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Haja Coração

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Haja Coração
GenreTelenovela
Romantic comedy[2][3][4][5]
Created byDaniel Ortiz
Based onSassaricando by Silvio de Abreu
Written by
  • Daniel Ortiz
  • Flávia Bessone
  • Isabel Muniz
  • Patrícia Moretzsohn
  • Nilton Braga
Directed by
  • Teresa Lampreia
  • Fred Mayrink
Creative directorFred Mayrink
Starring
Opening theme"O Farol" by Ivete Sangalo[6]
Country of originBrazil
Original languagePortuguese
No. of episodes138 (100 International version)
Production
Editors
  • Rosemeire Barros Oliveira
  • Alberto Gouvea
  • George Hamilton
  • Edson Melo
  • Fabio Villela
Camera setupMulti-camera
Running time40-42 minutes
Production companyEstúdios Globo
Original release
NetworkRede Globo
Release31 May (2016-05-31)[1] –
8 November 2016 (2016-11-08)
Related
Sassaricando (1987 original series)

Haja Coração (English title: Burning Hearts) is a Brazilian telenovela produced and broadcast by Rede Globo. It is based on the 1987 classic Sassaricando created by Silvio de Abreu. It premiered on 31 May 2016, replacing Totalmente Demais at the 7 p.m. timeslot. Written by Daniel Ortiz in collaboration with; Patrícia Moretzsohn, Flávia Bessone, Isabel Muniz and Nilton Braga.

Features performances by Mariana Ximenes, Malvino Salvador, Alexandre Borges, Tatá Werneck, Jayme Matarazzo, Fernanda Vasconcellos, Cléo Pires, Marisa Orth, João Baldasserini, Agatha Moreira, José Loreto, Chandelly Braz and Gabriel Godoy.

Production

Despite having several characters and themes from Sassaricando, the author Daniel Ortiz, considers Haja Coração not a remake,[7] having only inspired by Silvio de Abreu's telenovela, he maintained some cores and situations and while eliminating others. Basically, it is a reboot.[8] The author also maintained the city of São Paulo as a backdrop to the telenovela, but prefers to show as a more solar and cheerful version, without violence.[9]

One of the markets in São Paulo that serves as filming site

Scenes were recorded at Vale do Anhangabaú, Vila Madalena, Avenida Paulista and in Bom Retiro.[10] In a unique action, the last episode of Totalmente Demais had "crossover" with Haja Coração: the character Fedora, portrayed by Tatá Werneck, featured in the publishing of the magazine Totalmente Demais on the cover of the publication.[11]

The production also has a spin-off: the animated series, Tito Cachorrinho e sua Turma, inspired by the puppy Tito. The puppy of Jack Russell Terrier will be a character of the telenovela. The series will be launched in a partnership between Gshow and Som Livre. Clips with music and choreography, in addition to a line of products licensed and the launch is planned after the launch of the novella, on the YouTube channel of Som Livre, in Gshow and Globoplay.[12]

Casting and character development

The choices of an actress to portray Tancinha were rather a challenge. Monica Iozzi was the first to be invited to the character but she declined the invitation.[13][14][15] Leandra Leal and Paolla Oliveira were also options for the character due to their experiences.[16] Oliveira was later announced as interpreter of character, but due to her portrayal at Além do Tempo, in which she was one of the protagonists, the network decided to live her out, for her to take a break from the small screen.[17][18][19] A third option, Isis Valverde, was then considered but she had commitments.[20] Thus, Mariana Ximenes was offered the role.[21][22] Dani Calabresa auditioned to portray Fedora, but the direction of Zorra Total vetoed the participation of same.[23] Tatá Werneck was announced as interpreter of the role. Regina Casé was announced to play Theodore same as Maria Clara Gueiros, both could not participate for being involved with other projects. Grace Gianoukas got the role instead.[24] Christiane Torloni was originally cast as Francesca but chose to join the cast of Velho Chico, Marisa Orth later replaced her.[25][26][27] Unlike other characters, the one played by Fernanda Vasconcellos, the writers changed the name of the character Brigite to Bruna.[28][29] Chay Suede was to interpret Giovanni but preferred to dedicate himself to the feature film, Minha Fama de Mau, leaving Jayme Matarazzo for the character.[30] Initially, Mauricio Destri also auditioned for the character Beto but João Baldasserini was preferred over him.[30]

Plot

Set in Mooca, a simple neighborhood of São Paulo, the plot follows the life of Tancinha (Mariana Ximenes), a simple and clumsy girl who, having been raised in the traditional Italian family, holds a strong accent. For fifteen years she has lived a romance spiced up with the mechanic Apolo (Malvino Salvador), full of fights and reconciliations since both have strong personalities. Their love is shaken when she meets Beto (João Baldasserini), an advertiser willing to win her over with his charm and he shows a world of options outside her routine life. Tancinha is the eldest daughter of Francesca Di Marino (Marisa Orth), a marketer who alone, raised her four children: the gentle Giovanni (Jayme Matarazzo), the envious Carmela (Chandelly Braz) and the long-suffering Shirlei (Sabrina Petraglia), as well as Tancinha. Francesca never accepted the mysterious disappearance of her husband, Guido (Werner Schünemann), and suspected that the businessman Aparício (Alexandre Borges) was linked to the event after finding some clues, with the help of Tancinha.

When younger, Aparício was poor who left his true love, Rebeca (Malu Mader), and opted to be a gold digger and marrying a millionaire Teodora Abdala (Grace Gianoukas), a bossy Harridan who inherited a conglomeration of companies. He assumed the Presidency of the company next to her wife woman, although it is she who give the orders, and both gave had a daughter Fedora (Tatá Werneck), an it girl, extravagant, spoiled girl who became the image of the mother. She marries the mysterious Leonardo (Gabriel Godoy), who initially was planning a coup to keep all the money, but ends up falling for her. However, while attempting to abort the plan to kill Fedora in a helicopter explosion, he ends up accidentally killing Teodora and now has to cover up the lies to keep his wife.

Rebecca, on the other hand, lived in Europe for a long time and became a brilliant architect, but returned to Brazil without any money after discovering that her late husband spent all they had before he died. She joins the two friends who are also bankrupt – Penelope (Carolina Ferraz), a former housewife who got divorced without taking anything, and Leonora (Ellen Rocche), a former member of Big Brother Brazil – for hunting a millionaire husband and save the three. She finds a job in the company of Abdalas and rejoins with Aparício, pretending to be a simple janitor. Already Camila (Agatha Moreira), the arrogant niece Teodora, was responsible for the wrongful arrest of Giovanni, who after being released and vows to take revenge on her. However, when she loses her memory, she falls in love with Giovanni who reciprocates despite the bitterness. Moreover, Bruna (Fernanda Vasconcellos), Giovanni's girlfriend, is a thorn on his side as she intends to do everything to separate them.[31]

Cast

Actor/Actress Character
Mariana Ximenes Constância Rigoni Di Marino (Tancinha)[32][33][34][35][36][37][38]
Malvino Salvador Apolo dos Santos Gutierrez Menezes[32][39][40][41][42]
João Baldasserini Roberto Bacellar (Beto)[32][33][43][44][45][46]
Tatá Werneck Fedora Abdalla Varella Raposo de Almaci (Fefê)[32][47][48][49][50][51][52]
Alexandre Borges Aparício Varella[32][53][54]
Jayme Matarazzo Giovani Rigoni Di Marino[32][55][56]
Fernanda Vasconcellos Bruna Ferraz[57][58]
Cléo Pires Tamara Bacellar[32][59][60][61][62][63]
Marisa Orth Francesca Rigoni Di Marino[32][64][65]
Grace Gianoukas Teodora Abdalla Varella[32][66]
Agatha Moreira Camila Abdalla Varella[32][67][68]
José Loreto Adônis dos Santos Gutierrez Menezes[32][69]
Chandelly Braz Carmela Rigoni Di Marino[32][70]
Gabriel Godoy Leonardo Raposo Almaci (Leozinho)[32][71]
Malu Mader Rebeca Rocha De la Fuente [32][72][73]
Carolina Ferraz Penélope Bacellar Vélazquez[32][74][75][76]
Ellen Rocche Leonora Lammar[32][77][78][79]
Cláudia Jimenez Lucrécia Abdalla Varella[32][80]
Marcelo Médici Agílson Varella[81]
Werner Schünemann Guido Di Marino[32][82]
Betty Gofman Vitória Miranda[32][83]
Nando Rodrigues Henrique Braga[84]
Sabrina Petraglia Shirley Rigoni Di Marino[32][85]
Ana Carbatti Nair Gutierrez[32][86]
Johnnas Oliva Enéas Carvalho[32][87]
Conrado Caputto Renan Camargo Aguiar[32][88]
Duda Mamberti Ariovaldo Constantino Prado[89]
Renata Augusto Dinalva[90]
Isabel Wilker Adriana Cavalcantti[91]
Marcos Pitombo Felipe Miranda[32][92]
Marcella Valente Larissa Gutierrez Aguiar[32][93]
Karen Junqueira Jéssica Sampaio Miranda[32][94]
Igor Pushinov Dinamite
Isadora Cruz Cris Miranda[95]
Julia Faria Estela Salgado (Estelinha)[32][96]
Tammy Di Calafiori Nicole[97]
Nina Frosi Marina[32][98]
Cadu Libonati Murilo[99]
Sabrina de Souza Rose
Paulo Tiefenthaler Rodrigo Furtado[100]
Adriana Prado Isabel[101]
Eunice Bráulio Gracita
Hilda Rebello Fabíola[102]
Bruna Griphao Carolina Talarico[32][103]
Yasmin Pereira Tancinha (child)[104][105]
Luiz Felipe Mello Apolo (child)[105][106]
Edu Pinheiro Adônis (child)[107]
Melissa Maia Constância (child)[105]
Adriano Fanti Gerente Hotel [105]

Soundtrack

Volume 1

Cover
Mariana Ximenes and Malvino Salvador
Haja Coração - Vol. 1
Soundtrack album by
Various artists
Released27 May 2016 (2016-05-27)
LabelSom Livre

The first volume of Haja Coração's soundtracks was released on 27 May 2016 by Som Livre label. It comprised mainly songs from different artists with different genres.[108]

No.TitleMusicSignificanceLength
1."O Farol"Ivete SangaloThemesong03:26
2."Bang"AnittaFedora03:12
3."Química"BielRebeca, Leonora and Penélope02:46
4."Veneno"Fernando & SorocabaFedora02:46
5."Fata Morgana"Dissidenten & Lem ChahebFedora and Leozinho06:46
6."Tiro ao Álvaro"PériclesTancinha and Apolo02:49
7."10 Minutos Longe de Você"Victor & Leo 03:49
8."Na Hora da Raiva"Henrique & Juliano 02:54
9."7 Years"Lukas Graham 03:59
10."Dois Grudados"Carlinhos Brown 04:30
11."Tudo Menos Esse Adeus"Joanna 04:01
12."Lato Destro del Cuore"Laura PausiniFrancesca03:52
13."Reaper"SiaCamila03:39
14."Outra Vez"Scarcéus 03:36

Volume 2

Haja Coração - Vol. 2
Soundtrack album by
Various artists
Released30 September 2016
LabelSom Livre
No.TitleArtist(s)Length
1."Nesse Vai e Vem"Turma do Pagode 
2."A Gente é Tudo Isso"Thiaguinho 
3."Fuego"Gabrielle Musicaro 
4."Hymn For The Weekend"Coldplay 
5."Sem Pressa"Luiza Possi 
6."Shiver Down My Spine"Claudia Leitte 
7."Não é um Bolero"Djavan 
8."Desejos e Delírios"Fábio Jr. 
9."The Light That Never Fails"Andra Day 
10."Easy"Faith No More 
11."Dónde está el Amor"Pablo Alborán 
12."Garotas Não Merecem Chorar"Luan Santana 
13."Amei Te Ver"Tiago Iorc 
14."(They Long to Be) Close to You"Isabella Taviani 
15."Si Queres Saber (Se Queres Saber)"Ângela Maria 

Reception

Ratings

Timeslot
(ATZ) 		Episodes Premiere Finale Rank Season Average viewership
Date Viewers
(in points) 		Date Viewers
(in points)
Mondays—Saturdays
7:15pm
 138
31 May 2016
 27[109]
8 November 2016
 31[110] TBA 2015–16 28

On its premiere, Haja Coração registered a viewership rating of 27 points in Greater São Paulo, thus, being the most watched show at its timeslot,[111][112] taking into account, the parallel premiere of Escrava Mãe on Rede Record.[113][109][114] Hence better audience compared to its predecessor, Totalmente Demais.[115] The second episode registered 26.4 points according to the consolidated data by IBOPE.[116]

The show recorded significantly higher ratings, for instance, on 11 August, it recorded a viewership ratings of 31.6 points in São Paulo and 33 points in Rio de Janeiro (with 47% audience share).[117]

Its final episode registered 31.1 points.[110]

References

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  2. ^ Coadjuvante de Sassaricando vira protagonista em Haja Coração
  3. ^ Após várias mocinhas, Malu Mader se aventura na comédia em "Haja Coração"
  4. ^ Nova novela das 19h, ‘Haja coração’ atualiza trama dos anos 1980
  5. ^ 'HAJA CORAÇÃO' ESTREIA SEM SURPRESAS, MAS COMPARACAO COM SASSARICANDO E INEVITAVEL
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  7. ^ Não é remake de Sassaricando” garante o autor da próxima novela das 7
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  28. ^ Desde estreia na Record, Xuxa só conseguiu vencer Ratinho uma vez
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  107. ^ "Exclusivo: Ramsés de "Os Dez Mandamentos", Edu Pinheiro". Noticias da TV (in Portuguese). Retrieved 1 June 2016.
  108. ^ "Haja Coração, Vol. 1 por Various Artists". i Tunes (in Portuguese). Retrieved 31 May 2015.
  109. ^ a b ""Haja Coração" estreia com audiência superior a "Totalmente Demais"". O TV Foco (in Portuguese). 1 June 2016. Retrieved 1 June 2016.
  110. ^ a b "Confira a audiência da Globo de terça-feira – 08/11". Area VIP (in Portuguese). Archived from the original on 10 November 2016. Retrieved 16 November 2016.
  111. ^ ""Haja Coração" estreia com 27 pontos em SP; "Escrava Mãe" marca 13". TV e Famosos (in Portuguese). 1 June 2016. Retrieved 1 June 2016.
  112. ^ Mauricio Stycer (1 June 2016). ""Haja Coração" perde 27% da audiência do fim de "Totalmente Demais"". UOL (in Portuguese). Retrieved 1 June 2016.
  113. ^ "'Haja coração' estreia com 27 pontos; 'Escrava mãe' marca 13,2". O Globo (in Portuguese). Retrieved 1 June 2016.
  114. ^ "Primeiro capítulo de Haja Coração rende boa audiência à Rede Globo". 1 News (in Portuguese). 1 June 2016. Retrieved 1 June 2016.
  115. ^ "Após fim de 'Totalmente Demais', 'Haja coração' estreia com audiência bem menor". JB (in Portuguese). 1 June 2016. Retrieved 1 June 2016.
  116. ^ “Haja Coração” e “Escrava Mãe” perdem audiência no segundo capítulo; confira a prévia!
  117. ^ ""Velho Chico" e "Haja Coração" registram audiência recorde em SP e Rio; confira os consolidados desta quinta-feira (11/08/16)". O TV Foco (in Portuguese). Retrieved 16 November 2016.
Preceded by
Totalmente Demais
9 November 2015 (2015-11-09)–30 May 2016 (2016-05-30)
 Globo 7 p.m. timeslot telenovela
31 May 2016 (2016-05-31)–8 November 2016 (2016-11-08) 		Succeeded by
Rock Story
9 November 2016 (2016-11-09)–5 June 2017 (2017-06-05)
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