Salesforce.com

From Wikipedia, the free encyclopedia
  (Redirected from Salesforce)
Jump to: navigation, search
"Salesforce" redirects here. For other uses, see Sales force.
Salesforce Inc.
Public
Traded as NYSECRM
S&P 500 Component
Industry Software
Founded 1999; 16 years ago (1999)
Founder Marc Benioff
Parker Harris
Headquarters The Landmark
San Francisco, California, US
Key people
Marc Benioff
(Chairman & CEO)
Parker Harris
(Exec. VP of Technology)
Products Sales Cloud
Service Cloud
Platform
Marketing Cloud
Services Cloud computing
Social enterprise solutions
Revenue
  • Increase US$ 4.071003 billion (2014) [1]
  • Increase US$ 3.050195 billion (2013) [1]
  • Decrease US$ -0.286074 billion (2014) [1]
  • Decrease US$ -0.11071 billion (2013) [1]
  • Increase US$ -0.232175 billion (2014) [1]
  • Decrease US$ -0.270445 billion (2013) [1]
Total assets
  • Increase US$ 9.15293 billion (2014) [2]
  • Increase US$ 5.528956 billion (2013) [1]
Total equity
  • Increase US$ 3.03851 billion (2014) [2]
  • Increase US$ 2.317633 billion (2013) [1]
Number of employees
12,000 (2013)[3]
Website salesforce.com
Footnotes / references
As of April 2013.[4][5]

Salesforce Inc. is a global cloud computing company headquartered in San Francisco, California. Though best known for its customer relationship management (CRM) product, Salesforce has also expanded into commercial applications of social networking through acquisition.[6] Forbes magazine has ranked it the most innovative company in America every year since 2011,[7] and it ranked 19th in Fortune magazine's 100 Best Companies to Work For in 2013.[8]

It is listed on the New York Stock Exchange and is a constituent of the S&P 500 index.

History[edit]

The company was founded in 1999 by former Oracle executive Marc Benioff, Parker Harris, Dave Moellenhoff, and Frank Dominguez as a company specializing in software as a service (SaaS).[9] Harris, Moellenhoff and Dominguez, three software developers previously at consulting firm Left Coast Software, were introduced to Benioff through friend and former Oracle colleague Bobby Yazdani.[10] Harris and team wrote the initial sales automation software, which launched to its first customers in the fall of 1999.[11]

In June 2004, the company went public on the New York Stock Exchange under the stock symbol CRM, raising US$110 million.[12] Marc Benioff and Magdalena Yesil were the initial basic connection investors and board members.[citation needed] Other early investors include Larry Ellison, Halsey Minor, Stewart Henderson, Mark Iscaro, and Igor Sill of Geneva Venture Partners, as well as Nancy Pelosi.

In July 2012 Salesforce applied to trademark the term "Social enterprise" in the US, EU and Jamaica where the term was in widespread use to describe businesses with a primarily social purpose. This was successfully challenged by a campaign called #notinourname which was launched by Social Enterprise UK resulting in Salesforce.com withdrawing their trademark application and agreeing not to use the term in their future marketing.[13]

Services[edit]

Salesforce.com's customer relationship management (CRM) service is broken down into several broad categories: Sales Cloud,[14] Service Cloud,[15] Data Cloud[16] (including Jigsaw), Collaboration Cloud[17] (including Chatter) and Custom Cloud (including Force.com), with over 100,000 customers.[18]

Salesforce1[edit]

The Salesforce1 Platform brings together Salesforce.com, Force.com, Heroku, and ExactTarget into one family of cloud services.

Salesforce.com[edit]

Salesforce.com is the primary enterprise offering within the Salesforce1 Platform, and provides companies with an interface for case management and task management, and a system for automatically routing and escalating important events. The Salesforce customer portal provides customers the ability to track their own cases, includes a social networking plug-in that enables the user to join the conversation about their company on social networking websites, provides analytical tools and other services including email, chat, Google search, and access to customers' entitlement and contracts.[19]

The Sales Cloud includes a real-time sales collaborative tool called Chatter.[20]

Force.com[edit]

Force.com is a platform as a service (PaaS) that allows developers to create multitenant add-on applications that integrate into the main Salesforce.com application.[21] Force.com applications are hosted on Salesforce.com's infrastructure.[22]

Force.com applications are built using Apex (a proprietary Java-like programming language for Force.com) and Visualforce (an XML[23] syntax typically used to generate HTML). The Force.com platform receives three complete releases a year. As the platform is provided as a service to its developers, every single development instance also receives all these updates.

In the Spring 2015 release a new framework for building user interfaces, lightning components, was introduced in beta.[24] Lightning components are built using the open-source Aura Framework[25] but with support for Apex as the server-side language instead of Aura's Java dependency. This has been described as an alternative to, not necessarily a replacement for, Visualforce pages.[26]

According to a September, 2009 Gartner Group report,[27] Force.com had over 1,000 customer accounts. As of 2013, the Force.com platform has 1.4 million registered developers.[28]

Work.com[edit]

Work.com, previously Rypple, is a social performance management platform that helps managers and employees improve work performance through continuous coaching, real-time feedback, and recognition.[29] It is marketed as a solution for sales performance, customer service, marketing, and as a service that can be employed by human resource departments.

Work.com facilitates collaboration and shared contribution to individual, team, and organizational goals, and facilitates the exchange of feedback anonymously and publicly between peers and managers, and breaks down under:

  • Alignment: Utilize social goals and real-time coaching to help individuals and teams align around organizational goals.
  • Motivation: Improve team motivation and recognize achievement publicly with features like real-time thanks and recognition, tangible rewards, and customized recognition badges.
  • Performance: Provide efficient performance assessments with features like anonymous peer and manager feedback, performance calibration, and creation of performance summaries from data gathered via the 'Alignment' and 'Motivate' products.

History[edit]

Work.com, then known as "Rypple", was founded by Daniel Debow and David Stein, who wanted to create a simple way of asking for feedback anonymously at work.[30] The company was formed in May 2008 and their client list included Mozilla, Facebook, LinkedIn and the Gilt Groupe. Rypple "'reverses the onus on the demand for more feedback' by getting employees to build and manage their own coaching networks."[31]

In September 2011, Rypple announced that they had hired Bohdan Zabawskyj as its Chief Technology Officer.[32]

In 2011, Rypple developed a more formalized management methodology called OKR ('Objectives and Key Results') for Spotify.[33] Rypple also partnered with Facebook to create "Loops," short for 'feedback loops', which gathers feedback from co-workers, 'thank you's', progress against goals, and coaching from supervisors into one channel for a "rich, robust, continuous performance review".[34]

In December 2011, Salesforce.com announced that they would acquire Rypple. The transaction was completed in 2012 and Rypple was rebranded[35] as Work.com in September 2012.

Data.com[edit]

Data.com, previously known as Jigsaw, is a cloud-based automated system for acquiring and managing CRM records within a user's Salesforce.com account.[36]

Data.com is also an online business directory of companies and business professionals that is built, maintained and accessed by a worldwide community of over a million subscribers.[37] A large database allows members to exchange and share the business information of more than 29 million contacts from over 4 million companies. This information consists of what is commonly found on a business card.

Data.com utilizes a user-generated database that's continually updated by its members. Data.com's contacts act as a virtual business card, offering name, title, postal and email addresses and direct-dial phone numbers for individual contacts.

Desk.com[edit]

Desk.com, previously known as Assistly, is a cloud-based helpdesk system for interacting with customers and solving customer issues.[38] Desk.com includes the following features:

  • Multi-channel capabilities for handling customer requests (portal/knowledgebase, chat, email, Twitter, callback)
  • An agent-to-customer communication interface, available as web application and mobile app[38]
  • A unified support queue combined with flexible and extensible business rules
  • An administrative interface to easily configure the system
  • Rich analytics

Do.com[edit]

Do.com was a cloud-based task management system for small groups and businesses, introduced in 2011 and discontinued in 2014.[39][40][41] Salesforce did not offer any reason for shutting down the service, however it provided an Export tool to save data entered within the Do.com interface. The Do.com domain was sold to a startup in 2014.[42]

Site.com[edit]

Site.com is a portal to the Salesforce Lightning App Builder, a technology that allows for rapid application development of cloud-based applications.

Salesforce Ideas[edit]

Salesforce Ideas is a suggestion management system, based on Dell IdeaStorm, that enables registered users to add, promote, demote and comment on ideas. Each idea is represented as an article, and such articles are updated by Salesforce to indicate when an idea is implemented.

AppExchange[edit]

Launched in 2005, the Salesforce AppExchange is an online application marketplace for third-party applications that run on the Force.com platform. Applications are available for free, as well as yearly or monthly subscription models. Applications available range from integrations with Sharepoint, to mobile approval management.[43] As of March 2014, it features 2,213 applications which have driven a total of 2,268,253 installs.[44]

Configuration[edit]

Salesforce users can configure their CRM application. In the system, there are tabs such as "Contacts," "Reports," and "Accounts." Each tab contains associated information. Configuration can be done on each tab by adding user-defined custom fields.[45]

Configuration can also be done at the "platform" level by adding configured applications to a Salesforce instance, that is adding sets of customized / novel tabs for specific vertical- or function-level (Finance, Human Resources, etc.) features.

Web services[edit]

In addition to the web interface, Salesforce.com offers a SOAP/REST Web service API that enables integration with other systems.

Sales Performance Accelerator[edit]

Salesforce.com launched a new product called Sales Performance Accelerator in July 2013. It combines the CRM with the Work.com performance management application as well as customer lead information from Data.com.[46]

Technologies[edit]

Apex[edit]

Apex is a proprietary programming language provided by the Force.com platform to developers similar to Java. It is a strongly typed, object-oriented programming language, following a dot-notation and curly-brackets syntax. Apex can be used to execute programmed functions during most processes on the Force.com platform including custom buttons and links, event handlers on record creation, updates or deletions and via the custom controllers of Visualforce pages.

Due to the multitenant nature of the platform the language has strictly imposed governor limitations to guard against any code monopolizing shared resources. Salesforce have provided a series of asynchronous processing methods for Apex[47] to allow developers to produce longer running and more complex apex code.

Visualforce[edit]

Visualforce is the view control technology on the Force.com platform. It is an open/close tag based library with structure and markup very similar to HTML. Visualforce can be used to create entire custom pages inside a Salesforce organisation in conjunction with many other front end technologies, such as HTML5, CSS3 and Javascript. One of the key benefits of Visualforce is tight coupling to native features of the platform, such as controller methods and data access, that would not typically be available to other front end technologies.

Lightning[edit]

In 2014, Salesforce revealed a new tool known as the Salesforce Lightning App Builder for rapid application development of responsive web interfaces.

Operations[edit]

A discussion panel at Salesforce's Customer Company Tour event that focused on customer relationship management

Salesforce.com is headquartered in San Francisco, with regional headquarters in Morges, Switzerland (covering Europe, Middle East, and Africa, Singapore), India (covering Asia Pacific minus Japan), and Tokyo (covering Japan). Other major offices are in Toronto, Chicago, New York, London, Sydney, Dublin, Hyderabad, San Mateo, California and Hillsboro, Oregon.[48] Salesforce.com has its services translated into 16[49] different languages and as of July 31, 2011, had 104,000[50] customers and over 2,100,000 subscribers.[51]

Standard & Poor's included Salesforce.com, at the same time as Fastenal, into the S&P 500 index in September 2008, following the federal takeover of Fannie Mae and Freddie Mac and their removal from the index.[52] Salesforce.com was recognized as one of Fortune '​s 100 best companies to work for in 2013 at rank #19,[53] up from 27th spot in 2012 and 52nd in 2011.[54]

Venture capital fund[edit]

The company announced in September 2014 that it had set up a venture capital arm to fund start-ups creating apps primarily for mobile phones.[55]

IT infrastructure[edit]

Salesforce.com migrated to Dell servers with AMD processors running Linux from Sun Fire E25K servers with SPARC processors running Solaris in 2008.[56] The company uses the Momentum platform from Message Systems to allow its customers to send large amounts of email without encountering deliverability problems.[57]

In 2012, Salesforce.com announced plans to build a data center in the UK to handle European citizens' personal data.[58]

In 2013, Salesforce.com and Oracle announced a 9-year partnership in which Salesforce.com will use Oracle Linux, Oracle Exadata, Oracle Database, and the Java platform to power salesforce.com's applications and SaaS platform.[59]

Salesforce Foundation[edit]

The Salesforce.com Foundation donates 1% of the company's resources (defined as profit, equity and employee time) to support organizations that are working to "make the world a better place."[60] It was officially launched at an event featuring former Secretary of State Colin L. Powell in 2000, less than a year after the company’s formation.[61] Salesforce provides a full-featured ten-seat user license available to nearly all United States 501c3 non-profit organizations or overseas equivalents.[62] Additional licenses are deeply discounted for public interest groups.[62] As of March 2014, the Salesforce.com Foundation has donated 580,000+ volunteer hours, supports 20,000+ higher education & non-profit customers, and $53+ million in grants.

Community[edit]

Salesforce provide Force.com Developers with a support community, known as DeveloperForce. As well as providing official Forums, free published workbooks, a specific Stack Exchange, the IRC channel #salesforce connect, and Influitive advocacy program, Salesforce support over 100 Developer User Groups around the world, with more than 16,000 members (as of September 2014), anyone can attend their local user group to meet fellow developers, take part in challenges and widen their Force.com developer network and skills.[citation needed]

There is also a group of elected Salesforce and Force.com "Most Valued Professionals" (MVPs). These are non-Salesforce-employee members of the community who stand out for their contribution to the platform and community, assisting and engaging other Force.com developers, answering questions, and writing Wikipedia articles. MVPs are nominated and elected three times a year in line with the platform updates. There are currently around 142 total MVPs for Salesforce, with 32 of them being Force.com MVPs from the developer arena.[citation needed]

Criticisms[edit]

Salesforce.com[edit]

In November 2007, a successful phishing attack on a saleforce.com employee compromised contact information on a number of salesforce.com customers, which was then used to send highly targeted phishing emails.[63][64][65] The phishing breach was cited as an example of why the CRM industry needs greater security for users against such threats as spam.[66]

Force.com[edit]

Several criticisms of Force.com's integrated development environment and developer friendliness have been made,[citation needed] including lack of support for multiple developers, speed problems with developing on the cloud, and a failure to properly separate Salesforce.com from Force.com. The platform has been described[by whom?] as having potential but currently only appropriate for Salesforce.com customers who want to extend Salesforce, not for independent developers who want to use Force.com as a standalone platform.[citation needed]

Data.com[edit]

While the crowd-sourced method of building business contacts[67] has proven popular with recruiters, marketers and sales professionals, it has also raised questions of privacy as most of the site’s database is entered without permission from the person being listed. Data.com does, however, make it easy to remove business information on request as noted in December 2009 by TechCrunch.[68] However, recipients of these messages regard it as spam and at least one complaint about receiving more spam after attempting to remove one's address have been noted.[69]

Acquisitions[edit]

The following is a list of acquisitions by salesforce.com:

  • Sendia (April 2006) – now Salesforce Classic
  • Kieden (August 2006) – now Salesforce for Google AdWords
  • Kenlet (January 2007) – original product CrispyNews used at Salesforce IdeaExchange and Dell IdeaStorm – now relaunched as Salesforce Ideas
  • Koral (March 2007) – now Salesforce Content
  • Instranet (August 2008) for $31.5 million – now re-branded to Salesforce Knowledge
  • GroupSwim (December 2009) – now part of Salesforce Chatter
  • Informavores (December 2009)[70] – now re-branded to Visual Workflow
  • Jigsaw Data Corp. (April 2010),[71] – now known as Data.com
  • Sitemasher (June 2010) – now known as Site.com
  • Navajo Security (August 2011)[72]
  • Activa Live Chat (September 2010) – now known as Salesforce Live Agent[73]
  • Heroku (December 2010)[74]
  • Etacts (December 2010)[75]
  • Dimdim (January 2011)[76]
  • Manymoon (February 2011) – now known as Do.com[6]
  • Radian6 (March 2011)[77]
  • Assistly (September 21, 2011) – now known as Desk.com[78]
  • Model Metrics (November 2011)[79]
  • Rypple (December 2011)[80] – now known as Work.com
  • Stypi (May 2012)[81]
  • Buddy Media (May 2012) for US$689 million[82][83]
  • ChoicePass (June 2012)[84]
  • Thinkfuse (June 2012)[85]
  • BlueTail (July 2012) – now part of Data.com[86]
  • GoInstant (July 2012) for US$70 million[87]
  • Prior Knowledge (December 2012)[88]
  • EntropySoft (February 2013) for an undisclosed sum. The French firm was founded in 2005 and sold software to improve interoperability between big-name ECM systems, used to manage unstructured data, such as documents and email, often required for compliance or e-discovery.
  • clipboard.com (May 2013) for US$12 million[89]
  • ExactTarget (announced June 4, 2013) for US$2.5 billion[90]
  • EdgeSpring (June 7, 2013) - now part of the Analytics Cloud[91]
  • RelateIQ (July 10, 2014) for US$390 million [92]

References[edit]

  1. ^ a b c d e f g h "SALESFORCE COM INC 2014 Annual Report Form (10-K)" (XBRL). United States Securities and Exchange Commission. March 5, 2014. 
  2. ^ a b "SALESFORCE COM INC 2015 Q1 Quarterly Report Form (10-Q)" (XBRL). United States Securities and Exchange Commission. May 30, 2014. 
  3. ^ "About salesforce.com, inc.". salesforce.com. 
  4. ^ "2 0 1 3 ANNUAL REPORT". Sfdcstatic.com. Retrieved July 17, 2013. 
  5. ^ "Financial Statements for salesforce.com, inc.". Google Finance. Retrieved December 29, 2011. 
  6. ^ a b "Salesforce.com Buys Manymoon". All Things Digital. Retrieved January 20, 2011. 
  7. ^ "The Ten Most Innovative Companies In America". Forbes.com. Retrieved March 7, 2013. 
  8. ^ "100 Best Companies to Work For 2013: Salesforce - CRM - from FORTUNE". CNNMoneyl. Retrieved July 30, 2013. 
  9. ^ "Salesforce.com's Wizard Was Parker Harris And Team". InformationWeek. January 29, 2009. Retrieved February 11, 2011. 
  10. ^ Benioff, Mark (2009). Behind the Cloud: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company — and Revolutionized an Industry. Jossey-Bass. p. 7. 
  11. ^ "Parker Harris on co-founding Salesforce.com". ButtonClick Admin. October 17, 2013. Retrieved January 5, 2015. 
  12. ^ "Salesforce.com IPO Raises $110 million". destinationCRM. June 23, 2004. Retrieved February 11, 2011. 
  13. ^ "Not In Our Name". socialenterprise.org.uk. Social Enterprise UK. Retrieved 3 September 2014. 
  14. ^ Lager, Marshall (February 10, 2009). "Salesforce.com Expands the Cloud to Sales - CRM Magazine". Destinationcrm.com. Retrieved February 1, 2012. 
  15. ^ "Salesforce.com Launches The Service Cloud, A Customer Service SaaS Application | TechCrunch". Techcrunchit.com. January 14, 2009. Retrieved February 1, 2012. 
  16. ^ RSS Feed for Ben Kepes Email Ben Kepes Ben Kepes (September 1, 2010). "Salesforce Integrates Jigsaw — Refining Contact Data — Cloud Computing News". Gigaom.com. Retrieved February 1, 2012. 
  17. ^ Diana, Alison (June 22, 2010). "Salesforce.com Launches Chatter Collaboration Tool - Storage - Disaster recovery/business continuity". Informationweek. Retrieved February 1, 2012. 
  18. ^ "Top Customer Relationship Management Software | 2014 Reviews of the Best Systems". Capterra.com. February 25, 2013. Retrieved March 24, 2014. 
  19. ^ Rao, Leena (September 8, 2009). "Everything You Need To Know About Salesforce's Service Cloud 2". TechCrunch. Retrieved September 29, 2013. 
  20. ^ "Salesforce Sales Cloud". EGA Futura Business Encyclopedia. Retrieved 2014-09-29. 
  21. ^ Knorr, Eric; Gruman, Galen (2008-04-07). "What Cloud Computing Really Means". The New York Times. IDG. Retrieved 2015-01-23. 
  22. ^ Salesforce.com Unveils Force.com Cloud Computing Architecture
  23. ^ Visualforce Compilation Guidelines
  24. ^ "Salesforce Spring15 Release Notes". Retrieved 2015-01-26. 
  25. ^ "Lightning Developer Guide: Open Source Aura Framework". Retrieved 2015-01-26. 
  26. ^ "Lightning FAQ: Visualforce and Lightning". Retrieved 2015-01-26. 
  27. ^ Who's Who In Application Platforms for Cloud Computing
  28. ^ Developer Keynote Dreamforce 2013
  29. ^ Berkow, James. "HR industry feels Rypple effect". Edmonton Journal. Retrieved 14 October 2010. 
  30. ^ Abbott, Kate. "How I Got Here: Salesforce Rypple's Daniel Debow". Businessweek. Retrieved 27 June 2012. 
  31. ^ "The Rypple effect". The Economist. Retrieved 30 December 2008. 
  32. ^ "Introducing Rypple’s New CTO… Bohdan Zabawskyj". Retrieved 9 January 2014. 
  33. ^ Clark, Don. "Spotify Rallies Workers With Help From Rypple". Wall Street Journal. Retrieved 13 December 2011. 
  34. ^ Goetz, Thomas (20 June 2011). "How Facebook Uses Feedback Loops: Meet Rypple". Wired. Retrieved 20 June 2011. 
  35. ^ Rao, Leena. "Salesforce Debuts Rypple-Powered Work.com To Help Companies Manage Talent, Partners With Facebook". Techcrunch. Retrieved 15 February 2013. 
  36. ^ "Enterprise Customers Flocking to Jigsaw Data Fusion". Outbound-call-center.tmcnet.com. 2009-11-19. Retrieved 2011-06-27. 
  37. ^ Jigsaw Data not a company that follows standards, San Francisco Chronicle
  38. ^ a b Assistly Is Now Desk.com!, Salesforce Blog
  39. ^ Salesforce debuts Do.com, a smart social productivity app for small teams, VentureBeat News
  40. ^ Salesforce to shut down task management app Do.com on January 31, 2014, TheNextWeb
  41. ^ Salesforce to shut down Do.com task management service, CiteWorld
  42. ^ Salesforce.com sells Do.com domain name to startup, DomainNameWire
  43. ^ "AppExchange - Home". Salesforce.com. March 1, 2011. Retrieved July 17, 2013. 
  44. ^ "AppExchange - Home". Appexchange.salesforce.com. January 1, 1990. Retrieved March 24, 2014. 
  45. ^ Stubblebine, Tony (November 13, 2006). "An Introduction to Salesforce.com's AppExchange". O'Reilly Network. 
  46. ^ "Salesforce.com launches Sales Performance Accelerator". PC World. Retrieved July 17, 2013. 
  47. ^ http://www.salesforce.com/us/developer/docs/async_processing/salesforce_async_processing.pdf
  48. ^ Hoge, Patrick (April 11, 2014). "Salesforce.com set to move into the West's tallest office building". Portland Business Journal. Retrieved 12 April 2014. 
  49. ^ Finley, Klint (December 8, 2010). "Beyond Babel: Language Support in Enterprise 2.0 Products". Readwriteweb.com. Retrieved February 1, 2012. 
  50. ^ "CRM, the cloud, and the social enterprise". salesforce.com. Retrieved February 1, 2012. 
  51. ^ "History of Salesforce". Salesforce Programmers. Digital Marketing Solutions, LLC. Retrieved July 4, 2011. 
  52. ^ Martin, Eric (September 9, 2008). "Salesforce.com, Fastenal to Replace Fannie, Freddie in S&P 500". Bloomberg. 
  53. ^ "100 Best Companies to Work For - 2013 - FORTUNE". Fortune. Retrieved May 4, 2013. 
  54. ^ "100 Best Companies to Work For - 2012 - FORTUNE". Fortune. Retrieved February 2, 2012. 
  55. ^ De La Merced, Michael J. "Salesforce.com to Set Up a Venture Capital Fund". The New York Times. Retrieved 10 September 2014. 
  56. ^ Salesforce.com pulls plug on Sun's flagship Unix servers
  57. ^ The biggest email provider you've never heard of
  58. ^ Salesforce finally solidifies European data center plans
  59. ^ Salesforce.com and Oracle Announce New Strategic Partnership
  60. ^ "About Us | Salesforce.com Foundation". Salesforce Foundation. December 15, 2011. 
  61. ^ "Gen. Colin Powell Is Part of the Force". destinationCRM. November 27, 2009. 
  62. ^ a b "Power of Us program details". Retrieved August 2013. 
  63. ^ Espiner, Tom (November 7, 2007). "Salesforce tight-lipped after phishing attack". ZDNet. 
  64. ^ Patrizio, Andy (November 7, 2007). "Salesforce.com Scrambles To Halt Phishing Attacks". InternetNews.com. 
  65. ^ McMillan, Robert (November 7, 07). "Salesforce.com customer list stolen". IDG News Service.  Check date values in: |date= (help)
  66. ^ Berlind, David (November 6, 2007). "Phishing-based breach of salesforce.com customer data is more evidence of industry's need to act on spam. Now.". Berlind's Testbed (blog). 
  67. ^ Lohr, Steve (September 24, 2009). "Jigsaw's Business Model Is Built on Crowdsourcing". The New York Times. 
  68. ^ Michael Arrington Dec 20, 2009 (2009-12-20). "The World Has Changed. Is Jigsaw Still Evil?". Techcrunch.com. Retrieved 2011-06-27. 
  69. ^ "jigsaw.com | Web Safety Ratings from McAfee SiteAdvisor". Siteadvisor.com. Retrieved 2011-06-27. 
  70. ^ Whiting, Rick (February 3, 2010). "Salesforce Adds Business Process Development To Force.com". Crn.com. Retrieved February 1, 2012. 
  71. ^ "Salesforce.com acquires Jigsaw for $142 million". ZDNet. April 21, 2010. Retrieved February 1, 2012. 
  72. ^ "Salesforce.com Brings Navajo Into Camp to Boost Cloud Security". Forbes. August 30, 2011. 
  73. ^ "Salesforce Buys Enterprise Chat Startup Activa Live". TechCrunch. September 24, 2010. Retrieved February 1, 2012. 
  74. ^ "Salesforce.com Buys Heroku For $212 million In Cash". 
  75. ^ "Salesforce Buys Email Contact Manager Etacts". 
  76. ^ "Salesforce buys Dimdim for $31 million, bolsters Chatter collaboration". ZDNet. Retrieved February 1, 2012. 
  77. ^ Eric Savitz (March 30, 2011). "Salesforce Buys Social Media Tracker Radian6 For $340M". Forbes. Retrieved February 1, 2012. 
  78. ^ "Salesforce.com Acquires Assistly – SAN FRANCISCO, Sept. 21, 2011". California: Prnewswire.com. Retrieved February 1, 2012. 
  79. ^ "Salesforce Acquires Social And Mobile Cloud Computing Consultancy Model Metrics". TechCrunch. November 14, 2011. Retrieved February 1, 2012. 
  80. ^ "Salesforce Acquires Rypple For Social Employee Performance Management". InformationWeek. Retrieved December 19, 2011. 
  81. ^ "Salesforce Acquires Stypi". 
  82. ^ "Salesforce Lines Up Against Oracle On Social Push; Buys Buddy Media For $689M". TechCrunch. June 4, 2012. Retrieved June 27, 2013. 
  83. ^ "Salesforce to Acquire Buddy Media". 
  84. ^ "Salesforce.com Buys Corporate 'perks' Software Vendor ChoicePass". 
  85. ^ "Salesforce Acquires TechStars And TechCrunch Disrupt Alum Thinkfuse". 
  86. ^ "Salesforce.com acquired BlueTail in July, AllThingsD reports – Yahoo! Finance". Finance.yahoo.com. September 11, 2012. Retrieved June 27, 2013. 
  87. ^ "Salesforce.com Reported To Buy GoInstant For $70 Million". TechCrunch. July 9, 2012. Retrieved June 27, 2013. 
  88. ^ Rebecca Grant (November 23, 2012). "Salesforce to predict the future with the power of Prior Knowledge". VentureBeat. Retrieved November 22, 2013. 
  89. ^ "Web Clipping Service Clipboard Acquired By Salesforce For $12M, Will Be Shuttered On June 30th". TechCrunch. May 9, 2013. Retrieved June 27, 2013. 
  90. ^ InsideINdianaBusiness.com Report. "ExactTarget to be Acquired in $2.5 Billion Deal - Newsroom - Inside INdiana Business with Gerry Dick". Insideindianabusiness.com. Retrieved July 17, 2013. 
  91. ^ "After Picking Up ExactTarget, Salesforce Buys Enterprise Business Intelligence And Analytics Startup EdgeSpring". TechCrunch. June 7, 2013. Retrieved July 17, 2013. 
  92. ^ "Salesforce Buys Big Data Startup RelateIQ For Up To $390M". techcrunch.com. July 10, 2014. 

External links[edit]