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Be Mad

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Be Mad
CountrySpain
HeadquartersMadrid
Programming
Language(s)Spanish
Ownership
OwnerMediaset España Comunicación

Be Mad is a Spanish free television channel, belongs to Mediaset España Comunicación and was launched on April 21, 2016.[1]

History

In October 2015, Mediaset España Comunicación was announced as one of the winning companies of a high definition digital terrestrial television license.[2] Initially, the owner company transmitted HD versions of the Boing and Energy channels on that signal. In March 2016, it was announced that this signal would be occupied by a new channel called Be Mad,[3] which finally began broadcasting on April 21, 2016.

Programming

The channel's programming is based on topics related to sports, adventure and action. There are several programmatic blocks in which the different contents of the channel are categorized: Be Mad Travel, Be Mad Nature, Be Mad Mechanic, Be Mad Planet, Be Mad Investigation, Be Mad Extreme, Be Mad Food, Be Mad Live!, Be Mad History, Be Mad Movies, Be Mad Science, Be Mad Mystery and Be Mad Sports.

References

  1. ^ "Nace Be Mad, el canal para las mentes inquietas". Mediaset España (in Spanish). 21 April 2016. Retrieved 5 December 2019.
  2. ^ "Atresmedia, Mediaset, Secuoya, El Real Madrid y 13 TV se quedan con las nuevas licencias TDT". prnoticias (in Spanish). 30 September 2015. Retrieved 5 December 2019.
  3. ^ "Mediaset desvela el nombre de su nuevo canal: Be Mad". elmundo.es (in Spanish). 18 March 2016. Retrieved 5 December 2019.