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A few years after the ruling of the United States v. Paramount Pictures, Inc. case in 1948, Music Corporation of America (MCA) approached Paramount offering $50 million for 750 sound feature films released prior to December 1, 1949 with payment to be spread over a period of several years. Paramount saw this as a bargain since the fleeting movie studio saw very little value in its library at the time. To address any anti-trust concerns, MCA set up EMKA, Ltd. as a dummy corporation to sell these films to television. EMKA's library includes the five Paramount Marx Brothers films, most of the Bob Hope-Bing Crosby Road to... pictures, and other classics such as Trouble in Paradise, Shanghai Express, She Done Him Wrong, Sullivan's Travels, The Palm Beach Story, For Whom The Bell Tolls, Double Indemnity, The Lost Weekend and The Heiress.
Over the years MCA took in more than a billion dollars in rentals of these supposedly "worthless" films. In 1962, MCA purchased the US branch of Decca Records, the then parent company of Universal Studios. MCA eventually was renamed as Universal Studios in 1996 which was sold to Vivendi in 2000. In 2004, Vivendi, merged its entertainment division with General Electric's NBC to form NBC Universal. In 2011, Comcast bought 51% of NBC Universal from Vivendi and renamed it NBCUniversal, and in 2013, Comcast bought remaining 49% of NBCUniversal from GE.
EMKA continues to exist as a division of NBCUniversal Television Distribution with Universal holding theatrical and home video distribution rights. Some of EMKA's films were remade by Universal in later years such as Meet Joe Black, a remake of Death Takes a Holiday, and a few other films became adapted by Revue Studios as television series.
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