Boomerang (Australian TV channel)
 | |
| Country | Australia |
|---|---|
| Programming | |
| Language(s) | English |
| Picture format | 576i (16:9 SDTV) |
| Ownership | |
| Owner | WarnerMedia International |
| Sister channels | Cartoon Network CNN International |
| History | |
| Launched | 3 April 2001 (as a block) 14 March 2004 (as a channel) |
| Availability | |
| Streaming media | |
| Foxtel Go | Channel 715 |
Boomerang is an Australian pay television channel owned by AT&T's WarnerMedia under its International division. It is a sister service of Cartoon Network.
History and branding
The Australian version of Boomerang was launched on 14 March 2004 as part of the Foxtel Digital launch, with a line-up very similar to that of the US and UK version. Originally devoted to classic animation from studios such as Hanna-Barbera, the channel has since expanded to include more contemporary programming. This channel is available as a free trial in a subscription entertainment package on Fetch TV by some ISPs and was added 26 January 2017.[1]
On 1 December 2012, Boomerang launched a refreshed look, using the logo used by Boomerang UK and other European countries, and converted to 16:9 aspect ratio.[2]
On 3 November 2014, Boomerang received a new logo and branding as part of a global rebranding effort.[3] In late 2014 Boomerang had launched Art&Graft redesign which by 2015 came to Asia-Pacific territories, the United States, and later to Europe, the Middle East and Africa.[4]
On 22 April 2021, the channel was discontinued on Fetch TV, alongside its sister channel Cartoon Network.[5]
Logos
-
3 April 2001 - November 2007 -
November 2007 - 1 December 2012
-
1 December 2012 - 3 November 2014 -
3 November 2014 – present
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See also
References
- ^ Milligan, Mercedes (30 January 2017). "Cartoon Network & Boomerang Launch on Fetch TV". Animation Magazine.
- ^ Knox, David (23 November 2012). "Boomerang channel to refresh TV Tonight". TV Tonight. Retrieved 29 January 2013.
- ^ Littleton, Cynthia (14 October 2014). "Turner Sets Global Relaunch of Boomerang to Focus on Family Viewing". Variety.
- ^ Kanazir, Marija (16 February 2015). "Cartoon Network's Boomerang Gets a New Colorful Design". Branding Magazine. Retrieved 5 March 2019.
- ^ Knox, David (19 March 2021). "Fetch TV losing CNN, Cartoon Network, Boomerang". TV Tonight. Retrieved 22 April 2021.
External links
- English-language television stations in Australia
- Television channels and stations established in 2001
- Boomerang (TV network)
- Children's television channels in Australia
- Turner International Australia
- Turner Broadcasting System Asia Pacific
- English-language television stations in New Zealand
- Children's television networks