song

"On the Floor" is a song by American recording artist and actress Jennifer Lopez, featuring fellow Latin-American rapper, Pitbull. It was released by Island Records, on February 11, 2011, as the lead single from Lopez’s seventh studio album Love?. "On the Floor" was written by Bilal Hajji, Kinda Hamid, Achraf Janussi, Pitbull and Geraldo Sandell, as well as RedOne, who also produced the song. Its development was motivated by Lopez’s Latina heritage and pays homage to her career-beginnings as a dancer. It contains an interpolation of the 1982 composition "Llorando se fue" by Los Kjarkas. The composition was previously sampled by Kaoma in their 1989 single "Lambada". Gozalo and Ulises Hermosa are also credited as songwriters for the incorporation of "Llorando se fue".

"On the Floor" is an up-tempo dance-pop, electropop and electro-house song, set in a common time signature of 130 beats per minute. Other elements of the song are borrowed from Eurodance, Latin American and techno music, including heavy synths and heavy club beats. It was one of six songs produced by RedOne for Love? Lopez described "On the Floor" as an evolution of her classic song and as something which sounded very current at the time. Its release coincided with Lopez’s appointment as a judge on the tenth season of US reality TV show, American Idol as well as several other product endorsement deals. Idol was used as the platform to launch the song's music video as well as the stage for Lopez to perform the song live for the first time.

Upon release, "On the Floor" was met with a warm reception from music critics, drawing comparisons to Lopez’s earlier work such as her debut single, "If You Had My Love" (1999) and follow-up hit, "Waiting for Tonight" (1999). Critics complemented the exotic production, calling the song vintage Lopez but criticised somewhat over their perceived lack of originality. Commercially, "On the Floor" is Lopez’s most successful single to date, topping more than eighteen national single charts. It is also her first single in four years to garner US airplay, as well as selling nearly two million copies in the United States alone. The song has been certified three-times platinum in Australia as well as platinum in the United States and six other countries.

The accompanying music video was directed by TAJ Stansberry and choreographed by Frank Gatson, Jr. Fans were given the opportunity to vote for the video's final ending. The completed video premiered simultaneously on Vevo and American Idol. In the video, Lopez is seen as queen of a LA nightclub. Scenes depict an underground club culture and with the styling, choreography and fashion, highlights Lopez’s abilities as a dancer. It also received critical acclaim for the styling and for overshadowing the episode of Idol it debuted on. It also drew comparisons to the sex appeal last shown by Lopez in the 2002 video for her single "I'm Gonna Be Alright".

Background and release

When asked by MTV News, "What was it like working with Lopez?", RedOne replied: "Let's face it: With J.Lo, you have to go big or go home". He said that to make a song that sounded right for Lopez he would need "dance, parties and her Latina heritage". Consequently the duo came up with "On the Floor" which also features a rap from Pitbull. Commenting on the studio process, RedOne said, "She's a dancer. She can sing. I was really amazed, and I had so much fun working with her, her energy and everything about her is a star, and it was natural for me to do what we did.

—MTV News."[1]

Lopez's seventh studio album, Love?, has been in conception since late 2007 and early 2008.[2] Then, under contract to Epic Records, Lopez released "Louboutins", a song written and produced by The-Dream and Tricky Stewart, as the project's lead single.[3] However, upon release the song failed to garner any airplay, despite topping the US Billboard Hot Dance Club Songs chart. Lopez subsequently left Epic Records, by mutual consent, citing that she had fulfilled her contractual obligations and now wished to release Love? under a new label.[4] Upon signing with Island Def Jam Music Group, Lopez worked further with The-Dream and Tricky Stewart, in addition to working with new collaborators such as RedOne.[5] It wasn't until January 2011 that Lopez teased the media about the new lead single for Love? In a tweet on her official Twitter account, Lopez posted: "I see u @RedOne_Official! We're making BIG things happen 'On the Floor' this new year!!!".[6] Subsequently on January 16, 2011, an unfinished snippet of "On the Floor" leaked online via Rap-Up.com. It was produced by RedOne and features a rap from Pitbull.[7] It is the second time that Lopez and Pitbull have collaborated, the first being "Fresh Out the Oven", the leaked 2009 club single which reached number one on the Hot Dance Club Songs chart.[8]

According to the Los Angeles Times's Gerrick D. Kennedy, a full length unfinished version leaked online over the same weekend, just in time for Lopez's new L'Oreal commercial which premiered during the telecast of the 68th Golden Globe Awards ceremony in Los Angeles. The timing of the leak also coincides with Lopez's debut as a full-time member of the judging panel on season ten of American Idol.[9] Lopez confirmed the single's title as "On the Floor" during the red carpet ceremony at The Golden Globes, before appearing the following day on the radio show On Air with Ryan Seacrest for the song's live world premiere.[6] Following its premiere, the official version of "On the Floor", along with the single cover, were uploaded to Ryanseacrest.com. The site's editor Sadao Turner, revealed that the final master of the song was different to the previously leaked and unfinished version.[10] "On the Floor" made its debut in the United Kingdom, on January 28, 2011 when it was played by DJ Scott Mills on his radio show, Ready for the Weekend.[11] Benji Eisen from AOL Music stated that Lopez had used "genius marketing and branding" by synchronising the digital release of "On the Floor" with the premiere of its music video on American Idol.[12] It was added to the B-playlist on the UK's biggest mainstream radio station, BBC Radio 1, on March 16, 2011.[13]

When speaking of the "On the Floor", Lopez said that she wanted a song that would evolve her sound, "it feels like me today, which I like. It's not something that you hear and you're like, 'That's not her,' but you also go, 'Is that her? I like that. It's new,' and that's what I wanted. I wanted it to be very me, but I wanted it to be me not from my first album or my second album, but for today."[14] Meanwhile, Lopez said she had to record "On the Floor" because it captured both sides of her career, singing and dancing, "The minute RedOne played it for me, I made him play it 20 times in a row, and I just sat there at the board and I kept listening to it and listening to it ... Because I really feel like, emotionally, I connected to it, but also because of how much I love to dance and how much that's always been such a big part of who I am since I started. Since I was a little girl, I just totally connected with the idea of getting out there."[15]

Style and composition

"On the Floor" (2011)
A 22-second sample of "On the Floor", which combines a sample of "Llorando se fue" by Los Kjarkas, with dance, house and Latin music. Latino rapper Pitbull provides additional vocals in two verses.
Problems playing this file? See media help.

"On the Floor" is an up-tempo dance song, deriving from dance-pop, electropop and electro house, produced by RedOne.[9][16][17] It also contains heavy synths and elements of Eurodance, Latin and techno music.[9][16][18] Fellow latin artist and rapper Pitbull starts the song with a rap introduction while the melody interpolates elements of the Los Kjarkas composition, "Llorando se fue", popularized by Kaoma's 1989 hit single "Lambada".[16][19] "On the Floor" was written by Bilal Hajji, Kinda Hamid, Gonzalo Hermosa, Ulises Hermosa, Achraf Janussi, RedOne, Pitbull and Geraldo Sandell in the key of E♭ minor.[20][21] It is written in time signature of common time and a tempo of 130 beats per minute. Lopez sings in a vocal range from A♭ minor to B♭.[21] It uses a simple chord progression of E♭ — C♭ major — G♭ — B♭ minor.[21]

According to Idolator and Gerrick Kennedy from the Los Angeles Times, "On the Floor" is reminiscent of Lopez's hit millennium single, "Waiting for Tonight".[9] About.com's Bill Lamb also compared the song to Lopez's debut single "If You Had My Love" (1999) and the exotic touch that "Stereo Love" (2010) by Edward Maya had.[17][22] Gerrick D. Kennedy (from the Los Angeles Times) agreed stating that "listeners haven’t heard this dance-electro-pop side of Lopez since 1999... much of her back catalog flirts with more gritty urban-pop sounds."[9] However, comparisons were made between "On the Floor" and another RedOne production, Kat DeLuna's 2010 single, "Party O'Clock", which was also produced by RedOne.[23] In "Party O'Clock" DeLuna sings "Party in Ibiza, Party in New York/All the way to Africa/Love in the Caribbean/On my way to Vegas" whereas Lopez sings the nearly identical line "Cuz London to Ibiza/Straight to L.A. New York/Vegas to Africa" in "On the Floor".[23]

Critical reception

"On the Floor" was generally met with positive reception. Bill Lamb from About.com positively reviewed the track, rating it 4 stars out of 5, enjoying "Jennifer Lopez' authoritative party leading vocals", the "irresistible dance-pop groove" and the "small touch of the exotic".[17] He further went on to say that: "Jennifer Lopez sings with an authority in her voice that makes her completely convincing as the party leader. This is a record and party ready to take off, and if you miss it, then it is your loss.[17] Mikael Wood from the Los Angeles Times disagreed, calling "On the Floor" the standout track from LOVE? Wood said, "On the Floor" "returned Lopez to the upper reaches of the Billboard Hot 100" but added that the rest of the album was unlikely to match its success.[24] The Houston Chronicle's Joey Guerra was also critical in noting that "On the Floor" was one of the four standout moments on the album, typyifying the "aggressively sexual anthems that are likely to soundtrack the summer."[25] Comments echoed by The Observer's Hermione Hoby who simply said "the song ['On the Floor'] was a particular triumph."[26]

In his article for the Los Angeles Times, Gerrick Kennedy said the song was a "sweat-inducing, sticky dance floor track" which was catchier than either of her previous releases, "Louboutins" or "Fresh Out the Oven". Although praising RedOne's production skills, he noted that it was not as "inventive as the pop gems he crafts with muse Lady Gaga" and criticised Pitbull's "throwaway verse" but added that the single was "vintage J.Lo."[9] Nadine Cheung from AOL Radio Blog concurred with comments by her fellow critics, saying that "Jennifer Lopez reinforces her renaissance woman status with the release of her new single".[6] Nick Levine from Digital Spy called "On the Floor" a song that The Black Eyed Peas would have been "proud to have released". Levine agreed with other reviewers, that it was a "welcome comeback for Lopez". He praised the "no so-subtle" sample and "Latin-tinged electro-housy" production for making the song "the antithesis of classy", and although not original, "there's no denying that this gets the job done."[16]

However some critics criticised the lack of originality. In his review of LOVE?, BBC Music's Alex Macpherson said that "On the Floor" was a predictable recording from Lopez as it was "not too disimilar to the supreme millennial house of 'Waiting for Tonight' (1999)". He went on to describe "On the Floor," and album track "Papi," as "apparent distillations of the trashy Miami house aesthetic that dominates pop these days."[27] Ken Capobianco from The Boston Globe agreed, describing "On the Floor" as quiet generic.[28] The single even drew comparisons to "Party O'Clock," a single by fellow Latina singer Kat DeLuna, also produced by RedOne. In a statement issued to the New York Daily News, DeLuna said "It's cool that artists like J.Lo are inspired by my musical sound and style. ... Jennifer helped pave the way for Latinas like myself. I love her", and insisted that there wasn't an issue.[23] DeLuna said she was inspired by Lopez, and saw her as someone who opened the doors for people like her to sing.[23] Lopez was interviewed about the issue on Latin-American entertainment program Despierta America. Lopez replied "What? Really? I'm not aware of that...", and when pressed by the presenter a second time, insisted she had not heard rumors of the comparisons.[29]

Chart performance

US and Canada

"On the Floor" made its chart debut in Canada, in the week beginning February 12, 2011. It debuted at number eighty-six on the Canadian Hot 100, despite not being released until February 22, 2011.[30][31] Thus it became the first single from the Love? album to receive airplay recognition, as neither the album's Epic Records buzz single ("Fresh Out the Oven", which also features Pitbull), nor the previous lead single "Louboutins" had received airplay.[4] In the chart week dated April 16, 2011, "On the Floor" became Lopez's fourth Canadian chart-topper following "If You Had My Love" (1999), "Love Don't Cost a Thing" (2001) and "Jenny from the Block" (2002).[32] It is also Lopez's highest charting single, in Canada, in nine years.[32] In the United States, "On the Floor" made its chart debut on the Hot Dance Club Songs, at number twenty-six. Additionally it debuted on the US Pop Songs chart at number forty, marking Lopez's first appearance on pop airplay charts since 2007.[33] The single went on to make its Billboard Hot 100 debut at number nine, becoming the highest debuting Hot 100 single of Lopez's career.[34] The Spanish version, "Ven a Bailar," peaked at number two on the Hot Latin Songs chart.[35]

"On the Floor" became Lopez's tenth top-ten hit on the Hot 100, of which, six have featured other artists. Billboard's Gary Trust reported that it was Lopez's best U.S. chart position as a lead artist since 2003's "All I Have" with LL Cool J, although she had appeared in the top-ten once since then, but as a featured artist on LL Cool J's 2006 single, "Control Myself".[34] The full single was not released until February 22, almost one month after it was uploaded to YouTube and serviced to radio, despite a remix EP being available before hand.[36][37] Billboard' Keith Caulfield noted that Island Def Jam Music's strategy of delaying the release was unusual, noting that fellow pop contemporaries such as Lady Gaga and Britney Spears "released their singles to digital retailers at about the same time they were serviced to radio and streaming sites."[37] The single release was synchronized with the debut of the music video on season ten of American Idol, resulting in first week sales of 170,000 copies and a Hot Digital Songs chart position of number three.[34][37]

As a direct result, Kaoma's 1989 "Lambada" single re-entered the charts after more than two decades, making its digital chart debut at number three on the Billboard World Digital Chart.[38] In the week following the music video's debut, "On the Floor" experienced a 31% increase in sales, which totaled 232,000 copies, and landed the song at number two on the Hot Digital Songs chart as well as number five on the Hot 100.[39] "On the Floor" thus became Lopez's seventh top-five hit in the United States.[32] It is the first single, in nearly three years, to debut in the top-ten of the Hot 100 and then climb up the chart in its second week. The last single to do so was "So What" by Pink in September 2008.[40] As of March 17, 2011, "On the Floor" has sold 609,000 copies in the United States, according to USA Today.[41] On the magazine's editors, Bill Keveney, attributed to Lopez's commercial comeback to endorsement deals with L'Oreal and Gillette. He also noted that Lopez's appointment as a judge on American Idol is also linked to the growth in her popularity.[41] During the week ending May 8, 2011, "On the Floor" rose from number seven to a new peak of number three on the Hot 100.[42]

By March 28, 2011, "On the Floor" reached number one on the Hot Dance Club Songs chart, becoming her third consecutive dance number-one hit from Love?, the first two being "Fresh Out the Oven" (with Pitbull) and "Louboutins" (2009). Counting all albums, Lopez has had five consecutive number ones on the Dance Club Songs chart and overall, "On the Floor" is her eighth U.S. Dance number-one.[4][32][43] Since then, it has been certified platinum by the Recording Industry Association of America (RIAA), for the shipment of a million copies.[44] Lopez's first televised performance of "On the Floor" took place on May 5,2011. As a result of the performance, the song logged 175,000 digital sales that week (up 25% on the previous week), earning Lopez the greatest digital gainer award that week.[45] "On the Floor" reached a new peak of number three on the Hot 100 and number five on the US Pop Songs chart.[46][47][48] "On the Floor" is Lopez's highest charting single commericial single, as a lead artist, in addtion to her most successful airplay hit on contemporary hit radio, since 2002's "Jenny from the Block".[32] As of May 24, 2011, "On the Floor" has spent eleven of its twelve charting weeks in the top-ten of the US Hot 100 and present sales of the single stand in of 2,169,000 copies.[49]

International

Internationally, "On the Floor" was successful in topping nineteen national single charts (see charts section). On the Slovakia Airplay chart, the single debuted at number sixteen before peaking at number one, where it remained for two weeks beginning on March 7, 2011.[50] It returned to the top of the chart in the first week of April 2011, after dipping to number two at the end of March, and made a third retrun to number one in the third week of April.[50] In total "On the Floor" spent a total of seven weeks at number one, and is presently still in the top-three.[50] It also topped both the Flemmish and Wallonian single charts in Beligum. On the Flanders Ultratop 50, "On the Floor" peaked at number one, remaining for four weeks.[51] Meanwhile, on the Wallonia Ultratop 40, the single remained at number one for four weeks, before dropping to number four and then returning to number one.[52][53] In both instances, it is Lopez's first number one single in Belgium, and consequently her highest charting single in that country.[51][52] The Belgian Entertainment Association (BEA) certified the single gold, for selling at least 10,000 copies.[54] The single achieved a similar feat in Finland, where it debute date number one giving Lopez her third number on in the country, hehind "Love Don't Cost a Thing" (2001), and debut single "If You Had My Love" (1999).[55][56] In total, "On the Floor" spent nine weeks at number one, making it Lopez's longest serving number-one hit in the countrym, as well as her longest charting single in the country.[56][57]

In Germany, France and Spain "On the Floor reached number one, spending three weeks at the peak in Germany, one week in France and eleven weeks in Spain.[58][59][60] In the latter, "On the Floor" reached number one on March 13, 2011 and has remained at number one as of May 15, 2011.[61][62] Consequently, the single was certified 2× platinum, by the Productores de Música de España (PROMUSICAE), for sales of more than 80,000 copies.[63] It was also certified platinum by the Bundesverband Musikindustrie (BVMI), in Germany, for selling 300,000 copies.[64] In neighbouring Italy, "On the Floor" entered the Italian Singles Chart at number four, before ascending to the summit where it would remain for four weeks.[65] It is Lopez's fourth Italian number one, and first English-language single to reach number one since "Get Right" (2005), though Spanish single "Qué Hiciste" reached number one in 2007.[65] The Federation of the Italian Music Industry (FIMI) certified "On the Floor" platinum for selling 15,000 copies.[66] The single experienced similar success in Sweden and Switzerland, where it respectively spent three and five weeks at the top of the countries' singles charts.[67][68] In Sweden it is Lopez's first number one single, whereas in Switzerland it is her second, following 2007's "Qué Hiciste".[67][68] In both countries the single was certified platinum, selling 10,000  copies in Sweden and 15,000 copies in Switzerland, respectively.[69][70]

In Australia, "On the Floor" debuted at number ten, becoming Lopez's first top-ten single in the country since 2005's "Get Right". It has since reached number one, becoming her second Australian chart topper, and first in nearly twelve years since 1999's "If You Had My Love".[71] It was certified 3× platinum by Australian Recording Industry Association (ARIA) for selling at least 210,000 copies.[72] In neigbouring New Zealand, the single reached number three and was certified platinum for sales of 15,000 copies.[73][74] Elsewhere, in Ireland, "On the Floor" debuted at number twelve on the Irish Singles Chart on March 10, 2011.[75] It continued a steady climb to the top spot, spending two weeks at number two before finally reaching number one on April 14, 2011.[76][77] In the United Kingdom, "On the Floor" was added straight to the B-playlist on mainstream radio,[13] before acsending to the A-playlist.[78] On April 3, 2011, "On the Floor" made its UK Single Chart debut at number number one, becoming Lopez's third number-one single following "Love Don't Cost a Thing" (2001) and "Get Right" (2005). Overall it is Lopez's twelfth UK top-five hit, and topped the UK Digital Chart, after logging Lopez's highest first week sales, 130,000 copies, in the United Kingdom.[79][80][81] The strong sales were also enough for "On the Floor" to debut at the top of the R&B Singles Chart.[82] In its second week, Lopez broke another personal record when "On the Floor" remained at number one, becoming her only UK number-one to remain at the position for more than one week.[83]

Music video

Background and development

The music video for "On the Floor" was filmed over the weekend of January 22–23, 2011,[14] with TAJ Stansberry as the director and Frank Gatson as the choreographer.[84] Lopez told MTV News that for the video she was holding an open casting call to find club kids, "[We want] those kids who go to the club and they dance all night and that's all they care about? It's just about having a good time, getting all sweaty, and it's all about the music and leaving it on the dance floor. I don't want to say what the video is, but that's the type of dancers. We're doing a big casting call..."[14] Pitbull will appear in the video. He commented on his approach to filming music videos for dance songs like "On the Floor". He said "When you got these big, big house records or club records that are very global, I try to come in on what I was raised on, what I'm a fan of, which is just spitting hard."[85] Meanwhile Gatson said that Lopez wanted a post-2AM Los Angeles club vibe for the video. He said,

"[We're trying to create a vibe] that's so amazing. [It's like] everybody had some watermelon and the watermelon made them high, it gave them a little buzz — but a good buzz, a real magical buzz, a dance buzz, a buzz that makes you feel like fried chicken, so she just wants everybody to have a good old time.... The club must have this vibe, where you get on the floor and everybody's bringing it", he added. "We've seen so many club videos, but we want to see a club video with a vibe unique to Jennifer Lopez."[84]

Crown Royal whisky, one of several product placements in the video.

Just prior of the casting call and video shoot, Stansberry expressed his views to MTV News on the concept for the video – originality. "Originality, being you. This song is about being who you want. It's about letting loose. There's no explanation. This is this underground video, this underground party."[84] During the video shoot, Lopez spoke to MTV about the concept. She said, "I play one character where she kind of runs this party, acts like she's kind of over it, but at the same time loves it and loves this kind of underground kind of party dance culture,... So I got to be wild and crazy, and at the same time I got to be sexy and sweet too."[85] The video makes use of product placement, including BMW, Swarovski and Crown Royal according to Tanner Stransky from Entertainment Weekly. Stransky also noted the "unintentional placement" of fake eyelashes and wigs, weaves, and other hair-extending products.[86]

Lopez later confirmed, in an interview On Air with Ryan Seacrest, that the completed music video would premiere jointly on season ten of American Idol and on Vevo on March 3, 2011. Fans could vote between three alternative endings through Idol's official website.[87] Lopez said the idea behind giving fans the choice was to give them a chance to see what she experiences. "You get to do what I do,... Like, I go in there with my videos and I start editing and picking all the shots I like and the things that I like and what I feel the best kind of feeling for the record is. You guys get to do that. We picked two different ones and we weren't sure."[88] The alternative endings included three varying scenes: in the first, the video ends with a close-up of Lopez's face in the silver lace catsuit; the second ends with a shot of dancers defying gravity on the walls and ceiling, while the final ending ends with a shot of Lopez on the dance floor in her harem pants.[89]

Synopsis

One of the music video's opening scenes: Lopez is styled with a beehive bun, gold gladiator heels and a gold dress with Gaga-esque detailing in its high collar and leaves.[90]

The clip begins with the arrival of Lopez at a club in a black BMW, one example of the product placement used throughout the video.[86] As the music begins, she is putting on a pair Swarovski crystal earrings as the camera switches to and descends from above, showing the club scene unfolding. Las Vegas-style crystal chandeliers hang from the ceiling.[86] Choreographer Frank Gatson Jr. called the club, "the best dance party in town", where Lopez played several different characters.[90] The scenes and Lopez were both styled to pay homage to her background as a professional dancer. Lopez said the video as "introducing people to a new J.Lo-ration of party people".[90][91] In one scene, she plays a dominant queen of the party who watches from above, on a balcony surrounded by servants.[85] When portraying this character, Lopez is styled with "a big beehive bun, gold gladiator heels and a glittery gold gown with Gaga-esque detailing in its high collar and leaves."[90][92] The 'queen' character "dangles lazily on a couch" and "regally oversees a crowd of people getting down on the dancefloor."[92][93] In another seen Lopez wears a silver crystal and lace skin-tight catsuit, designed by Zuhair Murad, as she dances against a "gold cardio barre".[92][94] According to the Los Angeles Times, she shakes her "money maker [(derrière)]."[95] Spliced in between these scenes, Lopez it is seen dressed in black harem pants and a bikini top, Lopez walks through the crowd to mount a circular stage on the Las Vegas-style dancefloor. MTV's Kelly Carter and AOL's Khawlhring Sawmteii describe the final scenes as Lopez "tearing up the floor", and "breaking it down 'fly-girl' style" (lower image).[92][96]

Reception

The music video was welcome with positive reception, praising the expensive finish, arrangement, Lopez's sense of fashion and the overal excution.[97][98][99] Entertainment Weekly's Tanner Stransky Tanner Stransky said, the video brought together a flawless realness with an expensive set-up, something which are "very important elements in the pop music world and to the old Lopez that everyone knew and loved."[97] Following the video's fulll premiere, Stransky added added that the video was "sexy and sultry."[86] Kyle Anderson from MTV's Newsroom agreed, commenting that the premiere of Lopez's video almost overshadowed the episode of American Idol in which it was shown.[98] Anderson noted "gorgeous and exquisite execution", particularly noting Lopez's "incredible hairstyles" and the "gorgeous club interiors-[set design]."[98] Emma Collins from Hollyscoop.com agreed that the video was fun and catchy, mainly for Lopez's fabulous physique but was annoyed that "On the Floor" continues the current trend of product placement in music videos. Collins made specific reference to former label-mate Britney Spears, who's music video for "Hold It Against Me" also made use of product placement.[99]

AOL's Benji Eisen called "On the Floor" a "comeback of sorts" for Lopez, particularly noting clever cross-promotion. and applauding Lopez for moving on from her previous lack of commercial success in recent years: "these days, she's crushing it."[12] Kim Dawson, an editor for the UK daily newspaper Daily Star, also praised the video for returning Lopez to her "day job" despite being everyone's "new favourite Idol judge."[100] The sex appeal in the video for "On the Floor" was likened to that last displayed by Lopez in the video for 2002's "I'm Gonna Be Alright". A reviewer from the Daily Express said "Jennifer Lopez once told us in song that 'I’m Gonna Be Alright' and now she’s proved it... The curves she displayed when she recorded the hit video nine years ago have been replaced by a leaner, fitter look."[101] Matthew Perpetua from Rolling Stone magazine agreed with comparisons to Lopez's earlier work: "Basically, this is classic Lopez tweaked for 2011... visuals that update late-Nineties bling with a high fashion wardrobe nearly as eccentric as that of Rihanna and Lady Gaga."[91] As a result of the video's premiere, the online traffic at Lopez's official Vevo account increased by 1000%.[102] In the space of two weeks, the video was viewed over thirty million times on Lopez's official Vevo page, according to USA Today.[41]

Track listing

Credits

Recording[19]
  • Recorded at: Cove Studios, New York and Henson Recording, Los Angeles.
  • Contains interpolations of the composition: "Llorando Se Fue", written by Gonzales Hermosa and Ulises Hermosa.
Personnel[19]

Charts and certifications

Radio dates and release history

List of radio and release dates with formats and record labels
Country Date Format Label
United States[6] January 18, 2011 Official radio premiere Island Records
United Kingdom[11] January 28, 2011 Mercury Records
United States February 8, 2011 Mainstream,[131] Rhythmic airplay[132] Island Records
February 11, 2011 Remix EP (Masterbeat.com only)[36]
Australia[133] February 18, 2011 Digital download Universal Music
Ireland[134]
Norway[135] February 21, 2011
Spain Digital download,[136] Remixes EP[137]
Switzerland[138] Digital download
Austria[139] February 22, 2011
Belgium Digital download,[140] Remixes EP[141]
Canada[30] Digital download
Finland[142]
France[143]
Germany[144]
Italy[145]
Sweden Digital download,[146] Remixes EP[147]
United States[148] Digital download Island Records
Switzerland[149] February 24, 2011 Remixes EP Universal Music
Ireland[150] February 25, 2011 Digital single
Netherlands Digital download,[151] Remixes EP[152]
Germany[153] March 11, 2011 CD single
United Kingdom[154] March 27, 2011 Digital download,[103] Digital single[105] Mercury Records

See also

References

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  2. ^ Carol, Larry (2009-06-15). "Jennifer Lopez Talks About Influence Of Her Twins On New Music". MTV (MTV Networks). Retrieved 2011-02-05.
  3. ^ "Jennifer Lopez Walks in Brandy's 'Louboutins'". Rap-Up. 2009-10-28. Retrieved 2009-10-28.
  4. ^ a b c Concepcion, Mariel; Ben-Yehuda, Ayala; Caulfield, Kieth (2010-02-23). "UPDATED: Jennifer Lopez Confirms Split With Epic Records". Billboard. Prometheus Global Media. Retrieved 2010-03-16.{{cite news}}: CS1 maint: multiple names: authors list (link)
  5. ^ The Breakfast Club Power 105.1 Aired February 4, 2011.
  6. ^ a b c d Cheung, Nadine (2011-01-18). "Jennifer Lopez, 'On the Floor' Feat. Pitbull — New Song". AOL Radio Blog (AOL). Retrieved 2011-01-18.
  7. ^ "New Music: Jennifer Lopez ft. Pitbull "On the Floor"". Rap-Up. 2011-01-14. Retrieved 2011-01-15.
  8. ^ Newman, Melinda (2011-01-16). "Listen: Jennifer Lopez's new song, 'On the Floor,' featuring Pitbull from Lady Gaga's producer RedOne". Hitfix.com. Retrieved 2011-01-16.
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  10. ^ Turner, Sadao (2011-01-18). "World Premier: Jennifer Lopez Gets "On The Floor" with Pitbull [AUDIO]". Ryanseacrest.com (Ryan Seacrest). Retrieved 2011-01-18.
  11. ^ a b Mills, Scott. Scott Mills' Ready for the Weekend - Fridays 18:00-19:00. BBC Radio 1. (British Broadcasting Corporation). Airdate January 28, 2011.
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  14. ^ a b c Dinh, James (2011-01-19)). "Jennifer Lopez To Shoot 'On The Floor' Video This Weekend". MTV (MTV Networks). Retrieved 2011-01-19. {{cite web}}: Check date values in: |date= (help)
  15. ^ Vena, Jocelyn (2011-01-25). "Jennifer Lopez Feels 'Emotionally Connected' To 'On The Floor'". MTV (MTV Networks). Retrieved 2011-01-25.
  16. ^ a b c d Levine, Nick (2011-02-16). "Single Review – Jennifer Lopez feat. Pitbull "On the Floor"". Digital Spy. (Hachette Filipacchi UK). Retrieved 2011-02-16.
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  18. ^ Dinh, James (2011-01-18). "Jennifer Lopez Plays Dance Diva On New Single 'On The Floor'". MTV (Viacom: MTV Networks). Retrieved 2011-04-11.
  19. ^ a b c d On the Floor (Media notes). Los Angeles, CA: Island Records, a division of UMG Recordings (Cat no. 602527663760). 2011. {{cite AV media notes}}: |format= requires |url= (help); Unknown parameter |albumlink= ignored (help); Unknown parameter |artist= ignored (|others= suggested) (help)
  20. ^ "On the Floor (LEGAL TITLE) BMI Work# #12538895". Broadcast Music Incorporated. (BMI Repertoire). Retrieved 2011-03-03.
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