Jaffa (drink)

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Current Hartwall Jaffa logo

Jaffa is a popular carbonated soft drink produced in Finland by Hartwall. Jaffa is usually orange flavoured, however different flavours are sold.

The brand is also notable for the numerous popular posters and designs created for it by graphic designer Erik Bruun.[1][2][3][4]


The original orange flavoured Hartwall Jaffa was introduced in 1949 and the selection has expanded to 11 different flavours since then. Currently Hartwall Jaffa is the third best-selling soft drink in Finland after internationally sold cola beverages such as Coca-Cola.[5]


  1. ^ Nupponen, Sakari (19 July 2016). "Muistatko tämän Jaffa-mainoksen – 90-vuotias tekijä on täydessä vedossa". Helsingin Uutiset. Retrieved 16 July 2020.
  2. ^ Tuominen, Petra (20 May 2019). "Legendaarinen juoma, josta tuli Suomessa välitön hitti – muistatko vielä nämä Jaffa-pullot?". MTV Uutiset. Retrieved 16 July 2020.
  3. ^ "Hartwall Jaffa onnittelee graafikko Erik Bruunia katukuvassa". Hartwall. 31 March 2016. Retrieved 16 July 2020.
  4. ^ "50-vuotias Hartwall Jaffa maistuu kaikenikäisille". Ruokatieto. 20 May 1999. Retrieved 16 July 2020.
  5. ^ "Hartwall". Hartwall.fi. Retrieved 3 August 2017.

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