HP Sauce

HP Sauce

Type	brown sauce
Owner	H.J. Heinz
Country	United Kingdom
Introduced	1895
Previous owners	Frederick Gibson Garton, and HP Foods
Website	www.hpsauce.co.uk

HP Sauce is a popular brown sauce originally produced by HP Foods in the UK, now produced by H.J. Heinz in the Netherlands.

It is the best-known brand of brown sauce in the United Kingdom in 2005 with 73.8% of the retail brown sauce market in the UK.

HP Sauce has a malt vinegar base, blended with tomato, dates, tamarind extract, sweetener and spices. It usually is used as a condiment with hot or cold savoury food, or as an ingredient in soups or stews.

Early history

The original recipe for HP Sauce was invented and developed by Frederick Gibson Garton, a grocer from Nottingham. He registered the name H.P. Sauce in 1895. Garton called the sauce HP because he had heard that a restaurant in the Houses of Parliament had begun serving it. For many years the bottle labels have carried a picture of the Houses of Parliament. Garton sold the recipe and HP brand for the sum of £150 and the settlement of some unpaid bills to Edwin Samson Moore. Moore, the founder of the Midlands Vinegar Company (the forerunner of HP Foods) subsequently launched HP Sauce in 1903.

For many years the description on the label was in both English and French.

The Aston, Birmingham factory was once bisected by the A38(M) motorway and had a pipeline, carrying vinegar over the motorway, from the Top Yard to the main Tower Road factory site. The Top Yard site was subsequently closed, and vinegar was not brewed on the Aston site during the last few years of production there.

Wilson's gravy

HP Sauce became known as "Wilson's gravy" in the 1960s and 1970s after Harold Wilson, the Labour Prime Minister. The name arose after Wilson's wife, Mary, gave an interview to The Sunday Times in which she claimed "If Harold has a fault, it is that he will drown everything with HP Sauce".

Private Eye's Parliamentary news section is called "HP Sauce".

Varieties

HP Sauce is available in a range of formats and sizes, including the iconic 9oz or 255g glass bottle, squeezy plastic bottle, and TopDown bottle.

Also the ingredients vary markedly. In 2007 for example the varieties from USA and Canada were less concentrated and more fruity. In addition, a number of other products exist under the HP brand.

• HP Fruity is a milder version of the Original brown sauce, using a blend of fruits including oranges and mango to give a milder, tangier taste. This variety has been renamed "HP Chicken & Rib" in Canada and the US (though it can be found in some stores with the original name).
• HP Bold is a spicier variant in Canada.
• HP BBQ Sauce is a range of BBQ Sauces, and is the UK's best selling BBQ Sauce product.
• In March 2008, HP also announced the launch of HP Steak Sauce.
• HP Guinness is a limited edition recipe which includes the famous Irish Stout.
• In the summer of 2008 a version with less salt (25%) and sugar (30%) than the original HP Sauce was released.
• Since 2011 HP sauce has been manufactured with a new reduced sodium recipe 0.8mg per 100ml, the traditional recipe was 1.2mg sodium per 100mls. This was a direct result of Government policy with regard to salt levels in food.

Consumers report that the taste is now more sour or even tastes "off", which has led to complaints to Heinz.

Heinz takeover and transfer of production

Signage from the defunct factory in Aston, exhibited at Birmingham's mac gallery in June 2010.

In June 2005, Heinz purchased the parent company, HP Foods, from Danone. In October of that year the United Kingdom Office of Fair Trading referred the takeover to the Competition Commission, who approved the £440 million acquisition in April 2006.

The HP Sauce factory in 2006.

In May 2006, Heinz announced plans to switch production of HP Sauce from Aston to its European sauces facility in Elst, the Netherlands, ironically only weeks after HP launched a campaign to "Save the Proper British Cafe". The announcement prompted a call to boycott Heinz products. The move, resulting in the loss of approximately one hundred and twenty-five jobs at the Aston factory, was criticised by politicians and union officials, especially as the parent company still wanted to use the image of the House of Commons on its bottles. In the same month, local Labour MP Khalid Mahmood brandished a bottle of HP Sauce during Prime Minister's Questions in the House of Commons as part of a protest against the Heinz move. He also made reference to the sauce's popularity with the former Labour Prime Minister Harold Wilson. These plans were confirmed on 23 August 2006 and the factory at Aston ceased production on 16 March 2007. A week later a "wake" was held at the location of the factory.

The factory was demolished in the summer of 2007. The tower of the factory was a famous landmark alongside the Aston Expressway. one of the giant logos from the top of the tower is now in the collection of Birmingham Museums & Art Gallery.

Canada

HP Sauce accompanying lobster and steak in a Prince Edward Island restaurant

HP Sauce for the Canadian market is manufactured for H.J. Heinz of North York, Ontario.

See also

• A1 Steak Sauce
• Brown sauce
• Daddies
• Henry Bain sauce
• Major Grey's Chutney (another condiment with tamarind)
• Tabasco Sauce
• Worcestershire sauce

External links

• BBC News - Final Bottle of HP
• Official HP Sauce website
• Everything brown sauce!
• Made in Birmingham!
• Coverage of planned closure of Aston factory