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Nile Breweries Limited

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Nile Breweries Limited
IndustryBrewing
Founded(1951 (1951))
FounderRambhai Somibhai Patel
Headquarters
Jinja
,
Uganda
Number of locations
Jinja & Mbarara
Area served
East African Community
ProductsBeer, traditional beer, Water
Production output
2.4 million hectolitres
OwnerSABMiller
Websitewww.nilebreweries.com

Nile Breweries Limited (NBL) imports and manufactures beer and produces purified drinking water in Uganda.[1][2]

Location

The NBL's headquarters and main brewery are in the town of Njeru in Buikwe District, approximately 6 kilometres (4 mi) north-east of the central business district of Jinja, Uganda.[3] This is approximately 77 kilometres (48 mi), by road, east of Kampala, the capital and largest city of Uganda.[4] The coordinates of the company headquarters are 0°26'19.0"N, 33°10'47.0"E (Latitude:0.438620; Longitude:33.179720).[5]

Overview

NBL had an estimated 52 percent share of the Ugandan beer market in 2013.[6]

Eagle Lager was launched to promote the use of locally grown sorghum to make lager beers and to reduce reliance on imported raw materials. Brand extensions now include an Eagle Extra and Eagle Dark.[2]

History

NBL started in 1951 as a single brewery in Jinja. The brewery was nationalised in 1972 by Idi Amin. In 1997, South African Breweries bought a 40 percent share in the brewery, raising this to full ownership in July 2001.[1][2]

Operations

In October 2013, NBL opened a new brewery in Mbarara, about 250 kilometres (155 mi), south-west of Kampala. Built at a cost of US$90.6 million (about UGX:235 billion), the brewery was projected to produce 5.5 million crates of beers annually. The new brewery uses sorghum, maize, and barley, which are grown mostly by farmers in the region. The products of this brewery are marketed locally and exported to South Sudan and the Democratic Republic of the Congo.[7]

A maltings plant with a 120-ton piece size was built on the brewery site at Jinja in 2011 to support a local barley growing initiative and to supply barley malt to the brewery.[2] Involved in this construction was Excel Construction Limited,[8] formed in 1992 as a joint venture company between the Madhvani Group and Gomba Construction Company Ltd.[9]

Brands

As of 2013, Nile Breweries had ten locally produced beer brands (Nile Special, Nile Gold, Club Pilsener, Castle Lite, Castle Milk Stout, Eagle Lager, Eagle Extra, Eagle Dark, Redd's, and Chairman's ESB), one locally produced traditional African beer (Chibuku), two imported lagers (Castle Lager and Grolsch), one ready-to-drink product (Redd's Vodka Lemon), and one bottled water brand (Rwenzori Mineral Water).[2]

As of 2014, the flagship Nile Special brand was being exported to Kenya.[10]

References

  1. ^ a b NBL (12 April 2016). "Nile Breweries Limited: About Us - Who We Are". Jinja: Nile Breweries Limited (NBL). Retrieved 12 April 2016.
  2. ^ a b c d e Kirya, Donald (24 August 2013). "Nile Breweries Limited expands foot print to Western Uganda". New Vision. Kampala. Retrieved 12 April 2016.
  3. ^ GFC (12 April 2016). "Distance between Jinja Town Hall, Jinja, Eastern Region, Uganda and Nile Breweries, Jinja, Uganda". Globefeed.com (GFC). Retrieved 12 April 2016.
  4. ^ GFC (12 April 2016). "Distance between Uganda Post Office, Kampala Road, Kampala, Central Region, Uganda and Nile Breweries,com Uganda". Globefeed.com (GFC). Retrieved 12 April 2016.
  5. ^ "Location of the Headquarters of Nile Breweries Limited" (Map). Google Maps. Retrieved 12 April 2016.
  6. ^ Barigaba, Julius (12 January 2013). "Battle of the beers: Uganda firms fight to dominate market". The EastAfrican. Nairobi. Retrieved 12 April 2016.
  7. ^ Tumushabe, Alfred (23 August 2013). "Museveni opens new Shs230 billion beer plant". Daily Monitor. Kampala. Retrieved 12 April 2016.
  8. ^ "Construction of Malting Plant at Nile Breweries Limited | Excel Construction Ltd". www.excelconstruction.org. Retrieved 2017-09-06.
  9. ^ "About Us | Excel Construction Ltd". www.excelconstruction.org. Retrieved 2017-09-06.
  10. ^ Mutegi, Mugambi (1 May 2014). "Uganda's Nile Special imports stoke beer war". Business Daily Africa. Nairobi. Retrieved 12 April 2016.
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